Indianapolis Times, Indianapolis, Marion County, 22 May 1949 — Page 42
ER p WAPI a wd ARENA Tan a ah adh ae Reaper RE TR SAAT SRP ay vn A AU GR I A ND Mr hn AL nye, om
SUNDAY, MAY 22, 1949
vision 'Ghosts' Notre Dame Hails 5.2% =v c.c. on
a new television imstallation atop
” job i a . the Empire State Building in New , PP Nv as Study Aid York in 1931. aS
{ esssscasasensssecsssesd Could Reach Many
Classes at Once
. SOUTH BEND, Ind, May 21 (UP)—The Rey. Fr, ‘Archibald McDowell, moderator of Notre; Dame University's radio club, foresees the time when university i extension courses will be conducted by television. Fr. McDowell has been in icharge of televising Notre Dame's ‘home football games this fall. He {felt they had proven successful. i “Two major types of education-'e al television programs present themselves,” Fr. McDowell said. o
: 9 PAGE 2 THE INDIANAPOLIS TIMES
Watch the Test Pattern to Tune Out Tele
63 TV Stations
Now Operate
“BROAD-VIEW"
TELEVISION
Quarter Billion Dollars Invested In Industry Employing 200,000
The television industry is moving so fast that even in-| siders are amazed. In 10 years they predict it will be one of the 10 top industries in the United States. | Its growth is expected to move into the billion-dollar! class based on its phenomenal expansion since World War, 11. Industry spokesmen predict that nearly 750,000 persons, will earn their living in the rancaster, Altoona, Johnstown
seesencescsssncsncsensg
Visual Information }
“One is closed circuit or hroad- e
business of see-and-hear com- and York are to be in a Betwork, ; j [Times Photos by Johs soaks lcast shows under the direct * munication. ne vision hye i If the test pattern on your television set looks like this, clear, If the test pattern looks like this, showing “ghosts,” you need [sponsorship of the educational o, i 1 J i . = i i . Already there are early 200,000 entertainment. And it may bring| sharp and well-centered, your set is properly tuned, but— {o re-orient your antenna institution; the other is use of
commercial educational facilities:s during the periods the station is ¢ ‘not normally on the air.” : The expert said television could prove particularly effective in conveying visual information of a not easily repeated nature to nu merous classes at once. It could’ ibe used for expensive laboratory! demonstrations and explanations, | lor where the demonstration equip‘ment was delicate, he said. ! i
{ | i
earning their living in television, rade-out for hundreds of radio and the investment represents artists who will not fit into the more.than a quarter billion dol-|geeing side of communication. lars. The Big Ten in the na-| Whenever a new television stational advertising field today are tion is added, the Television spending $4 million a year. {Broadcasters Association has es-| There are 63 video stationsi{imated that 5000 jobs are creatoperating in about 50 cities, Jed directly and indirectly. R. Poppele, president of the Tele-| wy, (gjgvision studio requires vision Broadcasters Association, |, more technicians and engi-| estimates these stations alone ors than does radio. In addi-| Tonpeacnt an investment of $3L-|,, " " qirectors and script writhi {ers with special training, tele-| Have Spent ¥25 Million vision tog announcers and, The key to the success of the g.iors already are in demand. | television business lies in the mojeyision news has created an measurement of the audience, To entirely new type of news broaddate it 1s estimated that approxi-iuogter’ And stations . equipped mately 750,000 receiving sets arel. i, faim upits must have men in use in the United States at an|y produce such films. average cost of $300 a set, which
‘Tool of Classroom’
“Television as a regular tool of {the classroom: could assure greater uniformity in teaching and a {testing students and prove partic-' Motorola's magnificent {ularly valuable in ‘guiding stu-) “BROAD-VIEW® screen in a ldents in laboratory work,” he, Strikingly beautiful Furniture. added. | Styled console! It's the 10VK9 | with’ 61 square inches of
- | 3 : J : » | Te also described the use of . means that Americans have dug Jobs for Technicians . Roi a ies er) photo-sharp pictures minus . At the very outset the business : | | all distortion—and 8 new cir down into thelr pockets fof &D-| T \.\ing television sets cre- 3 iment in reaching isolated audi-| cuit that assures steadier pic other investment of $225 million. N87 CE Looe ror techs > ' 'ences such as students confined, tures at greater distances from Most radio stations are elamor- 1 ner es pS t to hospitals, adult education cen-} station. Thrill to $ 05% jng for television licenses. With . i : ; ot : \ pp ' : : : «+ [ters and university extension! it today .. . its 199 them it is a race for survival. = | In Indiana in most instances Fuzzy, eh? Well if you get a picture like this, it means simply : Whoa this won't de. If you get a picture like this, the split Nahi Ew: when a television set is sold, In| 44 you're out of focus. Clear it up with the focus control. image, adjust your vertical control, and all should be well again. |
Station operators look back oni i. 1.400 and a year's guaran- — FIRST TV PLAY IN 1928 | It is not inconceivable,” he said, |
erience ~of - the silent n | ta} | 0 | “that the extensi u f to-] movies whieh dropped out of ex- a aw the Ses} " Rece tion De RIS Tee vision Fare I Flashing Bulbs The first play grer to be ie morrow may a SO-LITE co0., ING. istence quickly once voice was Toda : { i ‘mn as Du { y cast was a melodrama. “The vision ,,. Television as an edu-! y. receiver manufacturers 9 rs Mes " televi t ; : | 5906-08 College 0. 248 added. In television the process dre turning them ouf at better] he fest television programs Banned From i Queen’s Messenger,” televised at cational and, hence, social force,!
18 reversed. Sight is being added), \ 100,000 sets a month. And remit scheduled in this coun- \/ ie Studi Schenectady, N. Y., in 1928. _ icannot be overestimated.” Peessscserssncncesanva® n I Te in Indiana with RCA producing n I enna ype try were a bit on the dry’ side—| iaeo fu 10S SS a aE a 9 ete sets within the state, de—| | instead of one, their risk cannot Somplet AS seict y educational, that it NBC ST TRS ng be too great. ing parts here,'ils actually a cen- Several Efficient York, and since the station 0! grapher may not flash a bulb More than 90 television stations ier for television set production. F n Market Heertot tr chars 2 . wasn is in a studio when the television are being built and the Federal, Arthur A. Brandt, electronics orms on are fees aL re 1afge 3 hind cameras are working. Communication; Commission hasiga1es manager for General Elec-| How well will you receive tele- 0 FF p = : ee 2 he When a flash bulb goes off too on fle some 300 applications for tric Corp, predicted recently that ision? ‘th a cou e ha ree DY close to a television camera—or television outlets. by the end of 10052 there would |” : e station. to a surface that can reflect into
Big Boom Since War Ibe 13,570,000 TV sets in use in| Much of its clarity and defin- aie fim took up most of the camera—it burns a permanent The big boom in television has this country. Sticking to the $300 tion depends upon your antenna, the roadeast time. or | ‘bright spot” into the camera's come since the war, Before World|PeT set average, television set| Usually the antenna on the “ : {image orthicon tube—the tube War II there were only 28 TV Owners by that time would have ,, 505 are mounted at right an- Marconi s Prediction jal Takes the picture. stations in the country, most of made a $4 billion investment, all g)o0 45 the line of direction from! “Guglielmo Marconi, inventor of] AN¢ at ©0818 B77. them experimental. Last Decem-/in & four-year period. ‘the sending station's transmitter. wireless, said in 1933: “I
ber there were enough stations;
m tL 1 If the industry reaches only Each antenna consists of two Known as a man who deals in Scanning Disk in '84 to create two regional networks,
2,250,000 sets in next year, the cold scientific facts and -| . _ elements, the dipole which is con-, prac The original scanning. disk, one running from Boston through £858 ony. an D0 tons nected at its center to the lead-in ticalities, not in Utopian fanta- later to be used in television, was Philadelphia, Baltimore and hii ih nd foture tubes and Wires, and the reflector which is sles, As to talk of a saturation invented by Paul Niplow of BerWashington to Richmond, the qo oa tons oF ‘ron laminations mounted behind the dipole. This point-—-a limit to radio progress-—lin-in 1884. He intended to use his |. other running from Buffalo have been used {type of antenna is useful for out. there is no limit to distance, hence invention to send pictures over < through Cleveland, Toledo, De-| ’ 0h lying districts. {there can be no limit to wireless a wire. Wireless transmission had
t { Brand-New Word i tand television development.” ‘not yet been invented. Sot Chieago and Milwaukee to, One of the obstacles to the Other Efficiant Types | in
mE . ] oar a new link costing $12 STOR of television is wrapped Among thie other efficient types - \ Champion of All in
million was opened to connect New 'P ‘In a brand-new word. It 18,0 sntenna are the folded dipole . : yn Low Price Television
RI. Pitas tid Ghrolan 3 Lroposhperies, which means ‘and reflector to which a director PHILCO 702 — Television at a low
yi terference to the layman. be added in front of the diamd ry 1952 the average man mays, something television engineers TOF me the stacked antenna price with the quality and dependability of higher-priced receivers. Sharp,
This expect a completed nationwide oun fea more: and more about clear, brilliant pictures on wide-angle,
T-inch screen. Total of 17 tubes, 2
aT k : 4 | , wo more of the big pis t took radio 10 as new stations come on the am Sansetiog Sf Epes which are wars are’ linked in two . C0tl fhe FCC Iswrnw SOT pou. 0g vertically and connected Ke Are. Un WO shout the problems of TUERCOOW- io to boost very weak sig=p. a by Siz) cable and jo tgigvigion stations, no more Ig. ; 4 tp. transmis. 3 a quick connections Construction permits will be In the city. a simple dipole (one are desired, and weather and © wer nis problem has been lement) will give satisfaction, terrains permit, the towers are pro according to TV engineers, in
pal
TELEVISION
used, but eventually all of the S0Ived. the expansion of televi- cations. In the city many With the Giant Circle Screen rectifiers, Cabinet of rich mahogany transmission. will be rough pom an! 80 ahead By leaps and "os may enjoy excellent 4 veneers. weather-proof coaxial cable. | A fair measure of how the in- i Ta a Waa a See Your ZENITH DEALER
Bound to Bring Boom {dustry ix growing can be visioned
sive 1s. ' In 1852 western television cir-/from the cost of coaxial table] tothe TeCEIV OE —— S 95 Plus ruits are envisioned linking St.\alone. Mr. Poppele’s estimate is : . . $1.65 Louis and Memphis, New. Or-'that $243 million will be spent ° leans. Shreveport, Dallas, Ft for this type of network trans- 9 Don t Miss a Day 0 This e o_o 2 Tax
Worth, Houston, El Paso, Phoenix !mission. and Los Angeles. Another would. Smaller Stations Likely
link Chicago to Davenport, Desi The satellite station field is M DERFU L E NTERTA i MAILE NT bri Moines, Minneapolis, Omaha, "8t..another phasé of television await- 3
Joseph, Kansas City, Denver, Salt ing development. In addition to Lake City, and Sacramento; and the big regional outlets there are . Sacramento to Portland, Tacoma, sure to be many smaller stations fe WEIGHS ONLY Seattle and Spokane. costing about $00,000 each. These & \@ East coast circuits are contem-/may number about 600. 26/2 Ib plated linking Richmond to! Most television stations are los- % Charleston, Atlanta, Jacksonville, ing money. Production cost is Tampa and Miami. Then Schnec- too high to compete with the tady, Utica, Syracuse, Rochester saturated radio market. : and Buffalo would be tied to-| Some of the big television pro-. gether. {grams have to be rehearsed as In Pennsylvania such cities as much as 30 hours, all of which!
Scranton, _ Allentown, _ Reading. adds up in the bill to the sponsor. CLEAR 5209 DELIVERS and INSTALLS PICTURES
SIMPLIFIED CONTROLS
PHILCO TELEVISION
WITH A BIG =. 5 Ell PICTURE!
Mt A revolutionary new des 1 3 gs Intrellation
velopment iow brings you a true-to-life picture that occupies the maximum diameter of the picture tube. The biggest possible image in natural, correct Now , , . Motorola offers you the proportions! Sensationally finest television enjoyment at a price clearer, brighter picture that makes sense. The exciting new and sound together—per-VT-.71 gives you bright, easy-to-see pictures on a direct view screen (approximately 26 square inches) y Operation ih... vusitt ¥..,, caty @ simplified controls. And it's eng: neered for lightness==making special
fectly synchronized. Ma. hogany, consolette cabinet. The television sensation! Philco 1142:- « a
BUY NOW!
4 1 9950 Plus stands unnecessary--allowing you to ' Tax take it from room to room. Treat ® A TERR IF I1C Vv A I U E yourself to a demonstration today! EASY Y AT TERMS
TRUE PHILCO QUALITY AT AN AMAZING LOW PRICE Many Other Models to Choose From STORE DEMONSTRATIONS NOW!
218 W. Washington St. 1550-52 Main St., Speedway City \ 716 E. Sixty-Third St.
PHILCO brings you television at a | ice with th quality ond Sependability or higher-priced. Philco ~ LOW DOWN SEE THIS ceivers. Sharp, clear, brilliant pictures on wide-angle, PAYMENT OUTSTANDING 9.inch screen. Total of 17 tubes, 2 rectifiers. Cabinet ° of rich mahogany veneers. SET IN Complete Channels Coverage. Will tune-in any of the 12 Fi OPERATION television channe : ' Television Warranty. One Yeor Television Warranty in- ° i} 3 8 2 FAY, 5 9 Wi ® ! cluded in installation fee, -*- .. . PROMPT A I ls 5 ; OPEN TIL \ 10 STORES IN INDIANAPOLIS : . : IN VAR: < 3 502 N. Capitol Ave. ~~ 4147 College Ave. 3226 E. Tenth St. 938 Virginia Ave. si CAPITOL ¥ RNITURE " TALL (ol ii a} ot oc . 5606 ~ eo St. oh Madison Ave. { i Norte Ave. f swims. wm ENF RE
4
a
AAA EG
pease ead.
Ban, wn
EE
soo EEE FPF
>
>
BR
lo
