Richmond Palladium (Daily), Volume 40, Number 187, 20 July 1915 — Page 7

This Store Will Close All Day Wed.

July and August Store Hours Opeta at 7 A. M. Close at 6 P. M. Open Saturdays Till 10 P. M. The great majority of things you will need canbe bought as con To enable us to arrange stock Cor this Gigantic "Make Room for Fall Goods Sale which positively promises to ' be the greatest money saving sale ever offered to the buying public in this section of the stale and don't forget the opening date of sale is Thursday morning, July 22nd. veniently in July as later. . And our ""Make Room for Fall Goods Sale' makes prices lower than they will be later.. We suggest that you read this page carefully for real live savings. P?he Stove ffor mil 'gtie 'cople. THE STANDARD MERCHANDISE CO. 8th and North E Sts. Richmond, Indiana FOR FALL GOODS SALE

MAKE

ROOM

Congoleum Mats, size 18x18, assorted patterns, suita-p ble (or use under Jardinieres, Umbrella Stands, etc-'C regular 25c value at -

8ea Message

From the

Great Beyond

BROOMS for Fall Housecleaning It's not too early to lay in a supply of brooms, especially when you buy them at only

17c

Western

FREE! FREE! To the first 25 ladies who enter our store Thursday Morning, July 22nd at 8 o'clock, we will give absolutely free a useful gift to each one of the 25.

In all our business career we have never had in stock such high grade summer merchandise, and we cannot carry it over into another year. We don't want to carry it over, but you know well enough that the past season has been an off season and the result is we are forced to almost give away our grand, clean, bright stock of Summer Merchandise to make room for New Fall Goods. The prices quoted in this sale announcement tell the story and we wait for you to tell us whether or not you want these positive bonafide values we are offering. Read every item carefully. Come early and buy, as sale positively closes Aug. I.

Men's Underwear 75c Athletic Union QQC Suits, special $1 Balbriggan or Poros 7Qf Knit Union Suits at. . . .Jjlh 50c Men's Summer Un-

UCi WCttl 25c Men's Summer Un derwear

19c

Handkerchiefs White, Red and Blue Bandanna Handkerchiefs, 2C special ' at each 2 Others Specially Priced at 4c, 7c, 9c, 11c, 17c

I 1

EVERYTHING SACRIFICED IN OUR LADIES

? READY-TO-WEAR DEPARTMENT

Positively the Greatest Values We Have Ever Offered in Years

Ladies' Summer Dresses, $1.50 QQ values, at Choice Ladies' Summer Dresses silk; values to $10.00, $2.98 House Dresses, one special $1 9c lot at . House Dresses, regular $1.25 QQg values at OUK' Women's $3.50 Waists at $1.59 House Dresses, $1.50 values at.. 98c 75c Women's Lingerie Waists at 39c Women's $1.50 Tub Silk Waists, 89c

SUMMER HATS Your Choice at . . . .

39c

Children's Summer Goods Children's 50c Dresses, Qf Special OC Children's 75c Dresses, yjQ Special 15 C Children's $1.00 Dresses ryQ Special UKs Children's Hose, etc., at special "Make Room for Fall Goods

Sale" prices. dhildren's Oliver Twist Suits, special

43c

3EI

SUMMER SKIRTS

ONE LOT WASH SKIRTS in white, tan or Shepherd Check, at 77c $5 All Wool Skirts at $2.87 $4 All Wool Skirts at S2.43 $3.00 Skirts 1.79 $2.50 Skirts at S1.43

FREE! FREE! To the first 25 ladies who enter our store Thursday morning, July 22nd, at 8 o'clock we will give absolutely free, a useful gift to each one of the 25.

Ladies' Handkerchiefs Especially priced at lc, 3c, 7c, 9c, 11c, 14c and 17c. These are all excellent Linen Handkerchiefs and worth double the price.

Men's Work Shirts 60c Work Shirts, big values; large assortment, 33c special at

Black Sateens at

39c

Don't pass up this Shirt Bargain.

SILK HATS AND CAPS

special

$1.00 values, at

37c

50c values, special at

Summer Weight Cloth Caps Just the thing for auto wear; special at . . 69c and 37c

Congoleum and High Grade Rugs Congoleum Floor Covering 75c values at 37 This article Is advertised the world over and is guaranteed to give satisfaction in every respect. Congoleum Rugs Absolutely the Best Porch Rug Made Stay perfectly flat on floor without tacking, and guaranteed; sizes 3 ft. by 3 ft. to 9x12; will fit any porch or space required. These must be seen to be appreciated; buy now at 6ale prices. $25.00 Axminster Rugs, 9x12 at $17.95 $22.50 Velvet Rugs, 9x12 at $14.95 $20.00 Tapestry Brussels, 9x12, at $125.95 $18.00 Tapestry Brussels, 9x12, at $11.45 $15.00. Tapestry Brussels, 9x12, at $9.45

lllllllilillililiilililMliillliillpillllBlliM

Mammoth Clearance!

of Summer Dress Goods and Wash Goods Now-During 'MAKE ROOM FOR FALL GOODS SALE.'

LADIES' Furnishings

Apron Goods Ginghams and Calicos, best

standard prints, extra AX

heavy quality, per yd.

1214c Percales, now per yard

7ic

Men's New Pants $1.00 Ki Ki Pants 77c $1.50 Ki Ki Pants 98c $2.00 Ki Ki Pants $1.48 $5.00 Wool Pants $2.95 $3.00 Wool Pants $1.95 One special lot Work QKq Pants at

WINDOW SHADES

In Dark Green, regular 35c values, 36x6 feet, 21 C special

36x7 ft. Shades, special

One odd lot of shades, values to 50c ; assorted colors,

Fine Low SHOES For Men Women and Children

Ladies' Vicl Blucher and Button, $2 grade.. $1.43 Boys' Gun-metal, Blucher and Button Shoes, $2.00 and 52.25, at 1.59 Misses' Shoes, assorted, lot good values, in sale at $1.49 Men's Work Shoes, $2.50 at $1.95 Men's Dress Shoes, $3.50 values at $2.95

SILK OR COTTON THREAD Buy Now at per Spool 3ic 10c Ladies' Gause Vests, 6c One lot Children's Under- fip wear, 25c values at

All $1.00 Woolen Materials, during sale . . 61 1 All 75c Woolen Mateiials; during sale 43

All 50c Woolen Materials, during j sale 371 18c Kimono Crepes, during sale at 12 i 25c Mercerized Lining, all colors, I Sale price 16 ; 10c Dress Ginghams, sale price i at ." 7V 12Mc Dress Ginghams; Sale

price 9 15c Dress Ginghams. Sale Price llv $1.50 Table Linen, 2 yards wide. Sale price 79o $1.00 Table Linen. Sale price 63 75c Table Linen. Sale price 43,f 50c Mercerized Table Linen. SaTfe price 39 lJ 35c Mercerized Table Linen. Sale price 21. Bleached and Unbleached Toweling. Sale price 3' 2 7c Toweling. Sale price 5k

,8 Unbleached Toweling. Sale price G'O 10c Bleached and Unbleached Toweling at 72 12V&C Bleached and Unbleached Toweling at 9 15c Bleached and Unbleached Toweling at 11V 72C Unbleached Muslin. Sale price 520 SVic Bleached and Unbleached Muslin. Sale price 5'2 10c Bleached and Unbleached

Muslin. Sale price . . .

9-4 Unbleached Sheeting. Sale

price , 21C 9-2 Half Bleached Sheeting. Sale price 24C 36 in. Pillow Tubing. Sale

75c Muslin Gowns, sale Price 4GC Ladies' Hose specially priced pt GC- 7S fC 14 C- 19S and 39S 50c Short Kimonas, sale Price 34C $1.00 Long Kimonas, sale Price G9C $2.00 Long Kimonas. sale Price SI. 19 $3.50 Long Kimonas, bale Price SI. 79

50c Ladies Knit Union Suits, sale price 34C 25c Ladies' Knit Gause Union Suits, sale Price 19C $1.50 Muslin Tetticoats. Price S94 $1.00 Muslin Petticoats. sale price 6TC 75c Muslin Petticoats, sale price 39c $1.00 Muslin Gowns, sale Price 69C

Ladies' Hose 10c Hose, now 7c 15c Hose, now 9c 25c Hose, now 19c 35c Hose, now 23c 75c Silk Hose, now 43c CHILDREN'S HOSE At Special Prices

Trunks and Suit Cases

Pce 12C O n Ti11sw Tiinincr Cold E2n

J 111. A. J. II Ulll- LV" price .' 16C W

AVcO Rlpacheri and Unblpacherl kr'

Muslin. Sale price 9C ii 15c Towels. Sale Drice 1 "I r WiH

25c Towels. Sale price 17C All Notions, Buttons, Etc. 'z off. Laces and Embroideries less than VzoU.

$1.00 Fibre Suit cases, sale price 79c $2.00 Fabricoid Suit cases, sale price SI. 27 $3.50 Fabricoid Suit Cases, now SI $7.50 Genuine Cow Hide Suit Cases, sale price, now $2.99

$4.00 Trunks, sale price now S2.43 $3 Trunks, sale 1.97 $5 Trunks, sale S2.99 $7.50 Trunks, sale price now S4.87 $10 Trunks .... 6.89

Embroidery Clearance A low price placed on all Embroidery; dainty patterns for Dresses, Corset Covers, etc, At Less Than One-half Price

$10.00 Trunks, $6.89

WASH BASINS And Pitchers, combined, regular 75c values, 39c special Large size Combinets, 75c Values extra special at

10c Cuspidors at 7c.

loor Mattings

special 21c

35c Mattings, at per yard . . 20c Matting" per yard

14c

One lot of Remnant, values up to ooc, af" ........ ,

Men's Summer Suits Cut to Rock Bottom MEN'S $10.00 PALM AC BEACH SUITS p-.JJ These come in light, dark greys, black and blue pin stripe.

$20 all wool Suits Blue Ser g e s , Tartan Pla ids, rva ssimeres, 'Croolties, etc. English styles; $12.95 $10 and $12 Allwool Suits, blue serge, plaids, wooltles, etc. you can not afford to overlook these values. $6.95

$15.00 All Wool Suits, a large selection of up-to-date patterns and d e si g n s sale price, $9.85 One lot of Men's all-wool Suits, mostly small sizes, values up to $15, to close out quickly, go now $3.95

1 flPllPl rSililll

39c

BOYS' BLOUSES

50c BLOUSES sale price 35c BLOUSES sale price 50c SHIRTS sale price

Don't miss these specials for that boy.

19c

25c

I ' Wool Suits C A OP7

M.O i

S3.39

$7.50 A I

Sale pri ca

$6.00 AllfWool Suits, d) QP Sale pries tj)03

$5.00 Al'j Wool Suits, Sale price

$4.00 Sutits, all wool J0 AP Sale p;;itce $D $3.00 Stts $1.95 One louv values to $5.00, special at .-j $1.49 25c Boys' Pants at 15

Straight Ahead for These Great Furnishing Values

ta PofiAi Volume Wovn "

Offered in High . Grade Furnishings for Men $2.50 Men's Dress Shirts, silk lustre, extra special at 1.39 $1.50 Men's Dress Shirts at 95 $1.00 Men's Dress Shirts at 79 75c Men's Dress Shirts at.. 43 50c new Four-in-hand Ties, 39 Straw Hats, regular $2.00 values, all this season's new styles, at 95

Gloves Reduced Silk, Chamoisette or Kid Gloves for men or women; every Glove cut in price.

Bargains for all.

$1.50 Straw Hats at .75 $1.00 Straw Hats at 4

50c Straw Hats at 19

Notions and Ribbons Also Jewelry, at less than one-half price; these val

ues must be seen to be ap

preciated.

SALE POSITIVELY STARTS THURSDAY MORNING AT 8 O'CLOCK AND CLOSES SATURDAY NIGHT JULY 31

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