Richmond Palladium (Daily), Volume 40, Number 32, 18 December 1914 — Page 15

Diamond 'Shoo Buiil

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Published by Jenkins & Co.

VOL. I., NO. 1.

RICHMOND, IND., FRIDAY, DECEMBER 18, 1914.

FOUR PAGES TODAY.

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For thousands of years as far back as historical records go the universal token of love and friendship has been precious stones and jewels. To every race in every age and generation, gems and jewels have held a charm more alluring than rijpney, land, merchandise or any other form of wealth. And with each generation, the sentiment attached to the giving and owning of jewels grows. Every achievement in life is associated with gifts of beautiful jewels a diminutive ring for the baby; bracelets, and neck chains for birthday remembrances; at graduation, perhaps a fine watch; a diamond ring announces the marriage engagement; and at the wedding, the crowning event of all, a multitude of precious gems,. stones and jewels. Search the gamut of human wants and you will find no gift so acceptable as jewelry. Good jewelry is a heritage that is handed down from generation to generation and an enduring remembrance of the giver. When you wish to select jewelry for your friends or relatives, come to this store. You can not find more dependable jewelry any place; you con not find so large a line or so many novelties elsewhere in this city. Nor are the prices we ask in any case unreasonable. In many instances a comparison will demonstrate that to trade here means a considerable cash saving. If you are unfamiliar with jewelry, we will be glad to help you to make tasteful selections. On the other hand, if you are accustomed to buying rings, lockets, bracelets, watches, etc., so much the better. You will appreciate the more keenly the high quality of our goods and our up-to-date selections. Needless to say, every article of merchandise we sell is warranted to be exactly as represented. There's no chance for deception at this store. Our line is particularly interesting in rings, brooches, bracelets, necklaces, lockets, pins, watches and late novelties. Come and visit our store whether or not you are ready to purchase jewelry. Bring your friends along. We take pleasure in showing the many beautiful gems and jewels that we have.

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Eighth and Main

Jewelers.

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"Where the Cars Stop '