Indianapolis Times, Indianapolis, Marion County, 31 July 1945 — Page 7

“THE INDIANAPOLIS TIMES

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ANNOUNCING THE GREAT NEW

GRVERAL MOTORS TECHNICAL CENTER

Dedicated to the Achievement of

“MORE AND BETTER THINGS FOR MORE PEOPLE

Unique and Outstanding Facilities for Research and Engineering in the Interests of Improved Products, New and Broader Service to Public Needs

KEY TO ILLUSTRATION: 1-— Administration Building and Entrance to Technical Center. 1A~ Auditorium and Display Rooms Wing. 1B Persorinel Service Facilities Wing. 2—Future Expansion. 3— Research Laboratories and Supplementary Buildings. 4—Process Development Building. 5—Future Expansion. 6—~Advanced Engineering Buildings. 7—8tyling Section Building. 8— Lake for Cooling and Other Utility BD —

and Expanded Opportunities for Employment . . .

Continuing its recognition of the all-important rela.

e SOME FACTS o . "about the GM Technical Center

PURPOSES: First, to provide the divisions of General Motors with greatly expanded and superlatively fine research, engi. neering and design advantages in addition to those which they themselves enjoy. Second, to cooperate with educational institutions, foundations and distinguished individuals engaged in the pursuit of progress in science; engineering and the functional arts. : : EXTENT: 350 acres of grounds upon which will be located a number of main buildings to begin with; many more eventually, FACILITIES: Research and engineering laboratories, libraries; exhibits, studios, auditoriums, meeting halls, living quarters, dining rooms, lecture halls and offices. ADVANTAGES: Advanced facilities in ideal sprroundings, and .. an inspirational environment. ) Mig oh

CHARACTER: Ultra-modern architecture and construction;

PERSONNEL: Approximately 2,000 employes. 5% To be open to the public st times and under conditions to be

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assuring the finest conditions for work and study, Thi

tion of research and engineering to human progress, General Motors has long planned and now takes pleas. ure in announcing a noteworthy forward step in this direction—a great new Technical Center, This “City of Science and Art,” to be located just outside Detroit, is designed to provide the finest

} possible facilities—in .the most inspiring and advan. -

* tageous environment~for the research, engineering, styling and design which have long been funda. mental in all fields of General Motors’ operation, The activities. of the ‘Technical Center will be in addition to the work of like nature performed by the

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various divisions of General Motors, and by the Genetal Motors Proving Grounds. The GM Technical Center is being established pri. marily in the interests of constant improvement of all General Motors products, But beyond this immediate objective is the broader one of. exploring opportunities to serve public needs and human aspirations in new ways and with new things more desirable, more valuable and more satisfying than ever before. In addition, General Motors has pointedly in mind that the development of such new means of serving

“will help to provide new and greater -opportunities

CHEVROLET « PONTIAC « OLDSMOBILE « BUICK + CADILLAC « FISHER BODY AC Spark Plug + Allison « Cleveland Diesel + Delco Appliance e Delco Products « Delco-Remy « Detroit Diesel » New Departure ¢ Astoproducts ¢ Brown-Lipe-Chapin ¢ Delco Radio * Detroit Trasamission ¢ Dies! Equipment © Harrison Radiator © Ressarchl Laboratories ® Rochester Products ¢ Saginaw Mallesbls Iron * Saginaw Steering Gear © Ternmstedt * United Motors Service * : ; ) | Institute ® General Motors of Canada, Ltd, ‘¢ McKinnon Industries,

. UNTIL THE WAR IS WON

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for employment—will naturally create new jobs fos more people. : . For what we all hope may be but a short time, this important step in postwar progress must wait upon war needs. So long as military interests require, “Victory is Our Business.” But as soon as events justify, ground will be broken for this, a significant step in General Motors’ postwar program. ‘The great new GM Technical Center—inspiring evidence of faith in the future to which. science and technology can guide us—will stand as a striking symbol of General Motors’ goal—~'More and Better Things for More People."

* FRIGIDAIRE « GMC TRUCK & CO. Eastern Aircraft « Electro-Motive » Guide Inland * Moraine Products * He |

LoS) Ovens. Operations * General

is Our Business!