Indianapolis Times, Indianapolis, Marion County, 16 March 1952 — Page 43

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TRIM AND TAILORED — White rayon gab-

FEMININE AND ELEGANT — Black taffeta

ardine bolero suit with braid-trimmed collar and coat dress with full skirt, empire waistline. Pale

pockets, navy blouse and accessories. From J.

C. Penney.

pink milan hat, C. Penney.

pink jewels and gloves. From J.

Two Ways to Look on Easter Sunday

VARIETY is the keynote of fashion this spring. There is a silhouet for every age and every figure type. There is the reed-slim look with a narrow skirt, the molded torso look with moder-

ate skirt fullness and the doll look with cinched waistline and voluminous, petticoated skirt. Two of these leading silhouets have been interpreted for you here at a very modest price.

Hinfs Given

“S HOULD nylons be

washed before wear- :

ing for ‘the first time?”

That is the question most often asked, according to a recent survey. And the answer, from one of the country’s leading washability laboratories is “Yes, for better fit right from the outset,

wash before wearing.” Treat your stockings like something cherished and valuable, and they'll repay you in extra mileage. Nightly sudsing to remove all trace of body moisture, is one of the ways you can pamper nylons. It takes but a minute to whisk them through lukewarm suds (hot water tends to fade colors), rinse well, knead out excess moisture in Turkish towel, and hang to dry over a smooth rod or towel, away from heat.

They offer indisputable evidence that good taste and good fashfon have no price:

The costumes and all accessories are from J. C. Penney’'s.

4 8 8 THE FRESH WHITE rayon gabardine bolero suit is typical of the reed-slim silhouet. Its graceful rolled collar, breast pockets and hip pockets are accented with white soutache braid scrolling. It comes in sizes 10 to 16 for $7.90. The navy blue cotton blouse is $2.98.

on Washing

LAUNDERING IS, of course, a most important factor . . . but let's also consider proper size and length. By measuring

from the tip of the toe to the heel in inches, while standing ‘full weight on a ruler, and then adding a fraction of an inch, we can best determine size. Length depends more on the type of foundation garment worn than on the generally accepted measure of height: Many tall girls use medium length rather than long hose, so here you must experiment a bit. And now to select the proper stocking for your particular purpose. . For everyday or business wear, perhaps 30 denier, 45 gauge nylons would be sheer enough, while 15 denier, 51 or higher gauge round out the stocking wardrobe for dress occasions. So, for walking and generally hard wear, the heavier weight

The stunning black taffeta coat dress has a high-cut empire waistline, cinched with a narrow belt. The skirt has

yards and yards of material in |

it. Dolman sleeves are cut in one with the bodice "and the

plunging neckline is emphasized |

with a queenly collar that

stands up in back.

It is also available in brown and navy, and in candy-striped |!

taffeta, sizes 12 to 18 at $12.75.

The beautiful milan hat is pale | pink trimmed with black velvet |

ribbon for $8.90.

of Nylons

thread, 30 denier, should outlast 15- denier hose.

to an inch and a half across,

while Full-fashioned™ indicates | in stitches for | shaping below the fashion |

the decrease

marks. There's extra economy in buy-

ing stockings two or three pairs |

at a time in the same weight and shade, so you can still match up pairs when trouble appears,

A Honeymoon Suit

As her honeymoon traveling suit, Elizabeth Taylor chose

Adele Simpson's pretty Spencer |

jacket costume with its hugjacket in black and white checked wool, of black wool crepe with a wide cummerbund of black taffeta.

The “Ombrette” . .

violet kid

® CASUALS never

. woodviolet spring suede with highlight trim in- mauve and wood+ee: 12.95

—— ever worn.

18 East.

The “Del-Rio” ., , colors .

canyon sand). ..

o—_—

and in smart designers’ colors—

New, different and as colorful as Spring, itself ... a beautiful part of fashion's destiny. Come see them in all their gay "tip-toe" glory. the prettiest, softest Casuals you've

A few steps and you'll want

to live in them. Another Marott Exclusive . . .

Paradise shoes.

Washington

Street

. soft elkskin in four stunningly combined « « (spring green, pep- : per red, buttercup yellow and Vereen 11.95

Casual Headquarters in Indianapolis

FOURTH FLOOR

Gauge | means the number of stitches }

its. slender dress |

eee mi ee :

1

GOLD WITH GRAY—Slim

THE INDIANAPOLIS TIMES

Working. Sirls On Budget Are Best Dressed Women In The World

- . “

4 PACE 18

The “Primrose” ... . vel-vet-soft kidskin in a trio of delicate blue shades. $14.95

(Also in jet kid and patent with ~~ mid-high boulevard heel.)

Order by phone or mail Prompt delivery

Only Marott's have the incredibly beautiful "Primrose" by Paradise . . . the lightest, wee sandal for look-pretty Spring footing. Dame Fashion says "blue for you" . . . and here is blue in three blended shades from a whisper to a shout.

STREET FLOOR

The Paradise bag matches in identical shades.

Genuine kidskin with loop-lock fraps,

Hosiery and Bag Bar...

just inside the door STREET FLOOR

18 East Washington Street

12.95

Plus Tax

MERICAN “Working girls” who dress on a limited budget are among

the best dressed women in the: world. Little suits, coats and hats—without high-sound-ing names-—with lots of style

at a tiny “price,” are the back-

LADIES' DEPARTMENT,

bone of the career girl's wardrobe, ° On this page and others you will. ind many smart fashions with smart prices. For example, the gray Tayon flannel suit photographed for you here from Sears. It has a tiny waistline, new molded torso ling and reed slim skirt,

“you'll team this suit with a gold

ore N MONDAY TILL 5:30 P.M. BISHOPS I7 N. Pennsylvania "Fashions That Are Different"

"

Bix “smoked pear] down the front are shaped lke four-leaf clovers just for fun. The peplum of the suit is lined with crinoline to give it the new concave midriff. It is available in misses sizes for $28,

FOR CHILLY MORNINGS,

shortstop topper in soft wool fleece with huge saucer buttons, The topper will stand -you in good stead all summer long over many other things, too. Its price is $22.95. The little shell bonnet is natural color straw with red flowers and a wispy veil for $7.95 and the smart black cow hide bag is $5 plus tax.

| shades.

Always smart, always at ease, and always at Bishop's in choicest fabrics and beautiful colors. Pick this perennial from our new poodlecloths and fleeces in the newest blonde

COMPARE!

These are truly Extraordinary.

Little spencers, briefer than a

moment! Day or night these toppers make them. ~ everywhere.

tom in’ lovely woolens, luscious colors!

“the classic

ments to suit your purse.

Layaway Now for Easter Use BISHOP'S Convenient Payment Plan... a small amount down, and the balance i in easy pay-

NEW SPRING FASHIONS ARRIVING DAILY

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