Indianapolis Times, Indianapolis, Marion County, 18 March 1949 — Page 9

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BRIGHT FOR EVERY SKIRT, RIGHT FOR EVERY SUM oY ~NEW (REATIONS TO GIVE YOU ENDLESS NEW COSTUMES!

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“Cream of the Blouse Crop For Easter In Glorious Color, Yet Only . . .

A. Flatbery for LARGER SIZES in a hing new button-front blouse ‘with shirred shoulders and wide lace edging on collar, PINK, WHITE, AQUA. Sizes 38 to 44, :

.' A taptivating new Spring style with cuffed cap slesves, buttons front . . . and embroidery and net yoke trim, WHITE, FLAMIN GO, AQUA, MAIZE. Sizes 32 to 38.

. Dainty and feminine and freshly Spring! A button-front with lace around the collar and down the button-front. PINK, WHITE, * MAUVE. Sizes 32 to 38.

OUR

. All the charm of past and future! A cap-slesved, button-back style with heavy lace-edged sleeves, collar and yoke. WHITE, MINT; AQUA. Sizes 32 to 38.

} A 3 2 3 ; f pi Ey 5 :§ " i id 4 x 5 es : » Ty “ 4 i Blouses~Downshaies Eh THE WAY YOU WANT TO

LOOK—AT THE PRICE SMOOTH EC | 0U WANT T0 PAY

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MORE FASHION, MORE QUALITY, MORE

CooL SRE ER SE CE RRE WORKMANSHIP, MORE COLORS—THE i Nh Lf CREAM OF THE FASHION MARKET as, ; JAE JASE PRICED ESPECIALLY FOR YOUR BUDGET!

STYLES! a AT ; = Spring 1 : ; : | . 1 3 J 5 Ho HE MOST : pr - SET © an find to 8 . 2 : of a tion? And, : , Gi , THE COATS — New for Spring with fashion and figure imos 5151, | ag 2 CEE | portance! Rich ALLWOOL COVERTS, ALLWOOL YARN ol fon : oF by pt 3 “ DYES and ALL-WOOL TWEEDS . . . new colors , , , sizes all for the 90 15, 1040 18, 38 to 44. ne in — to sh ; L costumes) 4 | i * THE SUITS — Tailored or dressy as you like! In RAYON. : 3g pret. J : a bia WOOL GABARDINES, GLEN PLAIDS, SHARKSKINS, TWO. oly 3.001 fp) — # oy ' YONE COMBINATIONS! In ALLWOOL COVERTS AND Invusidys : [ E 2 inti dpe SE SPRING TWEEDS! Sizes 10.to 18 and your favorite colors. —

. re “ : : «1 THE TOPPERS—Jaunty styles in. ALLWOOL VENETIAN - AL ii ¥ BROADCLOTHS, ALLWOOL, COVERTS, ALL.WOOL EAE a SUEDES . . , each a rich, luxury fabric! In bright, wanted new shades, sizes 10 to 18, 38 to 44.

Proving You Don't Have To Break Your Budget To Look Very Smart Indeed!

USE OUR CONVENIENT LAYAWAY PLAN! "Fashion Coats and Suits—Downstairs

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3 | ! sil % " 3 - eo i “0 . to sant: picks nia Ar vig di “ ht ei Gd Ly v:: mien » o ) roe . i

A. SIZES 9 TO 15—The "CAREER GIRL" in swishy rayon shantung with : style! New wing Barrymore collar, 34 D : 4 oi pm iy } cu - a sleeves with cuffs, padded-over plesicd | y : \* HT md : shoulders and shirred skirt! LUGGAGE, i : , NAVY, GREY, GREEN.

» \ y ) B. SIZES 16l4 TO 24//5—Takes to | yo RT . most-important NAVY in a costume : A “ dress with a two-piece look for graceful glamour. Duce "multi-color dot over. blouse with slimming 8.gore skirt of NAYY RAYON ROMAINE CREPE, Heavenly at 5.95!

SPRING BEAUTY | ‘BUDGET BEAUTY | i PHN RotRs HLED MA IN SHEER, EXTRA WEARING FIRST QUALITY 4 1 a ir | Lh | ’ Fashion Dresses—Dawnstairs

pret Sizes by fo 10% | | - 3 Slight Iregulars

In Exciting New Shades: ; i “in 3 | ul of 3.00 Qualities! wi ‘i AMBERGLEAM—A lively burnished suntan shade fo iar wi 9 : | . | Many One-of-a Kind!

browns, cocoa tones, beiges, vibrant greens and new coral

: BEIGE—A subtle, muted beige of neutral fashion tone. Smart with io is : Nae bdo, mauve fo with ok, to red! Excellent with subdued brown tis - Ml Carnont Now Spey, wheal : ~~ faupes and ge Da Ee With imperfections se rus | sk ta youl Kady be able fo defect them! : © APERITIR—The spirit of Spring in. a fresh, new and icing ght brown ( oo NE | : 2k. ghd to soto ih Spring Tne roo ond blues! 7’ By, | y SAVE MORE THAN HALF THE PRICE! why PLASTIC.