Indianapolis Times, Indianapolis, Marion County, 13 June 1947 — Page 17

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‘mile radius of WBKB in the oop Plan to Broadcast Notre Dame Games

N g foi TR . 4 J

' py the federal communications com-

“shortly,

~

'WBKB, believes 6,500,000 teleview-

Executive Wonders Who Will Foot the Bill

“

A

He ads for Showdown

To 'Make o

Chicago May Be Capital of New Art Medium; Cables Installed to Show Notre Dame’Games|

By AUSTIN BOYLE,

CHICAGO, June 13~The biggest coming attraction—or the worst| flop—~in entertainment history is heading for a showdown, Television has turned the corner here it's been around for 20 years

or more, Chicago may become the

The new medium has got farther than the corner saloon, which|

{s' the only place many local people Those guiding it smile at mention of the television taverns. They see their business as essentially home entertainment, with perhaps 40 million sets in the United States. Last November there were fewer than 300 sets in Chicago. Now sthere are about 3500, with 150 to 200 more being installed every week. Evening audiences within the 25-

Four of the seven allocations made

mission for transmission channels here have been filled. WGN, Inc, announced last week that its video station, WGNA, is expected to be on the air in test operations by late October. The American Broadcasting Co. and the Natiohal Broadcasting Co. have been licensed to operate Chicago stations. Applications for the other three channels are expected

Several Chicago manufacturers are preparing to make television re-

Petrillo and Hollywood Shy Away

The Notre Dame-Army game next November, ending the colorful series begun in 1913, might be to television what the Corbett-Fitzsim-mons fight pictures were to the movies in 1807 and the DempseyCarpentier fight was to radio in 1921.

Capt. ‘Bill Eddy, director of

Cmdr, Eugene F. McDonald, Jr. president of Zenith Radio Corp. here, which has done extensive research in television, wonders who's going to pay for the programs. He believes American advertisers haven't the kind of nioney it will lake to support television as the American public expects it.

r Break’

Times Special Writer

capital of a new art and ‘industry.

have met it. ,

are estimated as high as 70,000. Owned by Balaban & Katz, WBKB transmitting station operating here now, It is one of 10 in the country. It got its first advertising account last October. Today 60 pe: cent of its programs are sponsored. It ex-

fall.

»

ceivers. One will be in production by late summer or early fall. The city is a manufacturing center for the transformers, resistors, switches and scores of parts gssential to the new industry. A nation-wide network might bé possible within two years, through | coaxial cables being laid across the country, or radio relay stations It is foreshadowed by the Midwest’s first very high frequency relay link being installed by WBKB between Chicago and South: Bend to televise Notre Dame football games. .

ers, besides the 55,000 in the stands, will see the game. Not everyone RQas jumped on the television bandwagon yet. James C. Petrillo, head of the musicians union, doesi¥'t know where it's going yet. He has signed no contract for “live music.” * Motion pizture companies allow only the very oldest films to be shown over the new medium.

Capt. Eddy and others disagree with him. : “The programs are selifg -merlechandise, advertisers are-looking for ways to increase their campaigns and there is a complete lack of saturation for home sets,” Capt. Eddy said. “We might have a national net-

Among suggestions he has pondered are a boxoffice for homie users, with subscribers billed for “piped” | entertainment as they are for telephone service,

Local Livestock

a RRR RRR,

Thursday, June 13, 1047

GooD TO CHOICE HOGS (® | SiRdium 11 TeBegiin 120- 140 ds [email protected]| Cutte ai .. [email protected] J20- 140 pounds .. 1 2azi8| Cutter and wediim '!L. i300d1e Plant in in Kentucky 183: 130: DauRAS +entse-: syns 13 Good £0 Choe . ..........: 34.50037:50 200- 220 POUDAS +. vssenssss RES Somme, on and medium renee: ILIGHM PT. WAYNE, Minds June 13. — if } 30- HO ‘baud | BIG Ts Feeder and Stocker Cattle and Caives Construction of a new $1,000,000 { 710- 300 Bounds 5 Cholces Stee factory for the Magnavox Co. at f CLOTHES LAST LONGER seus 500- 800 pounds ....... ees» [email protected] |Paducah, Ky. is scheduled to get §p WITH Wo. 360. pounds i» 100030 POURAS «vrsvnensein 19.35G20.50 | 300.800 pounds .......s..ss 19.50031.50 tinder way mediately, - Richard ~ erm - Aseptic Cost taccnotes” HTS Sows 300-1000 POUNAS ...ovsseenan 16.50019.50 today »P > So 3 pounds . i820 19:53 S00 900 pounds... 14.00@1680| Approximately 1000 persons, most- | 33 15 bounds ~ 18 38 a Spring Lambs ly women recruited from the Pa- § Good— i AGAR " 336.00 ducah area, will be employed inf 3% 50 Bounds suv». «10000129 to choice ............. [email protected] the new plant in the manufacture § ae Medium and good ............ [email protected] of various components of radio 350- 350 pounds ........... . [email protected] | Common . ... . [email protected] , ughier Pigs and J shorn) 5.000 1.00 speakers, transformers and house- { 0-100 I ol 3 . ©15). [email protected] | mon and medium ........ 4.00@ 5.00 hold appliances, Mr. O'Connor said.

x pounds oor 18.5087100 building will be completed and in 1100-1300 DOURAS | ossvumsssss 35.15G37.50 To Pi cnic Tomorrow operation about the middle of Oc700- 900 pounds .... 24.00025.50 ) tober. 900-1100 pounds .... to. [email protected]| More than 100 Kiwanians and ; 1100-1300 pounds ...c....... 3.35G3878 their families will hold a picnic at/{J, S. Statement i} 700-1100 pounds 1003 the Moose summer home, one mile § 3180-1300 pounds west of Glenn's Valley, tomorrow. | WASHINGTON, June 13 (U. P.y—Gov- |b : ernment expenses and receipts for e Pp 700-1100 pn 16.00¢22.00| Carl S. Hulen, chairman of the| current fiscal year through EE 11 comChole. 3 event, said entertainment would in.|Pared with a yest ago: =~ CB : 600- 800 pounds serensecerag 2.13020.30 clude foot races, guessing contests,|Expenses ....$38545, 820,178 $59,830, 481.720 1000 Pounds ..o..iiiee.: 2562650 | or coshoe pitching, croquet and soft Receipts aon 38, aot 260, 220 39,506,700,261 600- 800 POUNAS ..eeee.es.e. [email protected] | ball, Deficit ....... 20,323,776,458 | BLE 800-1000 ponuds ....... anne Big Cash bal. .... '2,548,232,540 16,146.451.148 | AVAILA ONLY AT d 900 pounds rv vee vere 20.50G33.50 1 k Grai Pub, debt ....287420,304.631 271,188.582.719 res. .... 31,025,574, ,270,490,531 500- 900 pounds ............ [email protected] ruc rain :

Bulls (all weights) Beef Good , (M1 weights)

nw | Kiwanians, Families

work within a year or two. We're {past the experimental stage, We're a part of show business.”

OCopyriy ht, 1947, by The Indianapolis Times he Chicago Daily News, Ine.

1 4-Building Layout Looks + Deserted] ee With 300 Workers, Will Employ 35,000

By NED BROOKS, Scripps-Howard Staff Writer

good his promise to turn out 1000, cars & day by mid-1948 running at top speed on war orders, it employed about 30,000 people.

numbers only about 300. “Some 500 others are at work at the factory—but they are assigned to protection, maintenance and warehousing duties under two Tucker contracts with war assets

possibly to no one else. The Tucker production line still is in the blueprint stage. A plant

|. CHICAGO, June 13.—A tour ‘through the vast Tucker Corp.’ plant |B impresses the visitor with how much Preston Tucker's got to do to make 'C

When the $170-million plant was operated by Dodge-Chrysler and|&

Tucker Corp. proposes eventually to hire 35,000—but today its force |e

especially for the war job“and are |® of no use to Tucker Corp. #nd|me

is the only commercial]

pects to show a modest profit by

| sipped his soda pop and surveyed the noisy cocktail party being thrown

AIRS VIEWS—Plane-maker Piper and a customer. "Airplanes are _ of Jo use to the average person,’ ' he says.

Pioneer i in Small Planes

Pins His Hopes on Oldsters

Young Persons Can’t Afford Craft, Piper Says, But Declares Farmers Really Need Them

By DOUGLAS LARSEN, NEA Staff Writer HOLLYWOOD, June 13—In a remote corner, William T. Piper

by a large western aircraft manufacturer. With a generous sweep of his arm which took in the whole room | and sloshed out some of his soda, he said: “This is what I mean. It's one of the things that's wrong With the American aviation industry today. Too many cocktail parties and not enough business meetings. We've got to sell Americans on aviation with common sense, not with parties.” Mr. Piper's name is almost synonymous with the development of personal aircraft in the U. 8. in the last 20 years. Calls Approach Wrong * He is founder and president of the Loch Haven, Pa. company which manufactures --the famous Piper Cub.. “In the small aircraft game,” he declared, “we've been taking entirely the wrong approach in our selling. “We've been trying to sell planes to young people. The youngsters of today just can’t afford to fly. The cost. of .the plane, the gasoline and maintenance is too expensive. “Plying is for older people. They're the only ones that can afford it.

It's the older people we've got to teach how to fly.” Then he made a statement which | would make the average plane manufacturer blush with embarrass. ment: i “Airplanes are of no use to the average person. What possible need is there for an airplane by the average person who lives in New York, for instance? “Probably the best use of a plane) can be made by -a-farmer. This is. where we are going to concentrate | our efforts. A plane can save al farmer time and do a lot of jobs | for him. He has a bona fide, real! need for one.”

Mr. Piper admitted that his com- | pany lost money last year. But he | said he had lost money in other) years and in the end had managed to keep his head above water,

Magnavox to Build

NO ODOR

administration. The government reimburses Tucker Corp, for their plan ‘to put the thousands of mawages. chines which Tucker Corp. proposes

Eight hundred employees hardly make a dent in the ghost-like atmosphere of this, the world’s largest factory. The 14-building layout includes covers 85 acres.

This is the plant which Tucker Corp. has been occupying rent-free for nine months. with war assets calls for rent payments to- begin July 1, with accrued charges due the same day. Here the visitor sees thiiles of idle machinery, most bf it still coated with the rust-proofing lacquer applied when the plant quit making B-29 engines on V-J day. Some of the machines were built

According to present plans, the

ators are © $1.94 Rex bushel; No. 2 white corn, $1.96; oats, ellow soybeans, 14 ey "od 75 per bushel.

paying

Indianapolis flour mills and grain ele$2.35 per bushel for 1 truck wheat; new No. 2 yellow corn,

per oent

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Wheat—Firm: $3.45; No. 1 hard, No. 2 hard, $2.44. .Corn—Easy receipts, 54 cars; No. yellow, $2; No. 3 yellow, $1.98; No. white, 31.0 05; No. 3 white, $2.03. * Oats—Firm; receipts, 3 1% No. white, rh 97; No. 3 red, $1.

lots f.0.b. Indiana and Illinois points.

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map shows where the layout men

to buy or rent from the government.

The huge presses and dies needed for body-making are still to~come, but Tucker officials say they'll be available when needed. Behind a fenced enclosure stands the one Tucker automobile that's been turned out—a hand-built job which gleams with its finish of “Tucker red.” It was completed only last month. Designers and engineers still are making ‘minor alterations in their

a main structure which

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power engine

the car.

wollen, being occupied with ex-1% aminers of the securities and ex-| bonds change commission on his proposed} 3 pilot model and in the 150-horse- $20 million stock issue. SEC has whiéh is to be|/begun stop-order. proceedings he found In mounted crosswise in the rear of! against the issue, which eould in-| Iterfere seriously with ‘Tucker pro-

*At another location, Tucker me- duction plans.

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