Indianapolis Times, Indianapolis, Marion County, 15 October 1937 — Page 2

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PAGE 2 THE INDIANAPOLIS TIMES FRIDAY. 0CT. 15, 1937 ee | 9s / od gy @ HK Ak * - RE 4 oo “RARE 4 ~~ “4 ~~ a tl 4

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Veils are flattering! I Flattery Footnotes in Our New 5 Veils are mysterious! A Boon for Your Hosiery Budget! 3 Fall and Winter Selection of Veils are everywhere! 3

They Wear Unusually Well! 2 They're Sheer and Beautiful! CORLI-ISS

Substandards of \

Veiled Hats REM. RILK | Style Shoes

¢ $ 00 \ 3 iffon Hose } ' DeLuxe Chiffon Hose } $2.50 ; 3 : ’ Pair ; OS c 3 X Get vour share of veiled flattery tomorrow! Every Pair 3 ® Suede ® Gabardine ® Ties ‘ smart, modern woman knows the flattery of veils ar 3 ® Kid ® Combinations © Straps . the mysterious allure they lend her . . . and 3 ® Calf ® Oxfords ® Sandals *

she wears them on every possible occasion. Here we show but three wool felts with glamorous veil trims . . . but yog'll find our department fairly sprinkled with them. In black, browns, blues, rust,

It pays to buy Real Silk DeLuxe Chiffon stockings * : . that’s what women are finding out 365 days 3 Patent ® Pumps ® T-Straps every year! For beauty, for service, for smart “go- 3

with” colors Real Silk are your best bet. They're , The CORLISS label stamped in every pair of these

green and wine colors. protected by the 10 guardsmen at every point of 8 shoes is your way of knowing that you get the wear . . . they're pure silk from top to toe, and 3 latest in fashion . . . the best in workmanship . . ® Veiled Turbans! ® Also Ribbon, Self En To, Crom tn owt : ® Veiled Little Hats! and Multicolor Please, No Mail or Phone Orders! 3 or combination leathers. ~ Black, brown, navy, ® Veiled Bonnets! Trims! —Downstairs at Ayres. X green, wine colors. Sizes 31% to 9, widths AAA to C. —Downstairs at Ayres. COE E65G66655555660555565595585558699559%9% SSsOPES508S —Downstairs at Ayres. .

They're So New—They’re Rushed ! 4 py | | 4 : To You in Double Quick Time! For EXTRA Warmth. y 8. Dag 2, £ For EXTRA Smartness! 7 ik’ i

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DRESS FASHIONS Wool Fleece gx Sy ALI 2 $7 98 x | Sports Coats | si [11]

11 to 17

A new fashion season is just beginning . . . get your- | : ’ self in the fashion lineup with several of our exclusive ) i “BETTY SHAW?” dress fashions. These are distinc- } 2) tive styles, rushed to you in double quick order from ® HE 5 il -

New York. Here we show you three examples of what we mean by advance fashions . . . you'll find dozens of more BETTY SHAWS in the department.

Swaggers, Fitted, Wraparound and Balmacaan mod- ; el E * 5 els in warm Camel's hair:-or Shaggy, Smooth or ; : iB ) Haireloth fleeces. Coats you can wear everywhere * } : od & \ - and they'll be acceptable. Such fashion details as A. Bletallic Trimmed Redingote Dress. .. $7.98 extended shoulders, gores, pleats, leather piping fo ro bie opening alu Sie Gesey eaten chonse on tailors, Shed collars i pockets. Colors are 1 Find . ell} dnaw redingote type dress wi N 1¢ natural, black, rust, green and grey. y ] trim-collar, bow and cuffs. In black, wine or green. : Sizes 12 to 20. Sizes 12 to 20—38 lo 44, bul not in every style! . “Don’t Dress” for Dinner Dress $798 | % | Street length slipper satin with shirring on shoul- v : Lo 4 ww ders and neckline. Short sleeves, puffed and gold : : <8 : leaf belt and flower ornament at neckline. Sizes 3 66 * Shi " 5 ; Bho iy 12 to 20. Te Rain-r- 1ne ports ; | 1 Two-Piece Wool Suit Dress | Of Twisted Boucle Tweeds! Exclusive With Us! | An all-occasion charmer for almost every moment : The most practical general utility sport coat you can | in your life. For the office, street or classroom, SY find. Made of twisted boucle tweed . . . moisture- $ 05 | it's unbeatable. Light in weight. With velvet proof, dust-proof and wrinkle-proof. Swagger or . piping trim. Blue, grey, beige. Sizes 9 to 17. fitted styles in sizes 12 to 20 and 38 to 52! ; —Downstairs at Ayres. —Downstairs at Ayres. . As Advertised in Oct. 15 Issue of Vogue! ; 993859055090: ; {uit ded i 3 This Name Is the Symbol of k . » . » “Kayser's” Ne } Go Through the Day in Style! 3 Beauty, Quality and Fashion! Ww \ 3 . * © { The Two-Piece Classic } ‘ 9) . ‘Fall Bar’ Gl aress a ar OvVesS ¢ : Knit Dress A Ths Cleverest trick of the season is Fall Bar—the gloves that a 1 n 1D S make your hands feel warmer 00 : and look smaller! It's the wool ® fe op keeps ¥ Que Pair Here's the stip fist gives Kayser styling that makes ® Leatherette! YoU holly a ng Toe q. : them so smart. We also have a ® Avon » : : Tailored pure dye satin ° complete selection of styles Kay-vel!’ Knit devotees here's just the ith V t b i ble bias listed on your right. All colors © Kay-spun! dress you've been wanting! - Ao 300 d t : and all sizes. ® Baskette! . Beautifully made of fine quality op. il @ ge n rr : all-wool in three classic hand rose or white colors. Adfashioned weaves. Styled to justable straps. Sizes 32 to 40. " take you smartly “thru-the- * New Fall BAGS | ima mies, ‘Cc ov In 6 smart colors. All are long G sleeve styles. Sizes 14 to 20, aress O ns » 38 to 44. . : $1.00 AlLWooll Hand Fashioned and 2-Pc. Pajamas A Each % Cor Gus With Lang Slezes! For practical purposes and : ; service they're made of a ver 69 % The latest new fall handbag fashions are arriving V-Neck! lovely quality printed on $ . ‘BE daily! Choice of simulated rough or smooth grain * Colors: Rust, Green, Brown, crepe. Bias cut gowns or two- PF Wine and Blue! piece pajamas with contrasting Each i

leathers in Morocco, Buffalo, Pin seal and Alligator, Black, brown and colors.

~Downstairs at Ayres. color trim. Sizes 15 to 17.

—Downstairs at Ayres.