Indianapolis Times, Indianapolis, Marion County, 8 March 1951 — Page 20

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THURSDAY; MAR. 81 101

THE INDIANAPOLIS TIMES Radio and Television—

Broadcast in Forelon Languages Profitable

Those With Network Habit Inclined

To Overlook Role of Smaller Station By JOHN LESTER | ,NEW YORK, Mar. 8—So many of us have the network ‘habit of listening to radio—CBS, NBC, Mutual, ABC, all the big shows again and again—we’re inclined to overlook the smaller stations and the interesting broadcasts they're knocking out day after day. At least, this has been the situation for a long time.

Now that television is grab- fo a “The Horseman of Justice” bing radio’s prime entertain-—and about the same things that

ment hours, however, and the oo Baghsh ic ihe sinele latter is being forced by economic yp speaking radi 0 Whi ng

necessity to look in other direc- : tions, some of radio's little- known {ich greater quantity and qual

facets, having to do mostly with smaller stations, are being dis-|

covered. One is foreign language broad- in Fadia, This Jas beth Sons on casting, a large and profitable ,, "i000" To anyone but the phase of American radio, a phase, person who speaks English ex-

that will remain all but unaf- i ey the reasons for it are fected. by the tremendous mo-| fairly By a.

AS I SAY, this is no new thing

{ I THIS EVE NING yeni i eyiaion Or & ‘ONE rst of all, there are many comme thi WFBM 1260 WIBC 1070 WIRE 1430 WISH 1310 WXLW 1590 WLW 700 At present, there are about 300/20001e In this countsy who don't) J css MUTUAL . NBC Wa NBC stations in this country broadcast-|ja nou. ce radio is the only radio) TT 100 Make Mine Music ~~ News Bary Does i When a Girl Marrles Cortaln rr News-Mike Dunn When A Girl Marries ing in more than 40 foreign lan-jsp ove able to. fully understand (gw Carta faces Life Hike Gunn fortin fons Ui" (guages, wbout one out of eVOTY ,n4 enjoy. 130 .-... - . Plala BIlY : News-Moo! Band : » Just Plain BIN ieight stations licensed. The audi-| Then, there's .a large group of us: ~ = Easy Does 11-Nows Front Page Farrel) Personality Time is» Front Page Farrell |ence to which these stations ap-| Ameri tans aid others who arel 00 NewsBell Easy Does It Melody Billboard Rush Hour Reve Nows-Mike Dune Queen for a Day (peal rp vel into the sultimil} more comfortable and at ease 15 Make Mine Music Bl : ni Hall of Fame fr ion hi A Aig where else. When speaking or being spoken 30 Corf Massey Time Sky King Dinner Winner Big Jon and Sparky Sportlight News |teners y to in the language of their birth, :45 Lowell Thomas Nows—Sports : : Sign OF Three Star Extra # 35 = one other than English. 100 Nows-Gilber! Forbes Siraight Amow Nollyw'd Open House Luke Wallon Harkness | THESE 40 different languages, Persons in a third group speak b Jack Smith Show : . Bill Folger Swanee River Boys by the way, include everything one or more foreign languages 130 Club 15 George Young Hows of Worle lack Armstrong News of World from Albanian to Yugoslavic, with for any number of social, bus-| 5 Edward R. Murrow Fulton Lewis Allon Joffries of One'Man's Family = Chinese, Gaelic, Navajo and Poly- iness or scholastic reasons and mo— long the way down the attend to foreign language staTT 00 WiPegram Gabriel Meatler Aldrich Famly Alan Ladd Aldrich Family | DSS1A0 8 A " - " . . v , fons to continue the association. | 015 ™ Tolle Tost alphabet : | 30 Mr. Koon Platter Party Father Knows Best 20th Contury Serenade Father Knows Best In the greater Now York area “wa 48 wre, no. "a [lone within 3 mile radius of | ANOTHER REASON these S— ; e -— {fore language broadcasts h { ay. Sop se Plicharty Drageet y. Millon You » Dragnet which there are roughly 15 million [{oreign Jans ine In That or SR x wd Rete RMF WLI SAE I Ye ro ' people, about 4.5 million consti- eign speaki les are alw od Pheu nie Counterspy Robert Montgomery Countorspy. tute what is known as the foreign En avn They pe live sess) : ———— ee language market, their own, and their best friends! 00 Besion Blackie Task Swarts Screen Dir, Playhouse Screen Gulld Screen Dir. Playhouse | giyteen foreign languagés are and the people with whom they! 3 wt Ras 2 Misery iin A 1 rg tel beamed to these people night and do business are those who speak : Widdon Tru .. : Sah day: Spanish, German, Czecho-|a common language. a _- Wim, Groene tn 1% a > So : 4 Rlovaiiay Hungarian, Lithuanian, They might frequently become 100 Nova lited fanee Soume News Allon Jofirles News-Serenade Nows-Grant {Polish, Syrian, Jewish, French, intérested in something described: 10:15 Suistend The Bob Eberle © Sliver Serenade Background Scandinavian, Irish, Roumanian,! jor reported via English-speaking| 30 Beulsh x hn : pe Be Hows of Tomorrow . Rhythm Club Greek, Riissian, Ukranian apd. radio but, verv. often. thevl) waits, a C ty g eh mS Sd hema tr ny " Melody Trall _ Italians» tS ROLE TO TRL EN) Aas Ada a —————— a LC New proms TT Varlely wi-Moon Don’t got Re ea this is ‘language announcer on their fa-| on DONE Vil Ste " Nour: i Now . River “propaganda or nationalist radio! vorite language station passes on| - ." - : “ . » : Open House {of any kind. This is strictly com-|it one way or the other before » . -os “ - . . mercial’ level stuff selling soap, acting.

dog-food, clothing, and what. have. His opinion, closer to them by

you. virtue and reason of a common . 8.8 language, will eign. tongues is abotit the same (ness, * las that with which we are fa-| 'miliar through radio in English. things in the world. |

WFBM TV—Channel 6

THURSDAY : 4:00 Cisco Kid 13:30 Shaw Gout On 8:00 Young

4:30 News 433 Jouning 8:30 Big an You SOD oo Aves 9:30 Public 5:15 Kartoon Kiub - Prosecutor 5:30 Story Theater 10:00 Weather Man 6:00 Ann and Sue 10:10 Miniatures 6:30 Little Show 10:15 News 6:45 Telenews 10:40 Step Wharton 7:00 Bigelow. 11:00 Ken Murroy Theater :

FRIDAY 3:00 Homemokar's Exchange 3:30 Homemoker's Guide

PM - 12:15 Kate Smith 12:30 Garry Moore 1:30 ist 100 Years 1:45 Winner 3:35 Hoosier Take AHH | Homemakers 2:30 Fashion Magic 3:33 Tele-Kitchen

WCPO-TV Channel 7

THURSDAY P.M 7:00 Stop the 4:00 6-Gun Music Playhouse 8:00 Ellery Queen

4:50 News & Sports 8:30 Blind Date

5:00 6-Gun Theater 9:00 Girl Wrestling bound “All About Eve,” with five

6:00 Capt. Video 9:30 Roller Derby 6:30 Lone Ranger 10:15 Owl Theater hy 11:15 Dean Miller 12m Sign Off FRIDAY A M 10:00 Lewis’ 6:00-Coco the Drugstore Clown 11:00 Man on the . 7:00 News 7:10 Morning Exercises Go Round ~ 7:15 Marning Movie 120 . Kathy's | 8:20 Martin's Kitchen Maneuvers 1:00 Meet the 8:30 Coffee Club Ladies 9:30 Dowes' 2:00 Dixon's Music Boliroom Shop » » WLW-T Channel 4 THURSDAY P.M 7:30 Peter-& Mary 4:00 Comic Strip 8:00 Jack Haley 4:15 Panhandle 9:00 Martin Xane Pete 9:30 Public 4:30 Howdy Doody Prosecutor 5:00 3-City Final 9:55 News 5:15 TV Rongers 10:00 broadway 5:45 General Store Open House 6:00 Kukla, Fran 11:00 News and Ollie 11:05 Music You 6:30 John Conte Want 6:45 News Caravan 11:30 Weather7:00 Groucho Marx Sign OH = FRIDAY = AM : 6:30 Wake Up 11:00 Fifty Club 7:30 Morning 120. Hollar Dollar Matinee - 12:30 Girls Will - 8 08 Breakfast Be Girls 9:30 Si 2 0 Miss Susan Tele Kitchen 2:15 Edgar Guest 10:00 Value 2:30 Bert Parks Varieties 3:00 Kote Smith

IU Honor Graduate Harold Lloyd Scotten, 282 N.|

. normally carry Holmes Ave., was one of 31 honor | PROGRAMMING IN these for- more conviction and persuasive- graduates in the February com- |

mencement at Indiana University. |

It's one of the most natural He received the bachelor of arts,

degree in bacteriology.

9:00 March of Time and SEEN wi a nd

11:15 Mid-Day Merry BYIngton and Mary Anderson will

. tones

| WE NEED SMALL SETS

on the Air

Death.” ... WFBM, 8 p .m. DRAGNET—Catching a “cop killer” will be tonight's assignment for the two detectives. , . , WIRE, 8 p. m, HALLMARK PLAYHOUSE — Rosalind Russell will star in “Deepwood,” an adaptation of Blanche - Chenery Perrin’s 1950 novel, in which a group of middleaged women fight to restore a house originally built by Jefferson Davis in a small Virginia town. . . . WFBM, 8:30 p. m. SCREEN GUILD PLAYERS — Something special will be the presensation of Academy Award-

.jof the six original players in their featured roles. To be heard in the radio presentation will be Bette Davis, Anne Baxter, George Sanders, Gry Merrill and Hugh Marlowe. ... WISH 9 p. m.

TELEVISION BIGELOW THEATER—Spring

play the roles of aunt and niece n “Charming Billy,” story of a Thindly aunt's search for a suitor for her niece. . . . WFBM-TV, 1 p. m. “ BIG TOWN — Steve Wilson finds a story with comic- overin a mystery concocted around a wrestler, his girlfriend |. land a purveyor of “hot minks.” + WFBM-TV, 8:30 p. m.

WAICFM 919 Mega.

THURSDAY 7:15 Pop Music 5:30 Duo on 7:30 Music You Delaware Want 6:00 ROTC Program 8:00 Music by_the 6:30 Dinner Moods. 7:00 Sports

Receives YMCA Post

Robert - A. Matzke, executive secretary of the Indiana Univer sity YMCA, has been appointed

+ $1,000,000.00 [to the North rican ‘YMCA

UCI Plan |centenn al ; committee. sHe wil?

serve on a 13-member student J LYSE SL IN planning committee for. the 100fAT! INT SIRT STILT LoL 4 © oirtndiay celebration in’ Cleveland, |. ei June 21 to 24.

PM.

Jarrett's will give you | a big allowance on your small screen | TV set.

{Sometimes the quality isn’t as

{good; occasionally it’s better. Al |staple is news, some of which is [translated from the English. | A few stations arrange for their {own dispatch services or work out] {reciprocal agreements with for-| eign language newspapers. i | Ome of New York's foreign lan-| | guage stations, WOV, has a news| ‘department in Rome from which (it receives daily news suntmaries,

ADMIRAL © ZENI

and commentaries on current) events, all in Italian. : We Won't Let You Down Other than news, there's a

great deal of very fine music, variety, drama, a few soap operas, quiz, discussion and documentary programs — there's even an Ital-! ian version of “The Lone Ranger’

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If You Can't Get Tickels fo the — Finals, Enjoy Froni-Row Thrills on this Superior Television Sef and . . .

—

CBS MUTUAL. i NBC ABC 1 aL 30 Buckle the Sible Dixie Fear Dawn Patrol TT Bill Faulkner Show Sun Dal Nows-Markels us Ed Maxwell Band Time ack Heat _ 00 World News Nows—Time-a- Tunes ¥ World News Roundup News il Faulkoor News Sun Dal Swanee River Boys y Noadliners-Tunes Musical Clock Nows-DeWeese 2 - Sings .h . Bill Faukner-Rews Sun Dia} Morning Matinee - - Donald Bruce - » * pe on of America Gordon Graham 1430 Cub Breakfast Cb NowsFor Evans Sake °° 1S Weather-Ranch Time Wife Savers "in For Evans Sake . 3" " by . us . sa. Share the Wealld __ is - " _ Enchen Cub ’ ye 4 y Vicior Lindlabe TT 100 Mrs Farell Easy Listening |! Welcome Tawhn My ly Tree Soy News-Gentlomen Sing Welcome Travelers 15 Arthur Godirey - Guy Lombardo a :30 - - - Double o Nothing Beity Crocker Inspiration Time Oita o Nothing gor." 0» - i Victor Lindlahe Jan Garber oe" Nows-Easy Listening Break the Bask Modern Romances News-Personality Break the Bank 1 4g. ls . David Amity Personality Parade : :30 Grand Slam ed Jack Berch Quick as a Flash " Jack Borch :45 Resomary W Dave Garroway - . ww Dave 0 Garroway 00 Wondy Warren News Country Carnival ~~ Glorla Swanson Johnny Olsen News-Vaughan Monroe Fifty Chub 1 15 Aunt Jonny's Stories " ” Sweeney and March Crosby Croons :30 Holon Trent on Bee Line Freddy Martis Daily Hit Parade Nows-Markefs 45 Ow Gal Sunday » a We Love and Learn Russ Morgan Windsor Varieties Everybody's Farm 00 NowsGilborf Forbes Gorden Graham Dondld Bruce Bill Folger " NewsDixisland Penny's Paniry 1 15 Ma Perkins Pick-A-Pocket Markets-Low Down Virginia Byrd Andy Parker Penny's Paniry 130 Hoosler Farm Circle Dixie Four Low Down Kay Reporter Marke! Basket Ernie Loe us? Codric Foster ma Jackpot Quiz $n Wo Love and Learn TTT 100 Second Mrs. Burton Big Sister The Bright Side Catherine Daniels News-You Ask for It Double or Nothing 1:8 Perry Mason Dr. Malone Low Down "m » -y A " . :30 Nora Drake Guiding Light The Low Dowa John B. Kennedy nL" Live Like Millionaire +45 Brighter Bey. Judy and Jane Low Down-Nows Frances Sculley " s . TT 100 Hilltop House Queen for 8 Day Life Can Bo Beautiful Bonny Ruble News-You Ask for It Life Can Bo Beautiful 15 King's Row Road of Lite . Hits for Nall Road of Life ; :30 House Parly Double or Nothing Pepper Young Hannibai Cobb Ramblin’ Along Pepper Young us » . Right fo Happiness Tak Back . Right to Happiness 100 Sirike If Rich Nows-Easy Doss If Backstage Wile Surprise Package News Big Four Backstage Wile iy" " Easy Does If Stella Dallas i. Big Four Feature Stella Dallas :30 Share fhe Wealth phe Lorenzo Jones Nows-Take Ten Lorenzo Jones 145 Make Mine Music .- Young Widder Brown (Crosby Sings we Young Widder Brows |

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