Indianapolis Times, Indianapolis, Marion County, 6 January 1952 — Page 37
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“Section Four
“Real Estate et Arye
e Indianapolis Times
Real Estate
cE iii 35 Business’... v.45 Ji vagusweaval Small Homes Plan vgs Tui rigenal
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‘Here Are Projects For Spring Building
ls: DEFENSE HOUSING—Seventy two- botvoon rental apartments such as these are canned 5 Bruce- Zeager Corp. at 19th St. and Wallace Ave.
Today ~Business Stores Finish Year Up 4%
By Harold Hartley
BUSINESS is a little like Peter Rabbit in Mr. Me-! Gregor’s cabbage patch.
It doesn’t know exactly where it's going, but ‘would like to.
cent in the week of Christmas| jumped 7 cents a pound. Yester-
than the year before, but cash day it was riding between 91c and registers still cooled off by 48 95¢. In Chicago-in some of tie 0 ers per cent. better stores it went to an eve
And the four final weeks dollar, showed, in Federal Reserve fig-| x = ures, up 2 per cent, and the last! MARGARINE wasn’t lagging Go ong six weeks of the year up 3 per either. Last year a billion pounds] cent. {went over grocery counters. But
2 8 {it "hasn't whipped butter, not by a Des ite Holi RETAILING is the most sensi- long shot.
tive indicator. It varies with the! Many insist on butter for taste-| moods of people. Headlines can | sensitive hot toast, Others still]
CORONADO STYLE—Two and three-bedroom Gunnison prefabs will be built as defense homes by Good Homes, Inc., at 2200-
The stores did better by 13 per 2300S, St. Peter St.
Despite the usual Christmas lull,!
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REDEVELOPMENT. AREA—Is the site of 44 defense housing units being built by Leo Alhand at the 500 block of W. Ransom St.
NATIONAL HOMES MODEL—J. & L. Realty will build 20 prefabs, two and three-bedroom models in the Wks Woods | Addition, 3100-3200 N. Priscilla St.
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Hoosier Vet Loans Offered For Private Sale
|
Real Estate—
The Problem Is Space
x {headquarter offices at the Hilton|Sixty-nine of these will be located | Hotel in rooms 544-5--6A for the/at 29 S. Audubon Rd. in a 213-
| About $4.5 million worth of di- |Corp.
PAGE 35 Classified ....
1000 Units Scheduled; ¥ Weather a Factor ; In Early Beginning
Home Wy this €g studied $10 million worth of defense housing blueprints as they prepared plans to
erect 1000 units early next spring. Al pians are still pretty much in knee pants, the home
Not Low Cost Housing
And they won't be row-type, or
For the most part; the 1000 Convention Rents start at $72.50 and go as the National Association of Home low cost temporary dwelling units, Monon “Tippecanoe,” which leaves neer buildings, either walk-up or
| builders agree, so they'll have to keep hopping to get construction Cit Builders started within the next 40 days, Y And this will take af assist from {the weatherman, they say. To Attend |units will be rentals—about 900 in all. These will range from one to three-bedroom apartments, the majority two-bedroom units, About 100 Marion County home high as $100 per month. biiilders are expected to attend! All rental units include modern the ‘annual Chicago convention of Kitchens with range, refrigerator and built-in cabinets. | Builders Jan, 20-21 at the Conrad Hilton Hotel. The local builders will leave "TA erADhasized Al t 1 { . mphasized. most a here by special car aboard the. pe either brick or stone veUnion Station at 7:30 Sunday one-story multiple-family units. {morning and arrives in Chicago Here's the large projects: lat 11:55 a. m. I. & L Construction Co. will | The Spickelmier Co. will sponsor build a total of 417 rental units,
| Marion County Residential Build- {story court-style walk-up apart: lers. ment building.
Another 36 units in a similar |bullding will be at 3530 N. Pennsylvania St. The remaining 312 units will be built as doubles and walk-ups in a tract of land north of the Meadowbrook apartments. All construction will be. of brick veOne feature of the convention ie A get wderway. tn will be “How To Sell Homes” by| The L & L walk-up apartments |builder Hamilton Crawford—and| Will have about 730 square feet |Mr. Crawford should know, he|0f floor space and the doubles
|stold about $8 million worth dur-|2Pout 840.
ing a four week period last sum- BUILDER J. A. McDaniel will mer—that's about 700 homes. build some 120 units in one and | The convention officially opens two-story garden-type apartMonday and that day’s activities ments, all two-bedroom units, at includes an inspection of some Arlington and 14th Sts : [Chicago housing, Operations : 200 Apartments Planned
| Trade Secrets Panel and an address by James C. Downes, presi-| In all, Mr. McDaniel is planning |dent of the Real Estate Research|200 such apartments for this area,
His subject “Your Product/but only 120 of these will .be
There'll be experts on hand tol |give builders the lowdowh on {practically every subject —land | planning, military and defense | housing, research, taxes, building | economics, new products and de{velopments in materials, mort{gages and material controls.
{ ¥
rect home loans to Hoosier vet-| and Your Market in the Year|classified as defense units. lerans made by the Veterans Ad-! | Ahead.” | They will be similar to the Tuesday is devoted to numerous, Lynn Court development at 23
change shopping attitudes. And/drop in lumps for cooking. And the Associated North Side Real: s : weather overnight can wreck a one grocer wailed, “It’s climbing, tors reported 19 sales for the week! By DON TEVERBAUGH
carefully planned sales campaign. climbing, climbing.” worth a total of $290,450, Chair-! Himes Real Estate Editor ' Behind the stores stand the) Pon oa man Willis Adams announced. | THE HIGH SPOT in housing during the coming weeks ministration this week were of-|
- than simply making and selling,
manufacturers, less sensitive bY, THE END of the rise won't] The sales: the day, but more fundamental in come until it stalls on the price the trends. The factories Knowihijj, When it gets so high people in what's happening when orders\ won't buy it, prices will soften. | glon’ Blvd. get lighter, or warehouses fill. But that isn't in sight. All
8 on 8 |dairy products are up. Dair nelius Ave. INVENTORIES are relatively|sarmg I get Sel a Yin Carter. Co’
high. And that word “relatively” | switching to soil crops. . is important. A big money Supply, But don’t look for a drop in but- north of 61st St. means a big merchandise supply. ter until the pastures turn green, The two always. try to stay in maybe not then. balance. They are fairly well in balance now, But there is something else, The Phony Fix mighty important. People may, have money but, for some reason, |
It depends on 7200 Lakeside Dr. how much you buy, demand. Washington St.
some evidence of that now, in happens Sten enougl " Wayne W. ve a note from Mrs. 1liessa State Ave., 6027 Winth A cars. nthrop Ave. To make people spend requires Wright, 2926 E. Michigan St.,|
new products, selling campaigns, | Whose television set went on the| and Proc prices. Don't write off blink. She called a neighborhood |
|electric shop. A man came and| the price factor. | took the set away. IF YOU WERE in the stores] ¥ & = in the sales after Christmas you HE BROUGHT it back with] {E. 20th St., 1732 E. 12th St. could -see the price magnet ata bill for $29.90, “it roared so work. They had as many people/loud it drewned out its own/Dr. in them as on some of the cold! voice.” days just before Christmas. Mrs. Wright said she called the gt It is the manufacturers who are] |shop six times before they sent on the fence. And their luncheon the man back to pick it up again. | |Ave., table talk, frankly, is that unless| This time it was only $5.75, two the government doesn’t load some new tubes, And it still roared. money into military channels to] * ow» make wages, we may have a head-| AND SO DID Mrs. Wright. She ache or two which aspirin won't {51d it to the Better Buisness |B help. . Commission, which recommended | I TALKED over the desk to an SHOE; Tops shop. And, said appliance man who runs a multi- I : ght million dollar business. He said, “I don’t know whether I'm in business or not from one day to the next. If the public backs away, we'll be stuck plenty.” Business this year will be more
|127, Williams Creek Addition;
Driscoll Realty Co field Ave.
1168 E. 57th St.
Hurt Entertains
“Their man came out and | Board, ‘will
fixed it right in our home for § $7.40. And I saw him put if the | very tubes the first repairman © claimed to have replaced.” There probably .isn’t much of § this. But enough. of it will sour, television, ‘make people afraid to buy.
a dinner at. p. m. Tuesda and paying wages and taxes and Club. trying to come out with a profit. The big promotional guns are being unlimbered.” They are charged with enthusiasm, and advertising, and price Jone,
" un ” 3 SO, WHY not do it this way. If a man says he can fix something | for a given figure, let him fix it | PETER RABBIT, you remem- but keep the money until he| ber, lost his blue coat with brass brings it back and makes it work. buttons in the gooseberry net, | And if he doesn’t bring the set
trying to get out of Mr. McGre-| back, you can charge him withs gor's garden. {swiping it. And a court suit does Club.
And more than one business NO business any good. man may lose not hi y 0 s coat, but| [Express
surely his shirt, trying to get out] of 1952. EXPRESS is moving up. It's the|
Butter's Bounce
2 BUTTER is getting closer and| Continved on + Page $1—Col. closer to what it looks like, solid] Hear Harold 1 Hartley with gold. | “The Human Side of Business” Last week supermarket prices, on WISH at 3 p. m. today.
Mr. Hurt for 1952.
|Housing Act.
(JINDEMERE HEIGHTS—Buh by the eo Conduct rn il and Cboyer in to ramacion.
Robert E. Walker—3223 Wash- on several variances as builders attempt to forge a new Nationally,
Evans-Bromert Co.—5249 Cor-|
Go-operating broker g,itaple land on which to build] |the desperately needed housing not only have multi-family pub- per cent interest, were made to Fay C. Oash—Lot Meridian St. for personnel of the city’s ex-|lic housing in your neighborhood, .terans who were unable to
Gerdenich Realty Co.—A trade, 200 tall to erect some renta for 561 E. ances to The 1951 Home
R. E. Peckman—401 W. 46th St. residences or
| The Spann Co. Ine.—Lot 8000 THIS WON'T do television any block N. Pennsylvania St., co-op-| a8 4
be unwilling to let go of it. There’s| {good. In fact, it will hurt, if it erating broker Harry L. Robbins. |
Harry L. Robbins Realty—Lot i(ereq with the parked cars of haps because they're soothing
in anything to quiet today's| YOLVing fund and of this Tours Y OUI Home Should fe
~—1836 Win-| F. M. Knight Realty Co.—3344 units will cheapen the
Ford" Woods—345 Buckingham! from under the value of their |appetite? Look at the walls and | Robert L. Mason—3310 E. 43d|
| Xdgar Brodbeck—851 N, Grant
. have to last at least that longlcan do wonders with Board of Directors ng s with space.
James W. Hurt, 1952 president skirts. of the Indianapolis Real Estate| entertain officers| property and to protect his inand directors of vestment the builder will have to the * board and keep it properly maintained. | special guests at|
in the Athletic
Following the dinner, Mr. Hurt facilities. Will: appoint Cl tel yarkug fae members to the 20-odd . commiittees of the board Nod:
The dinner will be held in parlors “C” and “D” |! g on the fifth. floor of the Athletic these projects:
First Defense House Done ture of’
Indianapolis builder George change in weight an and package size! fuer will DO an open house Bs ers are forced
Columbus today, where he claims : {to have completed the first de-| |cheap land. This fense home in the critical housing area under the 1951 Defense
‘.lers in the area and tend to im-
Ri Sa his RR row ernment fom stepping in and ini-|leather, wall paper and causes
tating Ibili—that's the-law.
some $95 million worth, resenting about 15,000 homes. All these loans, which pull
link in the defense housing chain. The weak link, of course, is]
And when this happens you'll|
| panding military and industry. |but youll be paying for it Builders will be seeking- vari-/well. [the G. I. insured loan program,
[units in areas zoned for either| industry. And|
{they're headed for trouble. {the program is $10,000.
(there were many) between the)
They'll argue that js ygeqd. {they don’t want their streets Pastels are big sellers. Per-
{in blocks.
|the apartment dwellers. {protest that multi-family rental neighbor-
{hood and knock the blocks out
jumpy nerves is a blessing. $5.75 million was earmarked for |Indiana.
But colors are more important than you might think. Ever a {tice the way color works on your
I homes. interior decoration theme of the bain] $15 million, VA anBut let's take a look: ai itnejPeXt goed restaurant you eat in. nou yh res | “Youll see lot facts. ee lots of red, orange
|and peach. But blues and greens, Talks to Realtors " FIRST—This defense housing is, .. happy colors in auditoriums. |
not: cheap or temporary. It cost8| And it's the same way in|
about $8100 per unit to build and| |homes., There are right colors is built on at least a 30-year|for each room—and wrong i mortgage, which means it williAng different color combinations!
{before the builder clears
Humidity and Disease | Your home can be a becby trap for disease. Scientists ‘at the University of|
THIRD-—It is not low rental Chicago, experimenting with hu-| 6 property. Rents range from $77.50 [midity control as related to germs, | ¥ to $100 per month. have dug up some amazing facts. FOURTH —Tenants’ autos willl They discovered that germs 4) not necessarily jam the side] {pelled in globules of saliva, by a streets, for all projects provide! {cough or sneeze, are quickly de-| |gtroyed by salt in the saliva) FIFTH-It will not cheapen When the surrounding atmosphere | property values in the neighbor- has 's relative humidity of 50 per| {cen 2 #8 a Experiments with pneumonia | TOP APPRAISERS ‘have this germs in salt solution sprayed say about 3 linto a chamber containing air at) 50 per cent humidity showed the ‘|germs to “be killed within 10 minutes.
SECOND—This is investment
‘MAYOR SPEAKS — Mayor Clark will be the guest speaker Thursday at the Indianapolis |
GEORGE T. |WHELDEN en “By the very na-
” Ld n
AT HIGHER HUMIDITY rates Real Estate Board first luncheon the germs remained potent as meeting at the Washington Holong as two hours. And at lower| 4s], Retiring board president |
humidity rates they were de-! Joseph Argus will hand the hydrated quickly and became ac- gavel over to the realtors’ new
tive again when inhaled into the . . } | moist linings of the throat, sinus chief, James V. Hurt. Special guests at the luncheon will in-
lor lungs. Here's the way it works—at 50, clude city council members and other civic government officials.
projects,
to build on § ;
| be of more value * : /than most oth- Mr. Wheldon
per cent humidity the globules.of | saliva from a sneeze or cough are “In a good many cases, these dehydrated at the right degree,
1 ts that allowing the salt in the saliva to ites rhe ar oban or ais and increase in potency and act as an
will be well developed by such|2ntiseptic solution. r That's one of the reasons why
prove the property value, of the neighborhood.
projects.” sn. Slimaes with relatively «iy um ra usu TOM KELLER -—“I am fa- healtnri. ngs y miliar with most of the proposed . »
yenial projects in he Tense COLD WINTER AIR holds a or hey are} very little moisture, generally, which they are intended I can-|and when ft gets heated it gets not see where they would offer! aven thirstier, absorbing moisture {any substantial detrimental in- \herever jit can. This evapora: | flience to _the residential areas . " ‘tion cools the skin and. the en- | in Which they are located. tire house, heating experts say.!
| 8 88) One way of assuring proper | | AND HERE'S another impor- himidity in your home is to have | (tant factor—public housing, a humidifier installed. in- your| If" the buildérs are unable—for | {heating plant. ‘any reason—to build this needed | Further tests show, that imdefense h here « there - roper humidity in the home rides nothing to stop the federal gov~ B ughshod over’ furniture, paint,
|
public housing to fill the fabrics to wear out faster and) on F460 9eRtie YA fEvgte quantities.
will be the City Zone Board which will be asked to rule tered for sale to private lenders.| . rabricated home the VA is offering! | building,
rep- 1952 housing market and land|110 two-bedroom apartments to
8) obtain private capital loans underithe annual banquet.
| The average Indiana direct VA|dising methods, and address by| MARKUN One of the big differences/loan was $5500. Maximum under| Gov. Harold Hoffman of New plueprinted 88 rentals, 11 of which
VA reported the loans would be| | National Home Week and a final |'51 homes and that of a genera-|so14 at par under present market| housing tour of Chicago. PROPERTY OWNERS are 89" tion ago is color and the way it/conditions, either indiviqually or}
Whiffing—1405 8. ling to object. The VA direct loan fand of | ‘Want to Retire?—
$150 million was set up ag a re
As socn as the present amount | Paid For When You' re bh
of direct loans have been dis-| |bursed, Indiana will be eligible for
CANTERBURY--BGlt of Grown sandelahe: vavasr, His comamporsiy: Hi L134: E, 56th" St., designed by Architect John Sele was ah, o new owner's dope € c. Moots, » tone + sales manager for Chevrolet division .
|panel discussions rearing loans, | 2400 8. Pawson St.
small volume| 8...
BUILDER E. F. Hohlt plans
taxes, designing, the|
| planning. {be housed in two-story brick Wednesda schedules further] Peer buildings built in a court 4 discussions Y research. home ATangement. Blueprints call for
{11 buildings of 10 units each. The |Site is yet undetermined, but will Fd on the South Side, Mr. Hohilt | said.
{lighting, sales, consumer demand, getting your materials in 1952 and
Thursday will present merchan-| .om
Subdivisions have
| Jersey, presentation of awards for| will be housed in a two-story
| Continued on Page 36—Col. 1
> ROBERT F. LOFIUS collect at all at age 65 if you Inited Press Staff Correspondent are earning more than $50 a WASHINGTON, Jan. 5 — Ifimonth on a job covered by social |you're : thinking of retiring on|security—as most jobs now are, social security benefits when|A retired person can have inyou're 65, you'd better plan on come-earning property, securities owning a home free and clear,ior annuities, however, without renting a house in the country,|losing his social security beneor settling down abroad where|fits, American dollars stretch farther.| For the average elderly couple .. The National Association of|with little or no investment inHome Builders, which isn’t pro-/come to lean on, the solution moting foreign travel, suggested seems to be to own a home with {today that social security willlno mortgage or to move into a play an increasingly important|rural area where rents, food and role in family planning and con-|other living expenses’ are low. sequently in the housing market] For some, particularly the forfrom here in. |eign-born, the answer has been _ With the average life ex-|to go back to “the old country,” pectancy in the United States now|Where it is possible to live in above 68 years and still rising, reasonable comfort on social sethe builders say millions of now- curity benefits that would mean active wage earners will have toa bare living here. But Se|start considering how and where curity officials emphasi that {to live after they retire and begin|they do not send benefit paycollecting the “benefits toward ments to Communist - controlled which they have been paying.* countries where they have reason Many old folks are going to to doubt the money would reach face tough sledding on the retire- its rightful recipient. Jian benefits, particularly if they| Buy Home Before 40 [live In high-cost city areas. And! The NAHB is stressin {it will be doubly difficult if they that a working man ing ihe lies [have to pay big-city rents or meet ment plans in mind should buy a {mortgage payments. (home by the time he is 40 so that Top Benefit $160 he can have his mortgage cleared |by the time he is 65 and ready Under existing law, the maxi- lto collect on his social security, {mum benefit available to a mar-| Government figures show there \ried couple after next June willlare now about 40 million families {be $160 a month, provided both|in the United States, and census | were over 65 and both had Jobs| figures show that, for the first {during their working years at the time, home owners outnumber top social security coverage of renters. New York and Chicago {$300 a month. Government statis-| [the nation’s two biggest cities, {tictans figure that most couples have. the smallest proportion eof {will draw half of that maximum, owner - occupied homes, and or-less. . | Youngstown and Akron, O.; the They point out that you can’t'largest, according to the NAHE,
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