Indianapolis Times, Indianapolis, Marion County, 15 February 1951 — Page 22

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THURSDAY, FEB. 15, 19% 60 Years With the Golden Rule—

Talk Made Before School Body Changes Life of Big Merchant

Late in Life, J. C. Penney Rtn Out Of Excuses for Doing Without Church

CHAPTER ¥IVE By J. C, PENNEY ONE MORNING in the late thirties I had an engagement to make a talk before a normal school assembly in Chillicothe, Missourl, on the “Application of Christian Principles in Business. I was stopping at the time at my father’s old farm, which I now. call the Home Place, just outside Hamilton. That morning I was anxious to reach these young student teachers with thoughts which might have a constructive effect|Pend on prayful search for the not only/on them but on all with right way, according to God's whom they came in business con-| Will, Self-will and ambition are tact. So I said, in part: strongly set in us all, Only con“I believe much of the difficulty | tinuous prayer and mediation can in the world of business is due to|l®ad us along the path of service the fact that too many people try |to spiritual satisfaction, to gain materially without giving oa their best, or are folsting unfair| AFTER THE normal school asvalues upon the public. sembly a young local minister

EDITOR'S NOTE: From a [tame up to speak to me, tiny drygoods shop in Kemmerer, Wyo, J. C. Penney built a group of 1600 retail stores. in all 48 states, How he did it is an impressive answer to the cynics who profess to know all the “angles” to success. This is one of six chapters taken from Penney's “spiritual

is a lot of meat in this talk of yours. I want to ask you to re{peat it in my pulpit.” | “Oh, I couldn’t do that!” I exclaimed impulsively. “I would be out of place. I'm only ‘a business-| man—I've never spoken from the pulpit.” autobiography, "FIFTY YEARS But he was an earnest and per-| WITH THE GOLDEN RULE, syasive young man. Finally, al-| Just published by Harper & beit with misgiving, I consented. Bros. Sunday morning the young “When we discuss honesty in Pastor escorted me into the pul-| the abstract, there is no differ- Pit: 1 noticed the Lord's Table ence of opinion. It is only when| "23 spread, an aspect of the the principle is applied to our Service which I had not anticiactivities jeularly our com- Pated. I felt filled with.a strange

sort of panic and leaned over mercial enterprises, that we con- 0 oo + h tradict one another, mY SY 10 speak to the pastor

(“I'm afraid this is rather em-| .. nN {barrassing,” I whispered. “As NO ONE will say that there 18 there is to be a Communion serv-| any right of an employee to takeiice I must tell you that I have a dollar from his employer, or Dever partaken.”

- 8 » ” for the head of an organization THROUGHOUT ALL the interto increase his prosperity by de-

{vening years I had never quite blie or underpaying| SAIVIRg She Jub erp artes blotted out of my mind the picmany of us fail not only to giveture of my father and mother, the best goods for the prices driven from their church on a asked but also to give our busi-| Presumption of heresy. Until the ness the best of our our minds|/end of his life, every time my

.|father was aware of my bitter talents, the best of our loy-!| y r spe y {thoughts, he counseled me, with]

gr “ } My father was a minister and |2F2Y : Patience, Son, they know|

2 businessman, both. To him]

there was no difference between | his farm and his church when it came to the faithful performance of duty.” He did his best on the] | 1: DE )] rn

|

|

farm, in his relations with his| fellowmen and the details of his| everyday living; and he was! equally consecrated and loyal to his religious service. |

“If it is possible to live the; Christian life at any point what-| ever, it should be possible to live; it in all relationships of one’s life. ! n n 2 “IN MY early years one might put spiritual things in one compartment of life and business relations in another, and attain a measure of success. Today this is not true in the same way. I therefore take the prerogative of! mature experience and urge! younger men as they come along to study with great earnestness! the relation between Christ's two commandments, to love God, and to love your neighbor as yourselves,

“Working these two great laws] into the balance of everyday life

“Mr. Penney,” he sald, “there

§

from church membership fora while later I found other excuses, many of them more or less re-| lated to the comfortable reasoning that, so long as a man made rule of standing for ethical and moral values, it wasn't absolutely necessary to enter church membership, - Now the pastor regarded me without dismay. He whispered back, “you're a Christian, aren't you? Well then, there's no reason why you can't partake at the Lord's Tahle.” Suddenly it seemed to me that a voice was speaking to me saying, “Be not afraid" » » ”. { GENTLY the injunction took {hold of my mind and heart. Intangibly I sensed a disentanglement from fear and, slowly, from prideful embarrassment,

The service neared its climax, in the observance of the Lord's Supper, The moment had come when I must decide; fof or

For the first time in my life, that Sunday in Chillicéthe, fear loosed its hold and I partook of Communion.

Throughqut the afternoon I thought over the experience and its meaning to my life. That night I wrote Mrs. Penney: “I have

to be baptized and join the church,” » . » NOT LONG after that I sought out my friend Dr. Daniél A. Poling, and one Sunday at his church

in Philadelphia I knelt and was baptized, e whole service was

THE INDIANAPOLIS TIMES not what they do, As we forgive, sense of quistude, of having been so shall we be forgiven." {helped across a hard place in a Youthful bitterness kept me road—

Snapshot ‘Printed’ By an Atom Ray |

PITTSBURGH (UP)—A West. threatens no revolution in the| {inghouse reséarch scientist has|photographic print business. _ | produced what is believed to bel “It was tried purely as a 1% ithe world’s “first snapshot/search experiment with | [“printed” by atomic ray bombard- mercial project in view,” he said.| ment, * |“However, it may well have appli-|

Dr. Kuan-Han Sun. Chinese. cations in other fields, such as in| born nuelear. physicist, displayed the recording of secret papers for the unique photograph he made Dtelligence work or business

come to the point where I want jy bombarding film with neuy- transactions.”

trons, thus making the film radio- | . active. Easier on Eyes When held in contact with un-| Red lighting for automobile exposed photographic paper, a instrument panels is recomreplica of the picture on the film mended because eyes adjust more

was produced on the paper. jeasily from red to darkness than Dr, Sun sald the new processithey do from other colors.

sublimely simple, profoundly moving. / Pondering it, I felt that it was not that baptism, in itself, had brought about the profound per-| sonal change of which I was now| clearly aware, but the baptism, had been the climactic symbol of the change, Grievous experiences and ordeals had worked the change, and the hour of baptism

against, heeding the voice.

In a handful of seconds a feel-| ing came over me, an ineffable!

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