Rensselaer Republican, Volume 28, Number 12, Rensselaer, Jasper County, 21 November 1895 — Take Your Home Paper. [ARTICLE]

Take Your Home Paper.

An exchange says: “It is your local home paper that reports your birth, publishes your marriage anti chronicles your death. To the city journals, the forty-Jageconpendiums of the daily happenings of the world, you are not even a cipher. To get the least notice from them you must gteal (100,000, commit an astrocions murder, or have a half dozen living wiyes. Bat your home paper watches over you with solicitude at all times. If you are sick it is sorry and hopes you will soon be well, It tells when you come and when you your bouse burns down and when you build a new one—when your Peter has the mumps and your Mary the measles and what little Johnny weighed upon his arrival. Take the large city, papers if you are interested in Africa, butif you want your orography take your home paper.” To this might be added: Pattonize its advertisers. No local 'paper, with necessarily limited circulation, could exist on its subscription list alone. Advertisers make it possible to run a local paper. A man who is liberal in his advertising is liberal in his dealings with customers. A business man who seeks to reap the benefit of the liberality and enterprise of others while pinching the nickles that happen his way, will show the same narrow minded parsimony in "‘dealing with his customers. Patronize the liberal advertiser.