The Daily Banner, Greencastle, Putnam County, 7 April 1954 — Page 8

tHE DAILY BANNER, GREENCASTLE, INDIANA, WEDNESDAY, APRIL 7, 1954.

TOHIGiiT anJ THl'RS. WHEN A SAVAGE TR!3E AND Tilt U. S. CAVALRY FOUGHT SIDE SY SICE! ■fC?>

CHATEAU HAST TIMES TONIGHT

nBT TIME IN » £ «xo..T TECHNICOLOR

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DEAN

MARTtN~[£WlS *. tiu IuImmm by DAMOW RUWVDW MONEY FROM NOME a HAL WALLIS P*c*LlcKo~^ 9 • * m m • A PtfMMVVt PlCtTI • • • • • • •

LOOKING... ...AT LIFE By Encb B^nden

A little farther dov^ii this column I want to talk about .'lumething serious. But. since it is rather difficult to hold people's attention with serious matters. I shall first, tell you about two not-too-young New York lovers. The woman had the man arrested on a grand larceny charge. He had allegedly promised to marry her in 1952. But he didn't keep his promise, in spite

STAPLING

JEfF cum BEEN MA CO-STARRIUO r iSyZANBALL : a

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A UbitLi.w 4. •«.l£iuvtiiv**nL iiw>w.t£

Mcadozobrook Drive In Theater

n AC TION 43 AND 36

TOND.IIT A TIH RSDAY

HOWARD HUGHES ........ DEVIL’S CANYON VIRGINIA MATO DALE ROBERTSON STEPHEN M'.NAUY ARTHUR HUNNICBTT v. nCHNICOlOR

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DRIVE-IN THEATRE 8EELEYVILLE. IND.

Box Office Opens 5:45 Shim- Starts 6:30 P. M.

TONK.HT A THURSDAY Box Office Opens at 6:00 Show At Dusk. “ROMAN HOLIDAY” Gregory Peck, Audrey Hepburn, Eddie Albert Also “TORCH SONG” Joan Crawford, Michael Wilding, Gig Yo ing.

—

MAPLECROFT AUTO THEATRE Just East of SlilesviHe on U. S. 40

TONIGHT & THURSDAY Joan Fcntaine an 1 Jack Palace “FLIGHT TO TANGIURS” Jane Wyrran and Sterling Ha'den “SO BIG”

Week Days — 5:45 I*. M. Saturday and Sunday Show Starts at 6:15 P. 51.

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of the fact that she said she had given him $11,000 and wasted three wedding gowns and a whole lot of patience, waiting for him •o make good. In addition and this is probably one of the saddest features of the whole sad case— worrying o much about the matter, she had grown from size 10 to "stout.” which as every' woman knows, is no desirable size to have, particularly—for one who now has to find herself a husband.

The man denied the whole business, of course. As a matter of fact, his attorney produced a three-page telegram written by the waiting-at-the church bride which read in part, "Why am I such a joke? Are you going to marry me ” Which question proved beyond the shadow of a doubt, the lawyer alleged, that there was no definite understanding between them. Else, why should .he have asked WHETHER he was going to marry her.

The judge, completely mixed up. released the swain in $1,000 bail and set a time for the hearing.

Now' to the serious part. The whole country is afraid of a depression, or what<J»er other name be used for the decline in production and buying which exists at the moment. What causes this “depression”? I personally don't know. I am no economist. But George B. Park, one of General Electric's advertising executives, told the Association of National Advertisers, what the reason is. “Advance publicity for the business slump has been terrific.” he said; ‘from both the rosyhued optimists and the peddlers of gloom.” A nation can TALK and THINK itself into trouble, he said. “We should know that a severe economic decline or dislocation does not have to happen, if advertising and promotion and

selling will rise to accept the challenge."

It seems to me that in recent years advertising has gone far afield from Its original purposes. Nowadays the emphasis is not on the merits of the merchandise a V ertised but on free trips to Europe, on free television sets, efrigerators and many other ‘absolutely free prizes,” if you will only sit down and write a letter in 25 words or less on Why I like Schmierola.” Furthermore. I am sure that people are getting tired of lookng at gorgeous movie stars advertising this or that product and ising that as a reason why they ihould use it. too. Women hawmirrors, you know, and the mir--or nowadays is the one thing hat contains neither lanolin nor hlorophyll. It seems to me that the depression is one of the best advertised articles in the country. Just a little more selling and it will be here.

VEEPriVIFE GETS IN AWARD

MRS. ALBEN BARKLEY receives the Amer.can Heart Asso i ition award of merit from Dr. Robert King (right!, retiring president of the group, as her husband .the former vi'-e president liH»ks on. The Veep wh,-? recently announced his decision to mn for senator from Kentucky, spoke at the Veep’s dinner in Chicago.

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PAYMENTS FOR YOUR CONVENIENCE.

Horace Link & Co

The Stow of Furnituro