Indianapolis Times, Indianapolis, Marion County, 13 January 1940 — Page 11

Plays Franklin Township In First Round.

Drawings were completed today |: for the 21st annual Marion County |d high school basketball tournament, which is to be conducted at the Ben Davis gymnasium next Thursday

through Saturday.

Southport’s Cardinals, defending | titleholders, do not begin defense |!

of their laurels until 9 p. m. Friday

when they meet Franklin Town- §

ship.

"the city limits at a meeting in De‘catur Central High School. The + tournament schedule follows: 3 - THURSDAY, JAN. 18 - Game—P.M. i 1 6:30—Ben, Davis Grove. 2 3

VS.

7:30—Lawrence vs. Speedway. 8:30—Decatur Central vs. Qake landon,

FRIDAY, JAN. 19

.M.

8:00—Castleton| vs. War ren |

Central.

9:00—Franklin | Township vs. ||

Seuthport (last of first : round games). 6:00—New Augusta vs. winner ; of Game 1. 7:00—Winner of Game 2 vs. winner of Game 3.

SATURDAY, JAN. 20 PM. > 2:00—Winner of Game 4 vs. : winner of Game 5. 1:00—Winner of Game /6. vs. winner of Game’ 9. 8: 00—Final title game between winner of Game 8 vs. winner of Game 7.

New Augusta drew a bye and does not make a first-round start. The way the schedule was arranged Games 4 and 5, which are first- * round tilts, will be started after Games 6 and 7, which are secondround events. . Semi-final games are to be played Saturday afternoon at 1 and 2 p. m., .and the title struggle is scheduled for 8 p. m. Saturday. Preceding the final tilt by an hour will be the title game between the finalists in the county freshman team tournament, which is being conducted separate from the varsity event. Opening rounds in the freshmen event are being played at various gyms this week. The four semi- * finalist first-year teams then will draw for opponents and play at Ben Davis Saturday morning. Coaches decided in drawing the tournament to put some secondround games ahead in time over first-round tilts in order to give the late starting teams longer rest periods. The tournament was changed this year from a two to a three-day affair in order not to interrupt classes. Ticket prices will be $1 for all games or 35 cents for individual playing sessions. -

Irish to EntertainPlainfield field Cagers

With five public high high school teams engaged in the city tourney, to- | might’s only other local contest is - the Cathedral-Plainfield game, scheduled at 8 o'clock at the Irish gym. In games last night Sacred Heart onw a close one from Lawrence, 1918, while Crispus Attucks maintained ius perfect season record by overpowering Springville, 37-30. Mullen scored three field goals to pace the Sacred Heart attack, while Luther of Lawrence bagged six field goals and two free throws. Lawrence was in front, 19-18, at the half. Crispus Attucks’ victory was its ninth straight. The Tigers took a 1610 lead at the end of the first quarter and increased its margin to 2310 at the half. Tom Sleet, who scored 14 points, and Tom Beasley, with 12, paced the Attucks attack.

Landis Rules Out Two Philly Deals

PHILADELPHIA, Jan. 13 (U. P.). «The Phillies announced today that deals in which Catcher Joe Kracher was optioned to Baltimore and Outfielder Gordon Trcy was released to Chattanooga both had been cancelled on orders from Commissioner Kenesaw M. Landis. Landis ruled that because the players weére not promoted and | therefore not subject to the draft they must receive a thorough trial prior to the selection period. Kracher came to the Phils last year from Selma of the Southeastern League and Baltimore. Troy last year played in the GeorgiaFlorida League.

ENTRY

Golden

112-Pound Class 118-Pound Class 126-Pound Class 135-Pound Class

)

Name (print) ...ccecccoccccscscscecse

Address (print) 20000000000 0000000008

do not assume anv responsibility in

sommittee, Mail or bring entrv blanks to

The pairings were ‘made Jy ; , coaches and athletic officials of the |! 11 county schools located outside

Beech

Boxing Meet

National Guard Armory, Indianapolis, Jan, 19, 26, Feb. 2, 9, 16, Auspices Bruce Robison Post American. Legion Sponsored by The Times

CHECK WEIGHT WITH UNDERLINES

ENTRIES LIMITED TO AMATEURS 16 YEARS OF AGE AND OVER

Club or Unattached EE Tse tenses t Issa ta ssesatst sae rer astssasenreskeress

Any previous tourney competition? Yes or No .

The Times, Bruce Robison Legion Post and Indiana district A. AT s

contestants must have consent of Jarents or guardian. A. A. U. registration fee of 25 cents will Le paid by tournament

Meridian St., Indianapolis. Ind. Phone RI levy 0654. eee ____ENTRIES CLOSE JAN, 16

| Pair Teams For County | || Tournament

Southport, 1939 1939 Champion, |G

several honors in the City-County Clifford Goodwin.

Gloves Entry List Grows

The Times-Legion Golden Gloves boxing tourney committee has set Tuesday as the deadline for entries and the week-end probably will lift the list over the 150 mark. Club managers have been slow in naming their contenders but promise to file by Monday. No entries will be received after Tuesday midnight. . Two clubs have ordered extra training sessions for tomorrow afternoon and . final heavy , work is planned for Monday, Tuesday and Wednesday. Physical examinations will be held at the Armory next Friday afternoon and the first series of bouts will be held Friday night. Tourney dates are Jan. 19, 26; Feb. 2, 9, 16. Reserved seat tickets are on sale at Haag’s Claypool Hotel drugstore. The prices: First two shows, ringside chairs

cents. Last three shows, $1 reserved. Season ticket, five shows, $4.50. General admission tickets will be on sale only on nights of shows at Armory box office, 40 cents first two shows, 50 cents last three.

Basketball :

Results in the Girls Big Six League 2 ihe Sioosier A C.: Midnigh Real %i Scores in the Bush-Feezle Friday

League: Indianapolis Railways, 44; Trimble Oil,

osie C., 12 a Sib. Hon Mapiehurst Dairy, 14. ilk Workers, 21; Seven Up, 19.

Inland Container, 20; Schwitzer Cummins, 14.

Seven Up, 39; Cro¥n Products, 30.

Tonight's schedule at the Pennsy Gym: 7:00-—Blue - Shiels vs. Anderson Saiva-

tion Army B. 8: 00—Red d Shields vs. Anderson Salvation

TomOrTow morning’s schedule at the Pennsy Gym: 9:00—Indiana Ushers vs. Apollo Theater. 10:00—Louie’s Market vs. Turtles. 11:00—0z Wizards vs. Valley Ramblers.

The afternoon and evening sc¢hedule: 12:00—Sterlin 1:00]

Beer vs. Hoosier Comets. Pover|

e Paper vs. Inland ' Con2:00—Weidemann Beer vs. General Cart-

3 00—Drikold vs. Prunty Artists. 200 Oar Bakery vs. Marine Corps

Lea 5:00—M¢. BES kson Tires vs. Corner Cafe. 6:00—Broad Riople Independents VS. Chain A. Lg 00—Hoosier Veneer vs. Boys Club.

A total of 25 teams already have

day School Tournament to be held here in February, and the list is to be closed when 32 squads have registered. All church teams in the county are eligible for this event and entry blanks can be secured from Everett Babb, tournament manager, at the Em-Roe Sporting Goods Co., 209 W. Washington St.

BLANK

Gloves

: 147-Pound Class 160-Pound Class 175-Pound Class Heavyweight

9000000s0000000r00cses ABO ssscessesse

%00%secsetene City sevssiasesssssastiee

case of injury to any contestant, All

Golden Gloves Headquarters, 476 8.

Kneeling: Sam Haslet,

and first row in the balcony, 75

entered the Marion County Sun-,

event last month.

Times Photo.

Kinatoie boxers who are training at the gyms sup ervised by the Marion County Recreation Department WPA, are looking forward to The Times-Legion Golden Gloves tourney with confidenee. In the picture are, in front, Earl Paul (left) and Dick Miller and Joe Sgro. Standing: Raymond Cady, English Avenue Boys’ Club boxing instructor; Darrow Jones, Bud Cottey, Rhodius Community Center instructor; Charles Techenbock and Casey Jones, Northeast Com munity Center instructor. Willard Reed (not in picture) won the City light heavyweight crown.

They collected

Basketball Results

LOCAL HIGH SCHOOLS

eart, chool, 56; Whitestown, 40; Silent Hoosiers, 28.

Sacred fark Hope,

19; Lawrence, 18.

28.

Crispus Attucks, 37; ing ville, 30. CITY TOU

Shortridge, Ly Howe, 16. Broad Ripple 15; "Tech B.,

5. Manual B., 17; Bihortridse B.. 15.

STATE COLLEGES

Butler, 4%; DeP 21, Indiana State, ae lanhester,

51.

OTHER HIGH SCHOOLS 14

. ’

17.

3 30.

3 Dyer 3 Union ity. 40. ); 35; Rooseve

Gary, 0.,

( Chigage), 37.

Ervi Twp. (Howard County), ’

Frankfort B, 12. Ft. Wayne (South | Side), City, 19.

50;

it 14; Hartford

Ft. Wayne (North Side), 44; Ft. Wayne

{Cshiral Catholic) Flora, ens 20.

ans 33; Prz rie Creek, 25.

- Franklin Twp, Fowler, 33; Monticell

10, Ft. Branch, 33:

50,’ New Jugusta, 27. 5. uch Lick, 31.

Graysville, 24; Fanos Sreex, id

Grass Creek, 27; Star City, Huntington, 43; Muncie en Harrisburg, 37; Orange, 11. Hanimgnd Tech, 32; Horac

a) "1, Kendallville, 28. Gaston, 33; Summitville, 12 Gerstmeyer Tech (Terre

Glenn, 13. Huntingburg, 30: Tell City. 18, Point, 24.

| (Gary),

y #3. Jackson Twp. (Lake County), 26;

ton, 23. Jas .r, 38; yincounss: 30. 28: Sugar Cree! Brion ‘36; Caniblidre Cit Kokomo, 43; Logansport, Bit chal, ou

ty), 33. Klondike. 24: Monitor, 10. Lizton, 32; Jamestown, 22. LaPorte, 41; Goshen, 25. Leesburg, 41; Claypool, 33. Lyons, 21; Midland, 15. Linden, 23; Morristown, 30; Fat "Rock, 20.

Cou

3 3 Michigantown, ‘30; macy 0.

Haute),

33. 35; Jefferson Township

33. Mann

is), e

Chester-

k, 24. y, 20.

(Ohio

Muncie (Central), 44; Ned 4 sefter-

son), 30. t. ‘Auburn, 26; St. Paul, 22. Moral, 54: Fairland, 2€. Marion, 24; Richmond, 14. Milroy, 41; Clarksburg, 28. Morton Memorial, 41; Arlingto Mishawaka, 24: Rochester, 13. Marengo, 20; Pe Montmorenei, 21; Ohaliners, 19. Morocco, 29; Remington, 24. Medarysville. 337 Putaski, 21. ony 29; Elkhart, 27. New Paris, 56; Millersburg, "29, New Castle, 3%; Frankfort, 30. New Londen, 25: Howard, 20. New Point, 20; Zenas, Te New Ross, 42; North Webster, Lago Bur I. 16.

n, 32.

North Vernon, 34: Columbis, 28.

North Judson, 41; Lowell, 22, New Salem, 19: Raleigh, 15. Nashville, 29; Helmsburg, 21.

Onward, 39; Washington Twp., 36.

Orleans, 31; Brownstown. 20. Oolitic, 23; ‘Shawswick, 9. Otter Creek, 2%; Pimento, 26. Plainville, 38; Bloomfield, 29. Perry Central, 39: itn 21. Perrysville, 2: Lebanon, Pierceton, 42: Sout! th Whitle Pendleton, 35; 33 (overtime). Portage, 23; Griffith, 22. Pleasantville, 34; Marco, 26. Russiaville, 34; Howard, 24, Roachdale, 48; Fillmore. 30. eynolds, 41; Franceuile. 33. ‘Rockville, 53; Dana, 23. nssalaer, 48; Monon, 30. Rushville, 40; Greencastle, 29. Ressville, 38; Mulberry, 21. R

ussellville, 37; a Sas 19. tobinson, Ill, 30; Terre Hats

» .

41;

20. 4 si. , 33 ( Mi (Franklin Corner 39.

23.

22 St. Marr's “Bare,

(State), | w. Mm.

ch.), 24; County),

21. 22.

21.

Gre y Ses Winches it 26; Lil y, Win os er, $ berty, 21.

Calumet... Twp..

y), 2%. ° Shingion 2 St. 0. unto wD. ( Joseph . Washingion Sant ‘ Chicago), 24;

“"Woodrow Wilson (St. Joseph i. Grovertown, 20. Young America, 30: Galveston, YAiparaio, 28; Hamm ond, 26 (o n, 18: Par 13. Valley (West Terre Haute), . Goshen, 21.

Zionsville, 29; Pinnell, 21, » » »

25;

, 40. 25. Frac-

Bowling

County), Whiting, County),

5. vasiime).

54; New

(East | 2

Riley

HIGH SCHOOL TOURNEYS At Franklin Whiteland 21: Trafalzar, 15. Greenwood, 20; Center Grove, Union, 46; Cari 23.

tlagrange Brighton, 33; i 31. Se ott, 44’ ri] 21. At Greenfield 29: McCordsville, 20; Westland, 12,

At lan Qixo0d, 25; Versailles, 18. ilan, 33; Napoleon, 20, Martinsville Gosport : Sm thville, 28. Stinesviile,\ 30; Morgantown, 21. Eminence, 27; Paragon, 26, At Attica

Attica, 46; Newtown, 25. Kingman, 33; Hillsboro,” 21. At Plymouth Bremen, 20; Tyner, 18 (overtime). Lapaz, 9; Culver, 23. Argos, 36; ,Jikpecance, 33 i

14.

ores

Maxwell, Fortville,

Bourbon est High, is. Plymouth, he Bremen, 36. At Marion Gas City, 27: Van Buren, 26. Jonesboro, ? 56: Swayzee, 25. Sweetser, 32; ‘Jefferson Twp., 27.

OTHER COLLEGES

Akron, 30; Baldwin Wallace, 21. J hn’s, 43; Temple, 28. . 63; Marietta, 42. Green 10:3 29; | Hiram, Grinnell, 61; Kno 7. Cornell (Iowa), 55: Carleton, 49. Kansa as, 34; Kansas 3. State; 38 Culver Stockton, 20% . 34; Central (Iowa), 2%: Simpson (Iowa), 37; St. Ambro 30. Superior Teachers, 48; Stout Institute,

St. Olaf, 38; Macalester Mt. Union, Wit tenbers, 28. Allegheny, 43; Rochester, I

19.

Luther,

Duquesne, 60; Catholic, 32. one Island University, 57; New Mexico Aggies, 31. Scranton, 33; Geor. 31. Tals University, 35; College,

Rice Institute, 48; Te Christian, 24. Texas Tech, 43; Abilene Christian, 28. Warrensburg (Mo.) Teachers, 31; ckhurst, 21. Howard Payne, 46; Hardin-3immons, 39. Utah State, 31; Colorado, a3 SErersity of Idaho Sout College of Idaho, 24. Balle ’ Arkansas, 33. Florida, 45: Georgia, 36. Fordham, 42; Syracuse, hg Clemson, 68; Furma an, Connecticut, ‘56; Main 9. Miami ( Fia.). 29, 3 Willia: am “and Mary, 31. urn, 51; Sewane Winona Teachers, 8: Mankato (Minn.) Teachers Gustavus 8 doiohus, 30; Hamline (St. a State, 46: Oojorads, Mines, 44, Sievhen F. Austin, 45; North Texas

t. State. 52; W ¢ |Libert . 43. Eatomac oii ig Teachers, 36; (overtime).

etown

Xas

cen Branch,

Western Reserve, 58; U. of Buffalo, 37. DePaul (Chicago), 46; Omaha, 29 Arizona, 37: e Teachers, 35. Eo d95 Co orado State, 35. Fast Texas, 57; Sam Houston Teachers, 1 New Mexico Normal, 53; Colorado Colege, ? Sian 52; 47

time). Washington (Seattle), 39; Montana, 34.

Denver, (double over-

Bowling—

Bud Schoch, Fox-Hunt Classic. . Jack Hunt, Fox-Hunt Classic Bob Tate, Bankers Stubby Matthews, ® fours of Are ... Carl Mindach, ium Glas Bill Brunot, Fox-Hunt

D. Logan, U. S. Rubbe: 1nift, South Side Recreation George Frank, Bankers . coe Vernon Williams, RN mington, 2. Joe Fulton, Fox-Hunt Classi¢. . Jack Thibodeau, Hillcres “oe Dad Hanna Fox-Hunt sie > Stempfel, Shell Oil Saves Paul Striebeck, Fox-Hunt Classic ve Clarence Boldt, Fox-Hunt Classic.. Bob Kelley. Washington Richwine, Fox-Hunt Classic Tom Casserly, Fox-Hunt lassie: Paul Moore, Fox-Hunt Classic.. Nan Schott, Fox-Hunt Classic .... Leo Ahearn, Fox-Hunt Classic . Paul Stemm, Fox-Hunt Classic George Godwin, Washington Lamb, Joan of Are Ray George, Base ers Gib Smith, Washington Bert Bruder, Fox-Hunt Classic. Carl Hardin, Fox-Hunt Classic. Parsons, Construction rade Yl i Rohrberg, Construction Jess Douglas, Washi Kline, Was] G. Templin, U. S. Hendricks, Link B a Mamet, ashincl am Faust Jr. onth Sidé Ree.. L. W. Davis, Construction E. Campbell, Hillcrest Frank Liebtag, Fox-Hunt Classic y acDonald, American Can Beebe, Nation Joe Danna ae

Si Meeker, Fox-Hunt Classic. ..... ritchett, BY-Hunt Cl ioe esses 60 Walker, Link 4 Richwine. Liar Belt. . Dave James, Washington . Sansone, Washington ose Bnaheh Frci-Qc de omer Minnic| ational Malicabie . Johnny Lantz HIL Harry Worrhay c

Car oenner. nk Virgil Ronh Wanker

Orchard School Is Cage Game Sponsor

The Orchard School is to sponsor

‘the Butler-Northwestern basketball

game to be held in the Fieldhouse here Feb. 8, and Mrs. Irving M.

| Fauyre has been named general

chairman in charge of arrangements. 3 The school committee is to handle the reserve seat sale, and these tickets now can be purchased at the Fieldhouse. On Jan. 25 the committee is to open a ticket office at 107 Monument Circle,

lians Eye ‘Race Classic

|May Form 500-Mile Team;

. Ticket Sale Opens.

race would g0 on sale over the

port that the Italians intended to send over a team of cars for the

‘!motor classic.

Mail order ticket sales have been

the last race and this business was

said to show a definite upward trend over the previous year.

One of the factors believed con-

jl | tributing to this increased interest

was the fact that last year, the event, for the first time in 20 years, was won by an Italian Maserati Maserati Disten by Wilbur Shaw, an Indianapolis boy. According to Speedway officials the Italians are eager to participate in every major racing competition now that the war has forced Germany to give up the sport. The manufacturers of Alfa Romeos also are said to be concerned over the showing made by the rival Maserati cars last year.

Harding Receives Award Tomorrow

A scholarship to enable. Tom Harding to continue his education at George Williams College, a Y. M. C. A. school affiliated with the] versity ‘of. Chicag., or the S ul» field, Mass., Y. M. C: A. Training College, is to be presented to Butler University’s Negro football star tomorrow afternoon.

Although the funas for this scholarship, which were raised by contributions of civic and social organizations and citizens of all races, do not Specify guy particular institution for Harding to attend after his graduation from Butler this spring, he plans to continue his education in the fields of physical education and public recreation. The testimonial dinner at which the scholarship is to be presented is to be at 3 p. m. tomorrow at the Senate Avenue Y. M. C. A. The Rev. William PF. Rothenberger, Third Christian Church pastor, will speak; Dr. Daniel S. Robinson, Butler University president, will make the award and Coach Paul D.:Hinkle has invited members of the Bulldog football squad as guests. Dr. Ezra D. Alexander, chairman of the Y. M, C. A. physical education department, also heads the sponsoring committee. Members of the executive committee are Jerry Groves, James Wadsworth, Andrew W. Ramsey, Charles Harry, the Rev. W. D. Campbell, Lionel F. Artis and George DeCoursey.

Long Leap on Ice PHILADELPHIA, Jan. 13 (U. P.). —Harris Legg, 28, ice follies star from Galt, Ontario, claimed a new ‘world indoor ice-jumping record for small rinks today after leaping 23 feet 8 inches at the Arena. His jump last night was measured. by Olympic Track Coach Lawson Robertson.

Speedway officials today coupled | the announcement that tickets fori |the Memorial “Day 500-mile auto

counter next Monday with the re-

conducted since the conclusion of |

Sonja Henie . . . ballerina on skates.

The flashing skates and graceful curves of Sonja Henie, ‘‘premiere ballerina of the ice,” will come to the Coliseum ‘with a five-day combination ballet and jitterbug ice revue beginning Feb. 6. Miss Henie’s revue is the same” ice show that packed houses in Chicago during Christmas week. It is the 1940 edition of - the Hollywood Ice Revue. Miss Henie, with the company, will present three ballets. They include Chopin’s “Les Sylphides,” “The Rumanian Rhapsody,” by George Enesco, and portions of

FT. WAYNE MAN DEAD OF GRASH INJURIES

COLUMBUS, Ind., Jan, 13 (U.P). —Oscar, Symonds, 48, Ft. Wayne, died yesterday from injuries received Thursday when his truck crashed into a tree near here.

UNION CITY, Ind., Jan. 13 (U. P.).—Raymond Arthur, 9-year-old son of Mr. and Mrs. Paul Arthur, died yesterday from injuries received when he was struck by a car.

LA PORTE, Ind., Jan. 13. (U. P.). —Mrs. B. F. Downey, 27, Gary, was not expected to recover today from injuries received Thursday when tse car in which she was riding crashed into a truck near here. Her husband, 47, a Gary fireman, was not]

Rimsky-Korsakoff’s “Sheherazade Suite.” In addition to the ballet, char-

acters of the Walt Disney car- " toons will take the ice in a candy

shop fantasy called “Over the Rainbow.” Miss Henie also will skate-dance a new tango routine with Stewart Reburn, her skating partner in the movie, “My Lucky Star.” Other numbers will be a Spanish Fantasy, a fire drill ensemble to excerpts from Tschaikowsky’s Fifth. Symphony and modern swing acts.

Pope May Bless

U.S. Indian Girl,

VATICAN CITY, Jan. 13 (U. P.). —The Holy Corigregation of Rites soon will consider the beatification case of an American Indian girl, Catherine Tekakwitha, known to Vatican officials as “The Lilly of the Mohawks,” an official Vatican source said today. The Congregation will’ discuss whether there is evidence of the Indian girl’s martyrdom or of heroic theological virtues, namely, faith, hope and charity. Evidence that she possessed the four great moral virtues—prudence, - justice, fortitude and temperance—also

INTAKE CLINGS

IN ALCOHOL TAX

State Collects $7,095,435

In 1939, Gain of $604,390 Over Income in 38.

The State collected $7,095435 in liquor ‘and beer revenues during 1939, an increase of $604,390 over the previous year, the annual report of the Sickle Beverage Division showed tod This brings to $35, 260, 620 the total

{tax collections from alcoholic bev-

erages since the division was established on March 11, 1933. The biggest increase during 1939 was in the sale .of wine bottle stamps, which totaled $106,235 as compared to $72,738 during 1938. The sale of liquor stamps led all items of beverage revenues with $3,098,743 collections, an increase of 9.90 per cent over 1938. The second largest revenue item was retailers’ permit fees, which totaled $1,662,705, an increase of 2.69 per cent over the previous year. The total 1939 collections exceeded every year except 1937, when the collections were $7,127,331. This was $31,895 more than was collected last year. During 1933 the revenues totaled only $1,970,000; in 1934 they were $3,767,200; in | 1935, $5426,692; in

injured.

will be examined. Men's

Ladies’ ICE SKATES

ON SHOES $3.95 UP BLUE POINT

Delaware & Madison

1936, $6,382,000.

ASKS $250,000 IN ACTION AT LA PORTE

LA PORTE, Ind. Jan. 13 U. P.). —James C. Baine, president of the Steelcraft Corp. of Michigan City, ftoday had filed suit for $250,000 against Mr. and Mrs. John C. Damler of Michigan City in La Porte Circuit Court. Mr. Baine charged he advanced the Damlers that amount in mon and securities in 1930 and 1931 to enable them to save stocks which they had purchased on margin. The suit said the Damlers made some payments to him, but did not specify the amounts.

ONE DOG TO FAMILY; IT’S RELIEF RULING

MIDLAND, Mich., Jan. 13 (U. P.). —They laughed at Lud Segerlund when he moved at the County Supervisors’ meeting that relief clients be restricted to one dog a family. But laughter or no, the pooch purge was passed by the board, 22 0 2.

RI. 9381 °

FACTS YOU SHOULD KNOW . about INDIANAPOLIS ADVERTISING

EA ay

Information Message

reau, and

tecting the public even the extent of refusing and sales

proved by the Bureau

interest.

ARERR The appearance of this

these columns is evidence that this publication subscribes to the principles of the Better Business Bu-co-operates ' with the Bureau in pro-

accept the adypertising of firms whose advertising policies are

be contrary to the public

The public has heard much unfavorable comment in recent years about advertising, largely through some professional antagonists.

It is the business of the Better Business Bureau to inspect and to investigate any complaint from the public or from business, with regard to false, misleading, or deceptive advertising. of our ability, all published advertisements that come to our attention, and check those which appear on their surface to be suspicious.

‘in local newspapers.

to to

While the percentage of questionable advertising i is small, it, veverthe: less, is important because like the "Rotten apple in the barrel” it tends to contaminate its surroundings if not removed. The Better Business Bureau and legitimate business will welcome your calling to our attention any advertising which you may consider as misleading or r unfair.

Public Confidence Counts Most.

711 Majestic Bldg.

proximately 1%, of the total.

During the past year, we inspected more than 120,000 advertisements that appeared in local newspapers. From these, however, on complaint or on our own initiative, there were some 1200 investigations made, or apOf all investigations made, approximately 600 advertisements, or 50%, of those investigated proved to be sufficiently misleading, deceptive or untrue as to m~rit action on our part. This is but one-half of 19, of the total number of adverfisements carried

A recent survey by the: Federal Trade Commission of national advertising resulted in a similar finding.. We doubt whether any other profession subjected to public scrutiny, could boast of a better percentage of accuracy or honesty in their activities when considered as a whole.

Business is concerned with false advertising just as much as is the consumer, because false advertising’ damages legitimate business and it is seriously unfair competition to the honest retailer.

The BETTER BUSINESS BUREAU; Inc.

INDIANAPOLIS

This Bureau is an incorporated association, not operated for pecimiory profit, supported by more than 600 Indianapolis, Business concerns, and has for its purpose the promotion of fair play in advertising and selling, especially where there is a public or competitive interest proved,

In addition, we inspect to the best

LI ncoln 6446