South Bend News-Times, Volume 37, Number 349, South Bend, St. Joseph County, 14 December 1920 — Page 3

THE SOUTH BEND NEWS-TIMES

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When you go into a store to purchase a Victrola, make sure the instrument you buy is a Victrola and not some other instrument masqueraded under that name. The Victrola is the one instrument to which the most famous singers and instrumentalists have entrusted their art an unanswerable proof of its merits. It is the one instru ment and the only instrument specially made to play these

artists records. And, proud of our craftsmanship, we have placed our marks upon these products as . an acceptance of our responsibility for them. The word "Victrola" is our trademark as is also the picture "His Master's Voice." Protect yourself from substitution by the simple means we have provided. ' LOOK UNDER THE LID

Victor Talking Machine Company, Camden, New jersey

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REG. U.S. PAT. CEF