Indianapolis Times, Indianapolis, Marion County, 10 September 1947 — Page 9

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WEDNESDAY, SEPT. 10, 1947 Ee THE INDIANAPOLIS TIMES : FOR 17 YEARS AMERICA HAS SAID coe

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New Standard of Quality in an Automatic Radio-Phonograph

PHILCO 1253, Here's true, lasting satisfaction in a table radio-phono-graph at the lowest possible price. Famous Philco Automatic Changer, smooth, gentle, trouble-free. Powerful radio. But. the real secret is in the fullbodied tone... hear it and you'll know the difference Philco quality makes! Smart: Walnut cabinet

i) | | PHILCO 1260. A new kind of radio- phonograph : §combination i in a stunning console with Philco's. J {famous quick, easy way to play records. Power‘ful, sensitive radio reception. Rich tone on 5 Xaacio and records. And its trim. classie.cabinet. : lof genuine Mahogany

3 geneers blends attrac- 94 ¢ pHvely with any plan of > ! {home decoration. A } + sensational value at only

Ghrows Tore a» fate, ReeoreS | and’ A

~~ You're Sitting in the Driver's Seat Again!

If you're abo to buy a radio or radio- phonograph, you don’t -have to take what you can

3 PHILCO 460. See it for the plus point CO 4 - that Philco research gives you in & / " small radio. Already famous for sen. ... sitivity, new improveménts now give it greater performance than ever|

PHILCO 1264. Yes, it brings you

: glorious, static-free FM reception ; , as well as regular AM broadcasts. Y n r Wonderful > oi : a a or ae get any more. You can choose again the brand Ne i : smooth, gentle, Automatic Regord name you have trusted to give you the utmost tone; plastic : & ! Changer. You'll be amazed at its . : : 2 cabingtof 8 ¥ } rich, powerful tone on radio and . in value plus years of satisfaction and service. nn Si 4 i records. It's a quality radio- ‘phi : : : : beauty and » Bim mann bi ns Philco is back in full supply at your Philco “ oe irs. 1 { walnut console that beautifies dealer. And every 1948 Philco is built to the 45 { on yi : } +BY soom setting. { same standards of quality that have made the | Chromeo ValorF 2 29 _Philco name "famous for quality the world over” . .' . the standard of comparison among radio

Yes, even at this low price, you get all the quality for which . Philco is famous! Nothing has | been neglected to make the | Philco 200 lead its class im | is beauty and performance..} Pa: not “even the “Underwriter's ' | label! For utmost value im a compact cabinet, see it!

25 {

buyers everywhere.

So when you buy, let Philco-quality be your

guide... accept nothing less and pay no morel

-@ ue

Easiest Way to Play |¢ Records Ever Invented Re PHILCO 1200. Philco’s sen-

Aneencas Favorire PoRABLE

Greater than ever for '48

Yes, here's the portable that last year ottsold all others! And now it's yours at a new lower price! Amazing war-developed miniature tube circuit makes it a powerhouse of performance, sensitivity and selectivity . . . yet it needs no special aericl. Play indoors or out on AC, DC, battery. Choose

dds play records. .~ now yours § vy in a portable phonograph! 2 x Easy to carry with' you

wherever you go; ideal for school, forpartiesordancing. No more fussing with lids, tone arms or controls. Plays - records with full volume and

rich tone. Just the thing for young folks. Alligator. grain To» ( lot America's Choice ...the great case with automatic lock. Vy [tf new Philco 360 portable radio! See t...try it! \ r J G4 JUST SLIDE A RECORD IN AND A y OR — IT PLAYS AUTOMATICALLY one. mo A Ww HN over | NO

1 | TE | "PHILCO PIGSKIN PARADE" 2 : ~ WITH GENE KELLY 7 go ] | THIS SATURDAY ovr WIBC—1070. ox YouR DiAL A

LOS ANGELES RAMS vs. DETROIT LIONS | RADIO EQUIPMENT CO., INC.

BUTLER BOWL

BROUGHT TO OUR PHILCO PUBLIC 1010 Central Ave. © RIE

BY a ’ INDIANAPOLIS...

Your Local PHILCO Dealer