Indianapolis Times, Indianapolis, Marion County, 14 January 1938 — Page 2

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THE INDIANAPOLIS TIMES TET TIMNY IAN uy 9 WV P y © yy _® * J J

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They Wear Well! They're Sheer and Beautiful!

REAL SILK De Luxe Chiffon Stockings

(Substandards)

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=Downstairs at Ayres.

it pays to buy Real Silk De Luxe Chiffon stockings . . . that’s what women are finding out 365 days every year! For beauty, for service, for smart “go-with” colors Real Silk are your best-bet. They're protected by the 10 guardsmen at every point of wear . . . they're pure silk from top to toe, and they're wonderfully sheer. In sizes 81% to 1014.

Please, No Mail or Phone Orders! *

Still The Smartest Fashion for Wear Under Winter Coats!

Still The Best Bet for Spring!

Man-Tailored

SUITS $10

| 7 ® Flannels! ®* Wool Worsteds! 5

The Sale Which Really “Steals the Show” for Value-Giving! January Sale! ‘Fruit of the Loom'’ = Dawndu Rayon Crepe Slips

| a \ Black sprayed with White

DRESSES LIKE THESE MAKE YOU LOOK SWEET, PRETTY AND FRESH AS A DAISY!

A. Black ravon ribbed S 9 95

crepe, with white lace and cording sleeves and white penguins. Size You already know what Black and White will do for vou! But we do want to emphasize the NEW DRESSES in black sprayed with white! They're fresh, youthful, pretty and, above all, smart as a whip! Our selection is at its peak right now, and the size selection is grand for women and misses! Sizes 14 to 20, 11 to 17 and 38 to 44.

—Downstairs at Ayres.

® Plain Backs! ® Action Backs!

Magnificently tailored of men’s wear fabrics, flan= nels or wool worsteds. Pencil slim skirt with softened, extended shoulders on the jacket. Link button action back or link button plain back styles in Grey, Bankers, Cambridge, Brown, Navy and Oxford. Sizes 12 to 20 and 38 to 44.

=Downstairs at Ayres.

B. Black rayon alpaca crepe trimmed with white pique and white floral embroidery work. A size IB nuciiiaaianiates $5.95 Iere are the most “expensive looking” slips you've seen at this price! Fae mous “Fruit of the Loom” DAWNDU rayon crepe slips, tailored to keep their shape, even after repeated wear and washings. Guaranteed as advers tised by Ayres and Good Housekeeping magazine, ag the label specifies. The SEAMS are rip-proof, and there is ample hip room. Tea rose. Sizes 34 to 42!

=Downstairs at Ayres,

CO. Black rayon alpaca crepe bolero dress. The bolero is the new short one with white scroll design. Size 16 ...... 85.95

E0000 ON

“Out and Out

\ Flatterers!”’

SMART NEW SPRING BONNETS IN FABRICS, FELTS, AND STRAW COMBINATIONS!

$€).00

EACH Ideal for the Junior Figure!

Lastex Pull-On

| Kayser’s New Zipper Glove

NECKWEAR

There's nothing like a Bonnet to give you a lilt right now! It makes you feel like spring isn’t so very far away, and at the same time you won't look like you're rushing the season. Get the thrill of wearing one of these in felt, straw combination of fabric, with face-flattering veils! We have one for you in a turban, pill box, Off-the-face or bolero style. Headsizes 22 and 23!

® Black! ® Brown! ® Navy!

® And Other Smart Colors! =Downstairs at Ayres.

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Here's the Most Popular Coed Shoe on the Campus Today—Now at a Popular Low Price!

GIRDLES

$9.50

Have perfect freedom of action, vet have that corseted, moulded look. Wear a lastex pull-on girdle. These have 4 hose supporters and are made of a very durable (and wash= pble) two-way streteh rayon lastex. Small, medium and large sizes. Downstairs at Ayres.

$7.00

EACH

® Plain or Frilly Styles! ® High Necks! ®V Necks! ® Organdy! © Lace! ® Pigue! That new white neckwear is here again! Choice of erisp pique, lace or organdy high

or V-neck styles in the latest of new spring ideas. Downstairs at Ayres.

A Plain Slipon of “Kayspun” Fabric!

Now Kayser brings you a new spring glove styled with a zipper. Made of washable “Kayspun” fabrics, In choice of colors. Sizes 6 to 714%.

Kayser's New Spring Gloves

Just arrived , . , all the latest spring styles from Kayser! Choose from “Bagkette” or “Kaygpun” with Heather trim, 00 $1. PAIR

54.00

PAIR

“Leatherette” fabric with hand-whipped trim and the “Leatherette” with the new palmside trim. Sizes 6 to 714. All colors, Downstairs at Ayres,

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Irresistible New Spring Styles in Cotton and Spun Rayon!

hilt Fikar

| Campus Boots

In White or Smoked Elk—Mocecasin Style Toe!

PAIR 3 to 9

| Dresses

for the “Junior-Miss”

$5.00

“Kitty Fisher ow dresses are deY WY signed for the

modern Junior-Miss who wears sizes 11 to 17! These are the very newest arrivals in cotton or spun rayon, and are styled for spring. In bright gay prints, checks, or plain high shades for school or dress-up affairs, Come in and get yours tomorrow!

Sizes 11 to 17 in Group! . "mDownatalrs 44 Ayres

Manufacturer’s Close-Out Purchase and Sale!

Men's Hard-Finished SUITS Topcoats and Overcoats

At a Very Low January Sale Price! It's the end-of-the-year for the suitmaker, as well as $ 1 4 \ 95

If you've been wishing and waiting for a pair of these high campus boots, Saturday you can afford a pair at this low price! These have the turns down cuff. with bright plaid trim. Serviceable coms position soles and rubber heels. Sizes 3'%% to 9! \ ~=PDownstairs at Ayres,

for us! We were able to buy this quality clothing at drastic reductions . . . and here it is, ready tomor= EACH ow at a sensationally low January Sale Price! The : size, pattern and color selection is complete. Winter and year around styles for men and young men. =<Downstairs at Ayres bi