Rensselaer Semi-Weekly Republican, Volume 35, Number 42, Rensselaer, Jasper County, 30 January 1903 — Letter to George Barcus & Co., [ARTICLE]

Letter to George Barcus & Co.,

Rensselaer, Ind. t Gentlemen: Yon are makers; so are we.' You know what you make: you know all about it, We know our paint as you know your goods. We know what it is, how it acts, what it does, how it lives, and how long —the conditions being favorrble or unfavorable.' It is fair that we take the risk of it every way; but we ought cot to risk any use or abuse of it, Can’t draw the line. We are are dealing with strangers] We are strangers. We are strangers to them as they are strangers to us. We want to be trusted by them. We trust them first; that’s the way to get trusted. We trust them to paint with a fair degree of common paint-knowledge and oare. We exbeot to be trusted to furnish paint as good as paint oan be, and to last as long as paint oan. If you do your business that way, you are a fellow with us and one of a thousand,

A few mean men in. the course of a year will abuse our trust and put us to loss; but,999 in 1,000 will tell their friends how true we are, and our paint is. That's what has made us the largest paint ooneern in the world. It is our beet advertisement. Yours truly'

F. W. DEVOE & CO.