Indianapolis Times, Indianapolis, Marion County, 18 March 1951 — Page 49

i THE AIR IS CHARGED with excitement. It isn’t a| BY ELMER OC. WALZER N look new car, or a new beau for Susie. It's far more important. EW YORE Hay, Jia peace; AN lead It’s the home stretch of the Easter season. brought heavy selling into stocks |

| days to go, stores will get a

-stores with years of experience

_ 4 better prepared than usual. They!

Ja Lo

, Section Four

a alee

Rush

Easter

"Real Estate

Second Only to Christmas

Times

Real Estate .......... 49-5]

Business ............. 49-50

Seen

: The Week in Business— :

‘Spring Buying

at Hand

Brings Demand on Stores

Stock Selling

Brings Heavy

Smart Recovery

By HAROLD H. HARTLEY Times Business Editor

Stores were suspicious 6f an early Easter. Weather was cold. Frilly things looked out of place. But spring

has a way of finally arriving, even with a bite in the air.| It closed the week lower, but

And with only six shopping

run for their fruited and flowered . straw bonnets, their pastel suits with shoes to match. Next to Christmas this is ‘he biggest buying week. And the

behind them prepare for it. In

for the kitchen—appliances, radio and TV-—some stores feel that clothing buying was postponed in favor of items which may be off the market in the next six to eight months,

Food buying will hit a peak. Hamg and eggs get their biggest demand of the year. The candy

fact, ‘this year. they are.a Jittie/business, along with fresh flow-

have been stocking heavily, and selection is at its-peak. The business of getting ready for Easter Involves more than shoes and suits, ties, and handbags, although in many a household this year the tug-of-war between soft goods and hard goods will be a classic,

ers; are in for a heavy pull. And

it’s a little early for the usual

flowers. Your florist will have toe glory blooms in abundance, but they may be another kind. ;

Indiana is ready for Easter as it has never been before. There's plenty to buy, and plenty ‘to buy with. And that adds up to ne of the most spectacular and joy-

Staged by List

he Indianapolis

"SUNDAY, MARCH 18, 1951

rT Fc prep

Face-Lifting Goes On 2

early this week and then the market turned about in an equally {smart recovery.

(well above the lows. The break on Tuesday was the most severe since. Dec. 4 when Gen. MacArthur reported one million Red

Wednesday. The loss for these three’ séssions amounted to more than eight points in the industrial average and nearly four in the ral oe : More than half of the decline was retrieved in the Thursday and Friday sessions. On. Friday, the market had its best gain {since Jan. 11, but the volume [shrank on the advance.

U. S. Bonds Break

"The recovery coincided with a statement by Dean Acheson that

Chinese in Korea, - veh Prices had gone down on Mon- | day and.they dropped again on|

Rec

U. 8. Army Photos .

Small House Plan ...... 51, A

) At Ft. Ha 4-Hour-Day Basis

Fig WS rage

rrison

MODERN TO THE TOP—Doriald Wiggins (left) of Phila-

casein ene

CONSTRUCTION 24 HOURS A DAY—Workmen repair masonry on 50-year-old barracks for BY hina hay i Peplieg Jo use as classrooms at Ft. Harrison's new Adjutant General School opening tomorrow. Eight hundred men work 24-hour shifts on reconstruction of 160 buildings for the AG School and Army Finance Cen-

and hence spiked the rumors an . f |armistice was imminent. ter and Finance School. Finance School classes open Apr. 2,

Deflation scares centered on the! behavior of the government bond market which broke sharply early | in the week with some issues sell-| ing under par, This led market operators -to! : believe the Federal Reserve had {stopped pegging the government I |bond market, a move that would | “be highly deflationary, according, to the experts. Along with this deflatlonary ° BB \facton wave tifvmitiais that busi-| | ‘ness loans were bef voluntarily, |contracted in line with federal] reserve request, and further contraction on installment buying.

delphia, Ind., installs acoustic type ceiling in a building for the Adjutant General School. Ralph Hatfield, 5989 Brookville Road, - adds fluorescent lighting. Total reconstruction will cost several million dollars. :

ous Easters in the memory of living man,

With the government insistent that there will be less white goods

8 St. Louis Man - To Address REB

Realtors Will Hegs . Outlook Discussed

“The Outlook for Real Estate in 1951” will be discussed by Roy Wenzlick of St. Louis before the! : Indianapolis Real Estate Board Thursday noon. ' The IREB will be entertained at luncheon in the Indianapolis Athletic Club by the L. M. {Brown Abstract Co. Lawyers’ Title Insurance Corp. and Hancock County Abstract Co. of]

Braentiela. Furr, president and SWANK CLASSROOMS—Adjutant General School students

general manager of the Brown| Will attend classes in these billets being modernized with general Co., is planning the program. | repairs and addition of fire escape. : Ariother: socfal.’event will bel 0 oF TT

HEADED FOR EASTER BASKET—Eggs are being packed by Mrs. Edna Topper, 5604 W. Minnesota St. at the Farm Co-op grading station at 2435 Kentucky Ave. :

The Egg and Why As food buyers move through the

middle of this week, they'll hit the egg counters hard. ‘They'll buy them to eat, and to color. The supply will be good, but the price probably will be stronger than it ‘should be‘in the breakup weeks of winter and first warming of the soil by spring's sun. It's the flush season.

Figg prices have been pushed u by meat prices. And during Tent |the Army dips into the going sup-

eggs are in higher demand py Ply, tightens demand and puts

prices up. these'Who fast, Here's the secret of preserving

I cast about to get a line on the! fo i . ‘an egg. Keep eggs with the little e%.: supply. It ‘will be, sufficient.| down. It helps to preserve the

Tet housewives do: not buy Just) ir cell and prevent dehydration any eggs for Easter. |

They buy , ’ /which causes whites to lose their mostly white shells. They're bet-| ictency and lets yolks flatten ter for coloring. {out ; Marvin (Eddie) . Egmondson,! (old storage eggs, properly ~ manager of the egg grading Sta- yept are almost as good as fresh tion of the Indiana Farm Bureau ,nes But-they should be dipped Co-op at 2435 on Kentucky Ave. in 3 mineral oil to seal the air in.

-“ Leaders!

HATS

SHOWERS—Robert Jack,

OLD DOORS SWING OUT—Leonard Hogue (left) 501 W. 3817 N. Capitol Ave. installs

*27th St., and Devon Personette, 6049 Dewey Ave., replace a door | in antiquated quarters being remodeled for the AG School. them in WAC barracks, held May 10 when associate mem-| Real Estate—

EE i Low Rentals NOT Side Sales Builders Need More Sites meme teen CIINIC ON "LOW Renta S' Show Shar For Multiple Dwellings

ane event will be held in the] where eggs are packed under the, Anq the best temperature at enaeum at 6:30 p. m, ® p ump . Co-op ood 'n Fresh” label, han- which to keep eggs Pp the home| The Purduettes, girls’ +: Scheduled by Builders County Plan Commission Studying Zone - dles about 500 cases of egES a ig 50 degrees. And if you should|from Purdue, will entertain. Al-| Doll Vol : cl ificati $ Pp ibl ch week. lstore them, they like 29 to 30 bert P. Stewart, director of musi- J h F Ba } R } | di li oliar olume assificarions ror oss e anges And he tossed in another cause|degrees better. cal organizations at Purdue, will on E. ver jo Kepresen Indianapolis Is Up $316,500 By DAVID WATSON } for the higher prices. The Army Don’t put them in your deep CORAUC the program. Groups at May Conference in Memphis Doll | Marion County builders are fighting a land shortage. ts°buying. And the eggs the Ag- freezer. They'll get hard as rocks, Dean Gaskill is directing ar-| 0) ung’ ore coing to put the stethoscope on thelr Industry 500 and sais Jumped 11 aobms| oien Mreonor faced with a lack of earth. riculture Department bought as and that's the end of the egg. Usefangements assisted by Mendall ow ence Hag pe on Ronsiry SU) ny sales Jumped i notes Their problem is one of finding sites properly zoned for consurplus for powdering do mot|the refrigerator where it's not too > oX arty, George Applegate Jr. in a w hi in y mp EN iO : % jig ore Wee ; ssgela ed North struction of doubles and multiple housing units. The number of come up to Army standards, sol cold. (John Barney, Tom Binford, Rob- Jo n E. Bauer o onstruction Co. will-attend the “round. |Side Realtors report. such locations in city fringe areas is dwindling. | ert Boyer, Jacob Elder, John|table” sessions as representative of Marion County Residential] Sales for the week ending Mar. Conditions are made more critical by the lack of sewer cone . The things I never-knew-till-now intrigue me Hamilton, John Kelbis, John K.| Builders and Indianapolis Home Builders Association. 10 totaled $770,650 compared to néctions to the city system. The| —= - Skin Game no'end. I thought I knew the bigger things in |Parry and James E. Rocap. Major objective will be to test the heartbeat of the rental $454,150 of the previous week. Indianapolis treatment plant has members includes public hearings town until I talked with M. A. Delph.” He runs one of the biggest! I housing outlook and the financing rere -|They jumped in number from 30 been declared ‘overloaded” by where the plans are presented to skin games in the country. ‘Rent Contr | picture. Builders from over the exemption may not exceed $1000, to 41 in the same period. authorities, |property owners, It was started I mean that literally. He's a hide man, and an authority, | 0 Ination will attend, and invita- and the indebtedness must-be in| yjjjjs Adams, chairman, and Within the past few months after a study was madé of metroworks hand-in-glove with the National Production Administration} F T . ltions are going out to congres- effect and unpaid on the first of Ajfred Campbell, secretary, sub- five major building projects have politan districts of other major in the handling of hides. a} io] $ rorum opic | sional leaders, mortgage brokers, March. mitted the report to the Indian- been stymied by unavailable sew- cities in the midwest. ° \ g Pliable. It comes from the froni The exemptions will be made apolis Real Estate Board. age disposal. They included both, One of the major demands cited

’2

’3

ant look—knowe fresher, newer, id so little for traw fabrics! In uresque.

Downstairs

I first ran across Mr. Delph’ business over in the commodity office of Merrill Lynch, Pierce Fenner & Beane, in the Circle Tower. There, they assured me, he runs a fabulgus business in raw leather—that’s the next step after it comes off the animal. He buys hides from the big packers in the Middle West, in-

cluding our own Kingan’'s and Stark & Wetzel's. Add to that the fact that he has 10 hide

houses in Texas, and more in Oklahoma and Arkansas. His business in hides will shoot past the million-dollar mark every year -so fast you'll hardly notice it was there. :

of a horse, purchased usually in the West. The rump ‘of a horse produces the smart cordovan leather for shoes. And sole leather comes from the backs of steers where-it is thick and tough. The “uppers” for (goat). And there aren't many goats in Indiana. Most of it comes from India and North Africa. The Delph .gcompany ships leather by the carload to the shoe factories of New England, Chicago and Milwaukee. And there I thought I was through with the hide business.

{| “Rent Control” will be the sub[ject at the Professional Men's| Forum dinner meeting Wednes-|

day at 6:30 P. m. in H3tel Severin.| i

Louis G. Schaefer, Indianapolis] Area Rent Control director, and John Gould, chief Indianapolis!

shoes is calfskin or kid Area rent control attorney, will|al apartments all over the coun- : It

speak.

Sees Stabilization Of Prices by Mid-Year

| Retail price gains may become

stabilized by mid-year, but cur= |rent increases have brought al

{

He buys hides “green and p,t Mr. Delph is in grease, too. per cent increase over January,

salted.” “Green” means they

come right off the animal, and| pe ships about 150 cars of non-| A, W. Zelomak, economist who! from the County Auditor's office. |

That's tallow for soap.

levels.

“salted” means what it says, a e4jple tallow to the big s0ap directed Fairchild Publications re-

kind of coarse rock salt Which makers every month, and is one taj] price index listings, said gains| 828 exemption claims may be of the largest fat dealers in the i, the next 60. days should come|filéd in Courthouse Roomy 41 any

preserves-leather. He grades ‘green” leather. Jacket or garment leather comes from horses, or from the wide parts of steers where the leather is thin. { Glove leather must be soft and

Hear Harold H. Hartley with “The Human Side of Business” [level is 3.9 per cent higher than |in Indiana, the amount of mort-

on WISH at 3 p. m. today.

country. And it is my guess that this firm which I had not heard so much about turns between $2 mil-

(Continued on Page 58 —Col. 8)

|“within more restricted levels.” | | Recent retail gains marked the {10th consecutive monthly rise, ac-| [cording to the index. ! | Ceilings were 7.7 percent higher |than Mar. 1, 1950, and the current

[the 1948 peak level,

These Homes In

Suburban

» Mr. .and Mrs. William B. Wilcox bought this suburban home on Rd..267 north of W. 10th St. Bill Allen, broker, represented the Bruce Savage Co. in the transaction. Mr. and Mrs. Virgil Miller are the former owners of the stype, ranch-type house.

‘a

The Indianapolis

of-town property for its former

architects and allied fields con-

on the assessed valuation of the|

Greenwood The firm of Jack C. Carr, Inc., handled the sale. of this out-

cerned with the design, financing Realtors

and construction of low-cost hous-

and properties mortgaged property. They must tsllow:

They will attempt to find meth. | (Continued on Page 50-—Cel, 1) Wills Adams—5231 ods of overcoming present financing and design obstacles to the construction of more low-rent-

American Estates Co. Inc.— 5760 Lieber Rd. 265 W. 46th St., 5872 Broadway, 5176 N. Pennsyl-

Abe S. Gross Joins Hueber Realty, Inc. vania St., 6465 Sherman Dr., 5698 . N. Illinois St., 1001 E. 58th St.;

Abe 8. Gross has joined A. J. 526 N; Oxford St. represented Hueber Realty Co., Inc. He will seller, and 5329 Capitol Ave. and because of its central location handle sale of residential and in- 7290 N. Meridian St., in co-opera-and because builders there have dustrial property. tion with John B. Lookabill. finished a large number of out- Evans-Bromert Co. — standing apartment units renting } from $33 te $50 a month.

Mortgages

AND HERE is a bright note

ry. The clinic will be held from May 3 to 5. Memphis was chosen

Mr. Gross, na- 7201 formerly operat- Sylvania St. 5452 N. Illinois S8t., ed real estate of- 9909. N. Tuxedo St. 3906-08 N. fices in the Lem- Pennsylvania St. cke building and Butterworth & Co.--5346 CenPeo p les Bank tral Ave. 1850 E. 68th St., 2205 E. building. 69th St. and 3948 N. Delaware St. Mt. Gross was With Jack C. Carr, Inc. . oe : Jae I educated in Ind- ford Ave., 3305 N. Keystone Ave., diana Univer 4109 E. 38th St., with Driscoll sity, Indiana k.,ity Co. and 5255 Guilford Ave. Law School*and yin Byans-Bromert Co. in Jans polis Fay C. Cash--Lot at 49th and is a memberyof\the North Meth- Boulevard Place. ty Co—1T17 odist Church and Masonic Lodge. guckle Ave. Mr. and Mrs. Gross live at 2149 ——— Central Ave. (Continued on Page 51 —Col. 1)

Auditor Roy Combs said mort-

time between Mar. 1 and the first Monday in May. The qualifications are these: The owner of real estate liable for taxation must be a resident of Indiana, the property must be

Mr. Gross

gage indebtedness claimed in the

Area Now

‘SR

88th St.

Mr. and Mrs. Clifford Allen purchated the house on 88th

Swner, Norwood Schumel. Buyer St. just east of U. S. 52, from Mr. and Mrs, Lester H. Day. The

was Robert McClure. Harold R. Donnell of the Carr firm directed - transaction was handled by J. M. Marcum. Mr. Allen is with In-

the sale of the home at 515 W.

Broadway, Greenwood. diana Bell Telephone Co, and Mr. Day, with Allison's.

tive of Kentucky, Washington Blvd., 7603 N. Penn-

In Hands Of New Owners

County authorities have opened

N. Park? drive to survey zone classifiea-

tions and the need for revisions {to permit multiple housing construction outside the city. Horace Abbott, president of the County Plan Commission, said goal of the program is to determine the changes needed and those which can be made while keeping high residence standards. Many builders are turning outside the city for extensive project construction because suitable locations inside have virtually disappeared. They started going {with the "beginning of post-war building. ' Builders ' of individual houses are not so critically affected,

Basic Rules Stand

Mr. Abbott said, there has been no demand for changes in the basic zoning regulation which outlines and classifies districts in which, buildings are to go. Intention of the commission is to make required changes in land “use” within the districts already /designated. {i The survey

Carr Inc.—4829 Guil-|

by commission

After Spring Sales

51 5 Rosslyn

sold single and multiple unit projects.'by commissioners here is for in-

drnstrial sites. These, in turn,

(Contnued on Page 51—Col. 4)

Builders to Hear Talk on Heating

Heating innovations will be described by Herman Winkler at a dinner meeting of Marion County | Residential Builders, -Inc., Tuesday in the Athenaeum . Mr. Winkler is executive vice president in charge of engineering and sales for the U. 8. Ma-

chine Corp. of Lebanon. He will demonstrate low - pressu._. oil burners and discuss ne~ peri-

meter ‘warm-air heating ror lowcost housing. H. C. Gammon, program chairman, is making arrangements. Preceding the social hour at 5:30 and dinner at 6:30, members

will visit ‘their new offices in Rooms 106-107 at 136 N. Delaware St.

Offices formerly were in Room 905, Inland Building.

This bright, frame home was sold by its owner, Thomas W,

. Theising, to John D. Zerbo. Mr. Zerbo formerly lived at 4508

Caroline. The house was listed by Curt Graham, whe represented a

both the buyer and seller on be *

If of the Gil Carter fe