Indianapolis Times, Indianapolis, Marion County, 14 January 1938 — Page 27

HT

@ FRIDAY, JAN. 14, 1938

Automobiles—

THE INDIANAPOLIS TIMES

: PAGE 27

WEISSMAN NAMED DISTRIBUTOR FOR STUDEBAKERS N. MERIDIAN ST, Head Motor Sales Company AUTO DEALERS

T0 BE NEW SITE OF SALESROOMS

County and Central Part of State Included in Territory of Firm.

Weissman Motor Sales, Inc. has been named Studebaker automobile distributors for Marion County and Central Indiana, Louis Weissman, president, announced today. He also said the cororation plans to move from its present location,

2213-17 E. Washington St., to a N. Meridian St. site within the next 30 to 60 days. Mr. Weissman said several possible sites along ‘automobile pow” are being considered. Mr. Weissman said the Studebaker contract formerly was held by Litzelman & Morrison, Inc., and that with its transfer a number of Studebaker mechanics from the latter firm have joined the Weissman service staff. Emil Mantell is secre-tary-treasurer of the organization. The Weissman corporation has been in the automobile business here for five years, previously handling Dodge and Plymouth cars. Mr. Weissman said that handling of those lines has been discontinued and that “Studebakers now are on our floor.”

Marmon-Harrington Moves Into New Plant

The Marmon-Harrington Co., Inc., engineers and manufacturers of all-wheel-drive motor vehicles, has completed moving: into its new plant, Washington and Harding Sts. The plant and 16-acre tract were purchased from Dusenberg, Inc. last October. The group of buildings includes two factories and an office structure. The land is to be used as a proving ground.

Former Tire Builder Joins Art Rose

Ted Meyers has joined the Rose

Tire Co. sales organization, Art Rose, president, announced today. Mr. Meyers has been identified

with the Miller Rubber Co. whose new commercial truck tire line is being introduced by the Rose Company. He was a tire builder in the Akron rubber district before associating with the sales branch,

Studebaker Sales Down for Year

Times Special SOUTH BEND. Jan. 14 —Paul G. Hoffman, Studebaker Corp. presigent, today reported the sale of 91,B09 passenger cars and trucks last year, compared with 91.968 in 1936, a decrease of about one-half of 1 per

pent, December sales were 475% pompared with 7577 in the same month of 1936. Cadillac Expands Line With New Car DETROIT, Jan. 14 (U. P.).—The

Cadillac Motor Co. today announced a new model, sale of which is to start at once. The car, designed to range between the Cadillac and LaSalle classes, is to sell for $1695 and up. It has a V-8 motor and a front end similar to the Cadillac special. Officials said production of the new model prevented a labor layoff.

Light Foot, Gentle Hand Urged for Winter

Times Special DETROIT, Jan. 14 —Charles A. Chayne, Buick chief engineer, today advanced a few warnings to motorists for winter driving. “A light foot and a gentle hand” is his slogan for all drivers. When snow and ice are on the roads, he urged drivers against jerking in either steering, accelerating or slowing cars: against slamming on brakes; taking the foot off the accelerator starting in low gear and letting a car get out of preper mechanical adjustment.

Engineers Advise Tire Check Each Week

By Science Nervice DETROIT, Jan. of Automotive Engineers

14 —The Society

INDISPENSABLE

suddenly; |

meeting here today advanced three “tips” to operators of bus and truck fleets to Association explained.

| |

-

Louis Weissman

Emil Mantell

cut down tire costs. They were: Check weekly to insure proper inflation; retread when the rubber becomes smooth: realize that high speed driving cuts tire mileage.

Lincoln-Zephyr Sales 'Gain in December

Times Special DEARBORN, Mich, Jan. 14.— Despite reports of business recession, the Lincoln Motor Co. today reported that retail sales of LincolnZephyr motor cars last month were greater than in December, 1936, when business was forging ahead and production has just been doubled. Total sales last month were 2201, compared with 2152 in 1936, Company officials said they expected record export sales this month.

A. A. A. Expands Its N. Y. Driving School

Times Special NEW YORK, Jan. 14.—The American Automobile Association Driving School is being expanded because of | conclusions that new motorists learn | to drive quicker and more easily in | cars that do not belong to them. | School officials said when the novice | has his own car he his handicapped | by fear of damaging it. The school is adding five new Plymouth sedans for use in the metropolitan area. Eighty per cent of the students are women,

Asks Aid in Drive To Sell Used Cars

NEW YORK, Jan. 14 (U. P).— A Edward Barit, Hudson Motor Car Co. president, called for co-opera-tion of the press today in a large scale used car selling campaign designed to help end the business recession, He and his company’s advertising counsel outlined the proposed campaign to some 50 business men and automobile editors yesterday. It would entail, Mr. Barit said, advertising in such a manner that

the “stigma” now attached to used cars would be removed.

Black Petroleum Corp. Buys Plot for Station |

The Black Petroleum Corp. has | purchased the northwest corner of Gladstone Ave. and E. 10th St. for | a. gasoline filling station site, W. A. Brennan, Inc. realtors, reported today. The Black Petroleum Corp. is the Indianapolis distributor of Continental Oil Co. products.

Interest Cut Saves Autoists Millions

Times Special NEW YORK, Jan, 14-—Lower interest charges for installment purchase of automobiles save motorists 25 million dollars a year, the Automobile Manufacturers Association said today in a report prepared | for a House Subcommittee on In- | terstate and Foreign Commerce. The drop from former interest rates “constituted a reduction of | nearly 25 per cent in the cost of

| financing the deferred balance of | the price of an automobile,” according to the report. “It was designed to do two things,” the report continued. “To reduce cost of financing and to give | the public an easy way of calculating what it should pay.” Purchasers of cars on the installment plan pay a 6 per cent charge on the deferred balance to be made In installments over 12 months, the

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LUMBERMEN CLOSE PARLEY WITH DINHER

Forum Follows Business Sessions Here.

Delegates to the three-day convention of the Indiana Lumber and Builders’ Supply Association were homeward bound today following presentation of new officers and a banquet at the Claypool Hotel last night. A forum late yesterday, follows ing the final business session, closed the business meetings of the delegates. Speakers at the late sessions included Don Campbell, of Lebanon, Ky. National Retail Lumber Dealers’ Association president, and W. H. O'Brien, of New Orleans, Southern Pine Association president.

0. E. S. CEREMONY SET Irvington Chapter 364, Order of Eastern Star, is to hold affiliation ceremony at 8 p. m. Monday at Irvington Masonic Temple, E.

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PROTEST TITLE CARD HOLDER

‘Compulsory Feature of New

State Law Opposed by Indiana Association.

The Automobile Dealers’ Association of Indiana, meeting at Hotel Antlers, today recorded its opposition to the compulsory use of the auto title card container recently adopted by the State at the recommendation of the Department of Motor Vehicles. The association adopted a recommendation asserting it would “use all its power and influence to have this corrected.” Principal speaker at today’s session was G. Erle Ingram, Wisconsin State Legislator, who spoke on “Dealer Necessities.” Senator Ingram said a strong, well-knit state dealer organization was the most important need in Indiana. A dealer regulatory act and a stringent registration system also are essential, he said.

Luncheon Ends Convention

The annual convention closed with a luncheon at the hotel. Other convention speakers were

In

" : oR

That howl emanating from the region just west of the Hudson River is the protest of New Jersey motorists against the new automobile tests each car must pass before being certified as fit to drive. steering all must pass Above inspectors test wheel alignment.

Lights, muster.

ignition, brakes, horn, windshields,

Jersey, Car as

Must Pass Test

Well as Operator

Although the tests cost but 50 cents, motorists began to howl when nearly 50 per cent of the cars, some models just out of the salesrooms, were rejected as in need of adjustments. Most of the trouble was caused by improperly focused headlights, which are tested by the meters on the above apparatus.

George Omacht, South Bend attor-

dustry’s development,

Mr. Grant split the country into four sections | our relationship with dealers as

ney, and R. H. Grant, General| qjq, and held two-day conferences. well as how to improve business. Motors general sales manager, who ‘ , v “In these conferences dealers| From these conferences we anaA . | “Today in General Motors we | lyze and crystallize facts presented explained the new dealers’ relation | : freely express themselves with bn have some tools with which to and form our forward policy.

board recently installed by his organization, An improved factorv-dealer rela-

tionship is vitally important in the present stage of the automobile in-

Grant said.

create a better understanding,” Mr, “About three years ago we decided it would be beneficial to establish a dealer council and we

ranking executives of the corpora- | tion. Three times each year we BUY ONLY USED AUTOS meet with dealer councils and the More than one-half the car ownrepresentatives of our dealers tell [ers of the United States have never us what should be done to improve | purchased a new automobile,

STRAUSS SAYS:

STORE HOURS SATURDAY 9 A.M. TO 6 P. M,

Fe ALJ

Overcoats and Topcoats... 1937 Winter Clearances... 1938 Spring introductions! Priced at

Deep Fleece Coats for Blizzard Weather.

Medium Weight Coats for general Indiana \ winters.

Coast Weight Coats for balmy spring days.

Enduring Fleeces, Tweeds, Worsted Backs—

Single or Doublebreasted—

Plenty of Bal-collared Coats—

And a world of ulsters.

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Especially active are’ the 30-DAY CHARGE ACCOUNTS . .. and the JUNIOR CHARGE ACCOUNTS that permit moderate weekly payments.

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(3) “You'll be better satisfied with a Wearington."”

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The opportunity is wide open—the coats are going out at a record clip.

Store hours Saturday 9 A. M. if to 6 P. M. 1

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