Indianapolis Times, Indianapolis, Marion County, 15 October 1950 — Page 6

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PAGE 6 ee ee it meee erste "THE; INDIANAPOLIS "TIMES

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EA RSE Sons Teac SAS

Over 25 Million Philco Television and Radio Owners Are Your Guarantee

of Philco Dependability and Quality! ANOTHER PHILCO FIRST!

: " - " . | pr # 3 ? . h TELEVISION Combination With RADIO and bi Comparison of Signal Streng! : i ! hia delivered by Philco Electronic Built-In Aerial System th: New 3- Speed Record Changer PHONOGRAPH Als with the built-in aerials of other leading makes . L Thus is the result of a series of tests conducted in Avenel. N. J. which = El "was selected because of the moderate signal strength from New York = MODEL City and Newark stations. It is typical of many other such tests made

« in various parts of the country. (Figures below signify microvolts.)

° 144 PM Channel Philco Make A Moke B Moke C "Moke U ¥ ; ( : i 2 180 67 10 70 : Full capacity 16- ER JW meee ; a 120 250 120 “0 : 1.3 . - FL ; 10 50 inch television with 100 Sq. Inch 2 2 = I. 150 new Philco Custom. of 53 2 Balanced Beam . io +00 0 ’ i Loo EEE ET we : CX wl " 2500 1000 E built Duplex Chassis — T.V. Picture 13 9100 3000 3500 2500 a at a sensational low : : ma wt hem——- ; price. : as a go Fg ig i yr TI ==sg Noise-Free | 2 ‘os i cas) SUE 145 Sq. in. pi » on a +, » wide ; c ur . RA Re Static-Free As these figures show, compartive tests plus reports from in ae : : € J g SRN tube. Balanced Beam - eon Sound System Philco users and dealers everywhere prove conclusively that many . . 9 gives uniform focus _ 0 K ores the Philco Built-In Aerial System outperforms all other built the P over the entire screen. si op ul —— ’ bette Model 1602 0 in aerials conservatively by as much as 3 to 1. That means : : $3999% the Philco built-in aerial will deliver a satisfactory picture Say . at ¢ $259% from many stations and in many locations where other builtTax and Warranty Extra Tax and Warranty Extro : Extra Power for Fringe Areas Philco *Super-Tone Reproducer

Plays all records with better tone and selectivity, plus double-action than ever Before - - Saressed with synchronizing circuit and Auto- 1/5 of an ounce of pressure. matic Gain Control: Even in noisy Luxurious Radio Enjoyment or “fringe” areas achieves new Powerful, rich-toned, highly sensi ind : : . ; . heights of reception. tive AM radio. - Sharpest, Clearest Pictures Queen Anne Console Cabinet, Flawlessly matched veneers enNew Philco circuit delivers a high- hanced with a striking boxwood er voltage to the picture tube. This inlay effect, Finished in rich means brighter pictures, better Mahogany. 33 9/16” hich, 2334" contrast, utmost realism! wide, 2033" deep.

Vast increase in both sensitivity

| 145 SQ. IN. SCREEN

Capitol City Tire Co. : ic She N. W. (Nick) ap | y Earl B. McCloud A-C Radio Electric Shop

425 North Delaware—LI, 2431 5207 College Avenue — HU. 1372

SI PHILCO SUPER-PERFORMANC

150-Sq.-In. Screen . . . "Balanced Beam" 215 Square Inch Picture on 20-Inch Rectangular ~ Tube . . . The Most Spectacular Direct View Model 14 Picture in Television! Philco Balanced Beam! V XX With | Only Philco ? Wii Has it! ; Handsome Beautif

Console Cabinet!

No Glare: Optical System:

First True-Focus Pic ~ ture in TV History.

‘Custom-Built ‘Duplex Chassis!

Ends forever blurred

edges like this. he - a. Extra " Super-power! Model E No matt severed 2134

429"

Model : Tax and Warranty Extra 1836M : s2 MODEL 1404—PHILCO Deluxe Television “Automatic Scanning System = With Large 97-Square Inch Picture Screen! Wi the Balanted Bean! Sweeping advahce in i » - : ; ; icture quality! ives unif f : "e: : . . : po A of Ye screen. No a Super-Power for “Fringe” Locations Mahogany Console Cabinet : : 3 ci = Extra super-power for “fringe” locations! $ 95 wr : Lr x . Enjoy all the wonderful live network performances on i : Fullest sensitivity and. selectivity Selected woods of solid mahogany ha XE Model 1404. Built-& serial $ ¢ Contemporary Chinese Chippendale Cabinet— ; even under extreme adverse con- and striped mahogany veneers in this PHILCO DELU ode . Builth serial . Of rich Swirly Crotch venéers ribboned with a a i len TYsclro. the new sunlamporers mood. Selig system—just plug it in and play. Finished in rich Cl iu CL stri . inlays — Tox and W Extra circuit ho e picture o in deep : : Tes . : : : dnd Rerarary veneer inlays a console of ” arvanty i clear and steady Ne re- anopuny 38 1/16” high, 231%” mahogany." Act now—for quick delivery. See this jects anoying interference, . ° . wide and 22" deep. ; Philéo tomorrow! E ; ~~ SuMon SalesCo. | Peoples Outfitting Co. i) Guarantee Auto Sup ~ 2145 N. Arlington BL. 7251 '\._ Washington at Cupitol—LI 15%. - |} = a "11 Stores In Indianapolis

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PHILCO DEALERS OFFER THE EASIEST TERMS . .. ASK YOUR PHILCO DEALJR Al