Hammond Times, Volume 3, Number 64, Hammond, Lake County, 1 September 1908 — Page 8
CHE TUXES.
Tuesday, September 1, 1908.
Chicago Man Has Remarkable Photograph Of Yellowstone Park Holdup
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WANTED 12 Experienced bindery girls; also 12 men with experience to work in our bindery. The Henneberry Co. 552-556 Wabash Avenue Chicago
Mode Wineman, artist and member of the Quadrangle club, was seeking for pictures of Yellowstone park's beauties when he came upon the hold-up scene In the wilderness. He hurried forward in time to take snapshots of the scene where a lone-bandit had just taken the valuables and money of the 125 passengers in eleven coaches.
The original photograph, together with those taken on the long walking tour through the park, just completed by Mr. Wineman, will be added to his collection, already conceded to be the most
complete set of views in the great national reservation.
G. Bentall, Charged With Embezzlement by Former Employer, is Placed Un$1,5C0 Bond Which is Furnished by Dr. DeLong.
LARCENY CHARGES
ARE NOLLE PBOSSED Preliminary Hearing Was Held in Judge Fitzegarld's Court Yesterday Attorneys for Both Sides Guard Well Their Moves and Won't Show Hands Until Later.
charge which was brought against him. Won't Show TlK-tr Hands. In the preliminary hearing this afternoon, attorneys on both sides were catious in their procedure, each was careful to prevent technical errors, and
on the cross examination Attorney Ballard, only sought to determine the fact that every point of law necessary to make a case had been complied
with. Editor Is Confident. Mr. Bentall did not seme very nervous when arraigned on this serious charge, but on the contrary looked extremely confident that he would be released. He talked in as confident a manner as he looked, and his attorneys say there is no question but what they can clear him. It is a certainty, however, but what a hot fight will be put up to convift him in Judge McMahon's court. Attorney Marshal E. Gallion, who arrived late from Chicago, showed that he was feeling deeply the death of his young baby, which recently died. Contradictory Statements. There was but one statement brought out in the testimony of Mr. Costello which was in contradiction to the assertion which Mr. Bentall has previous
ly made. This was in regard to the salary to be paid to the editor. Mr.
Costello testified that the former was
to have been paid $25 per week and $5 for expense money and that the latter, while in charge of the finances of the company, took from the collections which he made, a salary of $30 per week beside the $5 expense money. This the witnesses said was done without his knowledge. Mr. Bentall alleges to the contrary, however, that he only received $25 per week when he should have received $30, and it is thought that he will sue the company for the remainder.
Helen Maloney, Who Will Rejoin Arthur Osborne
E. G. Bentall, former editor of the Northern Indiana, was bound over to the circuit coutr yesterday in Judge Fitzgerald's court. Embezzlement is the charge on which Mr. Bentall was bound over and he was required to furnish $1,500 bond. The bond was signed by Dr. C. A. DeLong. There was absolutely nothing of a sensational nature brought to surface, as has been predicted, both sides guarding their hands until the real battle begins in the upper court. Costello on Stand.
Attorney E. G. Ballard yesterday waived examination, for his client preferring to reserve his testimony for the higher judge. Attorney Marshall E. Gallion put but one witness on the stand, Costello. one of the owners of the paper and the prosecuting witness. The bills for the various amounts, which, it is aleged. Bentall collected for the Gary Publishing company and failed to turn over to the publishers, were introduced in evidence. The amounts varied from a few dollars to over a thousand. Grand I.nrct-nj- Charge Dismissed. The grand larceny charge was dismissed for want of prosecution. The
case was to have come up before Judge J
Townsley yesterday afternoon, but neither the attorney nor the prosecuting witness appeared. Soon after the case was filed it was seen that the charge of larceny against the former employe of the publishing company could not be made to stick. After the embezzlement case was heard, however. Attorney Ballard and E. G. Bentall appeared before Judge Townsley where they saw that the case was nolle prosed. Mr. Bentall has not been worried in the slightest over the larceny
TRY 10 SQUARE
MATTER
Catholic Merchants and Clergy Get Together on a Charity Question.
The Catholic merchants of Gary held
a meeting with Rev. Father Jensen of
the Catholic church regarding the prob
lem of charity advertising which has
been agitating the people so much of
late.
It will be remembered that Father Jensen denounced the action of the
merchants in providing a secret com mittee which should pass upon all aC
vertising propositions before they will
be patronized by the members of the
merchant's association. This brought forth the bitter denunciation of the merchants by Father Jensen. Now, at last reports, the mer-
f.i If S
if HAVE HOSPITAL
South Bay Hotel, So Rumor
Has It, Will be Converted Into Such Institution For the Benefit of the Inland
Steel Compay,
HOTEL IS A
CRACKING GOOD
SERVICE
R1S
Business Done by C. L. S. &
V S. B. Line Exceeds all Anticipations.
CONFERS WITH GUY OFFICIALS
Engineer Wells Asks East Chicago
When They Can Begin Double Track Laying.
SPLENDID
BUILDING
Hostelry in Past Has Been Scene of Many Noted Affairs and Its Transformation Into Company and General Hospital Attracts Much Attention.
Friends of Arthur H. Osborne, who nearly two years ago secretly married Helen Maloney, daughter of a wealthy Philadelphia promoter, announced that
the reason the young woman's suit for the annulment of the Mamaroneck marriage had been held up was the desire of her family that she take her position as the wife of. the young broker and consider the elopement with Samuel Clarkson, a young Englishman, as a closed incident. The annulment proceedings were under way, and it was the couple's intention to remarry, but the young woman's father decided that this would be a mistake.
MARRIAGE OF SOCIETY GIRL ANNOUNCED IN E. CHICAGO.
East Chicago, Ind., Sept. 1. (Special) Word has been received here of the
chants have been confering with the , marriage of Miss Gertrude Jacobson, pastor of the Catholic church in Gary j formerly a well known East Chicago and it is said they are trying to square society girl, to Mr. Emmanuel Silverthe matter with him. man of Cleveland, O. The wedding took None of the conferences will give out Place in that city, where Mr. Silverany information regarding the matter man is employed in one of the large
and so no one knows just what is going cn in the inner circles. A new feature of the trouble is the fact that Rev. L. W. Applegate of the Methodist is supporting the merchants in their stand e?cept that he would advise some slight changes in their regulations.
Why? For some reason a girl always thinks every fellow who proposes to tier Is a hero.
manufacturing industries. The bride
is a daughter of Mrs. S. Jacobson, who formerly conducted a grocery store on Forsythe avenue, leaving here about three months ago. The young coiple are at present on a bridal tour but will return to Cleveland and be at home to their friends after September 15.
Glass Windows Scarce In Mexico. Glass windows are still scarce In the City of Mexico.
(Special to The Times.) Indiana Ilnrbor, Ind., Sept. 1. The report la current In this eity that the South Day hotel, one of the moat fnmoua bnlldlnga In Lake county, will shortly pasa from the handa of Darker Droa., ita present owners, to the Inland Steel company, who will use It aa a company and general hospital. A limes representative called Superlntendant DIock on the telephone jesterdny afternoon, but wns unable to re
ceive a confirmation or denial of the rumor. May Buy It Outright. The proposition of a company hospital was considered at length two or three years ago, before its ownership by Messrs. Barker, but the previous owner failed to promise the installation of an elevator and deal fell through. According to the present plans of the company, of which the public apparently knows more than the officials themselves, it' is the intention of the Inland people , to purchase the building outright and Install their own elevator. Samuel Barker, one of the present proprietors of the South Bay hostelry.
was reached, but was unable to give any definite information. "The company is suposed, to have control on Sept. 1, he said, "but I have agreed to maintain its operation until Sept. 14. A hospital is one of the needs of East Chicago and Indiana Harbor. There are many instances in the course of a few years in which lives might be saved by the prompt attention to a patient. Such attention as this cannot be received outside of a hospital, and citizens of the Harbor are sincere in their hopes that the rumor is well founded.
(Special to The Times.) East Chicago, Ind., Sept. 1. A forty minute service between Hammond and Gary was promised by Chief Engineer Wells, of the Chicago, Lake Shore & South Bend Railway at a conference with the East Chicago council yesterday afternoon. Mr. Wells was In East Chicago for the purpose of ascertaining just how soon they could com
mence the laying of a double track on Chicago avenue in this city. The stretch of double tracking will extend from the Republic mills to the Forsyth avenue crossing and is planned for the relief of the highly congested traffic Officii! Is In Conference. Mayor DeBrale and several members of the council, together with City Attorney Kennedy, were present and talked the matter over with Mr. Wells,
who said that the system would be
changed in this manner before a com
mon forty minutes schedule could be maintained. He was given to understand that he could proceed with the work as soon as the city attorney had fully investigated the terms of the
Hanna company's franchise. Council SugKeats Improvement.
Another improvement suggested by the council and which will be put Into
immediate effect by the railway is the
removal of the Baring avenue "Y" from
the circle to the north side of the Webb
avenue crossing. This will keep the
noises of the switching cars from dls
turbing residents of the west side until
late at night. Mr. Wells said that the business car
rled on by the road on Sunday was far greater than they had anticipated and
the running of double cars was neces
sary during the rush hours of the af ternoon.
LANSING.
William Lorenz and Miss Alvina
Lehmker spent Sunday in Chicago.
Mr. and Mrs. F. H. Meikle of Ham
mond were in town Sunday.
Mr. and Mrs. I L Bomberger of Hammond called on acquaintances in town
Sunday
Mr. and Mrs. F. Ladwig of Rlverdale
were Jn town yesterday.
Misses Cora and Lulu Wardvisited in
Chicago Sunday.
Mrs. Andrew Ward and Mrs. Charles
Tandrick were in Thornton visiting on
Sunday
Miss Grace Int Hout resumed her school .duties today. Miss Int Hout is
teaching near South Holland. Presiding Elder Tllroe preached
312
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A SERIES OF TEN TALKS ON ADVERTISING written by Seymour Eaton of Philadelphia
No. 6
I have a bunch of letters from advertisers asking me to criticise their advertisements ; to tell them wherein the copy is bad or good. v It is nearly all bad; but most bad advertisements pay. The better the copy, as a general rule, the better the results. Good copy for one class of trade might be very poor copy for another. But there are a few broad general principles which are always true. Your advertisement should be attractive enough to catch the eye. Size doesn't do this. A two inch single column card may be made to attract more notice than an announcement as big as a sheet of note paper. If your advertisement isn't seen it isn't read, and if it isn't read no matter if it has ten million circulation it isn't worth a postage stamp. You are not investing in circulation but in readers of advertisements. The next point is to make your advertisement readable. As a rule the most readable copy is printed in fairly large book type; one kind of type with a display heading or two and the reading matter divided into easy paragraphs. Most advertisers think that by crowding the space to its utmost they are getting bigger value for their money. Within reasonable limits the very opposite is true. Ten words read are worth more than ten thousand words looked at. If I were advertising a retail shop and I found that my advertising appropriation would allow me to take a two inch card daily in four newspapers I should multiply the two by four and take an eight inch card in one newspaper. , J But the scret of copy is personality; red hot hustling life. Like breeds like. If your shop is a hustling go-ahead concern and this spirit is reflected in your advertising, the contagion will soon spread. The first hundred customers are the hardest to get; the second hundred come in about half the time ; the third hundred are attracted by the crowd. The full page announcements of the department stores overshadow the small dealer; but there is opening up a great field in every big city for the attractive advertising of the smaller shop. This advertising must be done in a new way; it must be pleasing, refined, convincing; it must appeal to the individual who loves quiet rather than noise ; the very antithesis of the broadside bargain advertising so common in every newspaper.
(Copyright, 1908. by Tribune Company, Chicago.)
sermon in tha Lansing Methodist church Sunday evening. Miss Grace Hughes has returned home rfom her vacation trip. Mr. and Mrs. J. C. Ton were Chicago visitors yesterday Tom Hughes was in Chicago yesterday Harry Anderson was a Chicago visitor yesterday. Frank Trinoski was very pleasantly surprised Saturday by a crowd of
young folks from Lansing and Oak Glen. The evening was enjoyably spent in games and music, followed by delightful refreshments. Everyone reported an enjoyable time. Mr. and Mrs. Henry Lange were la Dolton yesterday. Mr. and Mrs. F. Barco were Rlverdale visitors yesterday. Misses Cora and Lulu Ward spent yesterday at Riverview park. A crowd of young people from Lanl ing spent yesterday at White City.