The Mail-Journal, Volume 3, Number 52, Milford, Kosciusko County, 4 February 1965 — Page 12

Spotlight on Improving Business ... / Manufacturers Predict Increase National Advertising Ten Per Cent

By ARC- AUMGARTNER„ Publisher of THE MAIL-JOURNAL

Doctors, beauty experts, husbands, wives, and conscience are 'advising people to eat less and less. Against this awesome array, the food business would seem to be in a helpless situation. But such is not the case. Food manufacturers expect sales to increase six per cent in 1965. True, individuals may be eating less in. quantity. But a change in quality will result in greater profits and an increased sales volume. The food processors are optimistic ; because they believe in research and advert sing. . . ' ! Ninety per cent of the American 1 food manufacturers expect to intro- < duce new products in 1965, For this 1 purpose they are increasing budgets i of their research departments by an I

AROUND T ; CU£ -- '' ' ' \ /

It’s not all serious business concerning Uikfland school problems Good natitfvdly North. Uetoh-r schoolprincipal Wendell Bryant and band instructor James H Turner jutted fun at one another this week. Bandman Turner told principal Bryant he would join .he Bryant for Principal committee, if he (Bryant* joined the committee to name the new I-a k(4 and high ■. \school James If. Turner Memorial (High School! Someone facetiously suggested the latter when names ueVe submit.ed for the new school. Steve Kt-im. and ( .i-m L.-or p'.ah to leave Monday for Florida, for a two-w<.vk stint in the sun. \ Syracuse resident suggests the school board .take a 6-month. cooling off period before selecting a school site for the new high**-, school. Seen on an Indianapolis car of old vintage ‘We re out of date, but were no payments late". Milo ( lase, Warsaw insurance . man. a'nd Mrs. Pat i Doris! Kelley, telephone coinpanv employee, are. in line for post of county welfare director, i. was learned this. week. Doris is the former Doris Reinbold of Syracuse. Read*rs will !«■ know the 40’h annual Indianahome show will feature spring and the (lowers that bloom therein'. • Sbow u|H-ns a! nianut.e. turyr > building at rounds' February 5, to close F,4,. i 4 This office has two. <•ornpi.m<n:a:y tickets, forp anyone tiftk n-jg-: w ;■.? •• •m. g. f akeland school board president James Stocky, speaking the Milford-’Lions Monday night,' ■said. • I iMnally have three speech* «•—one 1 prepare, one I give, and the one 1 think of on the way home". * . Pilfering is being reported in a number of Syracuse stores. Mrs. Joe Bushong is helping out • al the S> racuse public library. She is a member of the library board. The new face at State Bank of Syr■iwusc.'is.ptet'y Mrs Hamid Wellman.' By giving the price of a Coke, Methodists in the I . S. could provide the SI.OW.uOO needed annualIv to lake the Gospel to the masses through radio = and television: Rev. Lundquist. Mr and Mi- Tom IMckett a:ui Mr. and Mrs Jerry 41 Powers were patrons ot iht-Playboy Club in Chicago during a wex-k end visit to the Windy City Syracuse clerk treasurer Walter . Cal non received many extra calls this week about front page article in last week sM J. According to the article on the town's annual report, article staled “In the distribution i form county audiawi the town received $21,234.05 of which $44,900 had been advanced". In his talk with auditor Noble Blocker this column learned th.it Syracuse received the $21,234.05 in the distribution and nothing was adanced to the town. We re not proud of it but this same error was made a few weeks ago and no one said a word.

SNOW CAUSES INCREASE IN CLAIMS Heavy snow was blamed for part of the 5,450 increases in unemployment insurance claims last week. Lewis F. Nicotini, director of the Indiana Employment Security ' Division, said the storm halted construction projects in most areas and many of the workers filed initial claims. Also contributing to thtf* rise were continued claims filed Ay unemployed people who had not been eligible to file initially until the recent change in benefit quarters. Mr. Nicolini said the Division received a total of 39.444 claims, 16 per cent more than during the previous week but that the figure was still well below the year ago level. During the week ending January 25, 1964. the total was 58.276. about, 32 per cent above, last week s.

average of six per cent. The manufacturers predict that an increase in national advertising of ten per cent will be necessary to gain public acceptance of the new products. "However, retailers at the point of sale stand to benefit, or lose, in relationship to their own advertising effort. We can win approval of a good product, but we can not guide a prospect to a particular grocer”, a representative of national' food company asserts. “Grocers who handle fetter products. which can be sold more efficiently at higher unit cost, must expect to increase local advertising budgets. It is a necessary survival investment",' he said.

BETROTHED — Mr. and Mrs. Irvin E. Fink of r 4 Elkhart announce the engagement and forthcoming marriage of their daughter, Sherrill Ann. to Glenn J. Yoder, son of Mr. and Mrs.. Jonas Yoder of r 2 Milford. The- bride-elect is a graduate of Wakarusa high school and is presently employed at 11. & IL Selmer. Inc., of Elkhart. Mr. Y’oder attended Milford high school, server three years in the Army, and js employed at Franklin ( oach Company in Nappanee. A May wedding is planned.

1965 County Finance Organized At a recent meeting of the county commissioners in Warsaw the 1965 Board of Finance for Kosciusko county was formed, Frederick Gillam w,s elected president and Noble Blixker. secretary.. T:e -e ret ,ex was asked to notify all county banks that their into rect ive public funds doc<houid .be filed by February 15. (lihers pit >• • I the meeting were- I. ; Butts.. Ray Fen erda and Robert Rasor. ■ - NIPSCo DECLARES DIVIDEND OF 40 CENTS Directors of Northeni Indiana Serivce Company have declared a quarterly dividend of 40 cents a share on the outstanding common stink of- the company. Dean H. Mitchell, NIPSCo chairman and president, announced today. The divi lend is payable March 20; 1965, to share holders of’ record at the close of hi-ine-ss February 25, 1965. tlso declared a dividend of 44 cents a share on the 4 40 per cent cumulative preference stock of the company, payable March 30. 1965, to shareholders of record at the close of business February 28, 1965

Adult Classes Considered At Milford School ■ ford high school, stated yesterday! that the high school is considering offering adult classes to begin the latter part of this month. isaes under consideration are typing, sewing, arid men's physical education. Anyone wanting to enroll should call the high school office phone 658-' 4221. Mr ' Kesler stated other courses would be considered if interest was shown. Anyone living within the school orpe.i- on ..mils w.ll be charged $5 enrollment fee One meeting will be held each week for ten weeks.

INMATES OF STATE PENITENT ARY TO BE IN SYRACUSE FEB. 21 The young people of the Syracuse Church of the Brethren have arranged for six prisoners and two guards of the Indiana Slate Penitentary at Michigan City to be at the church on the evening of February a. These men have toured the state giving' church programs. They will be behind bars in the front of the church. The bars are a part of the props used to demonstrate what happens to young people who break the laws and must be confined behind bars—these bars are of cardboard. The men will tell of their life, the crimes that led to their imprisonment and how they became Christians. Rev. Ralph Wagoner is pastor of the church and invites the public to come hear these men.

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AT THE YOUTH CENTER — A bove Mrs. Glen (Mary) Popenfoose shows handicraft Rente to girls at the Lakeland Youth Center. Mrs. Popenfoose has started a class in crocheting and other skills

FACTShiiHABITS

The bad golf habit instructors have to correct most is-headlifting before completing the swing. Reading and typing are* also "motor"habits that are best improved by skilled instruction and precise, ' continuous practice. -4/ I ' I Lu nNT mJ I ■ I iffT kreM Smoking is a "play” habit. Study shows it as one of the ' most difficult to break. Methods suggested range from substitution to will power to professional help. Because smoking has been indicated as detrimental, State Mutual of America in Worcester, Mass, has offered a 3% premium discount to non* smokers and these who haven't smoked for a year.

Lakeland Youth News By Bud Smith , ' After the game Friday night the; New Olympics” will play until II:30. There will be no dance Satu: n ght due to the dance at the high school. We will, however, be open Our class in crocheting is gome very well. Mrs Glen ■ Popenfoose has the girls making some ; girls who know how to crochet. we are starting knitting , too Mrs Harry Van Her mert has offered to teach our girls knitting on Tuesday nights at 7:30 the same time as the crocheting class , . I believe we should take ad van- I tage of this truly unselfish offer j show up Tues /'‘Remember girls these classes are a wonderful opportunity for you and I am certain you will be gratefid to these fine instructors for teaching you something you can use the I rest of vour life.. For knitting, bring <ome light • color four-olv yam and a No. 4 or No 6 needles. 10 or 12 inches long, i For crocheting it takes Knit-Crp-Sheen crochet thread, and a number 7 hook and a wash cloth. I'm putting in a plea for someone to help do something for the boys Last Tuesday we repaired chairs, and I might add they did a fine job of it. If you have information about anything that would |b» of interest to a group of boys i! please come down Tuesday night ' about 7:30. We realty need help in this endeavor ( . . Kids, be thinking about what you can do to help make our "Spring Spectacular" a big success. i i entertains for friends • Leon Connolly, Syracuse attorney ! entertained recently at the home t p<rf Mrs. Mary Beilhartz for some : of his golfing friends and their wives. ■ I Game prizes were won by Dr. Herschell Coil. Jack Stoelting. and ISs Nelson Felts. Others present IWe Mrs. Cod, Mrs. Stodting. Mr. Felts Mr. and Mrs. T:m Darr. Mr. r; and Mrs. Ted Auer, Mr. and Mrs. ; Lowell Welty. Mr. and Mrs. Harry s L. Coy and Mr. and Mrs. Lamar • Rarig.

for the girls. The classes are held every Tuesday night at 7:30. In the bottom picture Earl Money, conservation officer, is talking to the boys at the center about gun safety. Photos by Tim Yeager.

n\/r An "amusement" or "escape” habit takes in the common American pastime of overeating. The nightly icebox raid or TV snack is best overcome by a close study of the waistline end a determination to STOP I 'SeMtC I ml ' < rlnfllllii I z

LUTHERAN CHURCH LCW MEET AT PARSONAGE The Lutheran Church Women of Syracuse Grace. Lutheran church met Wetinesday evening, Jan 27. at the parsonage with Mrs. Carl Satre and Mrs. Wallace Liniger as hostesses a . There were 15 members present Mrs Gerald,Hubartt presented the program entitled “Change Is A Challe iite ’ ahd concerns the living conditions with different races. Mrs ‘ L.nuivr president, presided at the business session: The next mevting will be' held February 34 at the church with the officers as hostesses:

—for YOUNG MARRIED PEOPLE If the husband is 21 but not yet 25 and is a careful driver. DO YOU QUALIFY Beall today BILL REN LITTLE & CLARK Phone: 658-4168 MILFORD, INu. MERIDIAR MUTUAL INSURANCE CO.

County Taxpayers Could Lose Revenue Under Senate Bill 11

The Kosciusko county taxpayer faces the possibility of losing substantial revenue next year, if Senate Bill 11 becomes law. This fact was revealed this week by a county highway spokesman. Based in 1964 revenue had Senate Bill 11 been law last year, the county highway department would have lost $65,724.93 and lhe county towns would have gained $24,720.77, for a net loss of Senate Bill 11 has already been favorably reported out of senate committee and is ready for a first reading this week. It is sponsored by the Indiana Municipal League. Formula The bill would upset the standard formula of distributing monies col-

Reduce Telephone Charges

Reduced charges on long distance j telephone calls became effective this i week and the time when bargain I rates apply were broadened. T. A. Danielson, president of United Telephone Company of Indiana, Inc., Warsaw’, Ind., snid the new rate schedules affect both calls within the state and those crossing state lines. The changes will save Hoosiers about $2,5 million a year. Bargain rates for nighttime sta-tion-to-station calls now apply after 8 p. m. daily—instead of after 9 p. m. as in the past—and also all day on Sundays. The new rate for a three-minute night or Sunday station-to-station call will be 40 cents or less within the state and $1 or less anywhere in the continental United States. Most call's would cost less than the 40 cents and $1 maximums because of distance between phones. | . Many evening rates—which apply from 6 to 8 p. m — have been reduced. and the evening schedule now’ , also applies all day on Saturdays. ' The- Public Service Commission of Indiana today approved new rate schedules which will lower the cost of many intra-state long distance telephone calls. United Telephone Company of Indiana. Inc., and the state's 106 other telephone companies filed tariffs covering the changes a month ago and proposed that the new rates become effective February 1. The. commission agreed. . As a result, lower rates will become effective next week on evening. Saturday and Sunday calling, and nighttime bargain rates will apply beginning at Bp. m. daily, an hour earlier than at present. COURSE IN SWINE NUTRITION SCHEDULED The income frdm the sale of hogs in Kosciusko county exceeds $5, 000.000 each year. About sixty-five percent of the cost of producing this amount of income is the cost of feed The improvement of feed efficiency and the reduction of feed costs are important to the increase in profits and there is a need for as much information as can be obtained. An intensive course in Swine Nutrition has been scheduled.} for the dates January 27. February 3. and February 10 according to Donald E. Frantz, courity extension agent. The meetings will be held at 1 p.m. on .each of trie dates and wffl be held at the Shrine building on the fairgrounds in Warsaw. Dr. James Foster, animal nutrition scientist and researcher at Purdue. will conduct the course He will discuss the nutritional values lof feeds and the requirements of J swine, the. digestion and utilization of feeds and the making of rations

VYITVTTI y I -i < <1 Roller skating fi keeps inotn > I //A /I. I and dad trtSU X 5 y-1 I f helps kids I. <7 J ' develop c»- ■ ll’’ r'l ordination.' F U li Au Music, laugh- * U 17 V let and skates , I / U —a combination » G for family fll .• fun. ** * Bremen Roller Rink SCHEDULE Sat. Nite — 7:00 to 10:00 P. M. Sun. Afternoon — 2:00 to Sun. Nite — 6:00 to 9:00 P-m- — SKATING LESSONS — Every Sat. Afternoon From — 2:00 To 4:30 . GLENN G. BENSON Manager SUE BENSON Coach MEMBERS OF UNITED STATES AMATEUR ROLLER SKATING ASSOCIATION Special Prices To Church’s. School and Club Phone: 784-3021

lected from state gasoline tax and motor vehicle fees. The old formula is that 53 per cent goes to the state highway department, 32 per cent to the county highway departments, and 15 per cent to the cities and towns, Tlie law would decrease that going to county highway departments from 32 per cent to 29 per cent, and increase that going to cities and towns from 15 per cent to 18 per cent. N The county highway spokesman told this paper in actual practice the 3 per cent decrease in county highway funds actually amounts to a reduction of 9.6 per cent, and the increase in funds to cities and towns actually amounted to an increase of 20 per cent. The bill favors urban counties

P—Ry

ANOTHER FLYER — Janet Purdum. 16, Milford high school sophomore, is being congratulated by Russ Miller, Goshen airport operator and flight instructor, on her solo flight Sunday. Jan’s sister, Ann. 18, center has already been taught to fly by Miller and little Amy, 8, will be next. They are the daughters of Mr. and Mrs. Charles Purdum of near Milford. at the lowest cost. Hog raisers and feed /dealers are invited.

The Chicago- Motor Club points out that in wintry weather, drivers who leave and re-enter cars frequently may find a layer of ice building tip on the brake pedal and other foot controls. Therefore, it’s important that you take time to scrape away any accumulation of snow and ice from them. A slip of the foot could mean loss of control of your car and result in a serious accident.

C. S. Myers Body Shop DON'T LET AN ACCIDENT MAR YOUR I ’ ' * 1: HOLIDAYS, OR YOUR FUTURE

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and hurts rural counties such as Kosciusko county. The break-even point is a county of the complextion of Elkhart county, with 42.5 per cent rural population and 47.5 urban Tlie bill would hurt 66 counties and aid 26. The bill is being furthered by state legislators from Vanderburhg (Evansville), Marion 'lndianaopUs), and Lake (Gary) counties. In 1964 a total of $824,669.79 was returned to Kosciusko county highway departments, towns and cities. Os this amount $701,065.96 went to the counties,' and $123,603.83 to’cities and towns. The total distribution of the state motor vehicle highway account was slightly over 142 million. According to the 1964 handbook of

• MOVE TO CALIFORNIA ’ Word has been received from Frank A.’ Rehrer of Sarasota, Fla., ’ that they have moved to 34. West Pamela Road in Arcadia, Calif. * .' r In 1899, the USS New York and 7 the USS Massachusetts were the ‘ first Navy ships to use Marconi's wiuseless telegraph.

SUIT CLUB WINNER THIS WEEK WAS WALT HAGERDON — Syracuse TOM SOCKS SPORTSWEAR Wawasee Village Syracuse

facts and figures on Indiana county roads, there are 11,025 miles of state highways in Indiana, 79,037 miles of county roads, and 14,185 miles of city streets, for a percentage figure of 10.6 per cent of state roads, 75.8 per cent of county roads, and 13.6 per cent .of city streets. Last year the amount received by county towns is as follows: Burket, $1,910.11; Claypool, $3,333. 47; Etna Green, $3,562.09; Leesburg, $3,149.09. Mentone, $5,995.82; Milford, $8,606. 54; North Webster, $3,643.23; Pierceton, $8,746.65 Sidney, $1,5'3.98: Silver Lake, $3, 790.71; Syracuse, $11,763.01; Warsaw, $53,350.26; Winona Lake, $14,218.87.

CORRECTION . ’ ' i In the article on the annual re- , port for the town of Syracuse bet ing published in last week’s issue of The Mail-Journal it was incorrectly reported that the town had 1 received $21,234.05 of which $44,900 ? had been advanced. 5 The town received $21,234.05, but nothing was advanced.