Rensselaer Union, Volume 10, Number 38, Rensselaer, Jasper County, 6 June 1878 — A Newspaper Wonder. [ARTICLE]

A Newspaper Wonder.

Thu Advocate, a Greenback Labor paper, published In New York, hss created a marked excitement among publishers. It was begun in May, 1875, as a local paper at Spring Valley, Rockland County, and on January Ist, 1877. removed to New York. Tbe first issue In that year was 488 copies, using twenty-five pounds of white paper, postage fifty cents, while the Issue of May 22d Instant was 150,000, using near nine tons of white paper and paying 1800 postage. This has been done bya discreet but bold method of advertising. The company expect to reach a circulation of 2,000,000 in 1880, and propose to expend (200,000 in advertising to secure that end. It, dnring tbe months of June. July, August and September, through Its Advertising Agent, E. Duncan Snlffen, 81 and 32 Astor House, N. Y., puts its advertisement of one column into 8,400 papers, including the city dallies. If business men would take courage and show faith in printer’s Ink, much could be done to dissipate hard times by reviving business. :