Jasper County Democrat, Volume 19, Number 84, Rensselaer, Jasper County, 17 January 1917 — ADVERTISING THE MAIN ISSUE [ARTICLE]

ADVERTISING THE MAIN ISSUE

Lumber Men at State Meeting to Take lip This Question. Indianapolis, .January 16. —The importance of printer's ink in the lumber business will be one of the subjects which the Retail Lumber Dealers’ Association of Indiana will consider at its convention, which opens at the Claypool hotel on January 23. The lumber yards of the state are more and more promoting their business through newspaper advertising and how. the best ,results may be obtained will be discussed at the. convention. One of the most, successful users of newspaper in ?the Indiana lumber industry is F. C. Cline of the Cline Lumber company, Anderson, and he will present the subject. Another question which will be before the association is that of discounts and credit systems? the speaker- to he F. E. Willi&njs of Springfield, Missouri. The lumbermen of his city give cash discounts and are-pleased with the plan, and the Springfield, lumbermen think they have found the perfect way

of operating th© discount and credit methods/ Mr. Williams will explain to th© Indiana lumbermen how the systems are started in a Springfield lumber yard, how the plan is kept in operation and how it is made continuously effective. On© of the most important, subjects now before the Hoosipr lumbermen is the grading of yellow pine, and the Southern Pine association is co-operating -with the. Indiana association in making such changes as wull best meet the needs of the lumber-buying public. The rules of grading will be discussed at the convention by J. W. Martin of Shreveport, Louisiana, representing the Southern association.