Richmond Palladium (Daily), Volume 42, Number 187, 19 June 1917 — Page 10

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THE RICHMOND PALLADIUM AND SUN-TELEGRAM. TUESDAYJUNE 19, 1917

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PRESIDENT Woodrow Wilson has asked for $100,000,000 to support the Red Cross. We men and women who have read the splendid appeal of President Wilson for the Red Cross, realize the necessity of this large amount of money. We know and Believe in the Red Cross. We know that the fathers, brothers and sons who go to the front should have every comfort and care. We know, too, that every man or woman, boy or girl who stays at home will want to send their "bit" whether it be $1.00, $10.00, $100.00, $10,000.00 or $100,000.00 One man in New-York has given five million dollars to the Red Cross. Many of our leading citizens will give this week of their time to collect this money. There are now over 600,000 members of the Red Cross in this country. If each one of these members will devote two hours of each day to soliciting subscriptions make three calls a day every man, woman or child will be asked personally to give to his utmost to the Red Cross. Read carefully the balance of this page advertisement and the letter below and then make up your mind to send in your check or cash at once.

"Da YOUR BIT NOW" it exactly what every reader ef your great NEWSPAPER would like to do if they knew HOW. This page advertisement tells what an opportunity each reader has to "DO HIS OR HER BIT NOW" and that is

Subscribe to

THE

RED GROSS

You know and we know what that great organization has done during the past three years In stricken Belgium, in France and in Germany, to relieve the suffering ef the wounded, care for the sick and succor the helpless. Pages could be written and then the story would only be half told. We want $25,000 from Richmond, and we know that through the Influence ef this advertisement and your own endorsement to your readers of the work of the Red Cross, thousands will send in $1, $5, $10, $100, $1,000 or $10,000. No actual service Is required. We can then feel that we as RichmondItes are really represented "at the front" and that we have done "OUR BIT" especially those of us men and women who of necessity have to "stay at home." Every one that subscribes to THE RED CROSS will knew that they have taken the first step in the right direction to HELP WIN this war, and we hope thousands of them will become active supporters of the Red Cross by securing NEW subscriptions ranging from $5 to a million dollars. Sincerely, The McConaha Co, The Grand Leader, Roy W. Dennis, J. Morris Jones, Raymond Lichtenf els, Martin's Music Shop, Sol Frankel, Walk Over Boot Shop, McConaha's Garage, CurmeFeltraah Shoe Co., Second National Bank, Oraer Whelan, Ackerman, Carl Young.

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HE Red Cross is the greatest humanitarian organization in the World. It provides for the care of the sick and wounded at the war base. It provides for the soldiers' and sailors families.

It provides employment for returned disabled men, and under government direction, goes where you and I cannot go in the hour of danger. Red Cross Subscribers are not expected to go to the war front; nor do they assume any financial obligation other than the payment of their subsection. But the aggregate of these subscriptions, .paid by millions of grateful men, women and children all over the land, will make possible the beneficent work of relief upon which the soldier, sailor and his family depend. This is not charity. To take oar place in the ranks of the Red Cross is merely to do our rightful part in helping to win this war. President Woodxow WHson, President of the American Red Cross, says: ,

"I have today created within the Red Cross a war cooncfl to which will be entrusted the duty of responding to the extraordinary demands which the present war will make upon the services of the Red Cross, both in the field and in civilian relief. . The best way in which to impart the greatest efficiency and energy to the relief work which this war will entail will be" to concentrate it fat the hands of a single experienced organization which has been recognized by law and by international convention as the public instrumentality for such purposes. Indeed such a concentration of administrative action in this matter seems to me absolutely necessary, and I hereby earnestly call upon - all those who can contribute either great sums or small to the alleviation of the suffering and distress which must inevitably arise out of this fight for humanity and democracy to contribute to the Red Cross. It will be one of the first and most necessary tasks of the new war council of the Red Cross to raise great sums of money for the support of the work to be done and done upon a . great scale. I hope that the response to their efforts will be a demonstration of the generosity of America and the power of genuine practical sympathy among our people that will command the admiration of the whole world." (Statement by President Woodrow Wilson, issued May 10, 1917.) J

Subscribe today. Don't wait for others to take the lead. You know what the Red Cross is. You know what it is doing. . . You know that there never has been the slightest question of the honesty and efficiency with which Red Cross funds have been distributed or Red Cross affairs ad

ministered.

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Husbands and wives should subscribe. Children, too, should subscribe. The boy or girl who supports the Red Cross bears a part in this great national enterprise. In no better way can the boys and girls help their country. , Subscribe Today! Do your "bit" by subscribing now and thus helping this city to do her "bit" to raise $25,000 for the Red Cross!

EDITORIAL NOTE It would seem that every one who has read this page ought immediately sign the pledge and not only become a financial supporter of the Red Cross but also secure a dozen new subscribers. The Red Cross is endorsed by every newspaper, every business man every religious institution, by physicians -in fact by everybody. It is, indeed, an honor to subscribe to the Red Cross. '

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