Richmond Palladium (Daily), Volume 42, Number 25, 11 December 1916 — Page 15

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THEiRICHMOND PALLADIUM AND SUN-TELEGRAM. MONDAY, DEC. 11, 1916

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: ' WeOP fL.fi ' WEEK - Buys a $100.00 Grafonola J) CelMiH. ' . ; - v Buys a $75.00 Grafonola . . J 7" - rz I W. Columbte Orapho- U lit' I

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smaller cost or on more reasonable terms than what we are offering you during this great sale 2

Ifthere was ever a time in your life that you were given anr opportunity to make every member of your family perfectly happy that time is now. Gin you think of anything that would please them better than music in their home.

Can you think of a way whereby you can get that music into the home at a i .i i -

OUR GUARANTEE

We. Colombia Orarhr-

ohone Co.. madnfactarern

of Columbia Grafonola s, and onderaigned sellers Jointly guarantee said Instrument for period of om year from date. Any defects In material or work

manship appearing within -'

tnat time will be repaired, or the lnstrumeat replaced with a new one of like grade, without cost, upon its return to the undersigned. (Signed).

This Guarantee is our Bond of Confidence with the purchaser; the written and signed evidence of our faith in the instrument we are offering you.

We have just 32 instruments' left to sell in this saleonKe special terms we areoffering and it's up to you to be one of the 32 as we positively refuse to sell more than A 00 Columbia Graf onolas on these Upecialterms.

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dan

(iDlllimr

Today you received your-Xmas savings check and no doubt you are goingto spend it some way or other for Xmas Gifts. All we want you to spend here is just one dollar and for that single dollar we will give you more than you can ever hope to buy any other place in the land, we will for a single dollar send to your home at once a magnificent Columbia Grafonola the instrument that will make your home a ha

ven" of enjoyment on Xmas day and every day in the years to come. It's absolutely impossible for you to invest a single dollar anywhere and receive for it such a value as we are offering. Don't fail to come this week. We have jiifc.ft2Jnstruments" left and they must go. So come now and be one of the o2 lucky ones.

TttterWhri the Flam

WE DON'T ASK YOU TO BUY RECORDS No interest n0 extras of any kind no purchase of records necessary. That's ournroposition in a nut shell a plain business proposition no strings to it. It is the combined effort on the part of the manufacturer and our store to make two buyers where there used to be one. Suppose you have come to the point of putting an instrument in your home. You start out to look at the various makes. In the first store you come to, they will evade the question altogether when you ask the terms. On the other hand, they will question you, with a view of finding just how much you can pay. In other words they will try to get the highest terms you will agree to pay. At the next store you visit, when you have found an instrument of grade and quality to compare favorably with the Columbia, you will be asked to pay from ten to twenty dollars cash and ten or twelve dollars a month with interest added. WE TRUST YOU Now come to our store and see the Columbia. There's no uncertainty about the price here. "There's no hesitancy about the terms. The proposition has been carefully thought out and the terms oi4HHHfiruftn made as low as the most economical selling method will permit.

Co-operate With Us You can still further reduce

the cost of your intsrumenti

by showing it to a friend f

who may buy. Ask about jour Free Offer on Records,

$11

is the initial payment necessary

.obtain a $50.00 Grafonola.

The balance to be paid at the

rate of $1.00 per week

$1 50

is fhe initial payment necessary to obtain a $100.00 Grafonola. The balance to be paid at .the rate of $2.00 per week. '

(n ll frTl fTTl vuDl!!il!IJ WEEK-: . . Buys X $50.00 Grafonola

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is the initial payment necessary to obtain a $75.00 Grafonola. The balance to be paid at the rate of $1.50 per week.

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PAGE FIFTEEN

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