Indianapolis Times, Indianapolis, Marion County, 11 October 1937 — Page 26

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THE INDIANAPOLIS TIMES _____ TUESDAY, OCT. 12, 1937

WHEN YOU STOP YOUR ENGINE. HENCE. WHEN YOU STEP ON UNLESS your oir 1s

YOUR OIL DRAINS DOWN YOUR STARTER. OVER 100 FAST-FLOWING

ART INTO YOUR CRANKCASE - GE a OF -STARTS WITH YOUR STARTER

LUBRICATION

-

ONLY ONE COLD

START CAN CAUSE AS MUCH WEAR AS FIFTY MILES OF STEADY RUNNING

TL TT TT rrr erry

~ALSO. COLD STARTING PUTS A TERRIFIC STRAIN ON YOUR BATTERY~UNLESS YOUR OIL IS FAST-FLOWING

IT TAKES ONLY FIFTEEN BUT your on MINUTES TO HAVE YOUR MUST ALSO BE CRANKCASE DRAINED AND

TOUGH-BODIED TO WITHSTAND FILLED WITH THE CORRECT

THE HEAT OF il WINTER GRADE OF STEADY DRIVING GOLDEN SHELL MoToRr OIL

3 _ nd wd emnnd - Sed - nd rd Rk nd d ied yf 3 od rnd 4 ed

GCG

to produce this new-type

motor oil for today’s STOP-and-GO driving...

UTO ENGINEERS , . . oil technicians . . . university professors say that the process behind the new Golden Shell Motor Oil is the most important oil-refining advance in the last 25 years. FAST-FLOWING — Golden Shell puts a wear-reducing oil film between all closely fitting surfaces in your engine the instant that you start. TOUGH-BODIED — Golden Shell withstands the high temperatures of steady running-—does not break down into sludge and carbon. There's no finer oil at any price! Don’t delay! Protect your engine with the oil made especially for stop and go. There is a Shell dealer in your neighborhood.

IN CANS AND BULK