Indianapolis Times, Indianapolis, Marion County, 14 September 1950 — Page 29

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THURSDAY,

SEPT. 14, 1950

In Hollywood—

Wild Publicity Days Mood

Press Agentry Follows Pattern Set by ‘Greats’

By Erskine Johnson

HOLLYWOOD, Xept 14—The Goatskin Thumpers: The fi

demise of wild press agentry, forerunner of free dishes and

television sets to lucky-number holders as the

try’ s best insurance against

ver sal-International, si ghed - ‘th me the other day t 2 lost epoch of uninhibited

“nt and story. lately, he’s been peering into

trash-heaps and retrieving small

r:é¢morabilia which, grimescraped, polished and put to work again, have caused more than one veteran to hear the ghost-like nicasures of the old publicity calliris '.ike starlet Piper Laurie's appetite for daisy petals and new-

comer Joyce Holden's zest for cow=-juice baths—-two hoary tongue-in-cheekers that were relaunched to grab space for “Louisa” and “The Milkman.” “The good, old days are gone,” Jean muttered. “We'll leave no great legends behind

us. We're Lilliputians walking in the tracks of the giants. “The big stunt has vanished. The crazy dream stuff has gone up in smoke, “Remember when the Warner publicity department put out the story that Pat O’Brien, embarrassed by the cluster of shamrocks that had been tattoed on his chest as a boy, had had the tattooed skin peeled off and made into a lamp shade? That yarn almost drove Pat crazy. »

” un

“BILL HERBERT once capital-| ized on an insect bite that Grace

Bradley told him about. He put adhensive tape on Grace's cheek, summoned a photographer and ordered long-shots of her full, shapely figure. Then he captioned the art, ‘Star Bitten by Hexapod.’ “The nation went. wild. Bedside communiques on the star's condition were flashed across the country. Bales .of fresh cheesecake pictures of Grace were dumped into the postoffice. It was a great stunt. Nobody bothered to- look up the definition of hexapod. “It's a bugology term that means any inseet. “Then there was the search started by Jack Cooper, a praise agent at Paramount, for a virgin

to play a leading role in Cecil B.

DeMille's ‘This Day and Age. “Jack came up. with a young woman . named Marie Coleman, who was photographed to look like a girl untouched by life. You could dimly see halos in the back-

ground. Everything was fine un-|

til a newspaper reporter broke the news that she was the wife of Gus, Sonneberg, the Wrestier. = “Mac LEOD, working man on ‘Massacre,’ Ann Dvorak into letting

BANQUET

“TOMMY a8 the unit talked

AND PARTY HEADQUARTERS

| | THE BAN-DEE } st Fried Chicken You Ever Ate € 'IRGINIA AVE.

«7

CONTINUOUS LEER

A Bog free TIE a TT Viney i at Uni-

FR-9570 § |

empty theater S,

> him put out a news “gash that s she OVEr had been bitten by a rattlesnake Director Leslie Fen-

on location.

movie indus-! is § unmarked

ton was photographed by all the newspaper and wire photo services pleading with Ann not to die.

“Next day loose. A “mob of

300 extras

evervthing broke

re-

fused to go into the brush where

Ann had been

bitten.

And

the

owner of the location site sued the

st udio for $100.000. “Joe Reddy liant publicity

Lloyd's ‘Safety La

Har He hi

for st.’

thought up a “pri idea

old red

a famous ©iuman fly who had just climbed the Woolworth Building in New York to repeat the stunt in Hollywood with a ‘Safety Last’

sign on his back. But Joe's huma the second-story

sprained his ankle.

= u “Link Quarberg,

n fly fell at mark and ” beating the

drums for ‘My Little Chickadee,’

arranged for

head of

Frank Buchman, ‘Moral Rearmament,’

discuss ways and means of world

peace in Mae West's

Link brought alo grapher, steered M man. toward the p

ng ae and Bu iano; and

apartment a photo-

chgot

a picture of the pair with'a nude statue and picture of Mae in the

background. It a Buchman. = ~ TTENORMAN KR

ASNA

Imost

ruined

might

have been a’ prolific press agent,

but he said the wrong thing to

Darryl Zanuck after one of Zanuck’s pictures had been screened

in said: ‘Of course,

the projection room. it's

TA. 24

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001

oll

Zanuck too long; it

Charlie CHAPLIN

in LAFF 3 CLASSICS "THE PAPERHANGER"

“SHANGHAIED" " "TRIPLE TROUBLE"

SHOWING!

ROBERT

Mon.-Fri. open 5: 3 Sat. Sun. epen 1:30 44¢c Til M. AST TIMES TONITE!

"KIND HEARTS And - CORONETS"

“Movie of the Week '—Life Mag.

Starts Tomorrow Eve!

Jealousy Victims F

and ‘Ann

Farley * Granger Blyth are the young couple

whose teen.age romance is nearly wrecked by a third person's jealousy in "Our Very Own," opening today on the Circle screen.

ought to be cut.” Krasna blinked. ‘You're right.’ he said, ‘it ought to be cut right up the middle.’ That ended Krasna’'s publicity career. } “Then there was George Glass’ classic stunt for Selznick’s ‘Nothing Sacred.” He dressed a gorgfeous gal in a few square inches of flesh-colored material, put a long blondé wig on her head and sent her through Hollywood on the back of a white horse. Glass figured that his Lady Godiva would be arrested and that ‘Nothing Sacred’ would be splashéd all over the front pages.

But not a single guardian of the law bothered the damsel.

George almost jumped off the

Santa Monica pier.” - = u ~ MARY ANDERSON is playing her first sagebrush doll in “Passage West.” She flips: “I'm just in" there catching flies and toting that- -Weary load: Le

Row

VD)

“It's such a | 4 b wonderful

~000

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“FAREWELL TO YESTERDAY”

The Best Historical Film of Our Time

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Frm

Times Amusement

Clock

CIRCLE Our Very Own,” with Ann Blyth Farley Granger and Joan Evans. at 11, 1:10, 3.25 5:40. 7:45 and 10 “Beaver Valley” at 12:15, 2:50, §, T:15 and 3 ESQU ee “Kind Hearts Coronels.” starring Alec Gaitiness. at 6, 8 and 10 INDIANA “My Blue Heaven. wil! Betty Grable and Dan Dailey at 12 30. J 45 T and 10:20 “Farewell to Yesterday,” at 11, 2:15, $:30 and 8.45 . REITHS “Fancy Pants.” pb Hope and Lucille Ball, at ie 10. 5 55. 4:40, 7:25 and 10.10

58,

JDraiinativn Bis House." at 12 40, 25 and 10

LOEW" S

A “A Lady Without Passport. : Hedy Lamarr and® John Hodiak, i -18.

11, 204, 5:11 amd

LYRIC “Where the Sidewalk Funds with Dana Audrews and Gene Tierney, at i 33. 3:44, 6:55 an q4 10:06 n Antone Ambush.”’ with Mante Haley at 11:28, 2:39, 5:50 and 9.01

Shadley Named To IU Music Post

Times State Service BLOOMINGTON Sept. 14 Maurice F. Shadley, music department chairman in University School since 1946, has been appointed assistant in Indiana University of Music. A native’ of Yireenwood, Prof. Shadley has had wide musical teaching experience in .the state, having directed bands, orchestras and choruses in Smithville, Bridgeton, Greenwood and Rensselaer high schools and Indiana Central College. < Former trombonist with the Indianapolis Symphony, he served as Navy gunnery officer in World War II. He holds degrees from IU and Indiana Central College.

professor School Vv

ECONOMY REVERSED As a young nation, the U. S. used to sell mainly raw materials and to buy finished products aboard. Now the situation is reversed,

KEIT

STARTS

21 Queen, they called her Sf the west inf town |

MERSON AVE

THE INDIANAPOLIS TIMES ___ ~~. 4 New Teachers ‘At Warren High

of the English department, re- ports in the United States. More places Sydney K. Neil, who is dos than 6300 are considered neces“ing freelance writihg for Ca- sary to meet present air traffic

~ nadian magazines,

-g

x ee ? Cet

Symphony Audition To Be Held Saturday

{FOREIGN PLANTS |

tion of foreign plants was forA special -audition for vacant Mall

Since 1898, when the introduec-

zed as a distinct unit of the iw

have been added to the Warren bassoonist. a viol and an oboe faculty st, Dr. Sevitzky annourced today faculty. Miss Roberts Brazil. i Local musicians wishing inforMiss noberison, Brazil. In mation on the auditions should structs home arts, junior high call the Symphony oftice, RI. 95986. handicraft and advanced arts Meanwhile, the previously anMrs. Siebert also teaches are. and hounced season-ticket campaign BE ig 1 ning her 25th v in. asin full swing today. Yolunteer | YOR 1 1el “oth eu z eginning he Hh year “workers were v

np ¥ taught in the PLANE TRAFFIC HEAVY At end of World War IIL

theYs were air

cal edueation instructor the health department -of YWCA last vear : Mrs. Peterson,

the

newest mer around 3200 usable

nober

DEVIL'S flares,

Plas “SHOOT TO KILL"

Four new teachers are instruct- posts in the Indianapolis Sym- Federal Government, 185.000 col- x. sub * Lov i ; Ya cq a “ : ohorirs 3 aia lections have been received and x ABBOTT COSTELLO 3 ’ ing classes at Warren Central phony Orchestra will be held *u : High Se } Fall Saturday .by Fabien Sevitzky, Numbered. ‘IN THE FOREIGN LEGION * gh School this fall. . ’ x ' “M J Robert M music director and conductor x Plus: Technicolor Hit! x : 8 3 prtl’0n rs. py . } 158 me robertson. ... Unexpected vacancies in the or- N THEATRE «Audis Marah Wanda asia. 3 ae Maude Siebert, Miss Barbara chestra caused by draft calls have 42 8 lilinels Si. x in SIERRA » I.emke and Mrs, Vera Peterson left openings for a violinist, a W, Continuous from 10:15 a. m, :

1 AST DAY

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“WHERE THE SIDEWALK ENDS”

Dana Andrews Gene Tierney

LAST DAY!

LANA TURNER'S FIRST PICTURE i IN 2 YEARS!

Lily James, the famous model, stormed the big city so set on a career that marriage didn't interest her. She wanted “A Life Of Her Own". M-G-M co-stars Lana Turner ond Ray Milland. Coming to Loew's.

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EXTRA HIT AT 7:15 ONLY Lloyd Nolan, "Mr. Dynamite”

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Neighborhood Theater Directory EAST SIDE , WEST SIDE

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CAT tohn Derek Color By Technion) S“ROGUES OF SRERWOOD FO

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“PRIDE OF THE YANKEES”

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