South Bend News-Times, Volume 39, Number 1, South Bend, St. Joseph County, 1 January 1922 — Page 22
THE SOUTH BEND NEWS-TIMES
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THE Country Mouse invited the Town Mouse to pay him a visit and partake of his country fare. When the Town Mouse saw the barley, beans, wheat stalks and such things which his friend had gathered for the occasion, he said "You live the lfie of the ants while in my house is the horn of plenty. I am surrounded with every
luxury and if you will come with me you shall have an
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ample snare or my dainties.
The Country Mouse was easily persuaded and returned with his friend. The Town Mouse then placed before him bread, dried figs, honey, raisins, and last of all brought a dainty piece of cheese from a basket. The Country Mou3e expressed his satisfaction in warm terms and lamented his own hard fate. But just as they were beginning to eat, some one opened the door and they both ran off, squealing, as fast as they could to a hole so narrow that only by squeezing could they find room in it. They had scarcely again begun their repast when someone else entered to take something out of the cupboard, upon which the two mice more frightened than before, ran away and hid themselves. At last the Country Mouse, almost famished, thus addressed his friend: "Although you have prepared for me so dainty a feast, I must leave you to enjoy it by yourself. It is surrounded by too many dangers. I prefer my country fare, which I can have in safety and without fear." Moral: A wholesome fare in security is better than a doubtful feast surrounded by dangers. THE glowing promise of rich things to eat, drew the Country Mouse from his home of security to a table where his very life was endangered. Just so are we tempted at times to abandon caution by the promises of quick wealth from some doubtful "horn of plenty." The Country Mouse did not stop to think that at home there was abundant food food that could be had without risk. He was completely taken up with the promises of his city cousin, and all he could visualize was a splendid banquet that was to be his without effort. Just so do we, at times, accept visions of far off fortunes to the exclusion of all caution and the vast opportunities that are right within our grasp at home. And we, like the Country Mouse, must learn sooner or later that an appetite for success can be satisfied only by exercising caution and gathering the "food" to satisfy that appetite where there is the least danger of loss. Successful people have learned that lesson; otherwise they could not be successful. It isn't necessary to refer to Morgan, Rockefeller or Carnegie for proof when we have good examples of success right here in South Bend.
Just study the successful banker, merchant, manufacturer or farmer that you know best. You will discover that his success has been built upon the foundation of caution in his investment. There is no exception. That is a feist and hard rule that must be observed if we are to be successful. But it is easy to observe it if we only will. And for that reason financial success is within the reach of all of us. True, there was a time when one needed to possess a fund of hidden market-knowledge if he proposed to invest cautiously. That is why we say that the older men of great wealth were particularly astute. Today however, that is changed. There is a stock in which you can invest with confidence, because all the facts concerning that stock all the conditions governing its sale, are regulated by carefully appointed representatives of the state your representatives. This gives you an opportunity for cautious investment that was not to be had a few years ago. It gives you an opportunity to build wealth just as the successful people you know have built theirs. The stock in which you can invest to do this is the 7' Cumulative Preferred Stock of the Indiana & Michigan Electric Company. You know it is a cautious investment because this stock is issued only after thorough scrutiny by carefully appointed representatives of the state who prescribe the methods of accounting and operation, audit the books of the company and fix the rates of return on the investment which they have authorized from time to time. Besides these precautions, the very nature of the business, which is an absolute necessity year in and year out, is a distinct advantage in an investment. This stock can be bought in $1 00 shares on the payment plan. It is exempt from all State, County and Municipal taxes and is not subject to the Federal Income tax. If you call at the office of the Indiana & Michigan Electric Company at 220 W. Colfax Ave., one of the officers or any of the employes wall gladly give you detailed information without obligation. Or you can telephone if you wish and have an employe come to your home to give you this information. Whichever you choose to do you will be glad you investigated. Note: To comprehend fully what this investment means, consider the following: If you invest $ 1 0 a month in a stock bearing 7 cumulative interest, you would pay in $6,000 in 50 years. At that time your investment plus your earning would equal $50,832 which invested at 7 would give you an income of approximately $300 a month. Surely "a wholesome fare in security is better than a doubtful feast surrounded by dangers!"
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