Indianapolis Times, Indianapolis, Marion County, 3 September 1937 — Page 15
FRIDAY, SEPT. 3, 1987
YOU ARE CORDIALLY INVITED TO VISIT J ]
A Greatly Enlarged. Completely
' THE INDIANAPOLIS TIMES
PAGE 15
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Opening Special!
Sweaters
All wool—and with a new lot of neckline designs. We suggest the bright colors, they’ll be good
this sea-=- ® son. Sizes
32 to 40.
Opening Special!
Opening Special!
Slips
Silk crepe and satin, lace trim and tailored. Adjustable straps, rip-proof seams.
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Opening Special!
Skirts
0 E00
All wool—plain and mixed colors. Check these carefully and take a careful look at the ones with the clever pleated
effects. Sizes 26 to ) i 93
Street Floor
TON
I
THREE ETS EE
il
Opening Special!
Man-Tailored
~~ > ay Suits Man-tailored suits will be indispensable this fall. Slim and trim with plain or action backs. Beautifully cut in mostly hard finish materials. It's hard to do justice to these In words—yvou see them!
sos
Second Floor
Opening Special!
Five hundred new fall \§h
Pa hats that are regular fr $1.20 values — berets, il La turbans and brims in offSN the-face styles. Felts with sport brims and in other newest fall models. All headsizes—new fall
colors. Special group— opening special at
Street Floor
Opening Special!
Fur
A special purchase makes these prices possible. Newest stylings of fresh, perfect furs, include the slim fitted styles and the boxy swagger. The fine workmanship and long-lived linings will convince you that these are real values. Use Betty Gay's layaway plan—small, easy payments will secure your choice for you.
J 995
Second ¥loe-
Betty Gay is proud to announce that your confidence and patronage has necessitated the ‘addition of a second floor, in order to properly care for increased business.
Coincidental with this addition, we have installed a completely new interior, a new store front, and elevator service.
All departments have been enlarged, and while all former lines of merchandise upon which our success has been built, have been retained, new ones have been added, in order that the new Betty Gay will be even more complete in serving its patrons.
We call your attention to a beautiful display of all new fall merchandise assembled for you on this occasion of our formal op ening. Useful Souvenirs for the Ladies!
STORE DIRECTORY FIRST FLOOR-—Millinery—Sportswear—Blouses—Sweatlers—Skirts—Hosiery. SECOND FLOOR—Dresses—Coats—Suits: and Fur Coats.
STORE HOURS: SATURDAY 9A.M.TO9 P.M.
Opening Special!
Fall
Dresses
Hand-picked beauties for our opening fall selection. This group is positively thrilling. It in-
cludes the season’s newest and smartest innovations in the latest popular materials and at a price that’s a pleasure. One and two-piece jacket styles — satin prints — romaines — sheers and crepes. Trims in Shiffley embroidery, cire, taffeta and ric-rac.
3
Sizes! 11 to 20 and 38 to 52
Second Floor
Hosiery First quality hosiery in silk crepe, chiffon. Fall's new shades in sizes 81% to 1014. How long these will last we don’t know, but while they do this special
stock at 9 C S
Street Floor 2 AN
0A
0000 OMS
2
3
Opening Special! Sport Jackets All wool in plaids and plain col-
ors. Belted and fitted backs. Sizes 14 to 20.
$¢) 93
Street Floor
Opening Special!
he
Blouses
A zippy new group of blouses —for wear with the casual skirts or your fall suit. Satins, certainly, silk crepe and others. 500 in new fall styles. Sizes 32-40. These are really worth-while at this extremely
low price.
Opening Special!
Cloth Coats §
Untrimmed sport coats in gray, tweeds, and bright fall colors. All are lined for fall and winter wear. These all round utility coats have a gloriously casual swing—in fitted and swagger styles, and every detail is new. Styled to the minute and beautifully tailored. You'll agree with us on the price.
$€)95
Second Floor