Indianapolis Times, Indianapolis, Marion County, 19 November 1938 — Page 19

NEW OVERDRIVE, AIR TREATMENT ON STUDEBAKER

Mantel and Weissman Cite Three Major Mechanical Steps.

“Visitors to the Auto Show will get a demonstration of three of the major mechanical advancements of the year as they inspect the new 1939 Studebaker automobiles,” said Loufs Weissman and Emil Mantel - today in a joint statement in behalf of Weissman Motor Sales, Inc., the Indianapolis distributors. In addition to a striking streamlined efficiency in style, the new Studebakers have a new type of overdrive, said the statement, a new heating and air treating system, and a gear shift lever mounted on the steering post. The new overdrive eliminates the necessity re . slowing down .beMr. Weissman . 1, shifting to conventional gear. It makes high speed = acceleration—the ability to pass, or added power for steep climbs—available whenever the driver wants and needs it. All that is necessary is to press the foot accelerator pedal all the way to the floor board. This overdrive results in ecenomy of gasoline, oil and engine wear, the speed of the engine being reduced approximately 30 per cent when the overdrive cuts in. The shift lever on the new Studebakers is located on the steering post beneath the wheel. Lever position for the various ratios are the same as with the conventional floor shift arrangements, except that the “H” has been turned on its side. The operator need acquire no new driving habits. Studebaker’s: new central ven-: tilating, filtering and heating system is an integral part of the car. No parts are exposed. It occupies ine Space bes | neath the {ron _ floor pan formerly Mr. Mantel occupied by the battery which now is under the hood. The system filters and heats the air that is drawn in from the outside and circulates it within the car at the rate of more than 230 cubic feet a minute. An interior temperature of 70 degrees can be maintained in zero weather. In warm weather the hot water supply to the heater can be shut off through a dash control and the unit used to- draw in and circulate filtered air. Thus windows may be “kept tightly closed. Designer Raymond Loewy again worked with Studebaker engineers in achieving the Studebaker’s new lines. There is a narrowing hood that comes to a gracefully streamlined front. The head. lamps are recessed in the fenders and the grids are low set to admit air to the Jow area cooling system. The windshields are sharply slanted and wind-wings are set at an angle. Popular Studebaker features retained from last year include planar independent front wheel suspension, cam and twin-level steering, automatic choke and hill-holder. The 1939 Studebakers are offered in two lines, State President and Commander, with four-door sedans, club sedans, coupes and convertibles in both lines of cars.

PONTIAC SALES UP: KLINGLER IN SMILES

Production Schedules Again Revised Forward.

Harry J. Klingler, general manager of Pontiac Motors, announced today that his company again has revised its schedules of 1939 car production upward. Pontiac factories now are operating on the basis of 190,000 to 200,000 cars for the model year, he said. Output which has been on the basis of 900 cars a day since Nov. 1 is being raised again to over a 1000-car-a-day rate. On a five-day-a-week schedule this will give a production for the current month of aver 20,000 cars, while December output will reach 22,000. Last year 13,000 and 10,000 cars were built in these two months. “By the first of Janua y we expect to produce a total of 60,000 new model cars,” he said. “We have 35,000 unfilled orders on hand and I do not expect that our dealers will be able to build up their stocks of new cars in preparation for spring business before January or February. It looks to me as though we will have more unfilled orders by Dec. 1 than we have had at any time during the last six years. Certainly they will be ahead of that date last year.

“They are as high ‘as they were |

in the late fall of 1936 and that was the forerunner of the biggest year in the last decade.”

New F ord

Henry Ford’s newest V-8, redesigned and offered in both a de luxe and standard model. For the first time, it has hydraulic brakes and its engine is 85 horsepower.

Lincoln-Zephyr, one of the style-setters in design in automobile circles, appears for 1939 with hydraulic brakes, in six body types and with engine of 110 horsepower, 12-cylindered. Here we see the sedan with four doors.

Standard V-8 and the De Luxe Model Share a Family Likeness With ‘the Lincoln-Zephyr.

Featuring engineering refinements which include hydraulic brakes, two new Ford cars go on display today at the Auto Show. The two cars are the Ford V-8 and the de luxe Ford V-8. Each has a distinctive appearance of its own,

but share a family likeness with the Lincoln-Zephyr. The de luxe Ford has new streamlines, a low radiator grille and headlights set into the fenders. The radiator orna = ment is extended vertically downward to conceal the hood handle. An improved 85 ‘= horsepower V - type engine powers the 1939 de luxe cars, said Roy L. Allen, In- a dianapolis branch manager Mr. Allen for the Ford company. The same improved 85 engine, or the 60-horse-power engine is available in the Ford V-8 at the purchaser’s option. Hydraulic brakes of the two Fords are identical. Pedal action is easy and the brake shoes work in 12-inch cast iron drums. There is a total of 162 inches of brake lining surface for quick stopping and long wear.

Welded Steel Bodies

All-weided steel bodies, fitted with safety glass and with clear vision ventilation, are provided in both lines. All bodies also have ventilating windshields operated by a rubber covered knob on top of the instrument panel. There are luggage compartments din all body types and the coupes in both lines have an additional compartment back of the seat, as well -as large shelves for parcels. Road and laboratory tests into the cause and correction of car noises have made possible quietness in the body interiors of both cars. By minor changes in design and by use of new insulating materials engine and road noises are kept out of the passenger compartment of the car.

Three's No Crowd

The comfort of driver and passengers was carefully considered in the design of the interiors. The seats are wide enough for three persons, and there are well-placed pillar lights, ash trays, arm rests and other conveniences. A full grille and unobtrusive louvres at the rear of the hood sides are features of the appearance of the Ford V-8. Headlamps are recessed into fender aprons and decorative touches include a radiator grille ornament which merges with the compact hood handle. Modern gauges, a glove compartment, grille for radio speaker installation, cigar lighter and headlamp beam control and beam indicator are provided on both the new Fords. The de luxe also has a new instrument that shows at a glance the condition of the battery, and a {dimmer switch to regulate the DE nes of the instrument panel

light.

An Easy Task in Hudson

man Fa td

Creations Go on Display

Mercury, Shown in Four Models, Takes Its Place Between the De Luxe V-8 and the Zephyr.

The Mercury 8, introduced to the public this month by Ford is being displayed at the show along with the other Ford lines. Both in size and price range the Mercury 8 takes its place between the de luxe Ford V-8 and the Lin-coln-Zephyr V-12 in the Ford-Lin-coln line. It is powered by a V-type 95 horsepower engine. The wheelbase is 116 inches and the overall length just over 16 feet. Hydraulic brakes are provided on the Mercury 8 as on the 1939 Ford and LincolnZephyr cars. Modern streamlined styling distinguishes the new Mercury 8.

Four Body Types Offered

All the four body types available on the Mercury 8 chassis are wide, and seat three persons comfortably in the front and rear seats. The body types are a town sedan, a se-

dan, a sedan-coupe and a sport convertible.. There are eight color options available. Visibility for driver and passengers results from low belt and cowl lines. The running boards are narrow and the space gained is utilized inside the body, which is widest at seat level. The interior spaciousness and the unusual luggage capacity were achieved without excessive body overhang. The tilted instrument panel, the steering column support and the two-spoke steering wheel are typical of the car’s originality of design. The tilt of the panel permits the instruments to be read easily. The curve of the steering wheel rim is repeated in the long arc of the 100mile speedometer dial, directly in front of the driver. Around it are grouped the gauges, including a new battery condition indicator.

About the Interior

ideas are carried out. The cushions are in a paneled and piping treatment and the upholstery in the three closed cars is either broadcloth or bedford cord in taupe color. The seat backs and seat cushions

buffed leather. Cushions are deep and comfortable. In all body types the front seat is adjustable. The Mercury 8 is delivered with a long list of equipment over and above that usually listed as “standard.” They are electric cigar lighter, electric clock, lock for glove com-

two sun visors, dual windshield wipers, headlight beam indicator and foot control, ash trays in in-

strument panel light, two tail and stop lights, and rustless steel wheel bands, all in addition to the usual

Your New Car Speaks

In the choice of appointments and | | in interior tailoring several new | {

in the sport convertible are hand-| i

partment, twin air electric horns, |;

strument panel and rear seat arm i rests, dimming control for the in- |:

I

The Mercury Eight, newest of the Ford creations, has a wheelbase of 116 inches and is more than. 16 feet from bumper to bumper. Its V-8 engine develops 95 horsepower.

bumpers and bumper guards, spare wheel, tire and lock. The spare wheel is carried upright against the front panel of the luggage compartment.

OVERLAND IS REVIVED; FIRST APPEARED IN ’13

Use of the name Overland to mark the new and larger car being built by Willys-Overland Motors, Inc., has been adopted in recognition of nearly 500,000 Overland cars now registered and in use throughout the country and in further recognition of a total production of over 2,500,000 Overland cars since the inception of the original company. The name Overland has been associated in the low price field of automobiles since 1913, and under

this name many contributions to automobile desigh have been made.

Bloomington, Lynn B. Lewis Coy® Crawfordsville, Bateman Motor Sales, Clinton, Cheek & Son, 2

See

uckard at the Auto Show-

Then take the traffic sign test /

HIGHWAY SIGNS DRAMATIZE ADVANCEMENTS MADE POSSIBLE BY PACKARD’S T&T ENGINE AND FIFTH SHOCK ABSORBER

G6 16 the” Auto Show, take a long look at

the 1939 Packard Six and Packard 120then take the draffic sign test at your Pack. ard dealer's. Each sign will reveal some phase of motoring mow radically bettered.

pe

“Slippery,” warns the sign. But the Packard’sFIFTH shock absorber checks lateral shocks which, like pressure from some giant hand, have encouraged your cat to skid! It greatly increases steering accuracy!

Parking Is sasler, for the gear shift lever is right up under the steering wheel. It’s the Packard HANDISHIFT, aa improved steering-column shift that completely clears the front loos;

You'll got a thrill at every traffic light. Th improved Packard TRAFFIC & TRAVEL engire is amazingly agile—the most efficient motor car engine«at both traffic and touring speeds—Packard has ever built.

Shift Gears and get another Packard surprise. You've never known such easy, velvety shifting! The gears are in constant mesh —~thanks to UNIMESH transmission, a design borrowed from the Packard 12;

And don’t forget that you'll be prow these new 1939 Packards. For only from Packard can you get the most beautiful linesin motoring—thosestunninglines that immediately identify the car you're dsiving.

When signs premise bumps, Packard's FIFTH shock absorber works wonders foe

“you! Most road shocks hit both eress-swise

and up and dows. This new Packard device smothers cross-shocks for the first simel

NEW! ANOTHER SRILLIANT PACKARD PLUSH

Packard's ingenious Econo-Drive« option st ad itioas] cost. This new and perfected fourth-speed cuts engine revolutions 27.8% at a 30 miles per hour. Think what this will save you on gss, oil and reduced engine wear. You

‘Econo-Drive is worth its extra cost for

smoother, quieter performance alone.

THE NEW 1939°

PACKARD

SIX and 120°

(Also known as the Packard Eight)

You can buy a new 1939 Packard Six $-passenger Toute $ . ing Sedan delivered in thiscity , ¥ - ) ith standard equipment foe ‘a. N

Only & ss 0 one 0

Your present car, if of ave $2 99 value, will probably cover the + low down-payment of only ; i Monthly payments on the balasce can be orronged. ASK THE MAN WHO OWNS ONE

Indianapolis Motorists—Take the Traffic Sign Test at "PACKARD INDIANAPOLIS. INC.

1510 N. Meridian

: SANDERS SALES SERVICE _ 4918 College Ave,

Frankfort, Rapp Auto Service Huntington, Jerry Dorr Motor Sales Kokomo, Packard Kokomo Co., Inc, Lafayette, Shambaugh’s ‘Garage | _ Linton, Robbins Motor Co. Logansport, Lutes Motor Sales

Anderson, Foster Motor Co. Brazil, Phyns Motor. Co.

fl Waris Co

Distributor

CHILLSON MOTOR CO.

Lawrenceville, Lawrenceville Aute Co. Lebanon; City Garage Marion, Seybold & Archer Muncie, Walters Motors, Ine, New Castle, Taylor Motor Co,

Phone RI. 5321 923 N, Meridian Noblesville, amin County * Olney, Nilinois, Eagleson Motor Co Sullivan, J. H. (Jack) Wees

Terre Haule, Heaton Motdr Co. .- Vincennes, Roscoe Blagrave

“SixTy’4-DOOR SEDAN $889 *

HE Olds style is the new style at the Auto Show... and it’s the one style that everyone likes. Fresh, original, modern, with never a hint of the bizarre, Oldsmobile carries the stamp of Style-Leadership in every stunning line, See the Style-Leader Oldsmobiles at the Show ...the beautiful, low-priced Sixty ... and the smart, luxurious Seventy and Eighty, both at reduced prices. You're sure to agree that Oldsmobile leads in style appeal for 1939!

Lowr, 942S orrERg yy

RY,

Us and down

PRICED ™™E NEW

SMoothe nA Side te side Motion

®liminateq,

Fore ang : aft Stobilizeg, oo"

“Since I'm one of the family now, I'm going to talk frankly. . . « You want to get all you can out of me, don’t you? Want to keep on being proud of me? Then you'd better plan on seeing that I get regular professional care and skillful attention. Pick out and patronize a reliable service station man—he’ll show you how to get your full money’s worth of pride and pleasure and service out of

me.” [J] Be In every neighborhood the EBowes s 1 g n identifies auto servicemen you can depend on. , . . Also safe tire service and

From its modernly streamlined, built-in trunk to its smart and tasteful front-end ensemble, Olds has the ‘style that sings!”

. % Delivered price at Lansing, Mich., subject to : Shange without notice. rice includes safet | AND glass, bumpers, bid UP guards, spare tire andtube. Transportation, state

and local taxes, if any, optional equipment and accessories—extra. General Motors Instalment Plan. A GENERAL MOTORS VALUE

» you OUGHT TO Oly 4p,

IDS

AMERICAS NEWEST LOW-PRICED CAR /

Side-sway on d b As go _nimized, Tes Heats, ehown ao for Stabilizing gop; k + ~'dsmobile giveg on TO" Syou.,,

HICKMAN OLDSMOBILE, INC. Meridian at 13th St.

lL

E. W. ESSIG MOTOR SALES 2444-48 West 16th St.

——

Easy to handle, so Hudson calls its change in the transmission better auto prod- H. M. YAN MATRE, INC. lever from the floor board to the steering post, “Handy Shift.” Now

ucts, three passengers ride with ease in the t compartment, $: 2917 Central Ave. :

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