Indianapolis Times, Indianapolis, Marion County, 8 March 1940 — Page 2

To Aid Your Costume

HANDBAGS

$7.00

Nothing accents an Easter Cos--tume as much as a lovely handbag, rich in color and smart in appearance. Youll find a nice selection of styles in simulated leathers of many kinds. Colors are Black Patent, Navy, Beige, Turf Tan, Dusty Pink, Powder Blue, Red and Gold in the group. ® Top Handles * Swaggers ® Zippers ®* Underarm ® Pouches

Look Pretty, Please! ... Wear Sailors for Easter

The Season’s Most Successful Coats

Dress Coats

$0.90 $1695

In watching just what coats Indianapolis women wear, the styles, colors and materials they are choosing this spring, we have been able to select a group of coats that we consider “Success” coats. Styles are versitle, including reefers, boxy and swaggers. Twills, crepes and shetlands are favorites in materials. But the most definite indication of spring are the little touches of feminine white pique and lace that make the coats correct for Spring 1940. Sizes 9 to 17, 12 to 18, 35 to 45, 38 to 44 in the group.

Padre Brim Sailor

Jaunty little Padre Brim Saillor. A jutting ribbon blooms from the front and flirtatious streamers whisping down the

headsize. Color, rea 92.00

Swiss Braid Sailor

Swiss braid medium sailor for conservatives. A sailor with a feather in your hat! Grosgrain ribbon trim with streamers for spring. Color

: in Navy $ ast Bre. $2.00 Pedaline Braid Sailor Very fancy pedaline braid sailor that is small and dainty. Flower and ribbon trim for Spring. Its small

size makes it very demure and fascinating. Color in

red, Adjust- $2.0 4

(Above)

Lace Trimmed Dress Coats

$9.90

Smart lace lapels and cuffs on a dress coat in black. Size 14.

(Above)

Twill Reefer Dress Coat

$16.95

Twill reefer dress coat, white lace collar and cuifs. 12 button front. Navy in size 13.

able headsizes...

Gloves $1.00

Rich dull rayon fabric gloves enhance any costume they are worn with and the soft flowing color of these pastels reach out to glorify your coat, suit, hat and bag. Three ‘popular lengths in choice spring colors. Sizes 6 to 7! in the group.

—Downstairs at Ayres.

(Left)

wiv Twill Reefer Coat

- $16.95

Twill reefer dress coat, bound with satin: edging. Color in Navy, size 12. =

(Right) | Rib Boucle Box Coat

$9.90

New rib boucle box coat with smart new spring shoulder treatment. Size 13 in black.

Fancy Braid Sailor

Roll edge, fancy braid sailor in’ medium size. A sailor with fascinating veil and grosgrain ribbon trim. Ad-

—Downstairs at Ayres.

Sportswear for “YOU”

ie eo Ey Al1-Wool i apie; ES JACKETS 5

Easter Will Be More Lovely With Substandards of $3. 98

REA AL 5 LK De Luxe Chiffon EE STOCKINGS

fascinating sports ensemble. They're tailored classic or cardigan styles and very smart. Nice collar treat ments and pockets influence Jackets for 1940 are definitely . . . smart! ; : 2 Easter is almost here and you're sure to want many new pairs ® Corliss Style ® Corliss Junior of hosiery to go with all that Jew costume you re Planning. When ° IR : you are selecting stockings, always look for beauty and economy Corliss Arch Shoes and in doing so you'll wisely choose substandards of Real Silk De Luxe Chiffon stockings. Their sheer beauty will thrill you $7.00 Every sports ensemble 1s wis. esents.

Sizes 12 to 18. $9: and they're priced so low you'll be able to buy. extra pairs with : . what you save, tip : ; : ried Jy the skirt it

Lead the Easter Parade With These Attractive Foot Fashions in

“CORLISS” Spring Footwear

Spring Skirts

on JR

AEA ST am

Downstairs at Ayres. es a i : 2 Choose yours in all wool, paste] hs flannel for better gp : Sind SAP pearance. Siz 2th the group.

An important Easter selling of Spring shoes that bring you the darlings of the season at a price that is well within your budget, even if it is limited! ¥oull find the newest Spring leathers and colors . . . navy, turf tan, beige, brown, cognac and classic black! Many of these shoes are trimmed with elasticized gabardine! The popular saddle oxfords in brown and white are also included in this group! Choose from low, medium and high heels! Downstairs at Ayres.

——— 1 FE

a DRESSES ai

® Oxfords

These Are the Spring Favorites! j

IF Your Waist Isn't Slim Enough .. . Consult oy

MISS E. A. SWANSON

(KABO Figure Analyst)

Leathers: ¢ Patents ® Kidskins ® Calfskins ® Gabardines

Sizes 9 to 17, 12 t0.20 e Alligator Calf :

in the Group

These are the dresses that are fast ‘taking Indianapolis women by sudden pleasing surprise! They're suit style dresses fashioned ini Boleros, fitted jackets, and R otes, that women every where will wear with confidence this Spring. Tdilored and

dressmaker details that will warm

your heart. Colors come in Navy,

‘Black, Prints and High colors in sizes

for Jyniors and Misses. ‘Other N ew Suit Style Dresses for

‘Juniors; Misses and Women at

$8.95 and $12.95. : Downstairs at Ayres.”

Miss Swanson comés to us every year, direct from: the Kaho. ni

Corset Company, to help you with your corsetry problems.

If your curves need curbing at the hipline, suppers at the bust-

line or tucking in at the middle . . . ask you select the right garment for

y aS ee