Indianapolis Times, Indianapolis, Marion County, 3 September 1947 — Page 8

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; Zz N SE "For 17 Years

l= America has said

If you're about to buy a radio or radio-phenograph, you don't have to take what you can get any more. You can choose again on the basis of quality and reputation. Philco today makes no compromise with the standards which have made its name famous for quality the world over. Every 1948 Philco keeps faith with that reputation. So when you buy, let

Philco quality be your guide . . . accept

nothing less and pay. no more!

Immediate Delivery!..

pay

Acclaimed by 300,000... “The Easiest Way to Play

Records Ever Invented”

. Famous Philco “1201 ;:: the sen- *. sational .Philco development that 95 became the industry's biggest-selling *, radio-phonograph . .. now here at a * new lower price! It’s a powerful radio. + And brings you ‘Philco’s amazing . new, easy way to play records. Try * it yourself. ..an amazing value in

. o* radio and record enjoyment!

Side a Record in, and It Plays Automatically!

no more!

. Buy on Easy Monthly Terms!

200,000 Enthusiastic Owners Make it the Industry's Biggest-Selling Automatic

H: RE IT I8...the automatic radio-phonograph which quality-wise Americans bought last yoir in ‘greater numbers than any other, at any; price! It's new, now,

‘es stil the greatest performing table model combination ever built . the chojce of all who buy with an eye to quality! Hear its unbelievably powerful surge of pure, undistorted tone on radio or records. Note its velvetysmooth operation, its rich cabinet craftsmanship. You'll see why the promise of greater enjoyment and longer years of trouble-free service make the Philco “1256” the favorite everywhere of those who want the utmost in value for the price they pay! See it now !

and recor’

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: The World's Biggest"Selling Portable Radio

Yes, it’s the Portable that last year outsold all others, because of its unequalled record for

tie ’ "oe . power, performance and sensitivity. Now

"OW te new and greater for 1948 :::and at

‘.a new lower price! Its great, warfs : “developed miniature tube circuit . “gives amazing improvement in per- + formance i in any location. Plays on «AC, DC current or battery. Choice Luis, o of Alligator or Seal grain case.

* ye

See and Hear Them Now At Your Nearest Philco Dealer

DISTRIBUTORS

RADIO EQUIPMENT CO., INC.

1010 Central Ave. RI-6453

INDIANAPOLIS

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