Indianapolis Times, Indianapolis, Marion County, 15 November 1946 — Page 36

JE a

PERMANENT

LONG OR SHORT STYLES

Includes Shampoo, Permanent and ush-Up Set!

us. op styles for fall! See how softly the curls frame your face, 50 care free and casual and 80-0-0 easy-to-care for. Come in Tuesday.

Lr yp INDIANAPOLIS. TIMES _._-

NECESSARY [ore 8:30 A. ML / “ro SPM

No Kleoteleity Ne Heat $850

All or ot Hal ar Worth Twice t

NO APPOINTMENT NECESSARY SHAMPOO AND SET ____$1.25

BEAUTE’ ARTES SUPER VALUE

pANNANEMT 3 95

Complete with up set. Fine for ad and children.

NATIONALLY ADVERTISED

All Experienced State Licensed Operators

ROOSEVELT BLOC

601 ROOSEVELT BLDG. LL

0433 6th Floor

“DOWNSTAIRS STORE

Complete Girls’ and Tots’ Shop

Sn BE RR He

‘By JACK GAVER United Press Staff Correspondent NEW YORK, Nov. 15.—Radio’s great experiment—transcribed instead of “live” shows by Bing Crosby—has developéd some bugs. The whole broadcasting world is watching eageny to see whether it

Merit of Recorded Programs Eyed as Crosby's Rating Falls

West coast investigating ways and, Meanwhile, the no-transcription

means. | action is doing a lot of wishful

work on the second batch of broad- the story the Hooperatings will

Bing and his crew have started thinking and waiting anxiously fq.

{ NO APPOINTMENT

thrives or dies, Interest is especially keen at

will have no truck with recorded shows. But they fear that some of their stars will set up a howl for them if Mr. Crosby puts it across. Before beginning his new program last month under a fabulous deal with the. Philco Radio Corp. as his sponsor, Mr. Crosby put a series of six broadcasts on records. He likes the idea because he can work hard a few days and then have several weeks in which he doesn't have to worry about radio. Bottom Falls Out The first three broadcasts resulted in the show getting a Hooperating—the gauge by which radio thinks it has to live—of 24, right near the top. Last week the bottom fell out and the program rated 12.2. Broadcasting circles talked about little else for a week. And of course, there were rumors that Mr. Crosby would have to go back to “live” shows quickly. James Carmine, Philco vice presi-

the Columbia Broadcasting System, the two leading networks.

the National Broadcasting Co. and They

the first four odio | programs starring Bing Crosby have been the most sensational” in Philco's history. Expect Foreign Extension Mr. Carmine added that the program was heard over more stations than any other. It is sold to stations outside the American Broad-

primary outlet. And new stations are being added daily. Extension to foreign countries is expecte soon, Mr, Carmine added. But even so, Mr. Bverett Crosby, Bing’s business manager brother, weren't happy about that rating. Everett was here for conferences last week.

pected after the initial impetus of curiosity and an advertising splurge was spent. But a 50 per cent drop wasn't anticipated.

dent in charge of merchandising,

In effect, he said:

A warm sno-

trim.

front, elasti embroidery

rose-brown,

snug-fitting

navy.

sof. ia

wristlets, .

A. TODDLER GIRL'S ONE-PIECE SNOW SUIT, sizes 2 to 4____5.20

lan sleeve suit, belted all around! Red, or copen blue.

(Matching Hat .

knee patch re-inforcement, knit anklets, lining of Kasha cloth.

(Matching Hat . . . 1.19)

C. GIRL'S TWO - PIECE POPLIN SNOW SUIT, sizes 7 to 14__11.20

Durable water and wind-resistant poplin suit with wool lining and knit cuffs on sleeves and

quick-dressing! (Matching Hat

D. GIRL'S 88% Wool Snow Suit with Embroidery, sizes 7-10, 11.20

The very latest in snow fashions for the young

broidery to give a Tyrolean touch. \ Zipper anklet! ‘grey with green. °

There was some improvement this | week, with the program being |

lost no time in issuing a statement. | | Hoopered at 15.8, but Carmine and | ply “Sales results of | Everett were already back on the needed for world unity.

time fabric in zipper front, ragApplique

1.19)

B. LITTLE GIRL'S TWO - PIECE SNOW SUIT, sizes 3 to 6____9.70

Weather-resistant twill jacket with button fly

knit wristlets, Wool melton pants with

¢ gathered back,

trim.

Sizes 3 to 6. In red-navy, blue-navy combinations.

zipper anklets- for warmth and Red with navy; blue with

iy)

the grey jacket with flower emKnit Grey with wine;

ohng Hot 0 49

casting Co. network, which is the |

“/ MAINSTAY OF PEACE

Carmine and |

A slump might have been o |aidual

casts. This time the number of | tell in the next four weeks, advance programs probably will be | cut in half. The last of the first group will be heard next Wednes- | day evening. Persons close to the situation ad- | mit that the quality of the pro-| grams has been below expectations. | But they believe transcription has | nothing to do with it—that the | shows. just haven't been well] planned or well written and would have been no better as “live” en- | tertainment. |

4 Pos, Bea, Chest, Vanity | and Bench. Walnut or

RELIGION 5 CALLED . $149.50

EASIEST POSSIBLE TERMS TAKE A WHOLE YEAR TO PAY

WASHINGTON, Nov. 15 (U. P.). —Lasting peace demands that all nations recognize the sovereignty of | justice and the dignity of the in- , the postwar world comImittee of the Catholic Association for International Peace said today. In a report entitled “One World

for Peace and Freedom,” the committee said religion alone can sup-

OPEN MON., FRI, AND SAT. NIGHTS UNTIL 9 . M,

HOME FURNISH LER SELLER A LLL WA. 2404 BE. 4863

SER BET)

“the vision and iii

LIN LT Fd

= lock! S

Ilse

We DO have plenty of

BLOCKS DOWNSTAIRS STORE

Yen fn One

Good Vilie on oily Terms:

Modern 8-Diamond Bridal Pair

BOTH RINGS for

$79

Glorious 9-diamond ment aud oo diamond ring tom

$1 2% i

Nationally Advertised WATCHES * Elgin ® Hamilton ® Bulova $ ® Helbros * Waltham ® Rensie 2475 I» STORE y HOURS Daily 9 a. mm. souTH wine ILLINOIS samtebp m (WRIGHT'S) STREET

“ALWAYS A SQUARE DEAL AT RITE'S”

DOWNSTAIRS -

SE ————————————————— ——————————

4401

Beverly

TOPCOATS and OVERCOATS

SPECIAL AT

E00 0 $ 5

MEN—don't let the mercury beat you to the drop! We DO have plenty of topcoats and overcoats priced at a saving to you. Our collection inclides fleeces, types, herringbone patterns and plain colors, We have medium and year round weights,

or heavy winter ulster types in blues,

—————

browns, grays and tans. You couldn't ask

for more for $25 and you won't when you

see the rugged values we are showing right I"

now. Sizes for ‘men and young men. |

COMPLETE MEN'S SHOPS ‘ |

Shetland ¢

~ ——————— OO ————

GOP OVER TA

Econom Thr

By 1 United P WASHIN publican ¢ threatened plans for a tax reducti

who believe agreed upc Others inc sense of | steering cc cuts shoul¢ Mr. Taft v chairman | On the younger Ri ed by Rep. souri, was steering

Tax leg the house intends to somewhat any senat amination Plax Rep. Hs is Mr. T the house man of tl mittee. Mr, Kn revenue | quickie ef! sonal incc The secor taxes and Althoug Republica on tax re not yet e the acros house pla Senator little can taxes un Joint sen report a gress. Tax ~ut ing. But a warnin spend thi actually date so |

AVE DETRC threat of Ford Mot War was auto worl ment hac on a pro hazards.

PAN-AN NEW At least | American Nov: 30 termed * in view the whol

]

ip—— Amuseme Eddie As Books ... Boots ... Carnival Churches Classified Comics . Crosswor Editorials Forum .. . ‘Gardenin Don Hoo In Indpl Indiana Inside Ir