South Bend News-Times, Volume 39, Number 70, South Bend, St. Joseph County, 11 March 1922 — Page 6

THE SOUTH BEND NEWS-TIMES

SATURDAY MORNING. MARCH 11. HZ2

SOUTH BEND NEWS-TIMES Mormnj: Evening Sunday J. if. STnrilENSON. IoM!iber. Member: Associated Prrss United Press International News Service Tl A"!)itM rr t rtrlntTf1y entitled to fae M far rtpijM!rtlon ? all r-x ilratcfce credited to It of not (btrlM rr41fl in tte roorntn Mltloa f this rr. ad a'o tt In-l pw rubllbl breli. Tbia doe oot appl tt tf:rQcoa eJUlna.

rhiii Main tlv ?0I ?lo?. nrnrh renanr

Tnr.Ms or scLsciupriON. Crrr rfW Merntrtr nd fonlsy. we?k ....-2 Oata Tr!r;r nrd S'unliT. r" eek - - 10 rh nfcr with S'undiy. od year - - ------ JXOO Bt Mall Uernlns and Sandir. ra rural roctea, one year Ail ctbra Ly mail '- - I. Entered at Fnwth Pnd Tot Offlr Feeond Claaa 11 IL

MARCH 11. 1922

II INNING YOUR BATTLE. A Herman .--till t h 1 1 the chief rajon Amrlran li tp w ie K' ol fssht'-r? wis because they hadn't lr n t r a i r. 1 to r treat. Trnt h -u.irf.ir' win doomed soon as America r.5 the World war. It 1? rot American nature to .-it in the mu 1 patiently for two or three yar.-. A i;iri'M ri mott rfrvou race o fir in hi'tory't want c-r.-t ar:t action. They either so forward or are carried off the battlenld f-t first. Thp war department now wisely issue? orders to corp iirt a n.mm.'ir'l' rs. that our soldier are to b trained primarily to attack the enemy Instead of merely holdinir their ground. There- I a imcw tip that you may turn Into money. All bu.ine. 1! participation In Vr jrr"at inJur;al roarhir of civilization. U a lorm of warfare. You pe the jaw of "un1vsl of the fittest" worklnc in trade association. Jobbers or manufacturers r-and together in pood-natured fellowship to accomplish certain enL. Easy to keep them together when t i m f are good. Then deprevion arrive, member jret restless. Foon desert the association and begin cutting each other'. throats. Every man "hould consider himself a warrior, battllntr to attain the victory of a fair share of general prosperity, up to tho point where Vila takings cut into whnt helonc.i to others. To bA Hucce5-"fu and this If especially true of m lesmen you mu.t be constantly up on your toe, f.k'htlr.s: hard by putting the very bet of yourself into what you are dolnzr. At the end of each day, aAk yourself: "Am I mäkln? prosres toward my jroal. or am I jut standing still?" The man who i sanding' fdlll is feetting- ready to jro backward. liettlnar well enouch alone im like holding the trencher. It ward? off defeat but doesn't brin? quick victory. The nvui who mechanically handles the work that is shoved before him, and keeps yearnirpr for quitting time, will never be a Napoleon. Promotion, rirhe. puc. ess. the top runsr of tha ladder the.-v com' ti the man who puts more than Ave race cm-ruy ami 'irains and care into his immediate ta-ks. ' Hard work L the eternal key to wealth. There are .keKton k-y windfalls but they nre freaks of chanc-. A certain man w.i? convinced he was . a master artor. H- couldn't j:ct a try-out. So he plumed alinc: in iurl"(ju-. doinp the Job better than he really had to. m- day David Ti'dapco dropped into the theater and iv this actor work. Belasco fravo blm hl chnnct . II- made icod. The actor's nam If ravid Wnrfi'M.

TUE XEir REPLY. The r"p!y of S !fltr N'fv to the challenge of Hon. Albert ,1. I'.eyridpe that they enter into a written ;i;;rroni"n! .i to th limitation of expenses for the cainpaUn for the nomination Is an evasion and a i n f ion . He sap that bo Ac? not intend to enter into a I'-r.wiil controvert with h!a rival. What he mean'? is that he do s r.ot laro to enter into a controversy with his own rf'ioiil. 11 .vaj"i that he m larpe private fortune to rpend and iirnrres the plain evidence which Mr. Hevt-ndse wafd before- h! audience at l'ort Wayne that lar;e siims are bclnsr expanded in New's behalf and tb.at there is every evidence that the Newvorry jntthoilj arc to be tried In Indiana. The refusal of S n. New may be taken as warnin? t" the voti that he does expect to ue all the fund.' which may he t ndrtd him by thoe prreat intercuts wliich iu- his served fo well and so obediently Had h rpctd t keep within the reasonable limits sj?ested !y his opponent for the nomination, had he cp.',-ted to keep within the limits of the modesty of h: own fortune to which he points, he would have cone much farther and propped tb.at no money whatever, except the travelling expenes on their a nipt icnlnc, be spent. fv'Ti. N-7 wa. in a much more fortunate position to limit expenses tlir. n was his rival, for he has behind him the old i'Iuard crcanlzatlon, the ready maIe machine of politicians and political worker who owe tb'ir jt and their perquisites to the organization of hi.- party and to hi influence. Had he planned a campaign that would be a rebuke to corruption of the ballot and a defense cf the foundatioTs of American irt stutlons. he would have we'o'op.ud the chanc.-. -Ti if his vote in the sn.ate was cist for the ktpinc of stolen poods when Call.r.t; h! refusal a "pert? ra' controversy with Mr. I! f-rid.?' " does not nukr it such. Sen. New is now in a controversy with the people of Indian.-i who w ih to prcierve the intecrity of the ballot and to sax-1 this country from th evils that come from th- uc of money In elections. He I row ir. a controversy, whether he vrihes it or not, with the man who wants only a s5uare deal from powrnm it and who do-s not wish his own vote to lc r.u'.lihcd l.y that of the rn.in influenced ty .h tjvC ,.f money. He r; w in a controversy. r.Ct with I'fvc riilo. hut wtr!i th principle of hontv in politics, in controversy with the f undarne r.tal ideals of this nation, in --ntro ers- with detency as orrosed to elf ct ion dl bau..-?. Ty. A cont rove r?v with Heveridre? His reply puts hihi In rpp.o--.ti. ui to pr;n:pUs that were old when lievriiv. w;i a 1 and that will .tili he fi-htinc the Unfy of corruption i lor.i; as free povcrn-

NEED OE Ps Eir METHODS. According to the reports piven at the national fruherin? cf ducati.rs. only per cent of the children of the naticn rvr flnLh the rirhth rrade of eoh ol and rr.ly ;-ht per cent jcraduate from hich ohool?. I'ortunat ly .iiot.vs or "-njoment does rot entirely depend upon the amount of tea. hi:;;;-, but upon tho quality of tei'-hlnr Th f.frjres d surct that in our shift to an ir.du3t.rlal r.atl-.n. the urnlnis of 1.055 an..l tirls

are becornlns? of incressirp nee.ity to home and that many are fore d prematurely from .ehool life Into commerrJaJ. or industrial pursuit. If this be trup. the need of the school ii for a method that will clve In the few years that the 3t n'.Tjority attend school a training that will permit them to become self-educated. The methods must be such a.4 to incpire h huncer for knowl'-.K'-i. nd a trainln? in think Snsr. The ue of movie in the schools may c far towards inspiring this dsire for knowh.t-r. The appeal to the would open v! tn.s that v.'ojl.l ad tho who ar romrelled to bae srliool at an arly nee to continue their s-arrh. A defnite- plan to Induco the pupil to .lf.vr no, only f.vl. but the reason for farts r.-.icht pro the solution in aiding the preat majority wlm aro banished at an early ae from the school room to become really educated. Over a million farmers last year saw movir? pictures ent out by the department of acrieulture. That meant not only more education but a practical education. The same methods for other walks of life will add to the total of education and do much to supplement the lack which these hcures sue? ist. In the meantime those who are forced to join the c!a of those who leave the ffChool room may ake ome comfort In the fact that many of the most highly trained men. Jud?in by years sp nt in schools, are ral!y the rnot ignorant and that many of the finest educations have brcn attained by those who were thrown on tiKir own resource. If we are curtailing the years of school life of children. It is a plain duty to overcome this fact with more intensive training and a different traininc.

-o

WATCH THOSE BUTTONS. How many men have ever .stopped to think why it is that they have two or three buttons on the wieeves of their coats? If you happen to nf,t your clothes made by a tailor, he puts them on without uscestion. If you buy the ready made, they invariably are there. Did you ever have any u.s for one of these buttonj?. the total of which runs into millions each year, all a waste? Thr?e buttons have a history. They were originally brass and ordered there by Frederick the Great as a part of the uniform of hi poldiera. Frederick, who deserves hla description, had a reason for the buttons. lie wanted an army of Imposing appearance. H wanted clean uniforms upon hi fighters. lie wanted to Impress civilians and enemies with the perfect training of his defenders. He discovered that the soldiers were in the habit of drawing i'nrlr cuffs acro?s their nostrils, handkerchiefs being discounted by the stern men of war who were tempted to tb.Ls expedient when exposed to cold. lie Rave orders for them to stop but they '"d not stop. Consequently ho ordered the uniforms equipped with pointed brass button on the sleeves In order that the soldiers woold stop their unsanitary and uncleanly habit of using- the sleeve for a handkerchief. It became a custcm. for civilians took it up and copied It and handed it down through generations. Probably the sum ppent on buttons from the time of Frederick thtc Great to tho present time, would be fiuilie'ent to pay tv national debt of any nation. The sum spent annually in this country .alone 1 easily enouqh to pay interest on the money r.ecessary to build the Iakcs to Gulf canal, all easily yaved if some other leader with the determination of the founder of the habit took the lead to eliminate this form of waste effort. How many buttons have you hancinc about your life, there because of custom and tradition, tlx e because habit Is stroncer than the necessity which gave birth to the habit? How many thincs do you do daily because some one ele. centuries aco. started the custom, thincs that take time and effort and result in neither pleasure nor profit. Once in a while it micht be well to po over the parment3 which clothe our actions and look for these eleeve-buttons which have been bequeathed from forcotten centuries, Iticht now, haw many ne-d a bra.s pointed button on the sleeve

1 a "z r-s -

TheTowerBaM uöy Bill Armstrong

1 ' Philip 1

Johrs Itrr.' ham r.t'-r amd at I t h al'.:- of th:i produ- t can read-hi-home oth. r !..'ht the - (".la 1-Lly . stmiatvd.

That - Wail - Paca;, - Go-.i - W.ifh ..-rt it ,-an r :i.i;i;.

j eiub." A trood t:n.e ua- Ii ad h fioi.i :he above tb. 1 th

E WYMÄM a

-COMB AND 8KE U& !orr Hours 8:30 to 3:30: Saturdays Til! '

a v "t- f f the i f

ill. The pu st depart d .it an j i . -mpa x.y ate ;n a li-pjid cor.diti :n at; arly iio'ir, after tli- il'. had de-i ali tip.c - ;

-led f r.ut 11 at fr.f for I I'LiiiK I'MMluctiori. I.to. It is th- I L-'

so;,.- -ort of a d-e. r.t -oMj. r-' ' ir.' : t :o:; "f th.- ompar.y t- erect a f " ; I'' er at.d licht w i - wa- a'-o d.s- lur-" a.arv in North rn rr.ar;o. t. . . ... .-:!

. i- ! a ; srit'i" : r M w iini.nt nv . w m r- t r. i mtiiii'iv w ;11 i at rv o-

j v.. 11 sold to individuals at !!')

t Max Vi!:n has hern with Adl r ; ! r pair, as each bird manuf.u turc

il-rc-thcrs so lone that he rem'-mbi ti ; 0:0. :'.:art every 1 hnur. and tl

. w-hen .Milt rrudenstc in wa th'n 5r.l ' avi race life of the bird i five years-.

. s., 1 r ' iiiiilJ.iljl.' f rni:i thtJ t.n:-

si Jii'X UU -

! had hair.

7 :

1 ti

M !

it -au I a. lily ! s- n that th:s ir.- ( ,

(THIS WAS I IAN 1)1 H TO l' r.Y 1 r!:a--rs- uu-I investors' standpoint, f (X

i . . .k t .1 1- 1....... . . H

I Ill Ulli. It .1 A IV I. Ii ' . U.ise OUUn Vlt i.i.i.v 1 nouis r : 1 ritlUNHS. AND IT IX)()KS!a i!..v (davliclit by illun.ir.atii. I 0

I.IIvIt IT ivnl ' I.I) Hit ! V- : t b.f ir work ih.e biids will work i i i . Z.

ivr: ivvrvrMivr il.om ii ,v ' L

I l.ivor Two differ nt ilavors i.iujf V!

h . iv t r: ;nr," ' " I

i I f

acinc dire. tor. Stillwell Soak, d : I v. in V yet youncto Uy st rone Jana - : I p.

trar..-f. r aconts. Stfi-.e .Tar Trot 'o. d;an toba. ' O. thus producing that ; t: -larry Man Iiis (hui Di-t illrr." I Mooky st e. Jjy the addition of soda. f. e

in tin .r f.'i) 1 t?.e iei rated "Scotoli

, e. :', , )7r ttJt j 'iit' .' f j . , i.

Hartford -Saxony" Rur

- 1 w

I'M

Pre-Jdcnt. Sir H-erboIm Halyon;j I"laoi' Two ilirTei vice pn&ident. (J. I. N. Hif-kty; man-i be produod, St-otch

I Vv'c own and offei

$5f'.''f) , Seven Per "ent I'iiM Mort'aire S;nkJ inc r.md Gold Ponls of the j ' Canadian Ihstillir.c. Paper ! , vJ'o.. Itd.. of Canada.

Capital Seven Per Cer.t I-irst Morts-'aee Sinking Pur.d Cold Ponds. 3 ' ) C , ' 1 ' 0 ; common stock. ö '... yOri.

ur.d So la" can be producl. An ex- e,

1 11. lit imitation of Canadian live i i. in be so-ur"il by addinc o:n jduT ; of chewini; tobacco to otic p i: t of j ia rbolu: acid. ' Purchasers of this stock will have the ;i!.-t opportunity of buyinc a sit Of birds. Only two s ts to uth sub- '

Piii'poM of N-uo Tliis company i s. ruber. t

luis rem iorinf'1 to purenas ami; .ppii. a;:on win ne maue ln Uu- ........ . . i, .. .1,: . I. i :.,....,.

o;e r.ii' tne iai si ar.U nwol woiiiur- : ohii'.' io nave uns .mj. h n;au. un f

ial ir.v ntion of the notd birdolopist i the (.lascow stock Kxchanpe. j Inn I 1 1 . 1 Tliiu in-. i i Wo.. I . . . . . 1 'I'll.-. tiii.tilc rnnt'iir t'.i in thw

. . i . ...... nil

patented and will b a col-send and circular are not cuaranteea, nut tue;. y:

to b ri liable and n which we- acted . !

when purchasinc the securities.

John Collins: lnvistment Hank

ers, McCatiley st., Toronto.

I5oot. Lecc it Co., rinancRM, Elm

st.. Toronto.

verlastinc benefit to thirstv man- : are compib-d from sources we know

k i n d . ItiMiio It i th" intrntion of tfie company to l.rud a species of bird whicii N a cross between a vacuum cleaner and a Canadian woodpecker. This i-xtremely valuable bird is trained to peel: the wood

out of wood alcohol, leaving a clear. Accordinc 'o estimates of Mr. Ers-non-i)Ois:onous, stlmulatini; beverace, ' klne, sttudebakers will soon bo as that is much soucht after In pro- ! numerous r Ford?. hibition countries. Ilj.Pnxluct.' The rcsMur. which; Fred Pos- is- in town acaln. will consist of small p articles oi ' Charley S i i now rnakinc arrance-

will consist of small particles of wood , mints to n e back to Kanka'uv.

iibre, perked to the consistency of

" ' k I : f SI - --"i. '',.11,.,. . . V

t "5 i . j . ( -s

1 mi'Ä :

I . ikv z : " 1 I . 1 f r 1 1 1 a 1 r : . v i ,i. m , v tn , v v x au- ,t v v ..vv ww , . . - v "v v

for the manufacture of paper. When one considers the hich price prevail-

Did you (! Geurce Kohertson yest . rday afternoon with the red

in? for all 1 lasses of j.tper In pulp, carnation in his coat lapel?

li.M'DS IillOAD-.MlNDMDM.sS. Editor. News-Times. South bond, Ind. Dear Sir: That was certainly a fine, broadminded editorial about the Tribune

I its contemporary in the Northern j Indiana field.

A. M.

soi.niKirs iim:T.Ti:. Editor News-Times:

ir. vnnr Th u rs.t.i Uiio I have I I have been instructed oy oeorce

I been a reader of'south F. tol news- ! A. Campbell Post No. Veterans

papers for a pood many vears now. 'f Foreicr. Wars, to tliank you for and I must sav that vour editori 1 1 I "our contribufion that enabled us to .triU- n nw nn.l n r .-, i ao wo rT h V ! tbt a I II ail VU n CCd p U bl iC i t y Oil t lie hi ?

note; one of broad cooperation.

It was particularly ph-asin? to

observe that you cave due credit to j that sterling. South 'Pend citizen, Einer Crockett. It must be a pleasure to him, as well as to the Tribune !

organization, to look back and see

j what was so well accomplished dur

ing those earlier years. Very truly yours. If. It. M.

DOrnidl CONGKAT CITATIONS. March : 1 0 1' 2 . To the Editor: That editorial of yours, congratulating the South Fend Tribune on its golden anniversary, L- to me the

Mass Meeting, held at the hich school auditorium last Sunday. j Tho contribution itself and the , spirit with which you pledged it . shows beyond doubt that your sym- j pathb's are with the cx-service men .

: of this country, who at the present ; j tint o are demanding that congress j I grant them adjusted compensation, j ' ' Again, assuring you that the above j J Post appreciates your kindness. I I Hill. J I Fincerely yours, J DAVID W. SMITH. j Adjutant. :

Editor, News-Times: I want to thank you for your j splendid first editorial in Friday's ,

finest example yet of the hroad-irtin-1 is-uo (today). "dness and ope v-hearto.lness of the I t conies as an oasis in a desert to

South Pend News-Tinus. Indeed.

thoe who think there are oetter

DRUNKARDS. Mr?. Margot Asquith says her visit In our country ha."? turned her against prohibition. She came dry, departs wet. Mrs. Asuuith is especially shocked by the drinking among our young people tho magnetic power of a flask of whisky or synthetic ein at a dance. She wouldn't be as emphatic i.ow if she hml visited us before prohibition and watched the drinking among young folks in prill rooms or even at hi?h silunl dances where the boys with the largest p'g-leg trousers soiked the punch. Very few rum hounds will admit it. Put there !s far less drinking now than before prohibition. Turn your memory back to saloon days, when midnight owl cars were riotous. ro?d housos bacchanalian, and drunken men stagcering in streets were common. A souse attracts 10 times as much attention now becati. the stuff Is hard to pvt. Every conversation thro days, If it lasts Ion? enough, drifts. -around to booze. A favorite topic 's the prent number of people who never drank before prohibition but now take Intense pride In tein? able to serve something with a kick. "All this." say the rum hounds, "is due to Americans resentment against havin? their personal liberty restrained by law." If thif reasoning is logical, most of us are rhiloosophical anarchist. Which we're not. Personal liberty is restrained daily by hundreds of other laws as traffic regulations, disease quarantine and prohlbtion of keeping pigs in cit limits. The? laws are accepted clamly. as a matter of course. . Th!.- Is the truth: The people who are drinking now would be drinking twice as much if the -aloor.s were lack. The war left us with highly strung nerves and terrific economic prohleni. This hntaf?e la the cause of the widespread craving f'-r liquor to soothe the nerve and make us forget economic problems we haven't the courage to face with clear brains. Hum hounds seem unable to pet it throuch their heads that the prohibition law Ls here to tay. In tho back of their brain lingers a deiui-:i that d.' ness Is only temporary that, seme how or o tri er. li juor will come back. "Not whisky. Just win.'s and beers," they oy. Their subconscious minds knw that w;n-s wrull te tplked hich -proof. Whether the national n'!:::t:it;.i:i could bo unamended by any process ;s doubtful. Sa; r nocourt micht have something to ay a bo ;t that. Certainly it would require majority vo,. of both houses of congress and both h.n;ss f .-ta'-lcK'.sIatutes. Ix-jritlmaUzed, liquor !s gone- forever in th- I'm:- 1 States. Talk to the contrary is as futile as it asinine.

the Tribune is to be congratul ited. ! w ays and means by w hich the world i nit not alone upon its journalistic, maybe made safe for citizen besides triumph of r.o years duration. The ! slaughter and life imprisonment. Tribune should pause to concrotu-i Thank you so much, late Itself upon the high calibre of! A DAIEY READER.

- T . , " 'j i ,m ,.m.J-mij2 ti 7 it "1 ' 7i

Edga-r-A G

Tho Hrst Ilobin. ' Tin y, too, leave their joys behind Winter days are cold and long. 'To bo comforting and kind. Put the robin with his pong j

! Op.e bricht morning, crisp ur.d clear. , When my heart with grief ic numb! e?omes to tell us spring is ro ar. ; They, too, bravo the storm and come : ! : To be near mo and to share i Kindly bird that braves the storm, i All the burdens I must be ir. j j 'juit.-i the sunny south and warm ! j For the north, still draped in snow Though 'mid pleasures they mich: j ' You are like the friends I know. stay j . In their sunny far away I When I sutler in dtspr.ir Soon I hud them calling here I And mv nights are (ilh .1 w ith .are , Mcssengi rs of faith and cheer.

4M II Ml I

HEEL HAVE A LONG AVA IT. The ex-Kaiser's beard is probably

attributable to a resolution never to

have till Germany pays her war

-t.

; nVlmn PoGtrq ! h)u JaT05 cl Morxtavia ,

I KNOWLEDGE, IS POWER. The Stillman r ise seems to have i Purclar arr sted in Prooklyn , broken out in Canada.

had jtit ompb'tl a rorresprmd - f -nee school curse in saf opening.) N WONDER HE WKNT OFT. Tim- wa. when a burglar expected. When Judge l,andis tf-ok that To loot neither larglv nor lore:, baseball job they had three and two , For thieving was often det-ctd h;m.

Atid ;aos were uneommonlj i.opijnk. i strong. 1 i He took little trouble in gaining Calvin Srertztach, chiropractor, ; j Hb simrle le.irlarious skill: graduate of Universal School of! I No n.'d for a ttchr.i.Ml training :Pavir.port and Ross School of Fort,

To rob a rncr.' cnx crv tore till. a.wn-. i.aj "-'-u "3 n o.i .. ,

Main tt.

4 tf.

Put r.o-.v that his kr. r. i-ii profes sion.

If lti-! jimmy h craftily pii .

AN NOUNtTMrtVr. Calvin Stertzhach, chiropractor

Tty day. wit It his low-vi-age-l bud ly I He b'T.ds over burclary books. i Ar.d p :zle out onrs. s of study j Designed for enlightened crooks. I He reads us-ful ptcs d'votfd I To showing b.ow cribs cm be

I craKe.-i,

Ib-w watchmen may be? eirrotr d Anl saf-s most sucrrssfu'.'y sir!;-

tin

b a rni-g.

I He u .e- to h:- r -'turn.-.! t..sk. j And '.t. Is little tr'. iS;.' in trr.i"--A r.ftr h as a r. :. ouclit to as'-. ' I'.i:' knou '.edg-- r-'dful ir. stetl-

:.rr: tal

Trair : Th" d-i;..: 1 ;

M-u'.is inuiity po.r i.nam

(lav.

1 ;c:r

u ; :::iin il b-ahrg

to-

NEW LOCATION tic W. Washington Ave.

Compounded Quarterly Incorporateil for S3.0rtn.000 A-scts 51.12Ö.OUU Cc ntit.gent Fund and Cndiviled Profits. $43.nr.(. Building & Loan Association cf South Bend ild W. Washington A v. F. M. ItOONE. Trca. (Eormcrly 11 S. Malt St.)

Rugs that strengthen home ties Critical care, only secondary to that of purchasing your homo, should hr exercised in selecting your rugs and draperies. And why shouldn't this be so? The rug is the foundation and enriches the appearance o f the room according to the quality and color, the draperies soften the framework of windows and doors. It is the rugs and draperies that aid so much in making the room livable and loveable. RujJS and draperies of richness and quality may he obtained for little more than inferior quality and how infinitely greater the return from your investment. Only Rugs and Draperies that will bear exhaustive comparison are shown in Wyman's. (March Sale of Rues Now On) A Growing Rup and Drajyrry Department for a Groninz City

FM2(fe

I 5 Kl V

May w-di put him into possesion . l-as op'-r.edofficc-s at 521 N. Main st. : Of ' sums of rorMderab:e-s:z- Lincoln C2T. 4 tf.

hung'T for bartfinc has tlr- 1 i Hie -:..: and S'v-m Ik art A 'f'r husine lunch is sure to, For fortUtM.- ar- only ac.uir d satisfy. The Philadelphia. 71 j P.y thotrs who have niastered tlo ir art.

ECENTLY the Chicago Journal of Commerce in

an editorial discussion of

the Standard Oil Company (Indiana) as an example of modern American business, said:

'Three years ago the Standard Od Company (Indiana), which docs business in eleven states, adopted a wholesome publicity policy, not only to derive the natural benefits cf advertising its products, but to acquaint the public with intimate information regarding the Company and its affairs. The fair dealing, justice and ce.uity of its practices, the business principles wbich rule its conduct, have been published far and wide throughout the territory it serves. Its policies were frankly disclosed to promote the welfare and to secure and hold the confidence and esteem cf its stockholders, employes, ar.d the public. The Company has paid fcr ti.u publicity service just ?.s any ether industrial or mercantile enterprise pays fcr its advertising, end with most gjatilying results. This publicity campaign has been dutbed Good-Will advertising' a happy phrase. GoodWill is the foundation of ever procperuus business. Good -Will alleys contributes to profits and can be secured only by fir dealing, fair prices, and a riid .adherence to busme n ethics. In all these the Standard 0,1 Ccmpuny (Indiana) is a model of efficiency."

rTHIS appreciation of the I purposes, practices, and achievements of the Standard Oil Company (Indiana) so clearly expressed in the above quoted editorial is most gratifying to the Board of Directors of this Company, for it confirms their conviction that understanding and fairness go together. You cannot be fair unless you understand. You cannot understand unless you are willing to be fair. The Standard Oil Company (Indiana) is performing a highly essential service in a highly specialized branch of industry. It is doing something that has to be done in a way that entitles it to the approval of the public it serves. It is to the interest of the public as well as the Company that the Company should give a frank account of itself and of the stewardship of its seven Directors. Hence this sustained campaign. Standard Oil Company ( Indiana) 910 S. Michigan Ave, Chicago, 111.

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