Indianapolis Times, Indianapolis, Marion County, 7 September 1937 — Page 2

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® 9 The Greatest Advance § in Yonts : in the Making of Slipcovers

Ayres Downstairs Store ee - Presents the Marvelous N ew—

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QUEEN ELIZABETH PATTERN

The QUEEN MARY PATTERN |

® Perfect Fit for Overstuffed Chairs and Sofas! ee No Pulling Out! No Wrinkles! Washable! ® Look Like Upholstery, But Priced FAR LESS! eo of a New, Self Conforming Knitted Fabric!

NOTE:

A Capable Factory Demonstrator Will Be Here Tomorrow

Tomorrow, Ayres Downstairs Store presents “SLICKS,” the sii cover that fits like a glove. “Slicks” will transform almost any overstuffed chair or sofa, regardless of its present condition, into a smart looking piece of furniture that you can be proud of. The secret of the success of “SLICKS” is the fact that they're made of a sturdy yet elastic like knitted fabric, resilient enough to fit snugly over every curve and corner, yet the fabric contains no rubber. The rough texture clings to the furniture. It looks like upholstery, with no piping to shout slipcover. “SLICKS” need no ironing, and when soiled can be dry cleaned, or washed like a knitted garment . . . just luke-warm water and Lux or Ivory soap. Come in and see them on actual furniture... and see them demonstrated by a trained factory demonstrator.

(Know the Width o7 Y our Sofa, [mea sure back at widest part), and the Type of Chair, Wing, Cogswell or Club)

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: . : : : y ; - Here's the finished transformation. WATCH the transformation. See | Notice the “upholstered” look at the | L0¢ BACK and SIDES are as But here's the secret of that smooth BEAUTIFUL. Fit equally well re. He GRaLe® ol . : smooth and trim as the front, You'd ness. See how securely they're held how easily “Slicks” slip over the old .| * corners. Elastic cuffs roll to make a : v gardless of height of back, size of chair. Just tuck them in, here and + Tu : Sid never know the old chair now. It by these strong, clastic ties across seat, or width of chair. And you thers i : Tt 1a anick fight fit ‘at the legs . . . giving a really looks UPHOLSTERED, yet the bottom. No way for them to ‘merely WASH them to keep them sre... 10% as simple 2s Jt Js quick. smooth, professional appearance. costs amazingly less. loosen or wrinkle. clean.

2 Distinctive Patterns—at Low Prices: “Queen Elizabeth” Pattern

Made of wool-and-cotton with appearance of homespun woolen. Colored and white flecks contrast on solid background of rust, green, blue or brown. Easy to wash or clean. This pattern is so adaptable for any type period home furnishings you may have in your home.

Exclusive With “Queen Mary” Pattern

A neat “lattice” design in white on backgrounds of green, rust, blue or brown colors. Made of durable cotton with the appearance of Jersey knit. A pattern that will harmonize beautifully with most any. type Revied you “have your home furnished in,

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Ayres Downstairs

In Indianapolis

3.95

- CHAIR COVERS

Three types of chair covers that will fit practically every overstuffed wing, Cogswell and club chairs. ~N

ONLY 18 OF THE MANY CHAIRS "SLICKS” WILL FIT

6-95

SOFA COVERS

Two sizes in sofa covers. Regular and oversize. Fit practically every oyerstuffed sofa made.

% 5.95

CHAIR COVERS

practicaily every overstuffed wing, Cogswell or club chair.

8-95

SOFA COVERS

Two types of sofa covers, regular and oversize. Fit practically every overstuffed sofa.

ONLY 12 OF THE MANY SOFAS “SLICKS"” WILL FIT

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