Richmond Palladium (Daily), Volume 42, Number 17, 1 December 1916 — Page 4

PAGE FOUR

THE RICHMOND PALLADIUM AND SUN-TELEGRAM, FRIDAY, DEC. 1, 1916

THE RICHMOND PALLADIUM

AND 8UN-TELEGRAM

Published Every Evenintr Except Sunday, oy Palladium Printing Co. Palladium Ruildinpr. North Ninth and Sailor Sts. R. G. Leeds, Editor. E. H. Harris. Mgr.

Entered at the feat Office at Richmond. Indiana, as Seo oni Class Mai! Matter.

Free Publicity The value of a press agent is regulated by the amount of free publicity he can wheedle or cajole out of newspapers. The duty of a press agent, St may be explained for the benefit of those who are unacquainted with his work, is to write articles exploiting the merits of a commodity, which are offered to the .newspaper for publication as news matter. A press agent must be shrewd to succeed, because it is a standing rule in a newspaper office that the matter which a press agent handles rightly should be paid for at advertising rates. Hence, the press agent tries to cloak his articles in such language and with such an appeal that will pass the city editor's desk and be printed as news. The work of the press agent has become intensly more difficult sincethe price of print paper has increased to such an extent that publishers have been forced to curtail the number of pages printed. This situation caused a closer scrutiny of the news articles and also of the space devoted to them. As a consequence, complimentary articles, that formerly were used, are thrown into the waste basket. Some of the publicity men have read the handwriting on the wall. The represenative of a big company recently sent out the following statement. "Understanding the national shortage of print .paper, the to co-operate with its newspaper friends in space, has made a marked reduction in the length of publicity articles. Detail has been eliminated, and every article re

duced to the briefest form that will still carry to the public the points we desire to make." In the meantime the shortage in paper contiues without abatement and the price is still going upward. The five big Jewish dailies in New Ydrk have raised the prices of their newspapers from 1 cent to 2 cents per copy. The combined

circulation of these is in excess of 500,000. Several New York publications have also increased their advertising rates. j '.. . I Unfinished Work j

The stately cathedrals of the old world were not erected in one year or in a decade. A master builder made the plans and started the work, and when he died another master carried it on, until after the lapse of decades and generations the work stood complete. So also in life. We seldom see the comsummation of our plans. We do our work, but others complete the job. Our forefathers laid the foundation of our Republic, but is was not given to them, or to the next generation, or to the men of Lincoln's time to see the work finished. Each day prescribes our own task, and

it is for us to consecrate ourselves to doing it with honesty and intelligence. John the Baptist was not the Messiah, his was the work of preparing the way. We are builders, and as we do our work day by day, we are fulfilling our mission.

THE GOLD OF TH E GODS Tj"v A DTP'LTT TT "D "Dt2T2TT2 (A Mystery of the Incas Solved by JD I AJa.1 null t. MXEjCj V Ej Craig Kennedy, Scientific Detective)

Teaching by Example Printed words and spoken words lack the potency of words carried out in practice. An example not only teaches, it also induces and incites imitation. One man with a high moral sense, doing his full duty day in and day out, towering over his associates because of his probity and character, is a more convincing sermon for right living than a hundred tracts scattered through the city or a dozen speeches by a preceptor.

Your Earning Power We frequently have heard say that no man can earn one million dollars. We disagree with the statement. Lincoln earned ten million dollars. He was never paid his salary. The Emancipator was too busy working for others to think about collecting it. Every great man who has contributed to the welfare of the race has earned millions of dollars. None of them could ever show a receipt for the money. We believe this holds

true, that the men who really earn millions dollars are too unselfish to collect their salary, while those who collect millions in salary usually do not earn it. So, paradoxical as it seems, men earn millions and get only part of it, and men collect millions and do not earn all of it.

MARRIED 50 YEARS; COUPLE CELEBRATES

EATOy, O., Dec. 1. Fifty years aco Nov. 2D, Mr. and Mrs. L. T. Sample were married and the anniversary was fittingly celebrated Thankcgiving Day by the couple, surrounded by their four children and many relatives and friends, nt their home on North Mapl street. Intruded in the list of guests was Jonathan Vv'okco. brother of Mrs. Sample, who is the cr.a of only two now living who witnessed the marriage ceremony. The other 13 Peter Shafer, of West Alexandria. Mr. and Mrs. Samplo were the re

cipients of many gifts suitable for a celebration of this character. Those present included their four children: Ernest Sample, east of this city; Mrs Jesse Eikenberry, of Dayton; Miss Nina Sample, of this city, and Mrs. Wilbur Christman. Other guests were Dr. and Mrs. O. F. White and Jesse Eikenberry and daughter, Miss Zola, of Dayton; Mrs. Gladys Boor and sor.. of West Alexandria: Obediah Lawrence and grandchildren, Dorothy and Myron Pierce, of Greenville; Jonathan and Marlon Wesco, Mrs. Ernest Sample and children, Miss Alma Cook, Wilbur Christman and son, and Mrs. Lottie Waters all of Eaton.

LODGE GIVES DINNER

LYNN, Ind., Dec. 1 The Odd Fellows gave a turkey supper for the members and their families Thanksgiving night.. . . .Oscor McCanless and family, Dan Brown and family, Frank Davis and family spent Thanksgiving with Mr. and Mrs. George Newton.... .

I Walter and Louie Boone of Bingham, I Mich., are visiting relatives here Mr. and Mrs. George W. Alexander and I daughter Franci3, spent Thursday with j Nye Snyder and family Rev. Mr.

Hallman is conducting a revival meeting at Hopewell church this week.

CROUP CAUSES DPATrl OF LITTLE DAUGHTER

THEODORE M'CLURE KICKED BY HORSE

ELDORADO, O., Dec. 1. Monday evening, when Theodore McClure of west of town went into his barn to attend to his stock, he was kicked and knocked down by one of his horses. He was badly bruised about the body and hl3 nnklo was badly sprained and the ligaments torn loose. It was very fortunate that he was Injured no worse. . He Is able to bo about with the aid of crutches.

The Brith-h government recently bought 1,000 tons of huy in Kansas City, which it will ship to some scen3 of hostility by way of New Orleans.

EATON, O., Dec. 1. Thanksgiving happiness in the home of Mr. and Mrs. John Wilson, east of this city, was turned suddenly into sadness about noon Thursday, when their daughter, Edith Marie, about 2 years age, died from the effects of croup. She was ill only a few days. The body will be shipped to Irvin, Ky., where funeral services will be held Saturday. The child's parents formerly resided there.

CRAIG SERVICES HELD

EATON, O., Dec. 1. Funeral services for Mrs. Charles Craig, wellknown Camden . woman, whose death Monday was caused by cancer, were held Thursday in the M. E. church there, conducted by the Rev. W. M.

Patton. Burial at Camden. She is survived by her husband, one son, August, and one daughter, Miss Mary.

His strong face and powerful jaw were set in a menacing scowL He would be a bold man who would have come between Lockwood and the lady under the circumstances. "You are confident of Mr. Whitney?" inquired Kennedy. - "Ask Norton," replied; Lockwood briefly. "He knew him long before I did.":- -"wn :. Norton smiled quietly. "Mr. Kennedy should know what my opinion of Mr. Whitney Is, I think." replied Norton confidently. "I trust that you will succeed in running these blackmailers down," pursued Lockwood, still standing. "If I did not have more than I can attend to already since the murder of Mendoza I'd like to take a hand myself. It begins to look to me, after reading that letter, as though there was nothing too low for them to attempt. I shall keep this latest matter in mind. If either Mr. Whitney or myself get any hint, we'll turn it over to you." Norton left shortly after Lockwood, and Kennedy again picked up the letter and scanned. "I could learn something, I suppose, if I analyzed this printing," he continued, "but it is a tedious process. Let me see that envelope again. H-m, postmarked by the uptown sub-station, mailed late last night. Whoever sent it must have done so not very far from us here. Lockwood seemed to take it as though it applied to himself very readily, didn't he? Much more so than de Moche. Only for the fact that the fibres show it to be on paper similar to the first warnings, I might have been inclined to doubt whether this was bona Ude. At least, the sender must realize now that it has produced no appreciable effect if any was intended." Kennedy's last remark set me thinking. Could some one have sent the letter not to produce the effect appar

ently intended, but with the ultimate object of diverting suspicion from himself? Lockwood, at least, had not seemed to take the letter very seriously. X. THE X-RAY READER "I think I'll pay another visit to Whitney, in spite of all that Norton and Lockwood say about him," remarked Kennedy, considering the next step he would take in his investigation. Accordingly, half an hour later we entered his Wall Street office, where we were met by a clerk, who seemed to remember us. "Mr. Whitney is out just at present" he said, but if you will be seated I think I can reach him by telephone." As we sat in the outer office while

the clerk telephoned from Whitney's own room the door opened and the postman entered and laid some letters on a table near us. Kennedy could not help seeing the letter on top of the pile, ami noticed that it bore a stamp from Peru. He picked it up and read the postmark, "Lima," and the date some weeks previous. In the lower corner, underscored, were the words "Personal Urgent." "I'd like to know what is in that," remarked Craig, turning it over and over. He appeared to be considering something, for he rose suddenly, and with a nod of his head to himself, as though settling some qualm of conscience, shoved the letter into his pocket ' A moment later the clerk returned. "I've just had Mr. Whitney on the wire," he reported. "I don't think he'll be back at least for an hour." "Is he at the Prince Edward Albert? asked Craig.

"I don't know," returned the clerk, oblivious to . the fact that we must have seen that in order to know the telephone number he must have known whether Mr. Whitney was there or elsewhere. (To Be Continued.)

Prevent Diphtheria. A sore throat U a good breeding plsos car Diphtheria gtrms. Protect Jour children by never neglecting a 8 ore Throat. You can wisely depend Boon T9NSIUNE. Give Tontiline upon the tint appearance of Sore Throat don't give Diphtheria -at chance in that throat in its weakened con dition. When TONS1LLNB is swallowed it eonMB directly in contact with the diseased surface and induces a healthy condi- rfr tion of the membranes then the f system can better defend the throat I if attacked by Diphtheria germs, r Keep TONSIUNB in the house ft where you can get it qntck when fci Meded. 25c. 60c and 11.00. li

Girls! Women! . Take Cascarets If Constipated They Liven Your Liver and Bowels and Clear Your Complexion. Don't Stay Headachy, Bilious With Breath Bad and Stomach Sour.

Get a 10-cent box now. Tonight sure! Take Cascarets and enjoy the nicest, gentlest liver and bowel cleansing you ever experienced. Cascarets will liven your liver and clean your thirty feet of bowels without griping. You will wake up feeling grand. Your heaJ will be clear, breath righ, tongue clean, stomach sweet, eyes fcri-ht, step elastic and complexion rosy they're wonderful. Get a 10-cent box now at any drug store. Mothers can safely give a whole Cascaret to children any time when cross, feverish, bilious, tongue coated or constipated ihey are harmless. Adv.

ASTHMA SUFFERER Write today, and I will tell you, free of charge, of a simple home treatment for asthma which cured me after physicians and change of climate failed. I am so greatful for my present good health, after years of suffering, that I want everyone to know of this wonderful treatment. Mrs. Nellie Evans, 655, W. Bldg. Des Moines, Iowa. . .

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To get the best coffee, always ask for it by name. Buy, not by price alone, for price guarantee nothing. Order Golden Sua Coffee and get a high-grade, aromatic, rich, delectable coffee that is a super value. A single pound, and if you're coffee wise, you'll be convinced. Remember No Premiums AU Coffem

THE WOOLSON SPICE CO.

Toledo Ohio

(B

io for 5C J wwcww -r f If CANDY COATED GUM J Jfci

BICYCLING DEVELOPS HEALTH, GRACE and SELF-RELIANCE You Will Enjoy One Get It Now

Improve Your Complexion Get your blood pure, keep the liver active and the bowels regular, and disfiguring pimples and unsightly blotches will disappear from the face. For improving the complexion and putting the blood in good order BEECiAM'S PILLS are safer, better and surer than cosmetics. They eliminate poisonous matters from the system, strengthen, the organs and purify the blood -bring the healthglow to the cheeks, brighten the eyes, improve and Beautify the Skin Directions of Special Value to Women are with Every Box Sold by druggists throughout the world. In boxes, 10c, 25c

Excelsior-Hearsey $27 to $50 ELMER SMITH "The Wheel Man." 426 Main St. Phone 1806.

m mm

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Don 't wait until the last minute to order that new Suit and Overcoat do it now and be well dressed during the Xmas Holidays. We have over 500 choice patterns of the highest grade woolens to choose from, and will make SUIT 0K 0VEBG0AT to Your Personal Measure at

Q & Up

See Us For Real Clothes Service. CML Co YdMG

Room 1 Palladium Bldg.

North 9th St

PALLADIUM WANT ADS BRING RESULTS TRY THEM

Everybody Likes The Chiclets Girl The girl with the smile is the girl who wins. Everybbdy likes her. Chew Chiclets and be a winner. These sweets are full of smiles. White and cool as frost. Chiclets charm the breath. Candy and gum two in one. 10 for 5c Try them once and you'll chew them always!

AMERICAN CHICLE COMPANY

I

Special Announcement We invite you to visit our Pattern Department Friday and Saturday, Dec. 1 and 2 Miss T. Mulcahy 8pecial Representative of The Pictorial Review Company of New York will be here to explain the many distinctive features of Pictorial Review Patterns which make them superior to all other patterns. The patent cutting; and construction guides famished only with Pictorial Berleir Patterns save time, labor and material In every case. They show Just how to lay out the parts of the pattern on the material to cut and how to assemble the parts In com ' pleting the garment Do not fall to meet Hiss Mulcahy and learn of the many advantages contained In Pictorial Review Patterns not found in any other pattern.

6saftI(nolknl ct O

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