Indianapolis Times, Indianapolis, Marion County, 23 November 1948 — Page 12
EPA SR
In Hollywood— Movie Polls On Way Out
Studios Discover Impotence @—~ Of Surveys Long Before GOP
By Erskine Johnson HOLLYWOOD, Nov. 23—I just took a poll (move over, Dr. Gallup) of Hollywood's major studios and from now on polls apparently are on their way out in determining the subject matter, casts and titles of motion pictures. Hollywood, as a matter of fact, discovered the im-| | potence of polls long before the Republicans did. As David O. Selznick put let Gallup advise them on what | it: “I only use polls to back the public wants since gd by a Landslide” put him on the up opinions I already have. oy 3 i im tel, When my views and the polls “gy; my private poll indicates | don’t agree, I throw out thelgye, thege few are fed up with] polls.” {polls for good, or until a better Only two major studios, Colum- poll comes along. bia and RKO, and three independ-| ed
ents, Selznick, Sam Goldwyn and| “BUT DON'T , us out "| yet, Hal Wallis, have been clients of sald Jack Sayres, coast vice pres-|
Times Amusement
Clock CALEB MILLS HALL a Philharmonic Or-
Hoffman conducting, CIRCLE : “Night Has A Thousand Flos.” with Edward G. Robinson, Gall Russell and John Lund, at 13, 2:35, 5:10, 7:40 and
Denning 1:33,
“Disaster,” da a rd and Trudy Marshall, at 11, 4:06, 6:35 and 9: ah
“The Life and Loves af Tehalkoy.—
sky,” . featuring the famous Sixth Symphony, at 6:10, 8:06 and 10. INDIANA “Kiss the Blood Off x Hands,” with Burt Lancaster and Joan Fontaine, at 11, 2, 4:55, 7:45 and 10:35. “Escape,” with Rex Harrison and Pefgy amming, at 1:50, 4:40, 7:35
KEITH'S
“June Bride,” with Bette Davis and Robert Montgomery, at 11, 1:47, , 7:21 and
ae - a. win Mary Beit Hughes and Charl Russell 12:45, 3:32, 6:19 and 2:08. LOEW'S “The Return of October,” with Glenn Ford is Terry Moore, at 12:43, 3:48, 6:5 and 9:58. : “Leather Glov: with Cameron Mitchell "and irginis Grey, at 11:10, 2:15, 5:20 and 8:25.
LYRIC “The Dude Goes West,” with Eddie Albert and Cale Storm, at 11, 2:16, 5:36 and 8: “The Hu ted,” with Preston Foster an nd ellie, at 12:31, 3:45, 7:07
Dr. Gallup's Audience Research; i gor Gallup's crystal-ball
Institute during the last few;
years.
iservice. serious mistakes for Hollywood
“We've made only twopee Clare Luce Sees
Whether they will continue toy, "44 years — underestimating Decline in Relig jon
FORGOTTEN WOMEN
‘Kitty Foyle’ and overestimating | Sister Kenny.
Everything we've tested lately people don’t! want to see. We haven't had |any cancellations yet. I still {think we can do a job for Holly-| wood.” 4 = » ” | | IT ASKED Sayres whether audience poll are responsible for the| current blood mania in film titles. : “Absolutely not,” he said. “ ‘The| ; | Killers’ started that cycle. Audi-| ences liked it. liked pictures like ‘The Killers’ which weren't as good. The movie makers themselves can take the rap for the blood mania.”
NEWS FOR THE Th |
DEAFENED! ( {
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WILL FIND A LARGE SELECTION OF HALF SIZES AND LARGE SIZES IN CLOTH COATS AND SUITS
wit ®t
4 T “life and Loves of { TSCHAIKOVSKY"* 1
Mule of the Most Ponular * GERMAN Translation in English | Starts Ist City | §| Wed. Eve. Showing Cont. Mat. Thurs. From 1:30 3
Phone for a demonstration. No obligation. | § French Satire of Infidelity ¢ | AUDIPHONE 3 In Terms of Economics! ¢ | Company of indiana > EXTRAORDINARILY $ Phone LI. 509 BRILLIANT! =n every respect < a great motion picture!” ! ~H BARNES. Herold Tribune TONITE 8:30 RAIMU - the § THRU DEC. 5 ’
SPECIAL ANNOUNCEMENT 1,700 Reserved $1.20 Seats for Each Performance on Sale Now. Tax Included.
SONJA
English Transiation « +. by JOHN ERSKINE ) Siritzky Int'l. Release 4
HENIE fo ey NY. WORLD-TEL. $ IN PERSON “Really superb acting” NY. SUN § With Her Gigantic All NY. DAILY NEWS New 1949 *NOT FOR CHILDREN
HOLLYWOOD ICE REVUE
Good Seats Still Available At All Prices
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L STRAUSS & O00. (Store Hours) COLISEUM (12 Noon te 10 P.M.) Boxes and Parquet $3.00, Mezzanine $2.40, End Mezsanine $1.80 and $1.20. Tax Ine. NO PHONE RESERVATIONS
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EESIINDIAN
URT LANCASTER—JOAN FONTAINE in “KISS THE BLOOD OFF MY HANDS”
LAST TIMES TODAY! B
LOS ANGELES, ny 23 (UP) . —Religion is declining dangerousWe've taken a beating because), y, the United States, Mrs, Clare Hollywood got smug and made pg, ine Luce told a lecture audi-| bad pictures during the lush war| ce last night. The former Congresswoman at| tacked what she called the com-| “that religion is {fine for Sundays, but is no good lin business or politics.” {
STARTS TODAY. 3 SMASH HITS. THRILLS FROM THE DEPTHS OF THE JUNGLE . . .
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ZX=HOOW
WITH THE JHoosten HOTSHOTS AND E TEXAS RANGERS
‘| Miles,
Twenty junior and senior students of Butler University have been pledged to Gamma Nu chapter of Kappa Delta Pi, national honor society in education. Membership is based on scholastic standing.
Bauer, Miss Marilyn Bowman William Durr, William Eckstein, Norman Gale, Miss Constance ‘Harvey, Miss, Joanna Jennings, Miss Doris Johnson, Gale King, Miss Marjorie Little Robert Murray, Robert
Seeman, Miss Joan Sheppar
DEAT TERR HL AN EYE FOR QUALITY
2431 31 A CY A 3-DAY DELIVERY
CITY-WIDE Pie and DELIVERY
THE INDIANAPOLIS TIMES Society Pledges 20 at Butler
< preme
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cipher and Miss Marian Williams, all of Indianapolis. Out-of-town pledges are Miss Ellen Mighell, Yorkville, IIL; Thomas Misch, Danville, and Paul Rutenkroger, Lawrenceburg.
Pledges include Miss Marjorie Jurists Rotate
Through a twice-a-year auto{matic rotation system, Judge Oliver Starr, Gary, today became Crd Justice of the Indiana Sureplacing Judge
Court, |Howard 8. Young of Indianapolis.
4, Changes are made automatically Miss Betty Sparrow, Billy Stone- in May and November each year.
oaylot Fro”
quare Fanos Len Free Sq 8:30
Indict Ex-Judge
—Cecil C. Tague, Brookville, former judge of Franklin Circuit Court, was under a Grand Jury indictment passing a fraudulent check. Mr.
Shelby County Sheriff Fred Gravely said Mr. passed the check, for $15, at a {grocery store at Gwynneville last year.
SHELBYVILLE, Nov. 23 (UP)
today on a charge of
ague was arrested yesterday.
Tague had
am
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Screen Play by ROBERT ARDREY Directed by GEORGE SIDNEY Produced by PANDRO S. BERMAN:
TUESDAY, NOV. 23, 1948 HURRY! LAST 2 DAYS! OPEN 10:45 AM.
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Tim “WILI
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Paulette Ray 1 Bex Office
Jas. Ca, Robert Cun
Adults, 25¢ ng Cros Kent Taylor
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