Indianapolis Times, Indianapolis, Marion County, 6 February 1940 — Page 7
COMPLETE ~~“. 38 RECORDS =~ and an ELECTRIC RECORD PLAYER
: For Every Family! At an Incredibly Low Cost! 10 Complete Symphonies of
BRTHOVEN - SCHUBERT - WAGNER BRANMS -MOZART | .
BACH—TSCHAIKOWSKY—HAYDN
HERE will begin in the City of Indianapolis on Thursday morning, February 8th at 9 a. m., the distribution of some of the greatest recorded music the world has ever known. The records, 3-4-5-6 in a symphonic group, can be obtained at a cost so small as to be almost incredible. ‘An entire symphony, consisting of three or four double-faced 12-inch records, can be had for less than you would ordinarily expect to pay for a single symphonic record. ;
A LANDMARK IN PUBLIC SERVICE!
This distribution is: made possible by the public-spirited co-operation of the world’s fore=most orchestras, conductors and music manufacturers, all of whom gave up royalties
COMPLETE SYMPHONIES—YOURS! AT AN AMAZINGLY LOW COST
A Public Acknowledgemenx
On Thursday night, February 1st, sixteen hundred leaders in the educational, cultural and civic life of Indiana gathered at a dinner at the Claypool Hotel to inaugurate this Indiana State campaign for good music, all with a single purpose—to bring the beauty of great music to the great masses of people. It was this same ideal that prompted the world’s greatest orchestras, the world’s foremost conductors, and America’s foremost music manufacturers to waive profits and royalties in order that this fine, practical program could come into being. : In behalf of two thousand members of the National Committee for Music Appreciation, ‘the educational, cultural, economic and social leaders of America, we make this Public Acknowledgement of deep appreciation and gratitude to the persons and organizations who have made this wonderful
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campaign a reality. :
EDWARD T. INGLE, Director, National Committee for Music Appreciation
Here, AT AN AMAZINGLY SMALL COST, is the greatest music every written. Here is music hitherto precious and costly, but now brought within the reach of practically every family in our land. ygiicte Now, through this Music Appreciation Program you and your family ean permanently enjoy the inexpressibly beautiful emotion of Schubert’s Unfinished Symphony. You will play it again and again, and each time you play it you will find it more beautiful.
What a world of inspiration awaits you and your family when you feel the power and passion of Beethoven's mighty Fifth Symphony! One hy one, each of these ten symphonies will become associated with the happiest moments of your life. Here is music that will open the gateway to a mew world of fascination. Here is music— yet it is MORE THAN MUSIC; it is something that will make you discover some= thing NEW IN YOURSELF. Here is something that you will value more and more with the years, because each time you play one of your ten symphonies, you will find in it an added thrill, added joy, added wonder. Here is the one priceless possession that will always be bright and fresh and fascinating to you. Read below the procedure to follow in order to get your records. ‘Then MAIL THE
and profits in order to help develop love of good music in America. : This Music Appreciation Program was ‘inaugurated Thursday night, at the Claypool Hotel, at a banquet attended by more than 1600 leaders in civic, cultural and educational pursuits. From all parts of the’ State came public-spirited men and women to : hail this great campaign designed to spread the enjoyment of good music among the largest possible number of families. Included in this Music Appreciation Program, for those who require it, is an electric record-playing attachment for radios. Just attach it to the average radio, and records can be played through the loudspeaker of the radio, with all the advantage of tone and volume control of the radio. This attachment can be obtained at an incredibly small price.
An Electric "RECORD PLAYER
This Music Appreciation Program is inspired by one great motive—the desire to DEMOCRATIZE great music. To know, to enjoy, to love great music is merely
to hear it often enough.
THIS IS HOW YOU
GET YOUR RECORDS
1. Come for, or send for your symphonies at MUSIC APPRECIATION CAMPAIGN headquarters, 245 North Pennsylvania Street, any “time after Thursday, February 8th, at 9 a. m. The office will be open each day thereafter from 9 a. m. to 6 p. m. Requests by mail will be filled in order of receipt.
9. At intervals of approximately ten days, each symphony "or symponic masterpiece will be released. The first symphony, Franz Schubert's Symphony No. 8 in B Minor, will be ready for distribution on Feb. 8th. Beethoven's Symphony No. 5 in C Minor will follow on February 17th, etc, until all ten of the educational materpieces provided
in the campaign have been made available to the public.
Notice of re‘ease date of each symphony will be printed in the public press..
3. You receive each symphony which consists of either 3 or 4 double-faced twelve-inch records for a total payment of $1.59. THIS IS NOT FOR EACH RECORD, but for the COMPLETE symphony, all three or four records, six or eight recordings which comprise each symphony. Two symphonies which consist of five records require a payment of $1.98 for the entire symphony of all five records. The Cesar Franck D Minor Symphony, on account of its
length, is divided into two units, each unit consisting of three double-faced twelve-inch records and the cost of each unit is the same as for any other three-record group. A quantity of de luxe records, known as Philharmonic Transcriptions, and enclosed in record albums, designed ine dividually for each particular symphony, is available at a slightly higher price, > E
4. An electric Record-Player attachment, which enables these records to be played through the loudspeaker of an average radio, is available for those who require a means of playing records, and is available with your first or any succeeding symphonic unit. The player can be obtained
for $4.25. A more elaborate instrument, the Symphonic:
De Luxe Model, énclosed in a walnut-finished case, is availe able at a higher price. If you wish delivery of your syme-
. phoniés by mail, add 25 cents for shipping charges for each
symphony. Add 50 cents for shipping charges if you wish a Record Player shipped you. ;
5. Every effort will be made to supply as many symphonies as are required. In order to avoid disappointment, and to enable us to have a sufficient supply on hand, please fill in and mail the Reservation Form. ‘It does not obligate you in any way,
RESERVATION FORM AT ONCE. Mailing the Reservation Form DOES NOT obs ligate you in any way. It merely enables us to estimate the number of symphonies and record-players to have on hand,
Distribution Begins Feb. 8th Distribution of the symphonies and players will begin on Thursday, February 8th, at 9 a. m,, from 245 North Pennsylvania Street, where facilities and headquarters for this campaign are now being established. This office will be open beginning February 8th, from 9 a. m. to 6 p. m., and you may hear the records at any time during the day. Please remember, mailing the reservation form DOES NOT OBLIGATE YOU IN ANY WAY. It enables us to estimate how many symphonies and players to have on hand.
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Copyright, 1940, by Publishers Service Co., Inc.
’
Release dates, prices, distribution
hours, etc., are contained in the information directly at the left, under the
heading: “THIS IS HOW YOU GET YOUR RECORDS.”
can be secured by! those who require a means of playing records. This instrument is electric, needs no winding, operates on AC current, and connects with your radio. It plays all sizes of records through the loudspeaker of your radio, with same volume and tone of your radio loudspeaker, producing recorded music with dimension, tone and - crystal clarity.
MAIL THIS FORM! IT DOES NOT OBLIGATE YOU IN ANY WAY!
“Reserve Your ‘Symphonies Today
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RESERVATION
Distribution Headquarters
Music Appreciation Campaign 245 N. Pennsylvania Street Indianapolis, Indiana Gentlemen: : Without obligation to me, please reserve the symphonies and symphonic masterpieces made available in the Music Appreciation Offer, and mail to me pamphlet which describes the campaign and the various symphonic recordings. hs If you need the record-player place’ a check mark (X) in square at right. »- [1] Name © 65000000000800000000000 000000000 00000RBRRRIORR RRR"
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City . : LE BE J . ® 9 00 0 000 oe. eos el "eo oo .State a ® 9 Oe W OR ean . 5 e080 POSITIVELY: Only one member of the family may participate in this Sets 3 rule, : te
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