Indianapolis Times, Indianapolis, Marion County, 12 December 1948 — Page 55

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SUNDAY, I DEC. 12. 1048. : Sv : ; die THE INDIANAPOLIS TIMES - ai Co : PAGE 55

2, 1948 -— —— =1 n the Farm— - The Week 5 Shoppers Joi Key fo 1949 A La — Reports Show Wo ; Herth In Doghouse

Firm Trends With State Corn Farmers

| Recent Wet Spell Costs Them Money;

FOF BUSINESS | oo arose

|

«(1 In Business

: t n . 1 DRIVING ' Cy HAROLD H. HARTLEY, Times “Business Editor o

NOWADAYS YOU FIND businessmen huddled over| 4 Fhe-wentherman mas bea friend of Santa Claus but he is cere - luncheon tables, talking in low tones as if there was a spook i Stock Sales Average tainly in the doghouse with Indiana corn farmers. Up to the last ” f the week, he had been tilting the sprinklin an too mueh and hovering over their shoulders. They speak cautiously, nib-| | 1 Million Shares Daily Dd in a the beat g rpc. ice bling into the state of the other fellow’s business. Each By ELMER CC. WALZER The quick freeze and light snow of Friday saved the day for wonders i i i i Fin oh a ed ! United Press Financial. Editor many a Hoosier ‘corn raiser, although others had suffered losses ; 8 if ‘his competitor is feeling the same persistent | NEW. YORK, Dec. 11 The through wet corn. The moisiuresqueeze. Some are outspoken. , They call it a buyers’ {etock market moved irregularly:laden grain was. being toted off [and hatcheries are piling up strike. And it isn't that easi- Tr during the past week with trans- to market for as low as $T ajorders for baby chicks. A settling down to" prewar habits. |" |actions averaging more than a bushel. Of course. the faruer fig-| Experienced farmers knéw ~°

{milion shares daily in the full ured.he was selling a litte water early pullets begin to lay in early sessions. with his corn, and that brought fall when egg prices are high, A considerable amount of tax the net price up a little. : {selling was reported, and there R. B. Wilson, assistant general Income and Taxes “Indiana Grain Come said the wet corn loss

ATR SU

"ly explained. « They still need and always will Others speak in whispers| need better goods at lower prices. | about the dark specter of an-| {The American economy is “doing| is «what -eomes-naturally;"-and qom-|

etition and quality are back on| "business horizon. But they do pt throne. 3

was some reinvestment of funds MANAReT;

3 Farmers are BR aWing - through’ Irealized in recent tax selling 'OPerative. ” Pawing €

not ask the ’ As buyers remold their habits |Buying and selling operations in the state would nat set the their receipts with puzzled faces. question: “A re- businesses find they must follow were selective farmer back too far. . *| They are wondering how short cession from {if they are to survive. Belt-tight- - dual stocks afte their incomes - will be of - last hat?” Individual stock ten profited Mo to Save It . what?” A reces- lening is the rule. Industries are lby favorable new hem" t Ww 10 JQ ar's-agrapan take. It does hot gion is a move- ip vi ro - yy favorable news for them but . i . vear s-agrarian lake. does n “ment. ack aying. pr emumly for mioney- -sav-) the market as a whole failed to The Hoosier farmer 1s wise 0 k good. There has bee ment backward as ideas. “They are back on thé {respond to- generat news a -situa tHe WAYS _0f saving his corn, even ook ' good. There has beén In or down ward. familiar track of putting quality tion that was con sidered. normal under adverse conditions “He Tang, fin other industries; It’s negative, any up and price dowh. at this time of year leaves it in the field under doubt-'too much production to sustain way you look at The -American market is-bigger | | Industrial production. as ful conditions, and waits for a the high price levels. And’ the

freeze, It's safe tifere, provided the stalks are standing well Last week when the weather began to settle. into the steady goods: to remain in business,

it. And anything negative has always made business run for the

and more-vigorous than ever. Our population” has gone up and our ‘know-how has made vast strides. [The potential is here as it has

farmer, as with any ofher mer: chant or producer, must sell his

whole made an excellent showing. The Standard & Poor's pro|duction index rose to.2046 per

I { a5.20 average f(r i ; aspirin bottle. H. H. Hartley 21Ways been. To tap it profitably nt ot the 195 3 average. from |. 1d of winter, farmers went back When he sells in these lush days - It is long past “will not be as easy as during the a n it Arlo . te to their fields and beg their be- he must take WHAT ha can get, time to dig into the truth, bring take-it-or-leave-it war days, but , year ago it was. < lated harvest. Hora Romine, which is a little less than he reit to the surface and examine it Where there are people and well: New Auto Record Batholomew County corn-raiser, ceived last year. fearlessly. The war stepped up equipped factories there will al- Automobile output made a new Was ‘one of those who waited Farmers have until Jan. 15 to the velocity of money. Now the ways be something made and post-war record at 123.182 caps “When, there's a good freeze. that file their final income tax esti velocity has spent its wartime something sold, at a profit. This . and trucks, according to Ward's Will be time enough for me” he-mates and pay in full strength. Buyers are. not resist- is the long range picture. and it = Automotive Reports, That com- said And. that is not all. Shortly Ing spending, so much as they are is just as encouraging as ever. These shoppers with their Christmas lists, taken yesterday at Washington and Meridian, hold pared rer he pa cary Ro es wig of NS afterward, they must begin pre . : previbus week - the previous post ¢ 0 Nogs and Was sw aring for an i ting with the The Back-Order Myth the key to the immediate future of business. If they buy as last year, all is well. If they cut spend- War high. and with 117.902 in the Prised to find it had: increased paring for an Recoynting with he y ing, there may be a disturbing sag extending from raw material sources to the number of quarts of corresponding week of last year. their average weight from 250 praia’ po Jan. a1 pe i We are in an adjustment. And most experienced businessmen! milk ‘on the average back porch. Stores are well- stocked and ready with the best selections in years. Steel mills ran at 100 per cent Pounds to 284 pounds, which fs 2° 0 C0 CC agree that it is a Healthy adjustment, but it is like a dose of bad wm of rated capacity with output at Cash on the hoof These are tax headaches for the of ra t ! OpuL a farmer with prices down 5 per

medicine, hard to swallow, but you feel better after’ you get it down. ) 2 02,00 $ ste gots : 3 Thére has been a sudden awakening among manufacturers. Em lo ment Falls T ad = S Give (1.80 tines tons ee an Eons Four Generations cent or better, and still sliding. They ‘suspected it, but up to now they were afraid to look, afraid of r eo igure 3 The N o of Cs ve | What worries him is that itis the worst. They had drawers full of back orders, enough to keep output 1 300: par com Rt re ich monk ofan Lo 1 Just-one-or. two. ftems- which sd : “lare too plentiful and - pulling

them, in velvet for another year. illi N fe Al 4 o bavers to teil | |ago, the industry operated at 97.7 raising aristoc racy. When Ray- ne vit ey are going» oi owvers' 0 nem vac ve con |J11IGE BO) MIMON- NO Cause FOr AlQrm a mma om resins vn Sons aoe prices down nippenin 31

which is making them take off deliver. After weeding out the

{ . at the stockyards, they are rectheir Sunday clothes, get back cancellations, he found he had | : tons. ] A > HIE tle, fluid milk and butterfat. into overalls and go to work. The only about as many orders on file Scattered Layoffs Early Decemberss Low Sales Due | oun & portant ad a ok ied as the Fo on aon — — . back orders are, for the most as he would have had in the ordi- * : jvorabe report on trace whic | ‘ part, paper, and nothing more. nary run of business. Reported Over Nation’ Partly to Fluke, Economist Says said held around the levels of a Their grandfather and great- Gets Reo Franchise One tractor distributor at lunch! The add-up is that he has no, By United Press By J. A. LIVINGSTON |year ago, against .a recent de- grandfather [Mao marketed hogs Reo Truck Salés, 534 N. Capitol in the Claypool Hotel last week business reserve. ~All he actually Scattered industrial. layoffs, NE T : a iolesale trade also held well. in nalanapo |Ave., a division of Cooper Indussaid he had two drawers full of has in reserve is his own ability and production curtailments were "DON'T WRITE OFF Christmas business as a flop——yet. Money-in circulation increased as- Feed, Meat, Eggs fries Toi. Bas boon appolited dis back orders, some of them two or to get out and gell tractors. And disclosed in the nation today. | True, November retail sales were below a year. ago. the touday approached. Com. > op . PS Jee per trme Tete pictures ml ab fe PhreSenius~Bureau--roported: N mercial loans declined. Gold sup-, Purdue's agriculture economists tributor of Reo trucks and busses ting x oi A o Re — these line. Trg total employment dropped below Sears; Roebuck” arid Montgomery, Ward figures have justtpies-of the nation rose toa Too. are: predicting. #5-pey cent nore forthe. 20-copnty. Central: a | © 60 million persons last month for confirmed the results of large department stores. ord high. . Spring pig¥ ir Indiana next year; ares: Too Much, Too High the first time since last May. True also, store sales during the first ,

oTuere 18 plenty of Soitere that we are running into. over- Br at to WB Boyan week in December—for the week ended production at existing price levels. The food business not long ’ : _ ago decided to cut prices through a sampling system, letting go Compared "with 60,134,000 - the Dec. 4—were off 4 per cent compared with of a couple of million dollars worth of coupons in the Indianapolis month “before, the corresponding week of 1947, making the

“Brea. A survey by United Press dis- fifth successive week in which sales failed "Look '#t the milk business. Condensaries have - 20 per cent closed a- sprirtkhing ~ot--layoffs;: he 1 .more inventory than in Decem-|—— but most of them were ascribed to come up to the level of the previous year. ber last year. Insiders say that Reports now are insistent that: to localized conditions. By con- Only once before in the postwar period have

soon dairies again will cut costs|trast, many areas reported no the only reason. they have not yy closing their processing plants curtailment, ‘and some reported sales run below a year ago for a moxth

cut their price to farmers, ($3.53 on Sundays, receiving and ehill- increases. (see chart). . a hundred pounds), is their sys- ing milk only on that day. ~- The Pennsylvania Unemplov-_. ~ The week ended D | ! ) vy. 18) 3 ec. 4 was due artl | picion that someone will hold =" The result —the real aim— is ment Compensation Bureau re- ¢ fluke. It lud P y Mr. Livingston | out, grab off -the milk supply and to hold up the market for fluid ported that the men’s clothing in-| 0 2 Luke, concluded two days of No | leave them without fluid milk. milk. The dropping of Sunday dustry in Philadelphia was “shut 'vember—the 29th and 30th. And customarily, sales drop The dairies are moving along deliveries was followed . closely down tight” because of over-pro- ; n > the same lines as other busi- with a 1-cent cut in price to the duction for the Christmas season. at the end of a.month because charge account customers nesses, The recent dropping of consumé€r. They have to sell About 2000 workers wete laid off. withhold purchases till the new month begins. That gives Sunday deliveries . saved dairies milk to stay in business and one Watchmaking Slows them a month more in which Tot 52 delivery-labor days a year, of the ways to sell more milk is trv’ s « - partmen stores noted an imme-| virtually putting the cost side of to lower the price. The other ug aa oie Ueno ae 41 $0. pay. The. corresponding diate pickup. And the pickup conthis department on a ten- -month way is thoughtful, dynamic ‘and ., client lh a week of last year-—the week tinued into the next week. So >

year, butor arily onl basis. wooprpersistent--advertisinge of SL OESInariy on Y 2 Coun ended Dec, 6-—-did not have amy much so that a gain Instead of a ” . Lo ih - idled. Ea tail-end November days in it. loss is probable when returns for La ; ; ; ' ; Once the new month began, de- the week ended Dec. 11 come in./

At Stamford. Conn., the Manu-| facturers’ Council’ reported increasing ‘unemployment in the AS CHRISTMAS NEARS ve i jStamtord - Greenwich industrial Department store sales must Tecorer sharply area. it to better last December's total.

The Ul. 8. Time Corp. laid off . sore. > - ro 2000 of its 3000 workers. Sub-| Department Si Store Sales stantial . curtailments -also were] sp} masencty 548 325 reported by Seth Thomas, Benrus ’ and Lux W atch, il ——— _pWmEL_1300 8 HR th a. EE ho. @i i JPET. Ihr tors § Express on Wings o's This is an example of the type of air 4 RCA Veterans amma 4 “giants which speed or cargo in-and-out-of Indianapolis-on 55. _ = " arrivals and depasfures a day. To Be Honored i g el | ye ye ) |. Four employees of the RCA 5 Birthday of Flight Vietor Division of the Radio!

Next Friday will mark the birthday of heavier-than-air flight Corp. of America will be honored in Americal It was on Dec. 17, 1903, that Orville Wright took his at a dinner Thursday night inship up for 12 seconds at Kitty Hawk and flew 120 feet. augurating the 25-vear service } The’Ratlway Express-Ageney-is-using-the date as a milestone award program ‘in the company. in cargo handling and F. 8. Widner, commercial agent in Indian- The men are Melville C. Rapp apoljs, reports that it was only — “and ‘William W. Weber of the n EE I after the Wright effort to move Sargon minutes Indianapolis. plant; E. J. Conway. What Are the Couses? * thers flight ¢hat aif pioneers Tather than hour Loesrofithe-Monticelo: plant and Earl) gaw the possibility fo carrying! Today, Mr. Widner “gays, x5 F. Setby of the Pulaski, Va. plant. SR / cargo .on wings. A package of planes carry air express in and The dinner will be held in the failed to bring out shoppers. for overc oats and suits and resulted in’ silk worth $1000 was sent by out of Indianapolis. .every day, Officers Club -of the. Naval a drop.in. sales. of other items. too. If people don't go to the stores,| |

rail to Dayton, O. There it was and there's one plane which car- Armory. they don’t buy. - accepted for the first ‘Air Express ries nothing bt cargo. So Fri gach will receive gold" watches TWO: Price Drops. The re-entry of price competition has put flight. ~The plane ‘failed to eom- day will be quite a birthday for ng certificates: n.end..ta..automatic increases. Heretofore, if a store sold just as] Rete ihe irip but it was the first flight. - : J. B. Elliott, vice president in much merchandise as. formerly,’ fc = roy icom as fhe follow

ee ter out with | A charge of the Home Instrument its Sach fem 1sie imply “because ing table shows

+8 Dept, and FE. M.Tuft; personnel Bees, Worms, Horned Toad Dept. fF. M. Turt. perspnet LOW SOR etme

wi {11 take part in the ceremonies. '|sell more to ring wp more. This

|is particularly true of clothing. 1946 to yen roug ai S$ The four are among 853 meni Algo, some . shifts into lower: .... and

women in Bs company '8! priced items have occurred. 1948+ lants, here and elsewhere; re- i But Post Office Draws Line at Dogs, Cats, JL ihe. watch awards "| THREE: Regulation W. On No-__ 1, December 4 Exe B the Watch AWArds: vember: 1 1947, Regulation: Wel Loa oo niin, 1948 over: 8 : Snakes, Rabbits; Size Limit on Alligators controlling instalment credit ARE ERE Ene row: | : BY FDAN- WRIGHT; Times Special- Welter... .Chicago. Engineer. terms, lapsed. oarat resulted hing trend —— not only because CHICAGO, Dec. 11-—You can't mail a dog or a cat but the | pc ot TARpUrt Tin wal y RICE HEE Shown “downward —E—— To Speak } Here This year, Regulation W was re tendencies, but bedaiise shoppers : office will take a queen bee arid her attendants, stored in late September; THAt : Are warier." Some are priced out

You can't send a snake, a rat, a mouse or a rabbit, Sut Wo can’ yames G. Witte, vice president pushed some buying into early of the market. Others want to r “ oli . s ] wrap up a horned toad and Uncle Sam's carriers witl deliver it for ,¢ {ho Design and Development September people wanted to beat build ‘up savings. . According to

a few stamps. Engineers Corp. of Chicago, will the regulation—and consequently ts of Commerce » » In the post office’s “bible,” the Book of Postal Laws and Regula- ,qqress the Indiana Materials subtracted sales from October and ron ravings a pn ii \JO IFT could be more welcome “IY tions, there is an Intriguing list Handling Society at a dinner In November. , : . 1 N ; ial han. HE § : t 7.8 per cent of disposable ‘ : r dav for vears ' OF Lestoop hen ene on Daye to be sent special NAN" the Severin Hotel tomorrow FOUR: President Truman's I a Be iat 5.4 per cent than one that every la) ’ No Flos ped pe a A ery ar Baby turtles and alligators are Might. lelection and the drop in stock ;, the jast half of 1047. to come will render such a much- Required - oh choice of ves out m Yaa but ‘all Tight, too. But you'll have.to, Mr. Witte, veteran of 20 years prices. A market drop alway Af-| The next {wo weeks:of shopping . . INSTALL - B miler - in th gui t watch your size on the latter. in packaging and materials hand- | fects retail sales in New York, ,.e gignificant. If the last five needed and much-appreciated service ANY PLACE She list has been in the book a Your postmaster wop't have any- ling, spent four years with Mont-| Boston, Philadelphia and other weeks mark a-permanent change . ; Electric | aute spat 40 years. thing tb do with the toothy crea- gomery Ward & Co. as director of investment cities. Upper- brackét in the buying habits, goods will | as instant hot water. Electric and auto-

OE renee: Jet om ture if he measures more than 20 packaging, and two years with | Republicans, uneasy over Tru- pack upon retailers, wholesalers » sm, the

the variety mentioned; However, inches. U. 8. Navy as Container and man's policies, may have couh-|and manufacturers. Industrial ex-| matic have come to mean the same, #0 2d. 4 ’ . sy. At the lans will be re-examined. ' : . : , on’ r hav Caution is also noted with Material Handling Officer of 'seled wives to go easy pansion pla , é “lectric water heater A eh J They have honev bees. The saw-cuts in Pacific Coast Naval Districts. = same time other shoppers pay Remember we've had seetor-by-| your gift of an Electric v0 SB Dt ir Shpae oof! in -" ; ni ; have withheld purchases think- geotor recession in various lines! . JE satisfaction — mens. Planaria are O.K., too, if their cages can't be more than an| Wendell Phillips of Ell Lilly & ing that prices might be rolled _ ure. cosmetics, books, jewelry, _ carries the certainty of satisfactio

: g hh rey ’ R 's Stewart- 3 you know oné worm family from an eighth of an inch—to prevent Co. and R. L. Anderson, back. Markdowns and _special ste. This may be another read- ‘ ; or ' i iP - W ; , OID. .aTe } . This ma utomatically, For hotel-like service another. They're a genus of fresh their escape. Honey bees rate Warner Corp, are in charge of sales since have not proved them justment, concentrated in cloth- aul Ya ’ water flatworms. - with a special mention of "food. Tegervations. he! - - » hi iene 8. ba LL Nx | wrong. ing and .shoes. And one of th safety, dependability and convenience, Sell-acling You can also package up a Sugar sirup in a can with holes > ‘2 greatest safeguards. against a J . CONTROLS mess of newts, hydras and hell- may be places ip id cages. Report Construction Trend Narrowing slump in 1949 is that it has been make it an automatic Electric water wrahtstonand gramniites.. Newts are small sal- Copyright, 1948 by The Indianapolis Times : so well ‘advertised. So many peo- ’ : off as needed

2 ov | amanders. Hydras are water and CHRO Darly News: Toor Activity Still Up |" FIVE: Reversion to prewar ple have expected ana prepared] heater: mites. Hellgrammites are one of k November construction activity Christmas buying patterns. Dur- for it. $tiose Sa-donar Juestions unless Jac Carr Announces {remained at ‘a high level through-|ing 1945, 1946 and 1947, people — You. happen. to be a fisherman. out the nation, the Bureau’ of in Webster definés them as “tne Sale of 12 Houses Labor Statistics, U. 8. Depa (41 thelr Christmas sroppiog| aquatic larva of a large North! Jack C. Carr, realtor, yestér- ment -of Labor, reported ter. | early—to buy while the buying

frogs are acceptable. 80 are such = Doubles were sold at 1232-1234 struction contractors has. ex- were on the prowl in mid-October . délicacles as shellfish, snails, soft Broadway, 222-224 N. Rural St. ceeded the two million mark for and throughout November. Now, : crabs, soft. crawfish. You can and 2323-2325 Kentucky Ave. the "seventh successive month, however. with department stores: 10S also dispatch goldfish, if packed Other houses sold were at 6020 totaling 2,150,000. able to make immediate deliver-

American insect—much used as day announced the sale of 12 ‘day. (was good. Store ‘Inventories/were | a fish bait by anglers.” houses, vincluding ‘three doubles, Despite a continuation of the|still’ low. and many items, es-: Baby Chicks O. K, Tor -$103,300 in- the week of seasonal decline which began in| pecially electric appliances, were | Leeches, tadpoles, lizards and Nov. 21-27. September, employment of. con- scarce. So Christmas shoppers

in moist moss. Primrose. Ave, 4330 Broadway,’ Expenditures, more than $1;!{es on radios, electric appliances; Day-old chickens, ducks, geese, 3548 Brouse St., 278 N. Belle Vieu billion, fell $146 million short of soft goods, housewives can af-| turkeys and guinea fowl are ac- Place, 1540 Linden 8t, 2617 N. the October figure. A let-up in|ford to put off their Christmas AGL ceptable if delivery can be made Harding" St, 4Q09 Oliver Ave. private’ residential building and buying until after Thanksgiving, to the addressee in 72 hours from 2204 W.- Martha 8t., and 2357 N. public highway construction were as formerly.

MAA. : fl] . 9 INDIANAPOLIS Powers Ligh company the time they were hatched. And LaSalle St. ‘blamed for the decline. Each post-war year the boom| : :

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