Indianapolis Times, Indianapolis, Marion County, 22 April 1938 — Page 7

FRIDAY, APRIL 22, 1038

March Pay Up Here;

Canners Seek New Marts for Tomatoes

Map Campaign at Parley Here to Advertise State Product.

-

(Continued from Page One)

they were still 48 per cent “under those of March, 1937. “Newspaper advertising was 10.6 per cent under March of last year fter gaining some 32 per cent during the month. Responding to the usual seasonal* stimulation to business, bank debits rose 17 per cent in March, but failed to reach the level of last year by 18 per cent. Drug sales increased nearly 8 per cent but ended the month more than 10 per cent under a year ago.”

New Regulations Urged

Under the leadership of Purdue University and the Indiana Horticultural Society, the canners, in annual spring convention at the Claypool Hotel, were to adopt regulations of product quality and factory sanitation under which, for the first time, tomatoes will be marketed under State and Federal auspices and an identifying seal. For each case so marketed, a halfcent assessment would be levied for advertising of the sealed product and building of consumer demand. The association directors already have approved the plan ahd a committee was working on details this afternoon.

PF. C. Gaylord, assistant marketing director of the Purdue University horticultural department, outlined the plan. He pointed out that the cantaloupe, apple, onion, and strawberry crops in Indiana already successfully have built consumer demand through similar methods of marketing. “The tomato industry in the state, counting payments to farmers, wages to cannng factory employees, sales and all other transactions, represents a $30,000,000 business in Indiana,” he said. “Purdue records show that no other state can raise Indiana quality tomatoes in packing volume. So, we have set the standard for our uniform product at a level which cannot be met by any growers or packers outside the state. “We now must advertise and acquaint the, consumer-with this fact, create a premium consumer demand as has been created for Idaho potatoes, for Florida and California citrus fruits and for other regional Crops.

Surplus Too Great

“Inferior tomatoes are packed in the Ozarks and the east, with badly paid iabor, under less sanitary conditions and they have disorganized the market for the Indiana crop. Of the 3,000,000 surplus cases on packers’ hands in the nation now, 1,000,000 are in Indiana. That surplus is about 600,000 cases more than it should be. “As a consequence, only about 80,000 acres will be planted this year as compared to 100,000 normal. “Because of the reduced acreage, and because the price, ordinarily $12 a ton, will be about $10 a ton this year, the loss to. growers alone will be about $1,800,000 this year. “There are 150 factories in the state, employing an average of 300 persons each and paying a mini- - mum wage of 30 cents an hour. Those workers will lose a portion of their income this year. “If a demand is created for Indiana quality tomatoes, packed under Indiana sanitary standards, we can avoid similar depressed markets because the consumer will not be satisfied to buy, at the same price, a product known to be inferior.”

The business review reports from other sections were listed as follows: BLOOMINGTON — Thirty representative establishments reported employment : declined 48 per cent and weekly payrolls contracted 35 per cent from mid-February to midMarch, Retail trade, when compared with sales of one year ago, held up rather well. Bank debits increased

under those of March, 1937.

4s =

25 per cent in March but were 1 per cent under those of one year ago. Postoffice receipts declined 17 per cent.

CALUMET DISTRICT — Employment of manufacturers and nonmanufacturers declined 2 per cent but weekly payrolls advanced 6 per cent. Steel producers increased operations from 265 per cent of capacity to 32.5 per cent of capacity. Pig iron production increased 20.3

that of the corresponding month last year.

COLUMBUS — Employment increased 2 per cent, weekly payrolls declined 1 per cent. Most lines of retail trade showed improvement. Industrial operations were about 70 per cent under those of a year ago. Bank debits increased 40 per cent.

CONNERSVILLE — Most retail sales approximately 20 per cent under those of March, 1937. Decline of 16 per cent in employment, 4 per cent in weekly payrolls. Building activity continued to improve. ; ELKHART—Retail sales fell off 6 per cent while employment increased 2 per cent and weekly payrolls expanded 1 per cent.

EVANSVILLE — Employment increased 4 per cent and weekly payrolls expanded 12 per cent. Independent retail merchants reported sales 16 per cent under those of the corresponding month of last year. Bank debits 18 per cent under those of February. Postoffice recepits 14 per cent under March, 1937. Livestock receipts increased 10 per cent. FT. WAYNE — Employment and weekly payrolls fell off less than 1 per cent and 2 per cent, respectively, during the month? Industrial production moderately over that of one year ago. Retail salcs declined 4 per cent. Total value of building permits issued during March almost six times as great as that issued during February. KOKOMO—Employment declined 2 per cent from mid-February to mid-March, but weekly payrolls advanced 9 per cent. Employment in March, however, was about 40 per cent under that of the corresponding month of last year. Industrial production increased substantially. Retail sales "declined. Postoffice receipts increased 13 per cent during the month. LAFAYETTE — Department store sales about 20 per cent under February, 10 per cent below March, 1937. Employment declined 6 per cent but weekly payrolls increased 1 per cent. Industrial production substantially below that of last March. Livestock receipts fell off 24 per cent during March,

LEBANON—Sales of department and clothing stores increased moderately, but were about 5 per cent Employment fell off about 20 per cent during March and was from 25 to 30 per cent under that of one year ago. Because of heavy rains, the condition of winter wheat was not as good as in February.

MARION—Retail trade moderately lower than in February. Employment increased 5 per cent and weekly payrolls advanced 1 per cent. PostofTice receipts increased 20 per cent, but were 7 per- cent under March, 1937.

MUNCIE—Virtually no change reported in employment although weekly payrolls advanced over 2 per cent. Retail sales increased 13 per cent but were 27 per cent under those of March, 1937. Bank debits increased 8 per tent but were 24 per cent under those of the same month last year. Postoffice receipts increased 18 per cent.

NEWCASTLE — Employment declined 5 per cent but weekly payrolls increased about 2 per cent. Industrial production increased substantialy during March and was well over that of one year ago. Bank debits increased 27 per cent but were

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per cent but was 60 per cent under

120 per cent under those of March,

1937. Postoffice receipts jncreased 22 per cent. PERU—Retail sales generally changed little when compared with February, but were substantially under those of one year ago. Both employment and payrolls were little

changed when compared with Feb-|

ruary. Railroad shop schedules were about 20 per cent under those of one year ago. Bank debits increased 30 per cent during the month.

PRINCETON—Retail sales generally were about 5 per cent under those of February and 10 per cent under those of a year ago. Employment changed little during the month but was from 10 to 15 per cent under that of March last year. Weekly payrolls were reduced substantially during the month. Mine operations declined and were from 15 to 20 per cent under those of last year.

' RICHMOND—Retail trade improved during the month. Department store, furniture, rug and hardwarn sales were up about 7 per cent and clothing sales increased about 50 per cent. Employment and weekly payrolls were reduced 4 and 6 per cent, respectively, during the month. Employment was about 13 per cent under that of a year ago. Railroad shop operation increased 1 per cent during the month but were 11 per cent -under those of March, 1937. Bank debits increased 13 per cent.

TELL CITY—Retail trade showed improvement during March. Employment and payrolls, however, fell off 15 per cent and 19 per cent, respectively, during the month. Bank deposits were increased during the month. The condition of winter wheat improved considerably during

March.

TERRE HAUTE — Employment and weekly payrolls reported 5 per cent off from mid-February to midMarch. Sales of independent retail stores increased 6 per cent, but were 16 per cent under those of the same month last year. Bank debits increased 20 per cent. WASHINGT ON—Retail sales were slightly under those of February and moderately under those one year ago. Employment fell off 7 per cent, but weekly payrolls increased about 6 per cent. Mine operations fell off in March and were about the same as one year ago. Because of wet weather, not much of an oat crop was sowed.

WPA FUND WOULD CUT SEWER COST $60,000

About $60,000 may be saved on construction of North Side sewers if PWA funds are granted by Congress, City Engineer Henry B. Steeg said today. .

A bond issue of $225,000 already

has been authorized by City Council for construction of these storm sewers. The Works Board has the power to reduce bohd issues at any time, Mr. Steeg said.

21 BILLIONS IN

LIFE INSURANCE PAID’ SINCE "28

Constitutes Social Security Greater Than That Given By U. S., Is.Claim.

Legal reserve life insurance companies: have paid out $21,600,000,000 on policies since 1929, O. Sam Cummings, Dallas, National Association of Life Underwriters told the Indiana Association. He was ‘among leaders in the insurance field who spoke yesterday during the Indiana life insurance sales congress at the Claypool Hotel. Mr. Cummings said that insurance companies offered social security a century before the Federal Government did so. “Since 1929 ,the New Deal has added $10,500,000,000 to the. public debt, presumably for social security,” Mr. Cummings said. “During the same period, legal reserve life insurance companies of the United States, in the normal course of business, paid out on poli-

cies $21,800,000,000, or more than

. PAGE

twige 58 wich ay has Sden added to the public debt.” He said that the Government debt will have to be paid by generations to come, but that the 21 billions in life insurance was paid for by this and : past generations and future generations will do the spending. The modern underwriter has gained professional status and suggests solutions to the buyer's financial problems as they relate to life insurance, F. Hobert Haviland, Con~ necticut General Life Insurance Co. vice president, said. : He added that the day of the insurance “peddler” has passed and that the underwriter does the listening and the customer the talking to explain his needs.

' Expression of Love

Life insurance, in most cases, is an expression of love of one person for another and the desire to protect loved. ones: against the adversities of death and other emergencies in active years and old age, Frank L.

Klingbeil, of the , Prudential In-|

surance Co., said. Other speakers at ° the one-day congress . included William J. Greener, Indianapolis association president; State Insurance Commissioner George H. Newbauer; Harry R. Williams, American Life Convention president; Jack Lauer, Cincinnati, “Million Dollar Round Table” chairman; Claris Adams, Ohio State Life Insurance Co. president; Howard E. Nyhart, Ralph L. Colby, and Carl F. Maetschke, all of Indianapolis.

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Committe Will Be Selected : Coadjutor..

¢ April 22 (U. PJ). —Bishop Joseph. M. Francis, administrator of the Indianapolis diocese of the Episcopal Church, was authorized today by delegates to the 101st convention to name a committee to select a bishop coadjutor as his aid and probbaly to succeed him when he resigns next year. The convention voted to uphold Bishop Francis’ request for an

and bodily infirmity.” served the church for 52 years and was named bishop of the Indianapolis diocese in September, 1899. Following the voting, Bishop Francis explained, “The coadjutor will be assigned to the assistant parishes in the diocese and he will

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