Jasper County Democrat, Volume 17, Number 85, Rensselaer, Jasper County, 30 January 1915 — HE DIDN’T TAKE THE PAPER. [ARTICLE]

HE DIDN’T TAKE THE PAPER.

A farmer once -had a horse' he wanted to sell. It was a valuable horse and should have brought a good price. For months he tried to sell the animal, but could hot find a buyer at his figure. He finally sold it for about $25 less, than its value, rather than carry it through the winter. 1 Now it happened that .just across the line’in another county there was another farmer who was looking for' just such a horse, but was unable to find it. Then he inserted a little;, ad in the home paper, which brought him a number of offers, one of which he reluctantly accepted. Thb first farmer did not take the iiohie paper, and of course did not see the little ad of the man who wanted a horse, and who would have purchased his animal at a good price. By not taking the paper he saved the subscription price of $1.50 and likewise lost $23.50 by not seeing the other fellow’s ad. Such occurrences /are happening every week right here in this community. in which people actually lose good money because they do not take their home paper, and hence do not know of many of the opportunities that are placed before . them. The man who take - th . pa per and reads it rure-uly each week not only knows what is going on, but he is in fact money ahead at- the end of the -ear by knowing what, when and where to buy. ■ ’ ‘ ' "Penny wise and pound foolish." is exemplified in many ways.