Indianapolis Times, Indianapolis, Marion County, 18 August 1937 — Page 19
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GENTLEMAN
WHAT'S TW’ GIANT HOOP 2 ARE You TRYING 70 BREAK INTO TRAILER 5 3 SOCIETY WHY : ¥ DON'T YOU LET a $l TH BRUSH GROW 3 WILD? YOUR RED SNIFFER WOULDN'T LOOK BAD SET IN A BED OF sTURBLE !
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UME =F wx KAF wa) MY EARLY ENGLISH TRAINING NEVER WiLL PERMIT ME © 50 FORGET THE HABITS OF GENTEEL ETIQUET/! ‘TiS, INDEED, STRETCHING A POINT WHEN 1 DO NOT DRESS FOR DINNER, AS 15 MY WONT!
JASPER
THE INDIANAPOLIS TIMES
»
PAGE 19
By Frank Owen
I————— Copr. 1937 hy United Featn L
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“Hey, Pony Express, the mail box is this way!”
—By Martin
[176 NICE YO BE ALONE .&WPPER | 1 HAVEN'T HAD A CHANCE YET TO HAVE A GOOD TALK WITH YOu
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FIRST , WHERE DOES YOUR NEW FRIEND , STUFF JONES , STAND ? WE SEEMS TO BF A FINE BOY LLIKE WWM 7
] [1 SEE \TE LCE THAT ER ZENO. 1 TANK | [00 HONEY! & THERES | AW BILLY WANT ME TO SORT OF J MAYBE ‘1's || ANVIRING 1 CAN DO, JOST] YOU'RE THE BUSY THE WEST OF THE SAY THE WORD | YOu SWEETE &Y BONS , 50 « WEL) = KNOW, WE'VE ALWAYS [ne BROTHER ETUCK TOGETHER ANNOWE
EVER HAD
REHEARSE FOR CBS' "HENRY IV’
—_—
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, SNOOKER LEAVE
MARY
WELL, TRERE THEY GO... THAT FRESH KID, 8NT so
WORTH OF CHINCHILLAS DIS* APPEARMWHILE ° EASY 1S PURCHASIN SUPPLIES.
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MYRA NORTH, SPECIAL NURSE
WASHINGTON TUBBS II YT WE'VE BEEN ROBBED! wwv, VOU
SHE NEVER SAW ME SNEAK IN WHILE SHE SAID GOooDRYE TO MY FAT BROTHER
7 1'Ln JUST GO THROLGH WALTER'S DESK AND FIND OUT SOME THINGS
HE'S 80 CLOSE = MOUTHED , IT DON KNOW WHETHER
FIVE MILLION «
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—By Crane
‘AVE A CARE
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SIGNOR. OLERATE NO NSULTS,
AND NOW,
MY REPUTATION AS A TRADER , EES NECESSARY FOR ME TO KEEL YOU. I REGRET
EET, SIGNOR., 1 REGRET EET THE VER' VER! MOCH INDEED. [ FEELING, SU) IS MUTUAL.
TO PREVENT YOUR. TALK FROM RUNING)
—
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BE ait PAT, OFF 3
—By Thompson and Coll
CAPT. DAKIN! WHAT \ em = SHALL WE DO? THE BIG © LITILE LADY. SHIP MUST HAVE RE - CEIVED INSTRUCTIONS JO STOP THE "HESTER* AND ARREST US!
/ DON'T YOU WORRY,
JUST LAY LOW AND LEAVE EVERY THING TO ME: ‘
ND THEN
THE CAPTAIN HURRIES TO THE BRIDGE.
THEY'RE SENDING I
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CALL. THE CREW AFT, by] WILKINS -I'D HAVE A WORD WITH ‘EM ~ AND ORDER EACH HAND 70 GRAB A MARLIN SPIKE ON TH' oo WAY! eam
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1937 8% NEA SERVICE. INC. TW. REGU. 5. PAT. OFF. - ne
TURN QFF THAT RADIO! EVERYONE KNOWS IT'S HOT! 1 DO BELIEVE YOU ENJOY THIS STICKY WEATHER!
) WOULDN'T SAY ENJOY... BUT | DON'T MIND IT NEARLY SO MUCH SINCE I'VE BEEN USING LIFEBUOY
————————————— (WHAT'S LIFEBUOY GOT T0 DO WITH IT?
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BOY,
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WHEN THE NEXT HEAT WAVE ROLLS ALONG
MUST
BOY, YOUR AN ov.
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STEPPING OUT ON
YOU COULDN'T STAND THE HEAT
ES
7. 8 THE ODDLY ASSORTED |m' CREW GATHERS ON DECK, CAPT. DAKIN WATCHES THE APPROACHING BOAT [IN] GRIM ANTICIPATION.
| CONTAIN A SPECIAL PURIFYING INGREDIENT NOT IN ANY OTHER WELLKNOWN SOAP. 7RY ME!
Approved by Good Housekeeping Burean
Wiggam
£ IMPORTANT NOR WOMEN,
DOE® SCIENCE WITH ALL ITS CHEMICALS AND INVENTIONS MORE FOR WAR
2 "FRDEACED
YOUR ANSWER ea
THEY ARE LIKE
DO YOUNG PEOPLE SELECT THER
toward a
IT MAY be that brides and brooms are more important than brides and bridegrooms but without the bridegroom the lady in question hasn't much use for a broom. A young woman who hasn't learned how to be a bride before she is one is like the young man, just out of college, whose “Old Man” puts him in charge of a department instead of starting him in overalls. Education for being a bride should be begun long before she gets her man.
” » o
IN A WIDELY quoted address by Dr, C. C. Furnas, chemical engineer, he stated that, contrary to general opinion, science is making for peace far more than for war. He claims science has not increased war or caused more deaths. War is simply bigger and more spectacular but science cures the wounded, prevents pestilence and feeds the starving, all of whom formerly perished by the millions, Dr. Furnas says in his book, “The Next Hundred Years,” we are on our way world of peace—through
novelist, who | new
THE LAJEST study of this important question is one of 819 children age 10 to 14 by Pintner, Forlano and Freedman, psychoiogists. Each child named his first, second and third best friend and numerous tests were given to each child and to his friends to see how closely each type of friend resembled the child. On personality characteristics they did not resemble each other in the least but were closely alike in physical age, and to some extent, in mental age.
Next—Should everybody have a definite philosophy?
COMMON ERRORS
Never say, “Neither John nor James are crippled”; say, is crippled.”
Spain is the gymnasium training essential to a fighter before he actually enters the ring, and such countries as Italy have had some nasty shocks.—Ernest Hemingway,
not believe in a |’
—Advertisement,
Currying American favor is universal on the European continent. Europe dances to American popular
music and spends the evenings watching the latest Hollywood movies.—Prof. Palmer A. Throop,
Western Reserve University.
Best Short Waves
WEDNESDAY BERLIN. 4 P. M.—Variety concert DJD, 11.77 meg.
ROME, 5 P. M.--News. Concert. 2RO, 11.81 meg
Symphony
LONDON, 5:30 P. M.—Songs and Stories. GSP, 15.31 meg.: GSO, 15.18 meg.: GSP, 15.14 meg... GSD, 11.7
meg. HUIZEN. NETHERLANDS. 6 P. M.— Happy Program. PCJ. 9.59 meg. CARACAS, 7:45 P. M.—Equatorian Music. YV3SRC, 5.8 meg BERLIN, 8:15 P., M.—Musie. DJD 1.77 meg.
SANTIAGO, CHILE, 8:40 P. M. - |] Dance Music. CB960. 9.60 meg.
| PARIS, 9 _P. M.--Concert of ReI cordings. TPA4, 11.72 meg. LONDON. 9:25 P M Talks. GSG 17.79 meg... GSI, 15.26 meg... GSD 11.75 meg.: GSB. 9.51 meg LAKE LOUISE, 11:30 P. M.— Lake Louise Hotel Orchestra. CJRO. 6.15 meg.: CJRX. 11.72 meg. TOKYO, 11:45 P. M.—Choral Selec- . tions. JZJ, 25.4
m. JZK, 15.16 meg.
From Hollywood come rehearsal pictures of CBS’ next Shakespearean drama, “Henry IV,” which is scheduled for broadcasting next Monday evening. Walter Huston (upper left), able star of stage and screen, is seen at informal rehearsal for his role of the King. Brian Aherne (upper right) will be heard as Prince Hal, Humphrey Bogart (lower left), prominent screen villain, will play Hotspur, and Walter Connolly (lower right) will have the “fat” part of Falstaff
(The Indianapolis Times is not responsible for inaccnracies In program an. nouncements caused by station changes afler nress time.)
THURSDAY PROGRAM
CINCINNAT] CHILAGO LIV 700 GN 12
INDIANAPOLIS INDIANA OLS 9 y M 2 oy 4 ! = oN) (NBC Net) (NBC-Mutuah (Mutual Net) w:30 Chuck Wagon Devotions Musicale Golden Hour 45 id " Glee Club 300 Early Birds Musteal Cloek Peter Grant i 7:15 17 x9 i re Devotions 7:30 " hn 4 n Aunt Mary Good Morning 45 " " Varieties Chandler Jr. B00 Kitty Kelly Mrs. Wiggs Hymns Melndies 8:15 Myrt-Marge Other Wife Hope Alden Matl Bos 8:30 Marine Ban Plain Bil ello Peggy Get Thin B:45 Mrs. Farrell Children Ensemble Harold Turner Bim ify Way David Harum Linda's Love Don Pedro 0:15 a Backstage Wife Personals Children 9:30 Big Sister Half -Past 11 We Live Again Painted Dreams 9:45 Aunt Jenny Interviews Gospel Singer Serenade 10:00 " Hope Alden Singers Girl Alone Dance Musie 1:15 Edwin C. HID Unannounced Mary Marlin 10:30 Helen Trent Matinee Markets Len Salvo 10:45 Our Gal Sunday Women Only Quarted We Are Four nm Feature Time “Home Town Three Spades Bob Elson 11:15 44 n Singin’ Sam Haenschen’s Or. . Van Dvne 11:30 h n Linda’s Love Markets Unannounced 11:45 " h Connersville Fair Farm Hour Concert Trio — — pi - — 12:00 Rhythms Markets Concert Or. 12:15 Markets n » ig - Wife-Secretary 12:30 Clinton Fair Renorter Ensemble Baseball | 12:15 okends Police Court Betty -Bob 1:0 News - = WPA Musie “ Penper Young n " 1:15 Apron Strings Light Opera Ma Perkins " " 1:30 Remember? » vy Vie-Sade h 4 1:45 H. H. Chamberlain Safety First O'Neills " 2:00 Howells-Wright Lorenzo Jones Chandler Jr. rl 2:15 Novelteers Varieties Kitty Keene 2:30 Clinton Fair ig 3 Wallzes a " 2:45 * ” " " Guiding Light » » 3:00 Senate Questions Top Hatters Houseboat y ” 3:15 Clyde Barrie Harry Bason Next Door . 3:30 Research Don Winslow Singin~ Lady 5 3:45 Organlogue King’s Men Quartet » ie 4M Tea Time Kogen's Or. Modernaires Swinz It A de pe Ay Unannounced Californians 4:30 McGregor’s House In-I Mavhew's Or.
Unannounced
News-Sports LAWS . Interviews Lowell Thomas
Hall's Or Where to find other stations: Chicago, WBBM 770, WENR 870), WMAQ, 670; Louisville, WHAS 820; Detroit, WIR 750; Gary, WIND. 560.
Good Radio Music
By JAMES THRASHER
It's good news, to me at any rate, that Frank Black will be on the air again tonight with his regular String Symphony program. The hour's music will come to you, as usual, on NBC-WIRE at 7 o'clock. For his first postvacation pro-* — gram, Dr. Black has selected ancient | and modern favorites and a work | listener letters to amateur-hour hitherto unheard on the air, Wirst | sponsors, but still something. The will come the Suite from Henry | broadcasters found the job of final Purcell’s “King Arthur.” The Arn- | selection too much fof them, =o {old Schoenberg of neo-Wagnerian they forwardea all the entries to days will be represented by the love- | Mr. Copland in Mexico. (ly *“Verklaerte Nacht,” while the | radio premiere will be Renzo Bossi's “Ricreazioni,” a suite based on early Italian airs. .
comparable with the thousands of
son Taylor in reply: “Have carefully read all title suggestions. Astonished and delighted by number and variety. No one title completely satisfactory. Accept gladly as | imaginative subtitle ‘Saga of the
n n u
| The best thai listeners could do in the way of satisfying Aaron Copland with a new title for his “Music | for Radio” was to have him adopt one suggestion as a subtitle. “Music for Radio,” you will re- | call, is one of the six CBS-commis- | sioned works by American composers | and was played on the “Everybody’s Music” program of July 25. A few | runners-up, all of whose titles show days later CBS announced a new-|a remarkable unanimity of retitle contest with an autographed | action: Jay O'Connor, St. Louis, for copy of the score as prize. | “Prairie Travel”; Laurence Sanford Miss Ruth Leonhardt of Grosse | Oritchell, London, Ont. for “JourPoint, Mich., won the scere with her nev of the Early Pioneer”; Mrs. title, “Saga of the Prairie.” But warren Fari, Oklahoma City, Okla., “Music for Radio” still is to be the | for “American Pioneer.” music's official title, since none of |
| seemed typically American and it
triumphs of the early settlers—the real pioneers.” Mr. Copland then named three
the alternatives was “completely | The Radio I Directory reported 18 satisfactory,” according to Mr. Cop- licensed television stations in the land. | United States, including i‘prdue
University’s WIXG at West Laf-
OBS received 1100 suggestions, | which is something in iiself—not
3
| reminded me of the intense courage | —the struggles and final peace and |
INDIANAPOLIS INDIANAPOLIS CINUINNAT) CHICAGO WFBM 1230 WIRE 14m WLW 0 WGN 120 | * (CBS Net.) (NBC Net.) (NBC-Mutual) (Mutual Net.) 400 Tea Time A Harry Kogen Toy Band Swing It 4:15 " 4 "» x Carol Deis Rally Nelson 4:30 News-Nports MeGregors In-Laws Travel Tonr 4:45 Waiters Interviews Lowell Thomas Californians 5:00 = Wheeler : Mission Easy Aces Bert Lytell Concert Or 5:15 n " hcl rs Nola Pax, C ancere Trio 5:30 eman’s Or. ews-Sparts um- r ports 5:45 Rn : fimmie Allen Boh Newhall Californians 0:00 Cavaleads Shields’ Or. One Family Gasparre's Or. 6:15 " " " " 6:30 Ken Murray King’s Or. Dutchmen Lone Ranger 6:45 " " " a v 7:00 Kostelanets or. Political Talk Town Hall Gasparre’s Or 15 " Black's Or. " . aa .. n " " 3.8 Jessica Dragonette " " " " awa rein. Wo Gang Busters Hit Parade Hit Parade Unannounced X15 " " " " " " 8:30 Del Casino 4 " ! ' Melodies 8:45» Haenschen's Or. Audiographs Cole's Or. Cima 9:00 Poetic Melodies ‘Amos-Andy Amos-Andy a: 9:15 Len Riley News Madbatterfieids Jurgen's Or. 9:30 Master's Or, Raseball Rapp's Or. Little's Or 9:15 " " " " 5 10:00 News ; h id PF. Sullivan Lombardp's Or. 10:15 Hamilton's Or, 5 Hy Whiteman's Or. : 10:30 Yardley's Or. Collin’'s Or, Sprig s Or. Denny's Or. 10:4) = 4 Bestor’s Or. y 11:00 Nocturne Talking Drums Fernando's Or, Gaylord's Or. 11:15 Dance Or, Hawaiians I 3 " 11:30 Henderson's Or. Strong's Or, Moare's Or. Sanders or. 11:45 Chiesta’s O.r Reveries y W
Phenomenal Development of Radio From ‘Experiment Into ‘Big Business’ Outlined in Variety's New Directory
Three Leading Networks And | 7 Regional Groups Are Listed
Convincing and interesting evi dence of radio's phenomenal growth in less than two decades from an experiment into a multimillion dollar entertainment and business enterprize came to this department this week in the form of Variety's first annual Radio Directory Though radio as we think of it today was unknown 15 years ago, Va-
riety discovered 1104 pages were necessary to list, even briefly, the available pertinent information about networks, independent sta-
tions, entertainers, advertising agencles, listeners and others aspects of modern wireless.
n n ”
Edgar A. Grunwald, who briefed radio's history into a few pages for the Radio Directory, divided network process, production and programming into the following seven eras or periods: 1. Music hall and minstrels, 1020 32. (Remember these informal, unrehearsed musical and comedy shows, usually featuring a couple of balckface comedians?) 2. Mystery dramas, 1931-32. 3. “Personality” entertainers, 1932-34. (Most of radio's topflight comedians and rthasters of ceremony started in this period.) 4. Concert and opera, 1933-34. [| 5 Era of "big money,” Part 1, 1934. (Characterized by hour-long programs and background production.) 6. Fra of “big money,” Part II, | 1035. (Characterized by the “amateur” hour and the continuous musical comedy.) | 7. Era of “big money,” Part III, 1936. (Characterized by trend toward novelties and eclectic use of dance music.)
n * »
From the sections on networks, stations and listeners, we learn, for instance that besides the three ma- | dor networks—CBS, Mutual and | NBCa-there are 17 regional net | works throughout the country
New York, with 49 commercial stations and 2,993,000 radio homes, is the country’s No. 1 radio state + + « Texas, with 48 stations, is a close second in station total, . . . Indiana has 616,800 radio homes, | and 19 stations (including WGVA, | Indianapolis, not yet in operation) |... Marion County, with 102,900 radio homes, has the most listeners in any one county in Indiana. . +. Brown County, with 400 radio homes, has the fewest. . . . Alaska | has three commercial stations, | Hawaii three, two of which are CBS and Mutual affiliates and one | an NBC outlet, | Radio's gross time sales in 1936 to- | taled $107,550,886, compared to | $87,523,848 in 1935, and to $72,887,160 | in 1934. . , . NBC gross business in 1936 was $34,523,950 CB3 | gross business the same year was | $23,168,148, and Mutual in 1936 did business totaling $1,987,573. NBC political revenue in 1936 was $910,317, of which $394993 came from the Republican National Com=- | mittee, and $232.656 from the Democratic National Committee. , . . CBS’ | 1936 political revenue was $783,663, | of which the Republican national | and state committees paid $434,442, | and the Democratic National Com | mittee paid $225,849. | n ” ”
| Net program information, as compiled by the Radio Directory, which confirmed listeners may find interesting: Between June 1, 1936, and June 1, 1937, NBC’s two divisions carried 155 different sponsored programs, 18 of which originated in Hollywood part or all of the time. . +. OBS listed 98 different sponsored broadcasts, 14 coming from the film capital part or all of the time, , . . Mutual reported 51 different sponsored programs, two of which originated in Hollywood. (The total number of programs at any one time last season was not as great as the above figures indicate, for there was some overlapping of seasons between June and September or October, 19386.) Guest, performers were used on 30 of NBC's 155 programs. , . . on of CBS’ 98. ... and on only one of Mutual's 51 Rudy Vallee's “Variety Hour” last jeason led all programs in total number of guest performances with
273. . . NBC's “Magic Key” was second with 246 guest performances. n n ”
| FPifteen pages of small type were | necessary to list in the directory the
| vocal | from
instrumental excerpts literature used on
and operatic
| radio, and an editor's note explained
| | | |
The composer telegraphed David- |
|
that only the most-used excerpts were listed. . Seventeen pages were required to list the songs and instrumental numbers from stage and screen sources used by radio, and this list is not complete. . . . Nine and one-half pages were used to list the stage plays adapted for radio and presented one or more times, and the total number is approximately 450. Talent costs were reported to have risen from about 30 per cent of total radio budgets in 1930 to an average of 40 per cent last season for evening shows. . . . Fifteen transcription or recording services were listed, which turn out hundreds of programs for independent stations in this coantry and in Europe, South America and other countries, Network, station and recorded programs, from radio's earliest days to the present, were listed under
Prairie’ by Ruth Leonhardt, Grosse | 13000 different titles—a staggering Point, Mich. She says, ‘The music | y5¢a) for an enterprise still in ite
"teens. a n n HE Association of National Advertisers, Inc., in 1929 polled radio writers and listeners and found favorite programs to be Joseph Pasternack’s orchestra, B. A. Rolfe’ dance music, Harry Horlick's orchestra (the A. & P. Gypsies). and Paul Whiteman's orchestra with Mildred Bailey, vocalist. Amos 'n’ Andy were in tenth place in two surveys in 1929 and were not listed in two others. They reached their popularity peak in the 1031.32
| season, according to surveys of the
A FE pS el RRR CE
time, and never since
ave they . drawn such a large proportion of the % | audience »
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