Indianapolis Times, Indianapolis, Marion County, 17 August 1952 — Page 37
17, 1952 : | ET ee = Li
oe | kg Four : The Indianapolis Times : Be ie ee wer quality, eal Estate / Small Home Plan ...........38
jones Yiites : b - : SUNDAY, AUGUST 17, 1952 . PAGE aT Classified secestsecsses .39-5 I Ton _ : ' upstanding
w= | Nothing Is Conventional When Our Busy Realtors Go Golfing
1 a refrigerb off-lavors - LN porous. ¥ % a eggs below i Cs st as satise expensivé Frequently B or even 1:10 or 18 lower than are thrifty ight, it pays ymbling, for ustards, pie dressings. combined or used in es or quick
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JOUER
Times photos by John R. Spicklemire
PAR SEEKERS—Art Lamb, Fran Hughes, John Baker and Joe Goode (left io right) start down - ~. — ! NO INFLATION—The piece of real estate going up has to do NO FISHING—Dave Woods CLEAN-UP—BIll Akin, John Wallace and Tom Black (left te
only with memkey business, Divet digger is Gif Carter. Watchers the fairway for the August stag golf tournament of Indianapolis realtors. The pill chasers ducked irons a shot from a rain-made right) make sure the elusive pellets sparkle before heading out on are Bob Schuman and Louie Moller, all real estate men. showers Thursday . as they tramped Hillcrest Country Club. No . No enthusiasm was dampened. lake with a splash. the course. The stag closed with a dinner.
Sr Couple Opens stheauied for North Siders ers | Local Funds to Ax
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COTO IC GCI
ek English Lesson |Realty Firm "cuns.e<!.... Report Sales u. S. Building Aid
Private money for private building of low-rental housing seemed assured today with the incorporation of the Citizens’ Housing Corp. Papers were handled through the Indiana Secretary of State office Thursday making a reality of a dream to provide such housing here without using Uncle Sam as a crutch, The clvic-minded citizens come posing the organization aye dedi. _cated to servicing Indianapolis “and Marion County. * The" basie
25-27, at Lookout Mountain Ho-
tel, Chattanooga, Tenn. The Associated ) orth Side The meeting is the annual sum- Realtors this week reported a sale mer conclave of the Executive of 98 properties valued at $540,200. Officers’ Council of the National gecretary Wayne Whiffing listed Association of Home Builders. the sales as follows: The council is composed of ‘the yptown. Realty Co.-—-2803 Wash-
Shakespeare” and then the fair ladies will “all kowtow.” executives who direct local build- ington Bivd., 304 E. 28th St., 219ing groups affiliated with the 21 feeds Ave. representing buyer
Ie Se pi re « Shs Jonna of Accountancy, Here's 4 NAHB with a Inemisership of and 4144 Broadway, co-operating an article which advises all hug ——r—————————— . « \mora than 35.000. i Toaaway. coups Mr. Fogle broker American Estates Co. Dest fen Wika. Jan! 10 Woo she: Te a, er Mose Yogle ’ Topics will be new trade ideas Margaret Evans Co. -— 9545 holders to brush up on their lan- »d States SLe€L: pusband and wife today such as the “Bonded Builder” Broadway representing seller,
Atchison, Topeka & Santa Fe, . ! guage. and thy Pacific with 32. :ieamed to form another realty home warranties, legislation, gov- 5934 Graceland Ave. 6960 War-| | Business men’s . language isn’t Montgomery Ward ranked lowest firm in Indianapolis. ernment controls, progress on wick Rd. 5265 Washington Blvd.,|
crude. It's just too ddrn dull and u David and Libby Fogle, who home shows, Parade of Homes g124 Rosslyn Ave.. and 5440 J20ss-| Th regarded Ls 24 Rosslyn Ave. .and 5 208s difficult. These conclusions were mAs a ” Lphii iy recently passed the Indiana Real observances, National Home lyn Ave. Bruce Savage Co. co-
: ° ® : . dential Builders, Inc., will aor For Bi Firms Be a top-level conference of home ; building executive officers, Aug.
By J. A. Livingston
In “Kiss Me Kate,” there's a wonderful song which advises all wooers of fair ladies to “Brush Up Your
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arrived at by Miss Siroon Pasha- Estate Commission's broker ex- Week and “shop talk.” operating broker lian, a research assistant in. psy- Swirt & Co. averaged 17 and: Bal- ‘amination, ha ve opened tempo-| Plan Special Panel purpose is to furnish housing voi > timore & Ohio broke the railroad : eh Forest B. Kellogg -431 W, Just. chology at.Fordham University, penchant for long runs between rary offices in their home, 3130. Panel discussions include pub- st financed by loeal capital and con- | and W. J. E. Crissy, an assistant ,.;,45 with 18 words per sen- Winfield Ave. : lic housing, liaison with govern- “4 4 a Graves, Inc.—420 W.| .structed by local builders, said professor of psychology at Queens tence Upon Mr. Fogle's return from ment agencies, membership *de- 504 St J W. Hurt, Indi lis Real College. "They applied the Flesch lthe Army, he became secretary- velopment. Mr. Burgess will lead ap Shi ARR Coo. Ine-1348 W James W. Hurt, Indianapolis Rea test to the annual reports of 26 An Eye on ‘Oscars’ | treasurer of Fogle and Co., Inc,la panel on Organization of Small 27th St Pp > : : Estate Board president and act of America's billion-dollar corpo-| wholesale distributors. He was Volume Building Councils. Wav i H. Whiffing Realtors— Ing chairman of the housing rations. Miss Pashalian and Mr. Crissy associated there until last Febru- Building dignitaries to appear RYO R aml Rudolph Flesch camg to this found a woeful absence of human- ary include NAHB Treasurer. R. G. USL E. Epler Ave. 1267 Eugene, Son itee. 2 p ’ 3: hi «Tat. and 3913 E. 34th St. The corporation has an author
country from Austria in 1938. He interest material references to. He is a graduate of Butler Uni- Hughes, Pampa, Tex., and NAHB designed a test for readability and Persons or incidents. Companies versity where he majored in busi- Executive Vice President Frank human interest in writing. Mr. which carry merchandising and ness administration and account- wi Cortright, Washington, D. C. | Flesch believes in short words, 2dvertising techniques over to ing. Mrs. Fogle attended Indiana| A special feature will be a trade short sentences, or at least a their reports did best here. These University where she majored in magazine panel on which Edward change of pace — short sentences \nclude food, merchandising, au- mathematics. Gavin, editor, American Builder mixad with long ones—and clear, tomobile and communication en-i Mr. Fogle also Is secretary- magazine; James M. action Words. terprises. Corporations whose treasurer of the Western Hotel |
Bruce Savage Co.--H855 Carv el Ave, 5458 E. St. Clair St., 6414 E. 13th St., 5144 N. Delaware St. and 201 Hampton Drive. Fay Cash—21 Acres on N, II9 linois St. icoulive. editor. Practic {ange Willis Adams 220 Arden Drive, coca Sul” Margaret Evans Co. co-operating A REALITY—Attorney Paul J. DeVault (right) receives incor= mpg neorporation is the result
1zed capital of $500,000. Arrange= ments are being made to offer stock for public sale when legal details are completed. Stock sale funds. probably will be aided by FHA insured “loans.
Months of Planning
343 arkets are more restricted— | Co., operators of the Westview , ‘ Writing, he argues, should be Mar i : ' er, and Arthur Goldman, market- , like talking. But the business man i BO) AR ionchinery Pore David and Libby Fogle m5, 2nd research director, House Ded Woods—4580 N. Meridian | Hes papers o Sto er Housing Corp. from A. N. Lucan of several months of negotiations tn + ; : : 4 S. ADD} i ’ a. # y Mr. Hurt’s co fttee. V ! Bregns mi 2 os ng Swift's human interest rating Realty Co. specializes in all types] 8 Home, Si) Bhpear, executive St. - f he Secretary > fate! 3S Se ia pid es Yarns a Shy was 19 out of a possible 100 of real estate services, in : By ERR 8 ! h ’ , 7, ntificates director of the Home BR 8h . . . ered and plans and specifications his own family. He pontificates points. Armour, another food| fs Simin in ) uilders west corner 82d St. and College) for various types = low-rental
in long, polysyllabic words, : {Association of Metropolitan ’ . | company, came “rest with 15 Ad Club Golfers to |Washington, D. C. and president Yereq T. Hill Co. 216 Hamptc en oniro Zars in iousing shave heen completed, | Two-Dollar Words {Many companies drew zeros -- lof the Executive Officers’ Coun- pa T. Hil Coa amplon This has been under the superUnited States Steel, General Elec- Head for Ohio Meet cil, win preside over sessions, rave vision of Fred I. Palmer, project
The Texas - Co. averaged 182 tric, Union Pacific, Southern Pa- Feiber & Reilly 2340 Durham committee chairman, Drive, Jack C. Carr Co., co-oper-| ew ver i I in 5 Corporation directors are John
Hugh Teeters Co.— Lots north-
syllables for every 100 words, cific, Montgomery Ward, Stand-| Members of the Advertising| Fi using, presumably, oil-man jar- ard Oil (New Jersey), Standard Club of Indianapolis, Inc., are po-| irm Here Has ating broker, and 7950 Wind- FE. R: Willi: I. Bri a gon like “fractionation,” or “geo- Oil (Cal.), and Commonweath & lishing up the war clubs for a] N . . combe: Blvd, co-operating broker, By United Press where rent ceilings were removed Pom ya, H Hager si | physical” A good comfortable Southern. Railroads, which deal golfing date in Cincinnati, Aug. 29. ational Tie | Hugh Teeters. : _| WASHINGTON, Aug. 18 -Gov- recently, rents rose sharply within Charles w Havill. Mi g H il | text would average 150 syllables with shippers and passengers, got There they will swing in the inex. Spchal | Haynes Realty Service —Lots J, lernment officials have not given {wo months. The increase ranged part © Moldthan Vv. ALN | per 100 words, or three syllables a combined rating of 3 —- de- first annval golf tournament of WILMING TON, Del, Aug. 18-6, 7, 8 on Keystone. \up hope of retaining rent control from an avérage of 13 per cent in comer. Mr Pain er, C ! “r. to every two words. You always cidedly mediocre. the fifth district of the Advertis- An Indianapolis real estate and [over a large part of the nation Bremerton and Port Orchard, |g ites ATs pa ar . have single-syllable ‘words to re-! For all-round readability, Swift ing Federation of America. business brokerage firm has just Building Firm Acts |despita congressional weakening wash., to an average of 53 per or C. SAR a duce the average. You can't get rated highest at 58. Easy reading, (Chairman, captain and coach been admitted to membership in! T Protect B {of the rent law. cent in Sanford, Fla. In lower rent Wacker. Evan B ’ Walker and away from the, an, a, as, is, In, would be up in the 80s. Union! gf the indianapolis delegation ia ® nation-wide business brokerage o rorec uyer But they're worried. brackets, boosts even were higher. Robert Tr Walker. | on, at, and and, and so forth. Preitie got 2 Seore of 6 -“very A 1, Perkins of the A. L. PerkinsOIBanization and granted an oper-| LAFAYETTE Aug. 16 -— All Six weeks have gone by .since A similar survey of 10 big cit- “These men have a conviction Commonwealth & Southern, difficult. The maximum is 100. | gqvertising Agency. He'll be ating franchise, : Ant A STOaAts NE el. fram areas still under rent control ies by the Bureau of Labor Sta- that local citizens and private now Southern Co., was another These Jatings were based on happy to accept $8 from Ad mem- The local firm is the Central prospective purchasers of Na. vere given the option of voting tistics showed an average increase enterprise can furnish low-rental | which fey Ng ora Se bz Bs or ee en TD bers to cover green fees and ot So Pountam Square tional Homes now are protected to vetam rent cellings or Seeing of 20 per cent. housing to the people of Indian- | BE a striving hy annual - report dinner, | Zotar Sr ind Tron. bY $100,000 fidelity bonds. James ho Py on Mr. Woods says there will be apolis.’ rd Mr DeVault, Yu Plus 2 Socony-Vacuum 180. Swift & Co.’s!* ‘Oscars” awarded each year by it~ — oa’ Clearing Pm oh R. Price, National Homes Corp. hive voted a eon ceria 80 *F comparable increases in areas has served as legal counsel] for the F.E.F. report, which was adjudged most the Financial World. They've Refrigerators Up Through a monthly publication president, today sald each of its Industry sources’ predict most where the matter now is up for commitice. > Cm . readable of the 26 tested, ranked gone in for lavish covers, fancy : | National Business Wiokers' Foor more than 400 authorized dealers remaining communities: will: des decision if the local governments oil Dt ps nay at. lowest with 156 to every 100 charts, color printing and pho- EVANSVILLE—A marked mid- nat. Central Iivestrse ; is 80 covered. id lecontrol. Having ] , permit controls to lapse, In near- J has en rE y g ® . f nt Co. willl "1iivas of London worked out|C'ce on .decontrol, liay ng Jong 1.011 of them, he says, housing perience to assist them in their
Rll tography. summer pickup in demand for - i : : F a ig 9 words. ograph) be able to advertise their clients’ (pe plan, Mr. Price emphasized it advocated such a step, builders shortages still exist. Their popu- efforts, 1 am glad to accept their
- i household refrigerators was re- : 2 ria | Year Corporation presidents goinfor| It would. be Interesting fof nob tng ._ properties nationally as well as in assure ospective buvers of Na- and real estate men see victory ,... "¢ estimated at close to 20 invitation to serve as a director,” —— long sentences too. Union Pacific Miss Pashalian and Mr. Crissy ported by W. Paul Jones, presi- their home communitie assures bros nye: : within their. grasp. But Rent lation Is estimat he said | coupled words like freight cars, to make another check to see if dent of Servel, Inc., who credited Central SR ! e%, i tional Homes that their down Stabilizer Tighe E. Woods ts not million, TC ¥ Ragasr. Marion County re sur- the more the merrier. It aver- business men also have brushed suspension of Regulation W for aged by Per 9, 's nan. ay mente are protected agams conceding defeat, Realtors. concede Some pens Residential Bi ilders i president a Jext came 0 : ag . increas ag y Pa . Ro 8. 088, | may rise, but not to such'an ex- '* ¥ de ent, ntrast. aged ! 53 per sentence. . Next CRIT up on their language,’ . \ the increase, Sy. - — “Wea hoped they'd ha coming in tent as to cause economic hard said the corporation represents
faster,” a spokesman said, “but ship. They contend that since 2 tremendous amount of effort
F Rai ; there's still time left. In 1949, World War 11. rents on the whole by many groups and individuals, ¥ ; é i 00 i —— 0 QwsS SE remember, the issue was fought ,..a not kept pace with the rest He also said he was sure builders out along the same lines.” will co-operate,
| built-
of the economy
Last Minute Rush Some Rents Set Several othar board members T 3 il 16, Then, as now, the affected Where ceilings are in effect commented on the corporation, o Ul Ol } 1eS areas held back. At ‘the 1ast the pent increase naturally has Mr. Spickeimier said he felt it moment most of them rushed in peen smaller. The result, realtors would be a great asset to the By ALL hd LONG [to vote for extension of con- gay, has heen to discourage capi- community a . : Rcience SRervice Siang Welter ltrols, The government hopes the tal outlay for building of rental Mr Havill said he felt private LEVITTOWN Pa., Aug. 16—Thousands of workmen game thirfg will happen this time. units and for maintenance of enterprise, with its great flexi. |swarming over 5000 acres of one-time farmland are enact- It'argues the penalties of inaction those in place. This, they sav, has bility, en prove A is, sql Lo i itv i y ’ ati ~ : would be serious. contributed to the spread of sub- the occasion of providing ade{Ing a city designed to have a population near 70,000, yet A survey by Mr. Woods’ office standard housing, often in viola- quate housing for low income (they do not need a single hand-saw. shows that in 10 small cities tion of city laws groups. | A projected 16,000 houses are —— - {being built here on an assembly- enthusiastic employees of Levitt ¥
line basis to house future steel & Sons, Inc, of Manhasset, I. I, workers of a nearby mill cur-/the town-building firm that alrently under construction, as well ready has constructed a similar as persons working in Trenton, Levittown on Long Island. N. J.. about eight miles away. Mostly single-story, the houses Although the houses are not have been engineered to utilize prefabricated, they are assembled the maximum of available space, from pre-cut and pre-drilled ma- Closets are screened by. split. terials. Many of the most up- bamboo sliding curtains instead to-date gadgets of the house- °fd00rs.
2 | The most inexpensive house, building - business have Dpeen pe : boty rked into their designs. (costing $9990 with a lot thrown
in, has two regular bedrooms and A special kind of bolt, for in- a llving room that can be partly, stance, replaces 12 nails in roof cut off to make a. third. It has trusses. And” pre-cut slabs of : 4
3 two picture windows made of spe-| 4-inch plywood roof create great cial glass that helps insulate the,
‘sections at once. The roof {8 8up- house from the winter's cold.
ported by rafters of lighter con- Landscape to Order struction than usual. | A radiant heating system Is ‘Everything-Proof’ House operated from a small oil burner
| Seam-hidden wallboard walls enclosed in an attractive cabinet are sprayed with a two-tone gjtuated in the all-electric kitchen. paint. ‘he paift contains tiny At least 13 trees and 43 asflecks of color that blend with sorted shrubs are included to help a base color to produce a plaster owners landscape the yards. effect when viewed from a dis- From base-zlab to roof-shingle,! tance, the smaller houses require only Outside walls are made of large 45 days to build. Materials pour
THAT FEMININE TOUCH-—The men are-not going to do all the planning for the coming up NORTH—This handsome six-room stone home at 6925 Park hos; has botn sold rough
fifth annual Parade of Homes in Indianapolis. Here, taking a keen interest, are (left to right] Mrs, [sheets of an asbestos substance into the town at the rate of 40, Jack C. Carr by Salesman Walt Stone. Seller was Agerter Building Co., Inc., and the buyer was Maries Blunck, Mrs. Quentin F. Burgess, Miss Helen Boston and Mrs, Robert 0.8 Bruce, |said to be “everything-proof” by|carloads a day. Louis Stillerman, president of. Shilerman Electric Supply Co. It is situated on a lot 75 by 130 foot. 2, -~
