Indianapolis Times, Indianapolis, Marion County, 8 February 1946 — Page 23

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FRIDAY, FEB, 8, 1946

MEXICO SEEKS HIGHER LIVING

Drastic Land Seizures Found Wrong Answer.-

. Times Foreign Servi MEXICO CITY, Feb. 8—Mexico is seeking a way out of one qf the most - drastic social and economic experiments of all time—her revolution in agriculture. She has learned that dividing up ‘the land and giving it promiscu-

ously to the peons is no fount from $5

which all blessings flow. It is becoming clearer day by day that more abundant food and higher living standards can come only from greater production. And this, agriculturally, means gradually getting the good land into the hands of those most able to run {t, The terrible scars left by confiscation, sometimes murder of good landowners along with the bad and destruction of well organized haciendas, are still apparent. But Mexico is making progress. Old Feudal System You can't draw comparisons between Mexico and the United States and judge what happened there by our standards. The United

States had lots ue land and/

since the Pilgr landed, the family size farm was traditional. But in Mexico, a land of mountains and arid plains, less than 7 per cent of the total area is under cultivation. This small area was seized by the greedy Spanish conquistadores who set up a feudal system of lord and serf. The church, too, became one of the vested interests, with vast lands and property. Those forward looking priests who sought to apply Christianity to economics got little support from their superiors. Serfdom Issue

Before Gen. Zapata and his agrarian followers took the law into their own hands in 1910, there were two classes of peons in Mexico. The “eventuales” were free laborers who hired out by the day or month. The “radicados” were in debt to the landlords and fixed to the land— virtually serfs. This serfdom was the basis for the age-old battle between the haves and havenots. When President Cardenas, a Tarascan Indian dirt farmer and general from the state of Michoacan, was swept into office in 1934, reform was moving too slowly to suit him and his powerful backers. He put through laws which, resulted in making a clean sweep of nearly all big estates in Mexico, ranch lands excepted. Under the new acts, if farm workers petitioned to the governor for a division of the lands of their employers, they. invariably got what they wanted.

Cut in Food Crops

The landowner ‘was allowed to keep up to 100 hectares (249 acres) of irrigated land used for general crops, 150 hectares of cotton and other lands if irrigated from rivers or wells installed by the owner, 300 hectares of fruit lauds and higher careages of pasture and guayule (rubber) lands. The immediate result of wholesale confiscation was a drastic cut in the food ‘and fibre output and dispersal or destruction of many livestock herds. Under the old system, farming had been fairly well organized into economic units. Now that organization was destroyed and the old management thrown out. Few peons had the mental equipment, initiative and capital needed. So. the government stepped in with the Barco Nacional de Credito Ejidal. This federal credit bank has field workers on every collective farm to supervise its operation.

Women Smoke

2 Cigarets to The Men's One

NEW YORK, Feb. 8 (U. P).— Women are taking over the corner tobacco store. A survey conducted by a New York tobacco firm showed that women are now smoking about twice as many oigarets as men are, that most women who smoke use a pack a day, and that they like to buy perfumed cigarets from male clerks. This, concluded the survey, meaus a change in the tobacco store with “more merchandise with feminine appeal” packing the shelves to keep the women happy. Most men, the survey added, don’t mind. The survey was conducted by the Fleming-Hall Tobacco company, who said they cornered women in tobacco stores all over the nation and asked them how much they smoked, how long they had smoked and whether they were married or single. . They came up with the following statistics: women smoke 68 per cent of all cigarets made; 76 per cent of women smokers use a pack a day; 64 per cent. of Hp are married; 59 per cent of tHem

years, and all of them prefer male sales clerks,

SENSE OF HUMOR NOT DULLED BY WAR

ITHACA, N: Y,, Feb. 8 (U. P).— Cornell university Mbrarians are thoroughly convinced the war had -no ill-effect on the sense of humor of American youth, In particularly limp condition in’ the Cornell browsing library are such books as Thurber’s “Carnival,” .only a. few months old, “Inside

$12,000,000

By JOAN YOUNGER United Press Staff Correspondent NEW YORK, Feb. 8.—Between now and Feb, 14, Americans will buy approximately $12,000,000 worth of sentimental valentines. "At least, that’s what the greeting card Industry, a trade association sald today. Stephen Q. Shannon, the industry’s president, said that this $12,000,000 will buy 250,000,000 valentines, from two for a penny up to each,

He said more women would buy valentines than men and more children would buy them than any-

And he said that 90 per cent of this year’s valentines” will be “sentimental—but good.” “There is not a vinegary valentine in this year’s crop,” Shannon said

“Even the ones to ‘My Teacher’ say nice things. “The old slam valentine has turned back on itself, and now the sender says something doubtful

Americans Expected to Spend

for Valentines

about himself, not about the person he’s sending the card to.” Moreover, he said, there isn't a trace of war in this year’s crop of cupid cards. No flags, no tanks, no guns—just hearts and flowers, and a smattering of jive talk. . An example of the latter, he said, was a card sporting two pigeons

with feathered tails.» The .card|

reads: “Listen, little pigeon, you're definitely stuff.” Someone got $50 for thinking that idea up, Shannon said. The card will sell for a nickel. He sald there would be a slight

increase in card sending this Val-|.

entine’s Day, as an after effect of the war, People became card conscious during the war, he said, because they wanted to keep in contact with friends from whom they were separated. They'll ‘pay more money, too, Shannon predicted, for better cards, He said men always buy better cards than women and that most men spend at least $1 on a Valentine for the wife. With the $5 cards, he said, something utilitarian goes dlong—such as a handkerchief,

WASHINGTON, Feb. 8 (U. P). —Large-scale production will begin soon of a new hormone-like chemical that, among other things, kills weeds, ripens bananas, makes apples cling to trees and may be a boon to hay fever victims. Agriculture department scientists said the new chemical—known as 2, 4-dicholorophenoxyacetic acid, or 2, 4-DI for short—had been under experimentation for years but that its full possibilities had been realized only recently, Here, according to the experts, are some of the things it can do: . Kills weeds such as dandelions, thistle, burdock and ragweed with-

out harming ordinary grass. Rag-

Versatile New Chemical Seen Boon to Hay Fever Victims

weed is responsible for about 90 per cent of the nation’s hay fever. Ripens bananas, apples pears and other fruits more rapidly than they normally ripen after picking] Rids wheat fields of weed without harming the grain. The chemical, however, is deadly to cotton, tobacco, vegetables and some other Crops. It acts in a strange way on plants to which it is detrimental. “If the plant were an animal,” one scientist said, “we'd say it died in agony.” Franklin D. Jones, Ambler, Pa., has been granted the exclusive patent for commercial production of 2, 4-DI.

In Red protect her

waterproof,

it's hooded

5,95

odorless and was

A Young Lady

We mean the Red Riding Hood RAINCAPE—{to

heart}—

of molded Plastic that is %

Slainprach, able— and tie-closes

easily and snugly. . . . Rose, Red, Aqua, Yellow. Sizes 4 to 10.

L. STRAUSS & CO. INC.

Second Floor

STRAUSS SAYS:

Benchley” and the New - Yorker cartoon collection,

A Young Lad's Valentine—the

3 HUGE! GIGANTIC! PLASTIC BUBBLE BALL— He can bounce it, Yoss it, sit on it, tumble on it, roll and kick i+—22 inches in diameter — White Vinylite — easily cleaned.

3.95 - Mail Orders Filled.

~ L. STRAUSS & CO., INC. : i Boys’ Shops, Second Floor

“|

“

THURSDAY 14th IS ST. VALENTINE'S DAY

PS If you wish

to write or

phone please address or ask * for Miss Mattler— she has a way of filling requests from your own

viewpoint.

‘THE INDIANAPOLIS TIMES

STRAUSS SAYS:

Comes now the day—(we touch the hat to St. Valentine}—when you have the special opportunity and the real privilege of a journey to a woman's heart (the hollow, muscular structur circulatory system on the move).

It's a tradition—it is done with gifts. Now of course we WOULD recommend the Specialty Shop for tailored women—in your favorite store! We make this recommendation not only because such a course. is very convenient for you—{it saves you wearisome and bewildering tripsiin no-man's-land)}—But mainly because a gift from her shop at Strauss crashes through—-it is endowed with a simplicity and beauty of taste—it has a quality tradition—it belongs

NOW SIR—Just in case—you need a bit of help—we can take care of the details—Such as addressing and delivery—We'll even enclose a heart-embellished card with your name on it! The Woman's Shop is .compact—all ‘within the range of a comfortable chair—It's on the second floor.

PERFUMES— and colognes ares sure<bet to delight every weman, We've & grand selection now — including the famous Chanel fragrances — Weil's several interesting ones -— De Heriot's floral scents — Yardley's Bond Street — and the world-renowned Mem with fragrances especially dear to the tailored woman.

TOILETRIES— °

-Chanel Gardenia soaps —

4 in a box for 2.00 — . Men's Bath Digry, 7 vials for 1.00 — beautifully packaged Mem soaps in

.wooden boxes — | to 4 in the box —

and quite a number of other novelties for gifting.

JEWELRY — new and exciting pieces — in gold, silver, Mexican sterling, jet and white. Many matched pieces — earrings, bracelet and necklace. ‘There are bangle and charm bracelets — pins

and gadgets for suit lapels — simulated pearls in chokers, |, 2 and 3-strand ‘styles,

with earrings and bracelets to match,

FL Shvanss 7.

The Specialty Shop for Tailored Women, Second Floory

GLOVES—

in favor. There are hand-sewn

capeskins ah5,00 and pigskins at 4.00 — . new cottons (frdm shorties to long) in deep

colors, black, browihand white, 1.65

and 2.00 — new rayon, in several colors at 1.00. Hand-crocheted string gloves to wear with suits, in naturel or white,

4.50 \

HANDKERCHIEFS— Give the light of your life several

beautiful hand-made handkerchiefs—

they're from Switzerland — and

‘Madeiras from Portugal — exquisite — or tuck one or two gay printed or lace trimmed ones into your gift of candy’

or flowers.. They're priced

"from 50¢ to 3.50

OTHER GIFT IDEAS— might include SCARFS — we've a nice selection — BILLFOLDS are always welcome — we have Princess Gardner and Buxton —

HANDBAGS «new ones are comin in daily — BLOUSES and SWEATER are great — a corsage of spring VIOLETS %o pin on her suit — and many, many more ideas in our Specialty Shop.

e that keeps the

;

EE Nae