Indianapolis Times, Indianapolis, Marion County, 4 February 1941 — Page 9

AGAIN! Penney’s Scoops the Town in a Great Dress Event ip geaturing Smarter-Than- Ever Styles at Low-for- Cash Prices

a

THE SMARTEST STYLES IN TOWN !

They're Here! More Glorious Than Ever Before —New Spring Shipment of Our Famous

‘Sally Lea’ Wash Frocks

Jo

As delightful an assortment of young fashions as you'll find at any price! Crisp pleats, saucy flared skirts with ruffles and rick-rack, buttons and braid for trimming! The" gay prints are universally becoming and will stay fresh and clear in spite of constant laundering. So attractive, so cleverly designed and so economical you’ll want to -choose more than one! Remember, if your frock fades we’ll give you another.

~ * A Breathtaking Group of Cotton Dresses! * To Be Placed on Sale Tomorrow at 9:30 Sharp! ® Purchase Your Spring Supply Now and Save!

THE STYLES: ZIPPER DRESSES! FLARED SKIRTS! TIE BACK STYLES! PLEATED SKIRTS! - BUTTON MODELS! SHORT SLEEVES! Soar DRESSES! LONG SLEEVES!

THE MATERIALS:

80-SQUARE PRINTS! NOVELTY BROADCLOTHS! SLUB POPLINS! FLORALS—STRIPES! ~ SLUB BROADCLOTHS! DOTS—CHECKS! PRINTED PIQUES! PLAIDS—PLAINS!

Sizes 14 to 20: 38 to 44: 46 to 52!

Special Purchase of 36 Smart Styles in Fast Color

Cotton Dresses ® To Be Placed on Sale for Only—

Imagine, the most popular cotton dress styles of the season at a price like this! Very well cut and slim fitting with flaring skirts and slender waists! The prints are unusually fine, too, and they wash like a charm—dots, stripes, checks, plaids, geometrics! Sizes 14 to 44! (Stout sizes, 59c.) PENNEY’S—Downstairs Store,

Rag WITHA] (TVET

Hit Parade of Newest Spring

HOUSE COATS

® You'd Never Guess These Garments Cost Less Than a Dollar When You See the Lovely Styles and Colorful Details.

85 » aa = Newest, brightest, Spring house coats . .. the kind you'll like to go to A) Novelty and tay at a i the door in! Vivid florals, border prints, gay peasant prints, stripes, y : in Ey 4 "Pride-of-

In a Neat i 4 polka dots . . . and they are all guaranteed fast colors! Newest 1941 n Bis * Princess styles with new high waist lines, full swing skirts! Sizes 14 to the Blossom ie Breakioss

42! Only 98¢c. Stock up! 8 TOF TT | TEA COAT

PENNEY’S—Downstairs Store ® Made Like a oe Use Penney’s Layaway Plan! e¢ | a APRONS Housecoat Only ; : : : ® At a Very

Street Length! . . Special Price! Sanforized Shrunk Women's Two-Piece

98 SANFA SLIPS “Butcher Boy” PAJAMAS | “i 6) Re

@ Worth 49 ® Adorable, 9 ad Wrap sromnd styles Much More! C New Styles! | ; A lucky purchase

» Wraparound Styles! ® Zipper Models! ® All Full Skirted!

‘with full swing skirts

. button coat style with border prints! Sizes 14 to 44! PENNEY’S— Downstairs Store.

correct size—34 to 52!

Straight cut, built-up shoulder slips with hemstitched top . . . 2-inch bottom hem! They will not shrink so buy your

PENNEY'’S—Downstairs ‘Store

'33 EAST WASH. ST.

Novelty pajamas of fine shantungs, broadcloths or printed poplins! Beautiful designs! New pocket and collar treat-

ments! Sizes 15, 16 and 17! PENNEY’S—Downstairs Store

brings you these lovely aprons at this low price! Tailored from colorful 80-sq. prints! PENNEY’S—

Downstairs Store.

INDIANAPO BR XTi FN NY