Indianapolis Times, Indianapolis, Marion County, 27 February 1940 — Page 2

Women’s All-Wool Plaid Jackets

For your spring sports ensemble you'll wear an all plaid wool jacket. Smart new notch collar ‘styles are: "becoming and flattering. The fitted styling gives a slim look. Single breasted, two button styles, two

pockets with lined shoulders and sleeves. Colors in Powder Blue, Grey, Rose and Biege. &izes 12 to 18.

‘Solid Colors in All-Wool Skirts

$3.00

A grand harmonizer for your plaid jacket -. |, . solid - color all-wool skirts, look slimming and casual. Styled . with patch pockets, gored skirts and belts. - ‘You'll need several for your balanced sport ensemble. Colors in Rose, Powder Blue and Aqua. Sizes 24 to 30.

White Batiste

Blouses $1.00

That casual feminine touch * makes it a woman’s sport - world. Lavished with lace on the band bottom and inserted in the front of the blouse. Crystal clear buttons. Short sleeves and theyre as washable as your practical hankies. " White only, in sizes 34 to 40.

=Downstairs at Ayres.

School Girl Breton Spring With a Thrill

$2.00 Plain wool felt in the number one hat in any spring parade, The hat acclaimed by casual lovers everywhere. Bound in grosgrain ribbon with two long streamers flaunting fashion

" wherever they go. Colors in Navy, Brown, Red and Royal Blue. Headsizes 211% to 22%.

New Tyroleon Topper in Plain Finish Felt

$1.00

An ageless classic felt to be worn with brim snapped up or turned down. A jaunty air achieved by the tyroleon effect to strike a note in harmony with your loveliest spring costume. Colors in Black, Navy, White, Copen, Dusty Rose, Daring Red, Turf Tan, ip Pink and Platinum Grey. Headsizes 211% 0 23. .

—Downstairs at Ayres.

“Corliss” Elasticized Pump in Alligator Calf | >

$299

An elasticized pump by “Corliss” fashioned in simulated alligator with gabardine spat effect. A smart new shoe fashion that will demand a lot of attention wherever it’s worn. Wall toe and Cuban heel. Black only, Sizes 414 to 8. Widths AAA to B.

® “American Girl” Oxford = - in Navy Blue Calfskin =

$4.95

American Girl shoes for the casual lover demanding fashion with comfort. Fashioned with moccassin toe in Navy Blue calkskin or Turf Tan. Flexible sole, reinforced arch, metatarsal pad and snug fitting heel. Sizes 514 to 8, widths AAA

to B. | | hie Ho —Downstalis at Ayres,

Coals and Suits May Be Purchased On Ayres Budget Payment Plan—Ask Your Salesperson

- Misges.

oe AY Stieer Wool Sion TT

The sheer wool coat dress makes its bow for spring and exhibits bits of detachable trim in crispy white. ' As predicted, the accent is on pockets and they're very efficient. It’s a background dress for active you. Fashioned in Navy Blue. Sizes 9 to 15 in the group.

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a (B) Polka Dot Dress With ~~ Matching Turban .........$5.98

“Polka dots mean spring . . . and we mean polka dots! They're fresh and that’s what, . everyone wants. Classic shirtwaist style in a two-piece dress with attractive turban to - ‘match, Breast pockets, long sleeves, and ghirred shoulder treatment . . .'it’s all spring !- Colors -in Grey, Powder = Blue and Rose, Sizes 12 to 18 in the group. - EI gy

~~ (C) Charming Simplicity in a Shirtwaist Dress .......$3.98

This dress gains its popularity because of the lovely charm generated by its tailored simplicity. Its uses are just too numerous to count. White bengaline collar with pearl button trim. Stitched shoulders and bodice. Colors in Black and Navy. Sizes 14 to 20 in the

Troup. : Eroup —~Downstairs at Ayres.

(A) Grey Reefer Coat in

Flannel Fabric

$10.95

Soft grey flannel fabric moulded into spring grace and charm to glorify you in a reefer coat. Notched bound collar for that tailored effect. Modified slash pockets.

Styling that gives a smoother hip

to bust line. Sizes for Misses.

(B) Striped Tweed Boxy Coat

$10.95

‘Striped tweed hox coat with smart

new sleeve and shoulder treatment that marks it 1940 spring faghion. Black and white in herringbone

pattern. A boxy. coat will be the

backbone of your spring wardrobe. Sizes for Misses and Juniors.

$16.95 Castial monotone tweed boxy coat in soft rose color for a spring tonic. A pick-me-up to any wardrobe

grown weary with winter drabness. Novel shoulder treatment

‘with cartridge effect. Sizes for

Misses.

%*-

() Classic Camel's Hair ‘and Wool Coat

$16.95 It’s just mot spring without a

Camel’s hair and wool classic coat to wear. New spring treatments

make this old favorite adorable for

you, Two breast pockets and two

side pockets carry on the new fash- * jon demand for pocket emphasis. It comes in natural color in: sizes for

airs ab A yres en