Indianapolis Times, Indianapolis, Marion County, 11 April 1941 — Page 28

"PAGE 26 Women Dislike! Twin Features, Poll Reveals

5000 ‘Plain Folks’ Give Opinions

Times Special NEW ORLEANS, April 11 Thousands of representative women, polled as “just plain folks,” have turned thumbs down on movie double features and soul-stirring radio dramas in serial form. More than|

80 per cent approved prominence| §&

given European war news by news

reels in the public opinion poll con-

ducted by the Women's Institute ot | Audience Reactions. These queries about the movies| and radio represent three ot the 20 questions put to 5000 American women, hand-picked by Agnes Men- | gel Grew, director of the Institute,| witli the help of Prof. Irving Lorge of the Educational Research Division at Teachers College, Columbia. | “These women are just plain! folks,” said Mrs. Grew in her] office at 9 Rockefeller Plaza, “the| wives and mothers who devote their | lives to their families, We feel they! represent the tastes of the biggest feminine buying public in the Unit-| ed States.”

Typical Women

The women live in various parts of the country. They cook, some of them on farms or in mill towns. They buy washboards and canned goods and slabs of meat in the su-per-markets and carry them home in string bags. Some are hired girls. Others are department store clerks and factory workers. They shep in bargain basements and at the 5-and-10-cent stores. Many are professional women—teachers, nurses, lawvers and hbhookkeepers. Few of them belong to women's clubs, | Mrs. Agnes Mengel Grew, “These women want to see the problems of life worked out in evervdayv terms,” said Mrs. Grew. “They like the moral lesson of a story which they can apply to their own lives. They are against adventure films unless they are sagas.” While ¢he questions thus far have been chiefly about radio and movies, Mrs. Grew wants the women to feel they can raise their voices on any subject through the medium of the institute. | The Women's Institute of Audience Reactions is also a service for manufacturers who make women’s | products, as well as one for adver-| tising agencies, moving picture com- | panies and radio stations. These pay fees. The women pay nothing. |

Not Subsidized

“We're not a complaint organiza- | tion,” Mrs. Grew said. “We have no ax to grind and we're not subsidized by any industry.” Tall, capable, with direct brown eves and smoothly dressed brown hair, Mrs. Grew has been associated with the motion picture industry fol 20 vears. Her present venture. entirely her own, 1s the outgrowth of | experience in that line. She has] spent two vears and many thousands of dollars building it up Professor Liorge passes on the type of women questioned, criticizes the questions and analyzes the answers. | He considers 5000 a good test number,

For 2-to-6'ers se

CHEE Hl

Make this up in pink checked | gingham, polka dot blue percale or| yellow chambray, for your 2-to-6'er. “and shell look sweet and crisp as Spring's first tulip! Square yoke! spuff sleeves, full skirt and front-| itied sash belt—all very becoming ‘fo the brief and chubby! Shell love the pocket!

Informal Evening Dress

Tissue crisp lace and

marquisette |

are allied in this informal evening dress for spring. : Lace 3 3 forms the : short sleeves and bodice yoke as well as making a peplum effect over the hips. A butterfly bow ties demurely at the V-neck,

JANE JORDAN

{ Mrs

|W. E. Call, treasurer: Mrs. George

Author to Be Tea Guest

Among guests at the Woman's Advance Club's spring tea Wednesday will be Mrs, Elizabeth Blackmore Adams, co-author with Heluiz Chandler Washburne of “Land of) the Good Shadows.” Mrs. W, S. S.| Johnson will review the book, which | is a story of Mrs. Adams’ life as a native Eskimo on Baffin Island, during the afternoon. Hostess for the tea will be Mrs. | Clarence M. Sones, 3845 Kenwood | Ave., assisted by Mrs, Clarence A. | Cook and Mrs. Johnson. | New officers of the club are Mrs. | Charles M. Bohnstadt, president; | H. R. Pierce, vice president; H. C. Stringer, secretary: Mrs.

Mrs

Smith, delegate, and Mrs. Cook, alternate, Indianapolis Council of Women: Mrs. Sones and Mrs, Johnson, delegate and alternate, Sev=-) enth District Federation of Clubs.

Kaffee Klatsch Monday

The annual Easter Monday card party and Kaffee Klatsch of the Sacred Heart Catholic Church will be given by the Altar Society of the church Monday at 2:15 p. m. All games will be played.

Bake Sale Tomorrow

The April committee of the Holy Angels Catholic Church will sponsor a bake sale tomorrow afternoon | and Sunday morning in. the school] building. 28th St. and Northwestern Ave, and tomorrow afternoon at| 2865 Clifton St.

THE INDIANAPOLIS TIMES =

FRIDAY, APRIL 11, 1941

Tablecloth

20 Frags -ady . aii

owsw wren - vow

SRRiRERRIReRESRARAAANN

Sod 27a) = 200008). WLI ARRAN SG eeERrn Ini NLLRERININS

By MRS. ANNE CABOT The charm of fine linen and lace—a fairy tale cloth fit for a Princess! That's how lovely this “treasure chest” cloth is. One yard of white linen, 36 inches wide, is used for the squares that exactly match in size the stunning crochet blocks. The crochet squares, measuring 4'4 inches, have the delicate grace of open-work lace and the white linen blocks serve to emphasize their beauty. The cloth measures 47 by 47 inches and has a handsome edging which is made separately and sewn onto the finished cloth, For complete instructions for the Crochet blocks, cutting and finishing of linen blocks and the crochet edging. (Pattern 5117) send 10 cents in coin. vour name, address, pattern number to Mrs. Anne Cabot, The Indianapolis Times, 106 Seventh Avenue, New York City.

Give Easter Gifts 8 p. m., Wednesday in the home of Mrs. Robert Sponsel, 1331 Wright

Mrs. Fred Kinnan, ways and|g vy, members will visit their means chairman of Garfield Park 88|sponsored division at the Knights-

American Legion Auxiliary, is in|town Home tomorrow and take Ease charge of a card party to be given at |ter gifts.

= ph 5, 03

A 2 Joyo Gui

* May all the beauties and blessings of this happy Eastertide be yours . . . may

this glorious new Spring sing its gay song of hope that all may hear . . . and may every soul be filled to the brim with gladness . . . love . . . peace.

* This is our Easter wish.

POLA

2000 NORTHWESTERN AVE. 2302 W. MICHIGAN ST. 1902 S$ EAST ST.

ICE AND FUEL CO.

an)

[22K J) a 7A

DEAR JANE JORDAN--You, like a lot of other people I know, seem to think there could be no permanent happiness between a man and a woman where there is a difference of 15 or 16 years in their ages. I would like to know what vou would do if you met a man through working at the same place who was everything a woman could desire in a man but who was 16 years older than you, a widower, but young in mind and actions, He is a gentleman, clean, physically and morally, neat, well-edu-cated, congenial, and interested in all kinds of uplifting work in the church and community. I like to be with him and never tire of talking to him. I am old enough to marry and want a home where love abounds. I realize he is too old for me. which he savs does not matter, but if it were not for this fact I would ask no better than to be his wife. He is financially able to make a comfortable home and have some luxuries If it wasn't for the clacking tongues saving, “he is too old.” if it wasn't that I have heard so many times that age differences mattered; if we could go to parts unknown and live together, I have no doubt but that we would be happy. Would you take him and forget what people say. or throw him into the discard and try to let time wipe out all thought of him? To know him is to love him. WONDERING

Answer—It may surprise you to learn that I have known more than one happy marriage between people where there is a gap of from 15 to 20 vears between their ages. To be sure I have known more failures than successes in such unequal matings, but that doesn’t alter the fact that there are exceptions to she rule, if it is a rule. A marked difference in age is a hazard between partners when it also means a marked difference in interests and activities. Usually this is exactly what it does mean, particularly when the girl is 18 or 20 and hasn't had her fill of beaus and parties. Marry her to an inflexible man who is bored by her desire for fun and what can one expect but discontent? In one set of statistics taken from several hundred marriages, the experts were surprised to observe that the voung wife frequentl» was happier in the marriage than the older husband. That is to assume that she regarded her husband as a substitute for her father, whereas he came to want a more mature relationship. In general, when a woman of 35 or 40 marries a man 15 or 20 years older, the gap between their interests may not be so great. People clack their tongues over these unequal marriages because so many of them fail. They are quick to forget the successes. You have a right to do as you please regardiess of what people say. You can't please everybody and it isn’t even important to try, No one knows whether you should or should not marry the man. You yourself aren't sure or you would have decided against popular opinion before now. I woule: not undertake to advise vou for or against such’ a marriage, but 1 do think vour decision should rest om what you think instead of what other people thigk. JANE JORDAN,

Put your problems in a letter te Jane Jordan who will answer vour questions i 1

n this column daily.

» »

Personals

Mr. and Mrs. Edgar D. Tenbrook.

760 Berkley Road, will return April 27 from Miami Beach, Fla. where they have been visiting. Their son-in-law and daughter, Mr. and Mrs. E. S. Dolzall, will accompany them.

Mrs. W. D. Bain, 4332 Rookwood Ave, will return Sunday after a trip to Atlantic City and New York. Mrs. F. H. Miller, 3741 N. Meridian St., who accompanied her, will visit in Philadelphia before returning.

Mr. and Mrs. Oscar Wuensch. 4022 N. Illinois St, have returned after spending the winter in Florida.

EASTER

and

FLOWERS

helong together

The fragrance and beauty of flowers are perfectly attuned the spirit of Easter. Seo quite naturally, she expects you to say it with flowers ... on sunday, April 13,

Following a 30-day vacation nn the West Coast, Mr. and Mrs. W P. Ogden have returned to their home at 4945 University Ave. They visited their daughter and son-in-law, Mr. and Mrs. John M. Davis, and thelr grandson, John Michael Davis, in Santa Barbara, Cal., and | friends in Los Angeles. San Diego, | Salem, Ore, and Seattle, Wash.

N =

0 Mik DeLivery oN SUNDAY

Starting Easter Sunday, April 13th

% This is another reminder that your Milkman will not deliver dairy products to your home on Easter or any Sunday there-

after.

* Please don’t forget ..". puf vor order in vour Milk RBoftle Friday Nite for the extra dairy products you will need to carry

you over Sunday.

The Milk Distributors ef Indianapolis and ThéeiF Employees

WILL APPRECIATE YOUR CO-OPERATION

——

Pattern No. 8928 is designed in| all sizes 2 to 6 years. Size 3, 2!'5| Mr. and Mrs. Meredith L. Scott, yards 3p-inch material; % yard ric- 807 Eastern Ave, will have as their rac to trim. | house guests this week-end Miss For this attractive pattern, send Betty Jane Jones and Miss Anita

East End Dairies Franklin Pure Milk Co.

Maplehurst Farms Maywood Milk Co.

Ballard Ice Cream Co.

Banquet Ice Cream & Milk Co.

| a BO ; Bosma, M. C. Le Capitol Dairies, Inc. Carey & Sons Christensen Farms

Roberts Dairy

Rosedale Guernsey Dairy

Schaefer Dairy Ce., Ins Sutton & Sons Tansy Milk Ce. Weaver, L. H,

Furnas Ice Cream Co. Model Creamery Mutual Milk Co. Northwestern Milk Co. Polk Sanitary Milk Co.

Weber Milk Co.

Golden Guernsey Farms Hornaday Milk Co. Irvington Dairy Kroger Grocery & Baking Co,

Frothy Blouses Bridgman Dairy Co.

RI-2333

241 MASS. AVE.

15¢ in coin, your name, address, Koppe of Logansport. They will land St., Indianapolis. {Scottish Rite Cathedral. our New Spring Fashion Book. dered together 25c. 7717 TIAN Z > { Lovely to wear with the new stiff “A truly magnificent instrument in a glowing champagne shade. , flattering at the cocktail hour, or BALDWIN PIANO

pattern number and size to The entertain at dinner for them tomorIndianapolis Times, 214 W, Mary- row, preceding a dance at Create a Whole new wardrobe | Summ from the lovely, individual styles in | a i PS Pattern 15c¢, Pattern Book 15c. | Bhs IAQ One Pattern and Pattern Book or-| Va. | § om silk suits are gossamer sheer blouses f says of the Baldwin: of handmade imported Alencon lace] {§ —it has no superior.” Short-sleeved and with a [frothy I ; how at the neckline, they are subiyy —Harold Bauer. : OW . SALESROOM at dinner worn with a long black HS. Pen. St. MAL. evening skirt,

Open Eves,