Indianapolis Times, Indianapolis, Marion County, 25 August 1943 — Page 2

Forty is not necessarily an age. . it is also a fashion. A fashion for women who are mature but not old . . . young but not juvenile. We proudly present Fashions

for Forty . . . or thereabout .

. fashions with a gracious dignity, a pretty prac-.

ticality , . . carefully, knowingly chosen’ to do their most for YOU Who are forty

000 OF thereabout.

Pin Stripes A Neat As Their amesake!

sos

SIZES 184 to 24

In a wonderfully wearable dress of rayon alpaca. It's - the briskly efficient shirtwaist style that buttons to the hem. It's softened with tucks at the shoulders, scroll embroidery on the pockets . . . and is livened by pin stripes as neat as their namesake, as slenderizing, as heightening as a set of stretchin a exercises, Gray, green, brown, blue. Sizes 1815 to

—Fashion Dress Department,

Downstairs at AYRES

to Look Younger!

$ 3 00

And, hats that iramatise your hair , , . lend height to your figure . . . flatter your face and complete your costume! Our hats do all these things for you. Choose from our new fall collection of brims, bretons, profiles, casuals , . . trimmed with feathers, ribbons, veils. Black, brown, navy, wine, soldier blue

andswild grape in the group. o Millinery Department, Downstairs at AYRES

T hey Get Around!... CORLISS

Deluxe Tarsal Arch

Valk Oxfords

In Brown Crushed Kid

COLLARS OF . © MOUNTAIN SABLE! eo FULL PERSIAN! ¢ KNIT FOX! ¢ SQUIRREL! : ¢ AMERICAN GRA FOX!

FABRICS OF

© WOOL CREPE! © BOUCLE! ¢ NEEDLEPOINT!

In Style! Fur! Fabrie!

~ FUR-TRIMMED COATS

IN WOMEN’S SIZES

«339-30 Plus Tax From our exciting collection of lovely furtrimmed coats in women’s sizes, we show at far right a coat of 100% virgin wool with beaus tiful fitted lines. Lavishly furred with a mountain sable ripple collar and front strip, There i is a genuine leather lining across the s oulders in back. In black. Sizes 3todd.

At 4 39.95

We sketch at left a superbly casual coat—the, kind you toss on over suits—in fine and sturdy boucle. It has large and lovely collar of Kit Fox, that frames your face, Well tailored with close attention to details and warmly interlined for added warmth. Black, blue, gray. Sizes 35 to 45.

Other Fine Fur T) Trimmed Coats at $49.95 Department, Downstairs at AYRES

s You'll Have Good Support

With These EE)

KABO

F OUN DATION S